
Zenoti is a Saas platform for salons, spas medi-spas. Clients are able manage all business operations, go online & go mobile. Zenoti’s brand is ranked #834 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Zenoti. When compared to other organizations within the Tech industry, Zenoti is ranked #275. Among its major competitors, Zenoti is ranked in 5th place for NPS while Vagaro is 1st, and Timely Limited is 2nd.Their current valuation is $250.00M
Zenoti's Net Promoter Score (NPS) is a 22 with 56% Promoters, 10% Passives, and 34% Detractors. Net Promoter Score tracks whether Zenoti's customers would recommend using the product based on a scale of -100 to 100.
| 56% | Promoters |
|---|---|
| 10% | Passives |
| 34% | Detractors |
| Summary | Date | Score |
|---|---|---|
Feb 2024 31 | Feb 2024 | 31 |
Mar 2024 28 | Mar 2024 | 28 |
Apr 2024 26 | Apr 2024 | 26 |
May 2024 24 | May 2024 | 24 |
Jun 2024 24 | Jun 2024 | 24 |
Jul 2024 25 | Jul 2024 | 25 |
Aug 2024 23 | Aug 2024 | 23 |
Sep 2024 23 | Sep 2024 | 23 |
Nov 2024 21 | Nov 2024 | 21 |
Feb 2025 21 | Feb 2025 | 21 |
Mar 2025 23 | Mar 2025 | 23 |
Jun 2025 21 | Jun 2025 | 21 |
Zenoti is ranked third for NPS among its competitors. Vagaro and ShopKeep come in first and second, with Magic Software Enterprises coming in at #4. Among those competitors, it is the third most valued company behind Magic Software Enterprises.
![]() Zenoti | ![]() Magic Software Enterprises | ![]() ShopKeep | ![]() Vagaro | |
| Global Ranking | #834 | #- | #- | #- |
| NPS | 22 | -100 | 27 | 81 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $250.00M | $770.31M | $400.00M | $200.00M |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Zenoti's NPS 47 points higher than Female customers.
Zenoti's NPS was rated -13 by Male customers on Comparably.
Zenoti's NPS was rated -60 by Female customers on Comparably.
Zenoti's NPS was rated the highest by Other customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -51 | Caucasian | -51 |
Other -20 | Other | -20 |
Zenoti's NPS was rated 0 points by customers who have used Zenoti's products/services for Less than 1 Year.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 0 | Less than 1 Year | 0 |
Compared to its competitors, Zenoti's NPS is rated right above DaySmart Software, and is preceded by ShopKeep.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Vagaro | 81 |
![]() | Timely Limited | 72 |
![]() | Vizury Interactive Solutions | 37 |
![]() | ShopKeep | 27 |
![]() | Zenoti | 22 |
![]() | DaySmart Software | 21 |
![]() | Magic Software Enterprises | -100 |
Out of the 6 Zenoti customer reviews 1 was positive and 5 were constructive. Zenoti customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of Zenoti users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Zenoti's Customer Loyalty score 4% higher than Male customers.
Zenoti's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.
% who answered "Yes"
Zenoti's Customer Loyalty score was rated 78% by customers who have used Zenoti's products/services for Less than 1 Year.
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Compared to its competitors, Zenoti's Customer Loyalty score is rated right above DaySmart Software, and is preceded by ShopKeep.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Magic Software Enterprises | 100% |
![]() | ShopKeep | 85% |
![]() | Zenoti | 83% |
![]() | DaySmart Software | 77% |
![]() | Vagaro | N/A |
![]() | Timely Limited | N/A |
![]() | Vizury Interactive Solutions | N/A |
In the Tech industry, Zenoti's Customer Loyalty score is rated right above Peloton, and is preceded by Zoom Video Communications.
Zenoti has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
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Zenoti serves markets in the United States, Asia, Europe, Middle-East and Africa, Australia, and Canada. Zenoti supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.
Zenoti’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Zenoti's product the highest. Reviewers from the Fashion and Beauty industry rated Zenoti the lowest at 2.9.
Zenoti's Product Quality score was rated highest by customers from the Tech industry, and rated lowest by Female customers.
Male customers rated Zenoti's Product Quality score 0.9 stars higher than Female customers.
Zenoti's Product Quality score was rated the highest by Other customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
Other 3.2 | Other | 3.2 |
Zenoti's Product Quality score was rated the highest by customers who have used Zenoti's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Zenoti's Product Quality score was rated the highest by Tech industry customers, and the lowest by Fashion and Beauty industry customers.
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Compared to its competitors, Zenoti's Product Quality score is rated right above DaySmart Software, and is preceded by Vizury Interactive Solutions.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Timely Limited | 4.5/5 |
![]() | Vagaro | 4.4/5 |
![]() | Vizury Interactive Solutions | 4.1/5 |
![]() | Zenoti | 3.6/5 |
![]() | DaySmart Software | 3.6/5 |
![]() | ShopKeep | 3.2/5 |
![]() | Magic Software Enterprises | 1.5/5 |
In the Tech industry, Zenoti's Product Quality score is rated right below ROBLOX.
Zenoti has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
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Zenoti has a pricing structure that accommodates small, medium, and large businesses.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Healthcare, Hospitals and Medicine industry think that they had the lowest ROI from Zenoti.
Zenoti's ROI score was rated highest by customers from the Tech industry, and rated lowest by customers from the Healthcare, Hospitals and Medicine industry.
Male customers rated Zenoti's ROI score 1 stars higher than Female customers.
Zenoti's ROI score was rated the highest by Other customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.2 | Caucasian | 2.2 |
Other 3 | Other | 3 |
Zenoti's ROI score was rated 2.3 stars by customers who have used Zenoti's products/services for Less than 1 Year.
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Zenoti's ROI score was rated the highest by Tech industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Compared to its competitors, Zenoti's ROI score is rated right above ShopKeep, and is preceded by DaySmart Software.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Vagaro | 4.5/5 |
![]() | Timely Limited | 4.5/5 |
![]() | Vizury Interactive Solutions | 4.1/5 |
![]() | DaySmart Software | 3.5/5 |
![]() | Zenoti | 3.3/5 |
![]() | ShopKeep | 3.2/5 |
![]() | Magic Software Enterprises | 1.5/5 |
In the Tech industry, Zenoti's ROI score is rated right below ROBLOX.
Zenoti has an overall Customer Satisfaction score of 41 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Zenoti's Customer Satisfaction score was rated highest by Male customers, and rated lowest by Female customers.
Male customers rated Zenoti's Customer Satisfaction score 10 points higher than Female customers.
Very Satisfied | 20% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 40% | |
Very Dissatisfied | 20% |
Very Satisfied | 20% | |
|---|---|---|
Satisfied | 10% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 20% | |
Very Dissatisfied | 50% |
Zenoti's Customer Satisfaction (CSAT) score was rated 33% according to Caucasian users and customers.
Zenoti's Customer Satisfaction (CSAT) score was rated 40% according to Other users and customers.
Zenoti's Customer Satisfaction score was rated 27 points by customers who have used Zenoti's products/services for Less than 1 Year.
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Compared to its competitors, Zenoti's Customer Satisfaction score is rated right above DaySmart Software.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Zenoti | 41% |
![]() | DaySmart Software | 25% |
![]() | Vagaro | 0% |
![]() | Timely Limited | 0% |
![]() | Vizury Interactive Solutions | 0% |
![]() | ShopKeep | 0% |
![]() | Magic Software Enterprises | 0% |
In the Tech industry, Zenoti's Customer Satisfaction score is rated right below Peloton.
Zenoti has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.
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9725 SE 36th Street, Suite 114, Mercer Island, WA
http://www.zenoti.com
Zenoti's Customer Service score was rated highest by Male customers, and rated lowest by Caucasian customers.
Male customers rated Zenoti's Customer Service score 0.7 stars higher than Female customers.
Zenoti's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Other 2.5 | Other | 2.5 |
Zenoti's Customer Service score was rated 2.3 stars by customers who have used Zenoti's products/services for Less than 1 Year.
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Compared to its competitors, Zenoti's Customer Service score is rated right above DaySmart Software, and is preceded by Vizury Interactive Solutions.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Vagaro | 5/5 |
![]() | Timely Limited | 5/5 |
![]() | Vizury Interactive Solutions | 3.7/5 |
![]() | Zenoti | 2.8/5 |
![]() | DaySmart Software | 2.8/5 |
![]() | ShopKeep | 1.6/5 |
![]() | Magic Software Enterprises | 1.5/5 |
In the Tech industry, Zenoti's Customer Service score is rated right below ROBLOX.
Zenoti has a 3.3/5 stars for its overall company culture rated by their employees

Zenoti scored a 22 for Net Promoter Score and a 17 for Employee Net Promoter Score. NPS gauges how likely a customer of Zenoti would recommend the brand to a friend. ENPS measures how likely Zenoti employees would recommend working at Zenoti to a friend.
| 56% | Promoters |
|---|---|
| 10% | Passive |
| 34% | Detractors |
| 50% | Promoters |
|---|---|
| 17% | Passive |
| 33% | Detractors |
Zenoti is ranked #834 in the Global Top 100 Brands. It ranks just behind Heineken and just ahead of Zalora.