Thrillist Media Group NPS & Customer Reviews | Comparably
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Thrillist Media Group
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About Thrillist Media Group's Brand

Thrillist Media Group is obsessed with helping guys live fun lives and reaches over 9 million of them across the globe, every single day. Among its major competitors, Thrillist Media Group is ranked in 1st place for NPS while Mashable is 2nd, and BuzzFeed is 3rd.

Brand at a Glance

55%
Customer Loyalty
4/5
Product Quality
3.7/5
Pricing
3.5/5
Customer Service

Thrillist Media Group Ranking

Thrillist Media Group NPS

Thrillist Media Group's Net Promoter Score (NPS) is a 0 with 40% Promoters, 20% Passives, and 40% Detractors. Net Promoter Score tracks whether Thrillist Media Group's customers would recommend using the product based on a scale of -100 to 100.

Thrillist Media Group Overall NPS

0
NPS
40%Promoters
20%Passives
40%Detractors
Thrillist Media Group Overall NPS

Thrillist Media Group NPS Trend

-100
-50
0
50
100
Feb 2022
-100
Feb 2022-100
Apr 2022
0
Apr 20220
May 2022
0
May 20220
Sep 2023
25
Sep 202325
Feb 2025
0
Feb 20250

How Other Brands Compare

Thrillist Media Group is ranked first for NPS among its competitors. Mashable and BuzzFeed come in second and third, with The Associated Press coming in at #4.

Thrillist Media Group's Logo
Thrillist Media Group
BuzzFeed's Logo
BuzzFeed
Mashable's Logo
Mashable
The Associated Press' Logo
The Associated Press
Global Ranking#-#598#-#-
NPS0-40-14
Valuation Updated every 24 hours for public companies-$1.70B--

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Thrillist Media Group NPS vs. Competitors

Compared to its competitors, Thrillist Media Group's NPS is rated right above Mashable.

Thrillist Media Group Customer Loyalty

55%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

55% of Thrillist Media Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

55
55%
45
45%
Thrillist Media Group Customer Loyalty

Thrillist Media Group Customer Loyalty vs. Competitors

Compared to its competitors, Thrillist Media Group's Customer Loyalty score is rated right above Mashable, and is preceded by The Associated Press.

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Thrillist Media Group Product Quality

4/5

Thrillist Media Group has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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Thrillist Media Group Product Information

Thrillist Media Group’s product quality score is a 4 out of 5 as rated by its users and customers.

Website
http://www.thrillist.com
Company Size
201-500 Employees

Industry

Tech
Fashion and Beauty
Content
Media
Social
Sports & Entertainment
Travel

Thrillist Media Group Product Quality vs. Competitors

Compared to its competitors, Thrillist Media Group's Product Quality score is rated right above BuzzFeed.

COMPANYProduct Quality Score
Thrillist Media Group4/5
BuzzFeed3.7/5
Mashable3.3/5
The Associated Press3.2/5
Alma MediaN/A

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Thrillist Media Group Pricing

Thrillist Media Group ROI & Value For Money

3.7/5

Thrillist Media Group has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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Thrillist Media Group Pricing vs. Competitors

Compared to its competitors, Thrillist Media Group's ROI score is rated right above BuzzFeed.

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Thrillist Media Group Customer Satisfaction (CSAT)

Thrillist Media Group Customer Satisfaction (CSAT) Score

100 / 100

Thrillist Media Group has an overall Customer Satisfaction score of 100 rated by its users and customers.

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Very Satisfied33%
Satisfied67%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Thrillist Media Group Customer Satisfaction vs. Competitors

Compared to its competitors, Thrillist Media Group's Customer Satisfaction score is rated right above Mashable.

COMPANYCustomer Satisfaction (CSAT) Score
Thrillist Media Group100%
Mashable67%
The Associated Press54%
BuzzFeed52%
Alma Media0%

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Thrillist Media Group Customer Service

3.5/5

Thrillist Media Group has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.

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About Thrillist Media Group's Customer Service

Address

568 Broadway, New York City, NY 10012


Website

http://www.thrillist.com


Phone Number

<<not-applicable>>

Thrillist Media Group Customer Service vs. Competitors

Compared to its competitors, Thrillist Media Group's Customer Service score is rated right above Mashable.

COMPANYCustomer Service Score
Thrillist Media Group3.5/5
Mashable3.4/5
BuzzFeed3.3/5
The Associated Press3/5
Alma MediaN/A

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Thrillist Media Group as an Employer

4.1/5

Thrillist Media Group has a 4.1/5 stars for its overall company culture rated by their employees

  Thrillist Media Group CEO
top
35%
CEO of Thrillist Media Group

In the Top 35% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Thrillist Media Group scored a 0 for Net Promoter Score and a -16 for Employee Net Promoter Score. NPS gauges how likely a customer of Thrillist Media Group would recommend the brand to a friend. ENPS measures how likely Thrillist Media Group employees would recommend working at Thrillist Media Group to a friend.

Net Promoter Score

0
NPS Score
40%Promoters
20%Passive
40%Detractors

Employee Net Promoter Score

-16
eNPS Score
17%Promoters
50%Passive
33%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail