

SEGA is one of the world's premier video games developers and publishers. Among its major competitors, Sega is ranked in 3rd place for NPS while Nintendo is 1st, and Capcom is 2nd.
Sega's Net Promoter Score (NPS) is a 37 with 58% Promoters, 21% Passives, and 21% Detractors. Net Promoter Score tracks whether Sega's customers would recommend using the product based on a scale of -100 to 100.
| 58% | Promoters |
|---|---|
| 21% | Passives |
| 21% | Detractors |
| Summary | Date | Score |
|---|---|---|
May 2024 38 | May 2024 | 38 |
Jun 2024 40 | Jun 2024 | 40 |
Sep 2024 37 | Sep 2024 | 37 |
Oct 2024 36 | Oct 2024 | 36 |
Jan 2025 37 | Jan 2025 | 37 |
Feb 2025 36 | Feb 2025 | 36 |
Apr 2025 36 | Apr 2025 | 36 |
May 2025 33 | May 2025 | 33 |
Jun 2025 35 | Jun 2025 | 35 |
Aug 2025 37 | Aug 2025 | 37 |
Oct 2025 36 | Oct 2025 | 36 |
Nov 2025 37 | Nov 2025 | 37 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated Sega's NPS 44 points higher than Male customers.
Sega's NPS was rated 13 by Male customers on Comparably.
Sega's NPS was rated 57 by Female customers on Comparably.
Sega's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
Hispanic or Latino 25 | Hispanic or Latino | 25 |
Sega's NPS was rated 23 points by customers ages 18-25 on Comparably.
Sega's NPS was rated the highest by customers who have used Sega's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
5 to 10 Years 34 | 5 to 10 Years | 34 |
Over 10 Years 25 | Over 10 Years | 25 |
Out of the 5 Sega customer reviews 4 were positive and 1 was constructive. Sega customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
75% of Sega users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Sega's Customer Loyalty score was rated 87 by both Female and Male customers on Comparably.
Sega's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
Sega's Customer Loyalty score was rated 80% by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 80% | 18-25 | 80% |
Sega's Customer Loyalty score was rated the highest by customers who have used Sega's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Sega's Customer Loyalty score was rated 100% by both Arts and Entertainment and Tech industry customers.
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Compared to its competitors, Sega's Customer Loyalty score is rated right above Atari, and is preceded by Konami.
Sega has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.
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Sega’s product quality score is a 4.3 out of 5 as rated by its users and customers. Reviewers from the Arts and Entertainment industry rated Sega's product the highest. Reviewers from the Tech industry rated Sega the lowest at 3.8.
Sega's Product Quality score was rated highest by customers from the Arts and Entertainment industry, and rated lowest by Caucasian customers.
Female customers rated Sega's Product Quality score 0.5 stars higher than Male customers.
Sega's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.6 | Caucasian | 3.6 |
Hispanic or Latino 4.5 | Hispanic or Latino | 4.5 |
Sega's Product Quality score was rated 4.1 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
Sega's Product Quality score was rated the highest by customers who have used Sega's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Sega's Product Quality score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Sega's Product Quality score is rated right above Capcom, and is preceded by Nintendo.
Sega has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Arts and Entertainment industry. The users from the Tech industry think that they had the lowest ROI from Sega.
Sega's ROI score was rated highest by Hispanic or Latino customers, and rated lowest by customers who have used Sega's products/services for 5 to 10 Years.
Female customers rated Sega's ROI score 0.5 stars higher than Male customers.
Sega's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Hispanic or Latino 4.2 | Hispanic or Latino | 4.2 |
Sega's ROI score was rated 3.5 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
Sega's ROI score was rated the highest by customers who have used Sega's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Sega's ROI score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Sega's ROI score is rated right above Konami, and is preceded by Capcom.
Sega has an overall Customer Satisfaction score of 84 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Sega's Customer Satisfaction score was rated highest by customers from the Arts and Entertainment industry, and rated lowest by Caucasian customers.
Sega's Customer Satisfaction score was rated 86 by both Female and Male customers on Comparably.
Very Satisfied | 29% | |
|---|---|---|
Satisfied | 57% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 14% | |
Very Dissatisfied | 0% |
Very Satisfied | 57% | |
|---|---|---|
Satisfied | 29% | |
Neither Satisfied nor Dissatisfied | 14% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Sega's Customer Satisfaction (CSAT) score was rated 60% according to Caucasian users and customers.
Sega's Customer Satisfaction (CSAT) score was rated 100% according to Hispanic or Latino users and customers.
Sega's Customer Satisfaction score was rated 78 points by customers ages 18-25 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 78% |
Sega's Customer Satisfaction score was rated the highest by customers who have used Sega's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Sega's Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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}Compared to its competitors, Sega's Customer Satisfaction score is rated right above Capcom, and is preceded by Nintendo.
Sega has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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San Francisco, CA
http://www.sega.com
415-701-4200
Sega's Customer Service score was rated highest by customers from the Arts and Entertainment industry, and rated lowest by customers who have used Sega's products/services for 5 to 10 Years.
Female customers rated Sega's Customer Service score 0.6 stars higher than Male customers.
Sega's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Hispanic or Latino 4.4 | Hispanic or Latino | 4.4 |
Sega's Customer Service score was rated 3.9 stars by customers ages 18-25 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.9 | 18-25 | 3.9 |
Sega's Customer Service score was rated the highest by customers who have used Sega's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Sega's Customer Service score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Sega's Customer Service score is rated right above Capcom, and is preceded by Nintendo.
Sega has a 3.3/5 stars for its overall company culture rated by their employees

Sega scored a 37 for Net Promoter Score and a -8 for Employee Net Promoter Score. NPS gauges how likely a customer of Sega would recommend the brand to a friend. ENPS measures how likely Sega employees would recommend working at Sega to a friend.
| 58% | Promoters |
|---|---|
| 21% | Passive |
| 21% | Detractors |
| 25% | Promoters |
|---|---|
| 42% | Passive |
| 33% | Detractors |