20
NPS
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Perfumania
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About Perfumania's Brand
Perfumania operates over 370 discount retail stores throughout the United States and Puerto Rico. Among its major competitors, Perfumania is ranked in 3rd place for NPS while Bath & Body Works is 1st, and SEPHORA is 2nd.
Brand at a Glance
66%
Customer Loyalty
3.9/5
Product Quality
3.5/5
Pricing
3.2/5
Customer Service
Perfumania Ranking
- #3 / 4 of its competitors
Perfumania NPS
Perfumania's Net Promoter Score (NPS) is a 20 with 50% Promoters, 20% Passives, and 30% Detractors. Net Promoter Score tracks whether Perfumania's customers would recommend using the product based on a scale of -100 to 100.
Perfumania Overall NPS
| 50% | Promoters |
|---|---|
| 20% | Passives |
| 30% | Detractors |
Perfumania NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2021 -100 | Feb 2021 | -100 |
Dec 2021 0 | Dec 2021 | 0 |
Mar 2022 33 | Mar 2022 | 33 |
May 2022 25 | May 2022 | 25 |
Apr 2023 40 | Apr 2023 | 40 |
Feb 2024 34 | Feb 2024 | 34 |
Nov 2024 13 | Nov 2024 | 13 |
Apr 2025 0 | Apr 2025 | 0 |
May 2025 20 | May 2025 | 20 |
How Other Brands Compare
Perfumania is ranked third for NPS among its competitors. Bath & Body Works and SEPHORA come in first and second, with Ulta Beauty coming in at #4.
Perfumania |  Bath & Body Works |  SEPHORA |  Ulta Beauty | |
| Global Ranking | #- | #40 | #59 | #232 |
| NPS | 20 | 38 | 35 | 10 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | - | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | - | $14.00B | - | $17.63B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Perfumania NPS by Gender
Perfumania's NPS was rated -34 by Female customers on Comparably.
Female
-34
Perfumania's NPS was rated -34 by Female customers on Comparably.
33%
Promoters
0%
Passives
67%
Detractors
Male
N/A
Perfumania's NPS is not yet rated by Male customers.
0%
Promoters
0%
Passives
0%
Detractors
Perfumania NPS vs. Competitors
Compared to its competitors, Perfumania's NPS is rated right above Ulta Beauty, and is preceded by SEPHORA.
| COMPANY | NPS Score | |
|---|---|---|
| Bath & Body Works | 38 |
| SEPHORA | 35 |
| Perfumania | 20 |
| Ulta Beauty | 10 |
 | L'Oréal USA | 4 |
 | InterParfums | N/A |
 | Macy's | -11 |
Perfumania Customer Loyalty
66%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
66% of Perfumania users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Perfumania Customer Loyalty Score by Gender
Perfumania's Customer Loyalty score was rated 40 by Female customers on Comparably.
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Female
40%
Yes
Male
N/A
Yes
Perfumania Customer Loyalty vs. Competitors
Compared to its competitors, Perfumania's Customer Loyalty score is rated right above InterParfums, and is preceded by Macy's.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Bath & Body Works | 87% |
| L'Oréal USA | 86% |
| Ulta Beauty | 82% |
| SEPHORA | 80% |
| Macy's | 77% |
| Perfumania | 66% |
| InterParfums | N/A |
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Perfumania Product Quality
3.9/5
Perfumania has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Perfumania Product Information
Perfumania’s product quality score is a 3.9 out of 5 as rated by its users and customers.
- Website
- http://www.perfumania.com/
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Fashion and Beauty
Ecommerce and Marketplaces
Marketplaces
Social
Quick Insights into Perfumania Product Quality
Perfumania's Product Quality score was rated highest by Female customers.
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Ranked Perfumania Product Quality the Highest
Perfumania Product Quality Score by Gender
Perfumania's Product Quality score was rated 4.1 by Female customers on Comparably.
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Female
4.1/5
Male
N/A
Perfumania Product Quality vs. Competitors
Compared to its competitors, Perfumania's Product Quality score is rated right above Ulta Beauty, and is preceded by L'Oréal USA.
| COMPANY | Product Quality Score | |
|---|---|---|
| Bath & Body Works | 4.1/5 |
| SEPHORA | 4.1/5 |
| L'Oréal USA | 4.1/5 |
| Perfumania | 3.9/5 |
| Ulta Beauty | 3.4/5 |
| Macy's | 3.1/5 |
| InterParfums | N/A |
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Perfumania Pricing
Perfumania ROI & Value For Money
3.5/5
Perfumania has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Quick Insights into Perfumania ROI
Perfumania's ROI score was rated highest by Female customers.
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Ranked Perfumania ROI the Highest
Perfumania ROI Score by Gender
Perfumania's ROI score was rated 2.3 by Female customers on Comparably.
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Female
2.3/5
Male
N/A
Perfumania Pricing vs. Competitors
Compared to its competitors, Perfumania's ROI score is rated right above Ulta Beauty, and is preceded by L'Oréal USA.
| COMPANY | Pricing Score | |
|---|---|---|
| Bath & Body Works | 3.8/5 |
| SEPHORA | 3.8/5 |
| L'Oréal USA | 3.7/5 |
| Perfumania | 3.5/5 |
| Ulta Beauty | 3.3/5 |
| Macy's | 3.1/5 |
| InterParfums | N/A |
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Perfumania Customer Satisfaction (CSAT)
Perfumania Customer Satisfaction (CSAT) Score
71 / 100
Perfumania has an overall Customer Satisfaction score of 71 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
71%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
29%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Perfumania Customer Satisfaction vs. Competitors
Compared to its competitors, Perfumania's Customer Satisfaction score is rated right above Ulta Beauty, and is preceded by SEPHORA.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| L'Oréal USA | 83% |
| Bath & Body Works | 81% |
| SEPHORA | 78% |
| Perfumania | 71% |
| Ulta Beauty | 62% |
| Macy's | 52% |
| InterParfums | 0% |
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Perfumania Customer Service
3.2/5
Perfumania has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
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About Perfumania's Customer Service
Address
35 Sawgrass Drive, Suite #2, Bellport, NY
Website
http://www.perfumania.com/
Phone Number
8665572368
Quick Insights into Perfumania Customer Service
Perfumania's Customer Service score was rated highest by Female customers.
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Ranked Perfumania Customer Service the Highest
Perfumania Customer Service Score by Gender
Perfumania's Customer Service score was rated 2.3 by Female customers on Comparably.
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Female
2.3/5
Male
N/A
Perfumania Customer Service vs. Competitors
Compared to its competitors, Perfumania's Customer Service score is rated right above Ulta Beauty, and is preceded by L'Oréal USA.
| COMPANY | Customer Service Score | |
|---|---|---|
| Bath & Body Works | 4/5 |
| SEPHORA | 3.9/5 |
| L'Oréal USA | 3.9/5 |
| Perfumania | 3.2/5 |
| Ulta Beauty | 3.1/5 |
| Macy's | 2.9/5 |
| InterParfums | N/A |
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Perfumania as an Employer
2.4/5
Perfumania has a 2.4/5 stars for its overall company culture rated by their employees
bottom
5%
Consumer vs. Employees
Perfumania scored a 20 for Net Promoter Score and a -68 for Employee Net Promoter Score. NPS gauges how likely a customer of Perfumania would recommend the brand to a friend. ENPS measures how likely Perfumania employees would recommend working at Perfumania to a friend.
Net Promoter Score
20
NPS Score
| 50% | Promoters |
|---|---|
| 20% | Passive |
| 30% | Detractors |
Employee Net Promoter Score
-68
eNPS Score
| 14% | Promoters |
|---|---|
| 4% | Passive |
| 82% | Detractors |
