-100
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
Tsingtao Brewery
Marketing or Exec? Claim Your Free Account
About Tsingtao Brewery's Brand
Producer and distributor of beer. The company has 59 breweries in 20 provinces all over China and markets its products under the brand name Tsingtao Beer. Among its major competitors, Tsingtao Brewery is ranked in 4th place for NPS while Heineken is 1st, and Carlsberg Group is 2nd.
Tsingtao Brewery Ranking
- #4 / 4 of its competitors
Tsingtao Brewery NPS
Tsingtao Brewery's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Tsingtao Brewery's customers would recommend using the product based on a scale of -100 to 100.
Tsingtao Brewery Overall NPS
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
Tsingtao Brewery NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2021 -100 | Apr 2021 | -100 |
How Other Brands Compare
Tsingtao Brewery is ranked #4 for NPS among its competitors. Heineken and Carlsberg Group come in first and second, with AB InBev coming in at third.
Tsingtao Brewery |  AB InBev |  Heineken |  Carlsberg Group | |
| Global Ranking | #- | #114 | #833 | #- |
| NPS | -100 | 18 | 41 | 39 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $128.81B | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Tsingtao Brewery NPS vs. Competitors
Compared to its competitors, Tsingtao Brewery's NPS is rated right below AB InBev.
| COMPANY | NPS Score | |
|---|---|---|
| Heineken | 41 |
| Carlsberg Group | 39 |
| AB InBev | 18 |
| Tsingtao Brewery | -100 |
