ShipStation NPS & Customer Reviews | Comparably
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ShipStation
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About ShipStation's Brand

We help eCommerce merchants create shipping labels ship and fulfill their products no matter where they sell or how they ship. Among its major competitors, ShipStation is ranked in 1st place for NPS while Shippo is 2nd, and ShipBob is 3rd.

Brand at a Glance

73%
Customer Loyalty
4.2/5
Product Quality
4.3/5
Pricing
2.8/5
Customer Service

ShipStation Ranking

ShipStation NPS

ShipStation's Net Promoter Score (NPS) is a 58 with 74% Promoters, 10% Passives, and 16% Detractors. Net Promoter Score tracks whether ShipStation's customers would recommend using the product based on a scale of -100 to 100.

ShipStation Overall NPS

58
NPS
74%Promoters
10%Passives
16%Detractors
ShipStation Overall NPS

ShipStation NPS Trend

-100
-50
0
50
100
Aug 2020
68
Aug 202068
Oct 2021
66
Oct 202166
Mar 2022
67
Mar 202267
May 2023
65
May 202365
Jun 2023
63
Jun 202363
Sep 2025
61
Sep 202561
Oct 2025
59
Oct 202559

How Other Brands Compare

ShipStation is ranked first for NPS among its competitors. Shippo and ShipBob come in second and third, with Roadie coming in at #4.

ShipStation's Logo
ShipStation
Shippo's Logo
Shippo
ShipBob's Logo
ShipBob
Roadie's Logo
Roadie
Global Ranking#-#758#-#-
NPS584236-26
Valuation Updated every 24 hours for public companies-$200.00M$200.00M$200.00M

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

ShipStation NPS by Usage

ShipStation's NPS was rated the highest by customers who have used ShipStation's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.

-100
-50
0
50
100
Less than 1 Year
73
Less than 1 Year73
1 to 2 Years
58
1 to 2 Years58

ShipStation NPS vs. Competitors

Compared to its competitors, ShipStation's NPS is rated right above Shippo.

COMPANYNPS Score
ShipStation
58
Shippo
42
ShipBob
36
Roadie
-26
Endicia
-100

ShipStation Customer Reviews

What can this brand most improve?
Terrible customer service. Nothing but the run around with answers. Critical issues aren't being resolved in a timely manner.

ShipStation Customer Loyalty

73%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

73% of ShipStation users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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73
73%
27
27%
ShipStation Customer Loyalty

ShipStation Customer Loyalty vs. Competitors

Compared to its competitors, ShipStation's Customer Loyalty score is rated right above ShipBob, and is preceded by Shippo.

COMPANYCustomer Loyalty Score
Endicia100%
Shippo75%
ShipStation73%
ShipBob68%
Roadie65%

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ShipStation Product Quality

4.2/5

ShipStation has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.

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ShipStation Product Information

ShipStation serves markets in the United States, Australia, Canada, and United Kingdom. ShipStation supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.

ShipStation’s product quality score is a 4.2 out of 5 as rated by its users and customers.

Website
http://www.shipstation.com
Company Size
51-200 Employees

Industry

Tech
Ecommerce and Marketplaces
Travel

Languages Supported

English

Product Type

Shopping Cart Software
Communication Software
Inventory Management Software
Order Management Software
Distributor Software
Barcode & Label Software
Logistics Software
Shipping Software
Courier Software

Quick Insights into ShipStation Product Quality

ShipStation's Product Quality score was rated highest by customers who have used ShipStation's products/services for 1 to 2 Years, and rated lowest by customers who have used ShipStation's products/services for 2 to 5 Years.

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Ranked ShipStation Product Quality the Highest

1 to 2 Years
3.9

Ranked ShipStation Product Quality the Lowest

2 to 5 Years
3.8

ShipStation Product Quality Score by Usage

ShipStation's Product Quality score was rated the highest by customers who have used ShipStation's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

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1 to 2 Years
3.9
2 to 5 Years
3.8

ShipStation Product Quality vs. Competitors

Compared to its competitors, ShipStation's Product Quality score is rated right above Shippo.

COMPANYProduct Quality Score
ShipStation4.2/5
Shippo3.9/5
ShipBob3.4/5
Roadie1.9/5
Endicia1.5/5

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ShipStation Pricing

ShipStation ROI & Value For Money

4.3/5

ShipStation has a value for money and ROI score of 4.3 out of 5 stars rated by its users and customers.

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ShipStation Pricing Plans

ShipStation has a pricing structure that accommodates small, medium, and large businesses. Starting from $9/month, ShipStation uses a subscription model and offers the following: All our plans come with a free all-access 30-day Trial! Try out the app today to see how we can work for you..

Who Uses ShipStation?

Small Businesses
Medium Businesses
Large Enterprises

ShipStation Pricing vs. Competitors

Compared to its competitors, ShipStation's ROI score is rated right above Shippo.

COMPANYPricing Score
ShipStation4.3/5
Shippo4.1/5
ShipBob3.5/5
Roadie2.2/5
Endicia1.5/5

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ShipStation Customer Satisfaction (CSAT)

ShipStation Customer Satisfaction (CSAT) Score

25 / 100

ShipStation has an overall Customer Satisfaction score of 25 rated by its users and customers.

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Very Satisfied25%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied50%
Very Dissatisfied25%
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
50%
Very Dissatisfied
25%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

ShipStation Customer Satisfaction vs. Competitors

Compared to its competitors, ShipStation's Customer Satisfaction score is rated right above Shippo, and is preceded by ShipBob.

COMPANYCustomer Satisfaction (CSAT) Score
ShipBob60%
ShipStation25%
Shippo25%
Roadie20%
Endicia0%

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ShipStation Customer Service

2.8/5

ShipStation has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.

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About ShipStation's Customer Service

Address

2815 Exposition Blvd, Austin, TX


Website

http://www.shipstation.com

ShipStation Customer Service vs. Competitors

Compared to its competitors, ShipStation's Customer Service score is rated right above Roadie, and is preceded by Shippo.

COMPANYCustomer Service Score
ShipBob3.4/5
Shippo3.3/5
ShipStation2.8/5
Roadie1.8/5
Endicia1.5/5

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ShipStation as an Employer

3.5/5

ShipStation has a 3.5/5 stars for its overall company culture rated by their employees

  ShipStation CEO
top
40%
CEO of ShipStation

In the Top 40% of Similar Sized Companies on Comparably.

Consumer vs. Employees

ShipStation scored a 58 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of ShipStation would recommend the brand to a friend. ENPS measures how likely ShipStation employees would recommend working at ShipStation to a friend.

Net Promoter Score

58
NPS Score
74%Promoters
10%Passive
16%Detractors

Employee Net Promoter Score

34
eNPS Score
67%Promoters
0%Passive
33%Detractors

Global Ranking Snapshot

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W. Craig Jelinek
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Barry McCarthy
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3
Chick-fil-A  Chick-fil-A CEO
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4
Netflix  Netflix CEO
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Media and Entertainment
5
Apple  Apple CEO
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Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail