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Heineken is

Ranked

#65

Food and Beverages Brands

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Heineken

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Heineken

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Heineken is ranked #65 in Food and Beverages Brands

About Heineken's Brand

Producer and distributor of beer and cider. The company provides brewery products. Heineken’s brand is ranked #833 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Heineken. When compared to other organizations within the Food and Beverages industry, Heineken is ranked #65. Among its major competitors, Heineken is ranked in 1st place for NPS while Constellation Brands is 2nd, and Greene King is 3rd.

Brand at a Glance

86%

Customer Loyalty

4.3/5

Product Quality

4/5

Pricing

4.1/5

Customer Service

Heineken Ranking

^#833 in Global Best Brands
^#65 in Food and Beverages
^#1 / 4 of its competitors

Heineken NPS

Heineken's Net Promoter Score (NPS) is a 41 with 58% Promoters, 25% Passives, and 17% Detractors. Net Promoter Score tracks whether Heineken's customers would recommend using the product based on a scale of -100 to 100.

Heineken Overall NPS

NPS

58%	Promoters
25%	Passives
17%	Detractors

Heineken NPS Trend

-100

-50

100

Summary	Date	Score
Oct 2024 39	Oct 2024	39
Nov 2024 41	Nov 2024	41
Dec 2024 41	Dec 2024	41
Jan 2025 41	Jan 2025	41
Feb 2025 42	Feb 2025	42
Mar 2025 41	Mar 2025	41
Apr 2025 42	Apr 2025	42
Jun 2025 40	Jun 2025	40
Jul 2025 41	Jul 2025	41
Sep 2025 41	Sep 2025	41
Oct 2025 41	Oct 2025	41
Nov 2025 41	Nov 2025	41

How Other Brands Compare

Heineken is ranked first for NPS among its competitors. Constellation Brands and Guinness come in second and third, with Corona coming in at #4.

	Heineken	Constellation Brands	Guinness	Corona
Global Ranking	#833	#472	#-	#-
NPS	41	40	-100	-
Social Sentiment Calculated by analyzing social media and other online mentions	-	Neutral	-	-
Valuation Updated every 24 hours for public companies	-	$43.31B	$97.44B	$43.31B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Heineken NPS by Gender

Male customers rated Heineken's NPS 26 points higher than Female customers.

Male

Heineken's NPS was rated 60 by Male customers on Comparably.

69%

Promoters

22%

Passives

Detractors

Female

Heineken's NPS was rated 34 by Female customers on Comparably.

51%

Promoters

32%

Passives

17%

Detractors

Heineken NPS by Ethnicity

Heineken's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 57	Caucasian	57
Hispanic or Latino 50	Hispanic or Latino	50
African American/Black 66	African American/Black	66
Asian or Pacific Islander 41	Asian or Pacific Islander	41
Other 37	Other	37

Heineken NPS by Age

Heineken's NPS was rated the highest by customers ages 51-55, and the lowest by customers ages 26-30.

100

Summary

Age

Promoters

Passives

Detractors

18-25

56%

30%

14%

26-30

50%

30%

20%

31-35

73%

14%

13%

36-40

56%

33%

11%

41-45

80%

20%

46-50

80%

20%

51-55

100%

56-60

67%

33%

Heineken NPS by Usage

Heineken's NPS was rated the highest by customers who have used Heineken's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year 15	Less than 1 Year	15
1 to 2 Years 15	1 to 2 Years	15
2 to 5 Years 57	2 to 5 Years	57
5 to 10 Years 84	5 to 10 Years	84
Over 10 Years 66	Over 10 Years	66

Heineken NPS vs. Competitors

Compared to its competitors, Heineken's NPS is rated right above Constellation Brands.

COMPANY		NPS Score
	Heineken	41
	Constellation Brands	40
	Corona	N/A
	Greene King	-1
	Guinness	-100

Heineken NPS vs Companies in Food and Beverages

In the Food and Beverages industry, Heineken's NPS is rated right above The Coca-Cola Company, and is preceded by Red Bull.

COMPANY		NPS Score
	Chick-fil-A	55
	Red Bull	42
	Heineken	41
	The Coca-Cola Company	39
	Hershey Company	35
	Starbucks	30
	Mars	27
	PepsiCo	24
	McDonald's	19

Heineken Customer Reviews

Out of the 23 Heineken customer reviews 21 were positive and 2 were constructive. Heineken customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

Heineken Customer Loyalty

86%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

86% of Heineken users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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86%

14%

Heineken Customer Loyalty Score by Gender

Male customers rated Heineken's Customer Loyalty score 6% higher than Female customers.

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Male

85%

Yes

Female

79%

Yes

Heineken Customer Loyalty Score by Ethnicity

Heineken's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Other customers.

% who answered "Yes"

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out of 100

Caucasian

out of 100

Hispanic or Latino

out of 100

African American/Black

out of 100

Asian or Pacific Islander

out of 100

Other

Heineken Customer Loyalty Score by Age

Heineken's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 56-60.

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20%

40%

60%

80%

100%

Summary	Age	Score
18-25 75%	18-25	75%
26-30 82%	26-30	82%
31-35 88%	31-35	88%
36-40 90%	36-40	90%
41-45 100%	41-45	100%
46-50 100%	46-50	100%
51-55 100%	51-55	100%
56-60 70%	56-60	70%

Heineken Customer Loyalty Score by Usage

Heineken's Customer Loyalty score was rated the highest by customers who have used Heineken's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year	76%
1 to 2 Years	64%
2 to 5 Years	90%
5 to 10 Years	95%
Over 10 Years	76%

Heineken Customer Loyalty Score by Industry

Heineken's Customer Loyalty score was rated the highest by Consulting industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.

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Tech	93%
Accounting	96%
Arts and Entertainment	40%
Banking and Financial Services	74%
Beverage, Wine and Spirits	78%
Business and Consumer Services	74%
Consulting	100%
Education	100%
Healthcare, Hospitals and Medicine	40%
Marketing, Advertising and Research	66%

Heineken Customer Loyalty vs. Competitors

Compared to its competitors, Heineken's Customer Loyalty score is rated right above Constellation Brands, and is preceded by Greene King.

COMPANY		Customer Loyalty Score
	Greene King	100%
	Heineken	86%
	Constellation Brands	72%
	Guinness	N/A
	Corona	N/A

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Customer Loyalty for Other Food and Beverages Brands

In the Food and Beverages industry, Heineken's Customer Loyalty score is rated right above The Coca-Cola Company, and is preceded by Chick-fil-A.

COMPANY		Customer Loyalty Score
	Chick-fil-A	87%
	Heineken	86%
	The Coca-Cola Company	85%
	PepsiCo	82%
	Red Bull	81%
	Hershey Company	81%
	McDonald's	79%
	Starbucks	78%
	Mars	78%

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Heineken Product Quality

4.3/5

Heineken has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.

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Heineken Product Information

Heineken’s product quality score is a 4.3 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Heineken's product the highest. Reviewers from the Business and Consumer Services industry rated Heineken the lowest at 4.

Website: www.theheinekencompany.com

Company Size: 10,000+ Employees

Quick Insights into Heineken Product Quality

Heineken's Product Quality score was rated highest by customers ages 41-45, and rated lowest by customers from the Beverage, Wine and Spirits industry.

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Ranked Heineken Product Quality the Highest

41-45	4.8
Education	4.8
5 to 10 Years	4.7

Ranked Heineken Product Quality the Lowest

Other	4.2
Less than 1 Year	3.6
Beverage, Wine and Spirits	3.5

Heineken Product Quality Score by Gender

Male customers rated Heineken's Product Quality score 0.3 stars higher than Female customers.

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Male

4.5/5

Female

4.2/5

Heineken Product Quality Score by Ethnicity

Heineken's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.

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Summary	Ethnicity	Score
Caucasian 4.3	Caucasian	4.3
Hispanic or Latino 4.3	Hispanic or Latino	4.3
African American/Black 4.5	African American/Black	4.5
Asian or Pacific Islander 4.2	Asian or Pacific Islander	4.2
Other 4.2	Other	4.2

Heineken Product Quality Score by Age

Heineken's Product Quality score was rated the highest by customers ages 41-45, and the lowest by customers ages 26-30.

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Summary	Age	Score
18-25 4.3	18-25	4.3
26-30 4.2	26-30	4.2
31-35 4.3	31-35	4.3
36-40 4.3	36-40	4.3
41-45 4.8	41-45	4.8
46-50 4.8	46-50	4.8
51-55 4.6	51-55	4.6
56-60 4.6	56-60	4.6

Heineken Product Quality Score by Usage

Heineken's Product Quality score was rated the highest by customers who have used Heineken's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.6
1 to 2 Years	4.3
2 to 5 Years	4.5
5 to 10 Years	4.7
Over 10 Years	4.5

Heineken Product Quality Score by Industry

Heineken's Product Quality score was rated the highest by Education industry customers, and the lowest by Beverage, Wine and Spirits industry customers.

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Tech	4.6
Accounting	4.2
Arts and Entertainment	3.8
Banking and Financial Services	4.1
Beverage, Wine and Spirits	3.5
Business and Consumer Services	4
Consulting	4.6
Education	4.8
Healthcare, Hospitals and Medicine	4
Marketing, Advertising and Research	4.5

Heineken Product Quality vs. Competitors

Compared to its competitors, Heineken's Product Quality score is rated right above Constellation Brands.

COMPANY		Product Quality Score
	Heineken	4.3/5
	Constellation Brands	4/5
	Greene King	3.8/5
	Guinness	N/A
	Corona	N/A

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Product Quality for Other Food and Beverages Brands

In the Food and Beverages industry, Heineken's Product Quality score is rated right above Chick-fil-A.

COMPANY		Product Quality Score
	Heineken	4.3/5
	Chick-fil-A	4.3/5
	The Coca-Cola Company	4.2/5
	Red Bull	4.2/5
	Starbucks	4.1/5
	Hershey Company	4.1/5
	Mars	4/5
	PepsiCo	4/5
	McDonald's	3.7/5

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Heineken Pricing

Heineken ROI & Value For Money

4/5

Heineken has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.

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Heineken Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Banking and Financial Services industry. The users from the Arts and Entertainment industry think that they had the lowest ROI from Heineken.

Quick Insights into Heineken ROI

Heineken's ROI score was rated highest by customers ages 46-50, and rated lowest by customers from the Arts and Entertainment industry.

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Ranked Heineken ROI the Highest

46-50	4.8
5 to 10 Years	4.7
Banking and Financial Services	4.3

Ranked Heineken ROI the Lowest

Other	3.8
Less than 1 Year	3.6
Arts and Entertainment	3.3

Heineken ROI Score by Gender

Male customers rated Heineken's ROI score 0.3 stars higher than Female customers.

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Male

4.2/5

Female

3.9/5

Heineken ROI Score by Ethnicity

Heineken's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

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Summary	Ethnicity	Score
Caucasian 4	Caucasian	4
Hispanic or Latino 4.3	Hispanic or Latino	4.3
African American/Black 4.2	African American/Black	4.2
Asian or Pacific Islander 4	Asian or Pacific Islander	4
Other 3.8	Other	3.8

Heineken ROI Score by Age

Heineken's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 26-30.

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Summary	Age	Score
18-25 3.9	18-25	3.9
26-30 3.9	26-30	3.9
31-35 4.1	31-35	4.1
36-40 4	36-40	4
41-45 4.3	41-45	4.3
46-50 4.8	46-50	4.8
51-55 4	51-55	4
56-60 4.6	56-60	4.6

Heineken ROI Score by Usage

Heineken's ROI score was rated the highest by customers who have used Heineken's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.6
1 to 2 Years	3.6
2 to 5 Years	4.2
5 to 10 Years	4.7
Over 10 Years	4.1

Heineken ROI Score by Industry

Heineken's ROI score was rated the highest by Banking and Financial Services industry customers, and the lowest by Arts and Entertainment industry customers.

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Tech	4.2
Accounting	4
Arts and Entertainment	3.3
Banking and Financial Services	4.3
Beverage, Wine and Spirits	3.9
Business and Consumer Services	3.4
Consulting	4.3
Education	4
Healthcare, Hospitals and Medicine	3.8
Marketing, Advertising and Research	4

Heineken Pricing vs. Competitors

Compared to its competitors, Heineken's ROI score is rated right above Constellation Brands.

COMPANY		Pricing Score
	Heineken	4/5
	Constellation Brands	4/5
	Greene King	3.7/5
	Guinness	N/A
	Corona	N/A

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ROI for Other Food and Beverages Brands

In the Food and Beverages industry, Heineken's ROI score is rated right above The Coca-Cola Company, and is preceded by Chick-fil-A.

COMPANY		Pricing Score
	Chick-fil-A	4.1/5
	Heineken	4/5
	The Coca-Cola Company	3.9/5
	Hershey Company	3.9/5
	Red Bull	3.8/5
	Mars	3.8/5
	PepsiCo	3.8/5
	Starbucks	3.6/5
	McDonald's	3.6/5

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Heineken Customer Satisfaction (CSAT)

Heineken Customer Satisfaction (CSAT) Score

87 / 100

Heineken has an overall Customer Satisfaction score of 87 rated by its users and customers.

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Very Satisfied	46%
Satisfied	41%
Neither Satisfied nor Dissatisfied	9%
Dissatisfied	0%
Very Dissatisfied	4%

Very Satisfied

46%

Satisfied

41%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Heineken Customer Satisfaction

Heineken's Customer Satisfaction score was rated highest by customers ages 36-40, and rated lowest by customers from the Healthcare, Hospitals and Medicine industry.

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Ranked Heineken Customer Satisfaction the Highest

36-40	100%
5 to 10 Years	100%
Asian or Pacific Islander	100%

Ranked Heineken Customer Satisfaction the Lowest

Caucasian	86%
Less than 1 Year	82%
Healthcare, Hospitals and Medicine	67%

Heineken Customer Satisfaction Score by Gender

Female customers rated Heineken's Customer Satisfaction score 5 points higher than Male customers.

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90 / 100

Male

	Very Satisfied	59%
	Satisfied	31%
	Neither Satisfied nor Dissatisfied	8%
	Dissatisfied	0%
	Very Dissatisfied	2%

95 / 100

Female

	Very Satisfied	46%
	Satisfied	49%
	Neither Satisfied nor Dissatisfied	5%
	Dissatisfied	0%
	Very Dissatisfied	0%

Heineken Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Heineken's Customer Satisfaction (CSAT) score was rated 86% according to Caucasian users and customers.

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86 / 100

Very Satisfied	50%
Satisfied	36%
Neither Satisfied nor Dissatisfied	14%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

50%

Satisfied

36%

Neither Satisfied nor Dissatisfied

14%

Dissatisfied

Very Dissatisfied

CSAT according to Hispanic or Latino

Heineken's Customer Satisfaction (CSAT) score was rated 100% according to Hispanic or Latino users and customers.

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100 / 100

Very Satisfied	71%
Satisfied	29%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

71%

Satisfied

29%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to African American/Black

Heineken's Customer Satisfaction (CSAT) score was rated 92% according to African American/Black users and customers.

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92 / 100

Very Satisfied	57%
Satisfied	35%
Neither Satisfied nor Dissatisfied	4%
Dissatisfied	0%
Very Dissatisfied	4%

Very Satisfied

57%

Satisfied

35%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Asian or Pacific Islander

Heineken's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.

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100 / 100

Very Satisfied	43%
Satisfied	57%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

43%

Satisfied

57%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Other

Heineken's Customer Satisfaction (CSAT) score was rated 88% according to Other users and customers.

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88 / 100

Very Satisfied	47%
Satisfied	41%
Neither Satisfied nor Dissatisfied	12%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

47%

Satisfied

41%

Neither Satisfied nor Dissatisfied

12%

Dissatisfied

Very Dissatisfied

Heineken Customer Satisfaction Score by Age

Heineken's Customer Satisfaction score was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.

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100

Breakdown

Age

Score

18-25

88%

26-30

95%

31-35

87%

36-40

100%

41-45

100%

46-50

100%

51-55

100%

Heineken Customer Satisfaction Score by Usage

Heineken's Customer Satisfaction score was rated the highest by customers who have used Heineken's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	82
1 to 2 Years	93
2 to 5 Years	93
5 to 10 Years	100
Over 10 Years	86

Heineken Customer Satisfaction Score by Industry

Heineken's Customer Satisfaction score was rated the highest by Banking and Financial Services industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.

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			"csatScore": 100,
			"text": "Heineken's Customer Satisfaction score is  rated by Consulting customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Education",
			"groupId": 515,
			"score": 80,
			"stars": 0,
			"csatScore": 80,
			"text": "Heineken's Customer Satisfaction score is  rated by Education customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 80
		},
		{
			"label": "Healthcare, Hospitals and Medicine",
			"groupId": 522,
			"score": 67,
			"stars": 0,
			"csatScore": 67,
			"text": "Heineken's Customer Satisfaction score is  rated by Healthcare, Hospitals and Medicine customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 67
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		{
			"label": "Marketing, Advertising and Research",
			"groupId": 535,
			"score": 100,
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			"csatScore": 100,
			"text": "Heineken's Customer Satisfaction score is  rated by Marketing, Advertising and Research customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
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}

Tech	100
Accounting	95
Arts and Entertainment	67
Banking and Financial Services	100
Beverage, Wine and Spirits	75
Business and Consumer Services	80
Consulting	100
Education	80
Healthcare, Hospitals and Medicine	67
Marketing, Advertising and Research	100

Heineken Customer Satisfaction vs. Competitors

Compared to its competitors, Heineken's Customer Satisfaction score is rated right above Constellation Brands, and is preceded by Greene King.

COMPANY		Customer Satisfaction (CSAT) Score
	Greene King	100%
	Heineken	87%
	Constellation Brands	72%
	Guinness	0%
	Corona	0%

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Customer Satisfaction for Other Food and Beverages Brands

In the Food and Beverages industry, Heineken's Customer Satisfaction score is rated right above The Coca-Cola Company.

COMPANY		Customer Satisfaction (CSAT) Score
	Heineken	87%
	The Coca-Cola Company	87%
	Starbucks	84%
	Red Bull	82%
	Chick-fil-A	81%
	Hershey Company	80%
	PepsiCo	79%
	Mars	74%
	McDonald's	72%

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Heineken Customer Service

4.1/5

Heineken has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.

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About Heineken's Customer Service

Address

1000 AA Azerbaijan

Website

www.theheinekencompany.com

Phone Number

Quick Insights into Heineken Customer Service

Heineken's Customer Service score was rated highest by customers ages 46-50, and rated lowest by customers from the Arts and Entertainment industry.

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Ranked Heineken Customer Service the Highest

46-50	4.7
5 to 10 Years	4.6
Hispanic or Latino	4.6

Ranked Heineken Customer Service the Lowest

51-55	3.8
Less than 1 Year	3.6
Arts and Entertainment	3.3

Heineken Customer Service Score by Gender

Male customers rated Heineken's Customer Service score 0.2 stars higher than Female customers.

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Male

4.2/5

Female

4/5

Heineken Customer Service Score by Ethnicity

Heineken's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 4.2	Caucasian	4.2
Hispanic or Latino 4.6	Hispanic or Latino	4.6
African American/Black 4.2	African American/Black	4.2
Asian or Pacific Islander 4	Asian or Pacific Islander	4
Other 3.9	Other	3.9

Heineken Customer Service Score by Age

Heineken's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 51-55.

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100

Summary	Age	Customer Service Score
18-25 4	18-25	4
26-30 4.1	26-30	4.1
31-35 4.1	31-35	4.1
36-40 4.2	36-40	4.2
41-45 4.4	41-45	4.4
46-50 4.7	46-50	4.7
51-55 3.8	51-55	3.8
56-60 4.6	56-60	4.6

Heineken Customer Service Score by Usage

Heineken's Customer Service score was rated the highest by customers who have used Heineken's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.6
1 to 2 Years	3.9
2 to 5 Years	4.2
5 to 10 Years	4.6
Over 10 Years	4.2

Heineken Customer Service Score by Industry

Heineken's Customer Service score was rated the highest by Education industry customers, and the lowest by Arts and Entertainment industry customers.

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Tech	4.2
Accounting	4.1
Arts and Entertainment	3.3
Banking and Financial Services	4.3
Beverage, Wine and Spirits	3.9
Business and Consumer Services	3.5
Consulting	4
Education	4.4
Healthcare, Hospitals and Medicine	4
Marketing, Advertising and Research	3.9

Heineken Customer Service vs. Competitors

Compared to its competitors, Heineken's Customer Service score is rated right above Constellation Brands.

COMPANY		Customer Service Score
	Heineken	4.1/5
	Constellation Brands	4/5
	Greene King	3.7/5
	Guinness	N/A
	Corona	N/A

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Customer Service for Other Food and Beverages Brands

In the Food and Beverages industry, Heineken's Customer Service score is rated right above Starbucks, and is preceded by Chick-fil-A.

COMPANY		Customer Service Score
	Chick-fil-A	4.3/5
	Heineken	4.1/5
	Starbucks	4.1/5
	The Coca-Cola Company	4/5
	Red Bull	4/5
	Hershey Company	3.9/5
	Mars	3.9/5
	PepsiCo	3.8/5
	McDonald's	3.6/5

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Heineken as an Employer

4.6/5

Heineken has a 4.6/5 stars for its overall company culture rated by their employees

top

CEO of Heineken

Ronald Elzen

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Heineken scored a 41 for Net Promoter Score and a 26 for Employee Net Promoter Score. NPS gauges how likely a customer of Heineken would recommend the brand to a friend. ENPS measures how likely Heineken employees would recommend working at Heineken to a friend.

Net Promoter Score

NPS Score

58%	Promoters
25%	Passive
17%	Detractors

Employee Net Promoter Score

eNPS Score

54%	Promoters
18%	Passive
28%	Detractors

Global Ranking Snapshot

Heineken is ranked #833 in the Global Top 100 Brands. It ranks just behind Betches and just ahead of Zenoti.

RANK			INDUSTRY
831	Converse	G. Scott Uzzell	Fashion and Beauty
832	Betches	Aleen Kuperman	Media and Entertainment
833	Heineken	Ronald Elzen	Food and Beverages
834	Zenoti	Sudheer Koneru	Tech
835	Zalora		Tech
836	Landmark	Harry Rosenberg	Media and Entertainment
837	ASML	Peter Wennink	Energy and Manufacturing

Food and Beverages Ranking Snapshot

Heineken is ranked #65 in the Food and Beverages Industry. It ranks just behind Zambeef Products and just ahead of Coca-Cola Enterprises.

RANK		Location
63	Tillamook	Tillamook, OR
64	Zambeef Products
65	Heineken
66	Coca-Cola Enterprises	Atlanta, GA
67	Peter Piper Pizza	Phoenix, AZ
68	Imperfect Foods	San Francisco, CA
69	SABMiller