35
NPS
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Payless ShoeSource
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About Payless ShoeSource's Brand
Payless ShoeSource is an American discount footwear retailer headquartered in Topeka, Kansas in 1956 by cousins Louis and Shaol Pozez Among its major competitors, Payless ShoeSource is ranked in 1st place for NPS while Caleres is 2nd, and DSW is 3rd.Their current valuation is $797.66M
Brand at a Glance
75%
Customer Loyalty
3.9/5
Product Quality
4/5
Pricing
3.9/5
Customer Service
Payless ShoeSource CMO
Payless ShoeSource Ranking
- #1 / 4 of its competitors
Payless ShoeSource NPS
Payless ShoeSource's Net Promoter Score (NPS) is a 35 with 52% Promoters, 31% Passives, and 17% Detractors. Net Promoter Score tracks whether Payless ShoeSource's customers would recommend using the product based on a scale of -100 to 100.
Payless ShoeSource Overall NPS
| 52% | Promoters |
|---|---|
| 31% | Passives |
| 17% | Detractors |
Payless ShoeSource NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jul 2021 53 | Jul 2021 | 53 |
Sep 2021 55 | Sep 2021 | 55 |
Oct 2021 52 | Oct 2021 | 52 |
Feb 2022 53 | Feb 2022 | 53 |
Apr 2022 45 | Apr 2022 | 45 |
Aug 2022 43 | Aug 2022 | 43 |
Jan 2023 39 | Jan 2023 | 39 |
Feb 2023 34 | Feb 2023 | 34 |
Apr 2023 31 | Apr 2023 | 31 |
Jul 2023 32 | Jul 2023 | 32 |
Jan 2024 35 | Jan 2024 | 35 |
May 2024 34 | May 2024 | 34 |
How Other Brands Compare
Payless ShoeSource is ranked first for NPS among its competitors. Caleres and DSW come in second and third, with J. C. Penney coming in at #4. Among those competitors, it is the third most valued company behind DSW.
Payless ShoeSource |  DSW |  Caleres |  J. C. Penney | |
| Global Ranking | #- | #281 | #- | #- |
| NPS | 35 | -9 | 10 | -39 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | - | - | Neutral |
| Valuation Updated every 24 hours for public companies | $797.66M | $1.77B | $819.67M | $58.39M |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Payless ShoeSource NPS by Gender
Female customers rated Payless ShoeSource's NPS 107 points higher than Male customers.
Male
-50
Payless ShoeSource's NPS was rated -50 by Male customers on Comparably.
0%
Promoters
50%
Passives
50%
Detractors
Female
57
Payless ShoeSource's NPS was rated 57 by Female customers on Comparably.
57%
Promoters
43%
Passives
0%
Detractors
Payless ShoeSource NPS by Ethnicity
Payless ShoeSource's NPS was rated 0 points by Asian or Pacific Islander customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 0 | Asian or Pacific Islander | 0 |
Payless ShoeSource NPS by Age
Payless ShoeSource's NPS was rated 0 points by customers ages 18-25 on Comparably.
Payless ShoeSource NPS by Usage
Payless ShoeSource's NPS was rated the highest by customers who have used Payless ShoeSource's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years 0 | 1 to 2 Years | 0 |
Over 10 Years 80 | Over 10 Years | 80 |
Payless ShoeSource NPS vs. Competitors
Compared to its competitors, Payless ShoeSource's NPS is rated right above Caleres.
| COMPANY | NPS Score | |
|---|---|---|
| Payless ShoeSource | 35 |
| Caleres | 10 |
 | Hivewyre | N/A |
| DSW | -9 |
| J. C. Penney | -39 |
Payless ShoeSource Customer Reviews
Out of the 2 Payless ShoeSource customer reviews 2 were positive and 0 were constructive. Payless ShoeSource customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Payless ShoeSource Customer Loyalty
75%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
75% of Payless ShoeSource users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Payless ShoeSource Customer Loyalty Score by Gender
Female customers rated Payless ShoeSource's Customer Loyalty score 34% higher than Male customers.
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Male
40%
Yes
Female
74%
Yes
Payless ShoeSource Customer Loyalty Score by Ethnicity
Payless ShoeSource's Customer Loyalty score was rated 70% by Asian or Pacific Islander customers on Comparably.
% who answered "Yes"
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70
out of 100
Asian or Pacific Islander
Payless ShoeSource Customer Loyalty Score by Age
Payless ShoeSource's Customer Loyalty score was rated 64% by customers ages 18-25 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 64% | 18-25 | 64% |
Payless ShoeSource Customer Loyalty Score by Usage
Payless ShoeSource's Customer Loyalty score was rated the highest by customers who have used Payless ShoeSource's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Payless ShoeSource Customer Loyalty vs. Competitors
Compared to its competitors, Payless ShoeSource's Customer Loyalty score is rated right above DSW, and is preceded by J. C. Penney.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Caleres | 78% |
| J. C. Penney | 78% |
| Payless ShoeSource | 75% |
| DSW | 75% |
| Hivewyre | N/A |
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Payless ShoeSource Product Quality
3.9/5
Payless ShoeSource has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Payless ShoeSource Product Information
Payless ShoeSource’s product quality score is a 3.9 out of 5 as rated by its users and customers.
- Website
- http://www.payless.com
- Company Size
- 10,000+ Employees
Industry
Fashion and Beauty
Ecommerce and Marketplaces
Quick Insights into Payless ShoeSource Product Quality
Payless ShoeSource's Product Quality score was rated highest by customers who have used Payless ShoeSource's products/services for Over 10 Years, and rated lowest by Male customers.
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Ranked Payless ShoeSource Product Quality the Highest
Ranked Payless ShoeSource Product Quality the Lowest
Payless ShoeSource Product Quality Score by Gender
Female customers rated Payless ShoeSource's Product Quality score 1.4 stars higher than Male customers.
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Male
2.9/5
Female
4.3/5
Payless ShoeSource Product Quality Score by Ethnicity
Payless ShoeSource's Product Quality score was rated 3.8 stars by Asian or Pacific Islander customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Payless ShoeSource.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Payless ShoeSource Product Quality Score by Age
Payless ShoeSource's Product Quality score was rated 3.6 stars by customers ages 18-25 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
Payless ShoeSource Product Quality Score by Usage
Payless ShoeSource's Product Quality score was rated the highest by customers who have used Payless ShoeSource's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Payless ShoeSource Product Quality vs. Competitors
Compared to its competitors, Payless ShoeSource's Product Quality score is rated right above Caleres.
| COMPANY | Product Quality Score | |
|---|---|---|
| Payless ShoeSource | 3.9/5 |
| Caleres | 3.4/5 |
| DSW | 3/5 |
| J. C. Penney | 2.5/5 |
| Hivewyre | N/A |
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Payless ShoeSource Pricing
Payless ShoeSource ROI & Value For Money
4/5
Payless ShoeSource has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Quick Insights into Payless ShoeSource ROI
Payless ShoeSource's ROI score was rated highest by customers who have used Payless ShoeSource's products/services for Over 10 Years, and rated lowest by Male customers.
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Ranked Payless ShoeSource ROI the Highest
Ranked Payless ShoeSource ROI the Lowest
Payless ShoeSource ROI Score by Gender
Female customers rated Payless ShoeSource's ROI score 1.5 stars higher than Male customers.
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Male
3/5
Female
4.5/5
Payless ShoeSource ROI Score by Ethnicity
Payless ShoeSource's ROI score was rated 4 stars by Asian or Pacific Islander customers on Comparably.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Payless ShoeSource ROI Score by Age
Payless ShoeSource's ROI score was rated 3.6 stars by customers ages 18-25 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
Payless ShoeSource ROI Score by Usage
Payless ShoeSource's ROI score was rated the highest by customers who have used Payless ShoeSource's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Payless ShoeSource Pricing vs. Competitors
Compared to its competitors, Payless ShoeSource's ROI score is rated right above Caleres.
| COMPANY | Pricing Score | |
|---|---|---|
| Payless ShoeSource | 4/5 |
| Caleres | 3.1/5 |
| DSW | 3/5 |
| J. C. Penney | 2.6/5 |
| Hivewyre | N/A |
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Payless ShoeSource Customer Satisfaction (CSAT)
Payless ShoeSource Customer Satisfaction (CSAT) Score
84 / 100
Payless ShoeSource has an overall Customer Satisfaction score of 84 rated by its users and customers.
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Very Satisfied
38%
Satisfied
46%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
0%
Very Dissatisfied
8%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Payless ShoeSource Customer Satisfaction
Payless ShoeSource's Customer Satisfaction score was rated highest by customers who have used Payless ShoeSource's products/services for 1 to 2 Years, and rated lowest by customers who have used Payless ShoeSource's products/services for Over 10 Years.
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Ranked Payless ShoeSource Customer Satisfaction the Highest
Ranked Payless ShoeSource Customer Satisfaction the Lowest
Payless ShoeSource Customer Satisfaction Score by Gender
Payless ShoeSource's Customer Satisfaction score was rated 100 by Female customers on Comparably.
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100 / 100
FemaleVery Satisfied | 60% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Payless ShoeSource Customer Satisfaction Score by Ethnicity
CSAT according to Asian or Pacific Islander
Payless ShoeSource's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
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100 / 100
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Payless ShoeSource Customer Satisfaction Score by Age
Payless ShoeSource's Customer Satisfaction score was rated 100 points by customers ages 18-25 on Comparably.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% |
Payless ShoeSource Customer Satisfaction Score by Usage
Payless ShoeSource's Customer Satisfaction score was rated 100 points by customers who have used Payless ShoeSource's products/services for 1 to 2 Years, and by customers with Over 10 Years of usage.
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Payless ShoeSource Customer Satisfaction vs. Competitors
Compared to its competitors, Payless ShoeSource's Customer Satisfaction score is rated right above Caleres.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Payless ShoeSource | 84% |
| Caleres | 62% |
| DSW | 47% |
| J. C. Penney | 37% |
| Hivewyre | 0% |
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Payless ShoeSource Customer Service
3.9/5
Payless ShoeSource has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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About Payless ShoeSource's Customer Service
Address
Topeka, KS
Website
http://www.payless.com
Quick Insights into Payless ShoeSource Customer Service
Payless ShoeSource's Customer Service score was rated highest by Female customers, and rated lowest by Male customers.
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Ranked Payless ShoeSource Customer Service the Highest
Ranked Payless ShoeSource Customer Service the Lowest
Payless ShoeSource Customer Service Score by Gender
Female customers rated Payless ShoeSource's Customer Service score 0.8 stars higher than Male customers.
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Male
3.4/5
Female
4.2/5
Payless ShoeSource Customer Service Score by Ethnicity
Payless ShoeSource's Customer Service score was rated 4.1 stars by Asian or Pacific Islander customers on Comparably.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Payless ShoeSource Customer Service Score by Age
Payless ShoeSource's Customer Service score was rated 3.8 stars by customers ages 18-25 on Comparably.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
Payless ShoeSource Customer Service Score by Usage
Payless ShoeSource's Customer Service score was rated the highest by customers who have used Payless ShoeSource's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Payless ShoeSource Customer Service vs. Competitors
Compared to its competitors, Payless ShoeSource's Customer Service score is rated right above Caleres.
| COMPANY | Customer Service Score | |
|---|---|---|
| Payless ShoeSource | 3.9/5 |
| Caleres | 3/5 |
| DSW | 2.8/5 |
| J. C. Penney | 2.3/5 |
| Hivewyre | N/A |
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Payless ShoeSource as an Employer
2.6/5
Payless ShoeSource has a 2.6/5 stars for its overall company culture rated by their employees
bottom
15%
Consumer vs. Employees
Payless ShoeSource scored a 35 for Net Promoter Score and a -28 for Employee Net Promoter Score. NPS gauges how likely a customer of Payless ShoeSource would recommend the brand to a friend. ENPS measures how likely Payless ShoeSource employees would recommend working at Payless ShoeSource to a friend.
Net Promoter Score
35
NPS Score
| 52% | Promoters |
|---|---|
| 31% | Passive |
| 17% | Detractors |
Employee Net Promoter Score
-28
eNPS Score
| 28% | Promoters |
|---|---|
| 16% | Passive |
| 56% | Detractors |
