Serena & Lily NPS & Customer Reviews | Comparably
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Serena & Lily
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About Serena & Lily's Brand

Serena & Lily brings a sophisticated mix of pattern and color to every room in the house from the nursery to the living room and beyond. Among its major competitors, Serena & Lily is ranked in 4th place for NPS while Kirkland's is 1st, and Pier 1 Imports is 2nd.Their current valuation is $200.00M

Brand at a Glance

80%
Customer Loyalty
3.3/5
Product Quality
2.8/5
Pricing
2.9/5
Customer Service

Serena & Lily Ranking

Serena & Lily NPS

Serena & Lily's Net Promoter Score (NPS) is a -32 with 31% Promoters, 6% Passives, and 63% Detractors. Net Promoter Score tracks whether Serena & Lily's customers would recommend using the product based on a scale of -100 to 100.

Serena & Lily Overall NPS

-32
NPS
31%Promoters
6%Passives
63%Detractors
Serena & Lily Overall NPS

Serena & Lily NPS Trend

-100
-50
0
50
100
Jul 2022
-50
Jul 2022-50
Sep 2022
-20
Sep 2022-20
Sep 2023
-33
Sep 2023-33
Oct 2023
-15
Oct 2023-15
Nov 2023
-25
Nov 2023-25
Apr 2024
-40
Apr 2024-40
Jun 2024
-45
Jun 2024-45
Sep 2024
-41
Sep 2024-41
Oct 2024
-46
Oct 2024-46
Jan 2025
-50
Jan 2025-50
Aug 2025
-41
Aug 2025-41
Jan 2026
-31
Jan 2026-31

How Other Brands Compare

Serena & Lily is ranked third for NPS among its competitors. Kirkland's and Lowe's Home Improvement come in first and second, with Bed Bath & Beyond coming in at #4. Among those competitors, it is the lowest valued company behind Lowe's Home Improvement.

Serena & Lily's Logo
Serena & Lily
Lowe's Home Improvement's Logo
Lowe's Home Improvement
Bed Bath & Beyond's Logo
Bed Bath & Beyond
Kirkland's' Logo
Kirkland's
Global Ranking#-#128#-#-
NPS-32-5-5234
Social Sentiment Calculated by analyzing social media and other online mentions-NeutralNeutral-
Valuation Updated every 24 hours for public companies$200.00M$136.70B$3.51B$400.55M

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Serena & Lily NPS by Gender

Serena & Lily's NPS was rated 20 by Female customers on Comparably.

Female

20

Serena & Lily's NPS was rated 20 by Female customers on Comparably.

60%
Promoters
0%
Passives
40%
Detractors

Male

N/A

Serena & Lily's NPS is not yet rated by Male customers.

0%
Promoters
0%
Passives
0%
Detractors

Serena & Lily NPS vs. Competitors

Compared to its competitors, Serena & Lily's NPS is rated right above Bed Bath & Beyond, and is preceded by Lowe's Home Improvement.

Serena & Lily Customer Reviews

Out of the 3 Serena & Lily customer reviews 1 was positive and 2 were constructive. Serena & Lily customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
Fix your silly customer support issues. You pitch your company as being high end but the customer service work is terrible... I'm returning a purchase and buying it again at a lower price because someone cant make and adjustment over the phone.
What do you value most about this brand?
Fresh approach to interior design.
What can this brand most improve?
Customer Service and Last Mile logistics.

Serena & Lily Customer Loyalty

80%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

80% of Serena & Lily users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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80
80%
20
20%
Serena & Lily Customer Loyalty

Serena & Lily Customer Loyalty Score by Gender

Serena & Lily's Customer Loyalty score was rated 100 by Female customers on Comparably.

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Female
100%
Yes
Male
N/A
Yes

Serena & Lily Customer Loyalty vs. Competitors

Compared to its competitors, Serena & Lily's Customer Loyalty score is rated right above Kirkland's.

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Serena & Lily's Logo
VS
Kirkland's' Logo
Pier 1 Imports' Logo
Lowe's Home Improvement's Logo
Bed Bath & Beyond's Logo

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Serena & Lily Product Quality

3.3/5

Serena & Lily has an overall Product Quality score of 3.3 out of 5 stars rated by its users and customers.

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Serena & Lily Product Information

Serena & Lily’s product quality score is a 3.3 out of 5 as rated by its users and customers.

Website
http://www.serenaandlily.com
Company Size
51-200 Employees

Industry

Tech
Fashion and Beauty
Ecommerce and Marketplaces
Real Estate

Quick Insights into Serena & Lily Product Quality

Serena & Lily's Product Quality score was rated highest by Female customers.

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Ranked Serena & Lily Product Quality the Highest

Female
3.7

Serena & Lily Product Quality Score by Gender

Serena & Lily's Product Quality score was rated 3.7 by Female customers on Comparably.

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Female

3.7/5

Male

N/A

Serena & Lily Product Quality vs. Competitors

Compared to its competitors, Serena & Lily's Product Quality score is rated right above Lowe's Home Improvement, and is preceded by Pier 1 Imports.

COMPANYProduct Quality Score
Kirkland's3.7/5
Pier 1 Imports3.5/5
Serena & Lily3.3/5
Lowe's Home Improvement3.1/5
Bed Bath & Beyond2.1/5

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Serena & Lily's Logo
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Kirkland's' Logo
Pier 1 Imports' Logo
Lowe's Home Improvement's Logo
Bed Bath & Beyond's Logo

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Serena & Lily Pricing

Serena & Lily ROI & Value For Money

2.8/5

Serena & Lily has a value for money and ROI score of 2.8 out of 5 stars rated by its users and customers.

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Quick Insights into Serena & Lily ROI

Serena & Lily's ROI score was rated highest by Female customers.

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Ranked Serena & Lily ROI the Highest

Female
3.4

Serena & Lily ROI Score by Gender

Serena & Lily's ROI score was rated 3.4 by Female customers on Comparably.

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Female

3.4/5

Male

N/A

Serena & Lily Pricing vs. Competitors

Compared to its competitors, Serena & Lily's ROI score is rated right above Bed Bath & Beyond, and is preceded by Lowe's Home Improvement.

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Serena & Lily's Logo
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Kirkland's' Logo
Pier 1 Imports' Logo
Lowe's Home Improvement's Logo
Bed Bath & Beyond's Logo

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Serena & Lily Customer Satisfaction (CSAT)

Serena & Lily Customer Satisfaction (CSAT) Score

43 / 100

Serena & Lily has an overall Customer Satisfaction score of 43 rated by its users and customers.

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Very Satisfied29%
Satisfied14%
Neither Satisfied nor Dissatisfied14%
Dissatisfied29%
Very Dissatisfied14%
Very Satisfied
29%
Satisfied
14%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
29%
Very Dissatisfied
14%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Serena & Lily Customer Satisfaction

Serena & Lily's Customer Satisfaction score was rated highest by Female customers.

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Ranked Serena & Lily Customer Satisfaction the Highest

Female
60%

Serena & Lily Customer Satisfaction Score by Gender

Serena & Lily's Customer Satisfaction score was rated 60 by Female customers on Comparably.

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60 / 100
Female
Very Satisfied
60%
Satisfied
0%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
20%
Very Dissatisfied
0%

Serena & Lily Customer Satisfaction vs. Competitors

Compared to its competitors, Serena & Lily's Customer Satisfaction score is rated right above Pier 1 Imports, and is preceded by Kirkland's.

COMPANYCustomer Satisfaction (CSAT) Score
Kirkland's77%
Serena & Lily43%
Pier 1 Imports40%
Lowe's Home Improvement39%
Bed Bath & Beyond39%

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Serena & Lily's Logo
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Kirkland's' Logo
Pier 1 Imports' Logo
Lowe's Home Improvement's Logo
Bed Bath & Beyond's Logo

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Serena & Lily Customer Service

2.9/5

Serena & Lily has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.

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About Serena & Lily's Customer Service

Address

10 liberty ship way, Suite 350, Sausalito, CA


Website

http://www.serenaandlily.com


Phone Number

(415)331-4199

Quick Insights into Serena & Lily Customer Service

Serena & Lily's Customer Service score was rated highest by Female customers.

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Ranked Serena & Lily Customer Service the Highest

Female
4.3

Serena & Lily Customer Service Score by Gender

Serena & Lily's Customer Service score was rated 4.3 by Female customers on Comparably.

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Female

4.3/5

Male

N/A

Serena & Lily Customer Service vs. Competitors

Compared to its competitors, Serena & Lily's Customer Service score is rated right above Lowe's Home Improvement, and is preceded by Pier 1 Imports.

COMPANYCustomer Service Score
Kirkland's3.7/5
Pier 1 Imports3.4/5
Serena & Lily2.9/5
Lowe's Home Improvement2.9/5
Bed Bath & Beyond2/5

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Serena & Lily's Logo
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Kirkland's' Logo
Pier 1 Imports' Logo
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Bed Bath & Beyond's Logo

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Serena & Lily as an Employer

2.2/5

Serena & Lily has a 2.2/5 stars for its overall company culture rated by their employees

  Serena & Lily CEO
bottom
5%
CEO of Serena & Lily

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Serena & Lily scored a -32 for Net Promoter Score and a -66 for Employee Net Promoter Score. NPS gauges how likely a customer of Serena & Lily would recommend the brand to a friend. ENPS measures how likely Serena & Lily employees would recommend working at Serena & Lily to a friend.

Net Promoter Score

-32
NPS Score
31%Promoters
6%Passive
63%Detractors

Employee Net Promoter Score

-66
eNPS Score
17%Promoters
0%Passive
83%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail