

Among its major competitors, VTEX is ranked in 4th place for NPS while Magento Commerce is 1st, and Automattic is 2nd.Their current valuation is $2.18B
VTEX's Net Promoter Score (NPS) is a 31 with 55% Promoters, 21% Passives, and 24% Detractors. Net Promoter Score tracks whether VTEX's customers would recommend using the product based on a scale of -100 to 100.
| 55% | Promoters |
|---|---|
| 21% | Passives |
| 24% | Detractors |
| Summary | Date | Score |
|---|---|---|
Oct 2022 42 | Oct 2022 | 42 |
Dec 2022 37 | Dec 2022 | 37 |
Jan 2023 37 | Jan 2023 | 37 |
Apr 2023 38 | Apr 2023 | 38 |
May 2023 35 | May 2023 | 35 |
Jun 2023 37 | Jun 2023 | 37 |
Jan 2024 38 | Jan 2024 | 38 |
Feb 2024 31 | Feb 2024 | 31 |
Apr 2024 30 | Apr 2024 | 30 |
Jun 2024 32 | Jun 2024 | 32 |
Oct 2024 33 | Oct 2024 | 33 |
Mar 2026 31 | Mar 2026 | 31 |
VTEX is ranked #4 for NPS among its competitors. Magento Commerce and Automattic come in first and second, with Shopify coming in at third. Among those competitors, it is the lowest valued company behind Shopify.
![]() VTEX | ![]() Shopify | ![]() Automattic | ![]() Magento Commerce | |
| Global Ranking | #- | #50 | #872 | #- |
| NPS | 31 | 33 | 46 | 49 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $2.18B | $139.10B | $3.00B | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
VTEX's NPS was rated -20 by Male customers on Comparably.
VTEX's NPS was rated -20 by Male customers on Comparably.
VTEX's NPS is not yet rated by Female customers.
VTEX's NPS was rated -40 points by Hispanic or Latino customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Hispanic or Latino -40 | Hispanic or Latino | -40 |
VTEX's NPS was rated -67 points by customers ages 18-25 and customers ages 36-40 on Comparably.
VTEX's NPS was rated the highest by customers who have used VTEX's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -80 | Less than 1 Year | -80 |
1 to 2 Years 33 | 1 to 2 Years | 33 |
Compared to its competitors, VTEX's NPS is rated right above Magento, and is preceded by Shopify.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Magento Commerce | 49 |
![]() | Automattic | 46 |
![]() | Shopify | 33 |
![]() | VTEX | 31 |
![]() | Magento | 11 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
67% of VTEX users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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VTEX's Customer Loyalty score was rated 64 by Male customers on Comparably.
VTEX's Customer Loyalty score was rated 46% by Hispanic or Latino customers on Comparably.
% who answered "Yes"
VTEX's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 70% | 18-25 | 70% |
36-40 40% | 36-40 | 40% |
VTEX's Customer Loyalty score was rated the highest by customers who have used VTEX's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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VTEX's Customer Loyalty score was rated 100% by Tech industry customers.
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Compared to its competitors, VTEX's Customer Loyalty score is rated right above Magento, and is preceded by Shopify.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Automattic | 91% |
![]() | Magento Commerce | 79% |
![]() | Shopify | 75% |
![]() | VTEX | 67% |
![]() | Magento | 53% |
VTEX has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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VTEX serves markets in the United States, Europe, United Kingdom, Latin America, Germany, Brazil, and Mexico. VTEX supports iOS, Web, and Android devices and offers products for medium and large sized businesses.
VTEX’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated VTEX's product the highest.
VTEX's Product Quality score was rated highest by customers who have used VTEX's products/services for 1 to 2 Years, and rated lowest by customers ages 36-40.
VTEX's Product Quality score was rated 3.9 by Male customers on Comparably.
VTEX's Product Quality score was rated 2.9 stars by Hispanic or Latino customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Hispanic or Latino 2.9 | Hispanic or Latino | 2.9 |
VTEX's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 3.3 | 18-25 | 3.3 |
36-40 2.3 | 36-40 | 2.3 |
VTEX's Product Quality score was rated the highest by customers who have used VTEX's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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VTEX's Product Quality score was rated 4.1 stars by Tech industry customers.
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Compared to its competitors, VTEX's Product Quality score is rated right above Magento, and is preceded by Shopify.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Automattic | 4.2/5 |
![]() | Shopify | 4/5 |
![]() | VTEX | 3.9/5 |
![]() | Magento | 3.9/5 |
![]() | Magento Commerce | 3.3/5 |
VTEX has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.
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VTEX has a pricing structure that accommodates medium and large businesses.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
VTEX's ROI score was rated highest by customers who have used VTEX's products/services for 1 to 2 Years, and rated lowest by customers who have used VTEX's products/services for Less than 1 Year.
VTEX's ROI score was rated 3.6 by Male customers on Comparably.
VTEX's ROI score was rated 2.9 stars by Hispanic or Latino customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Hispanic or Latino 2.9 | Hispanic or Latino | 2.9 |
VTEX's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
36-40 3.3 | 36-40 | 3.3 |
VTEX's ROI score was rated the highest by customers who have used VTEX's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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VTEX's ROI score was rated 4.3 stars by Tech industry customers.
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Compared to its competitors, VTEX's ROI score is rated right above Magento, and is preceded by Magento Commerce.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Automattic | 4/5 |
![]() | Shopify | 4/5 |
![]() | Magento Commerce | 3.9/5 |
![]() | VTEX | 3.8/5 |
![]() | Magento | 3.8/5 |
VTEX has an overall Customer Satisfaction score of 76 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
VTEX's Customer Satisfaction score was rated highest by Male customers.
VTEX's Customer Satisfaction score was rated 75 by Male customers on Comparably.
Very Satisfied | 0% | |
|---|---|---|
Satisfied | 75% | |
Neither Satisfied nor Dissatisfied | 25% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
VTEX's Customer Satisfaction (CSAT) score was rated 50% according to Hispanic or Latino users and customers.
VTEX's Customer Satisfaction score was rated 33 points by customers ages 18-25 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 33% |
VTEX's Customer Satisfaction score was rated 50 points by customers who have used VTEX's products/services for Less than 1 Year.
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VTEX's Customer Satisfaction score was rated 34 points by Tech industry customers.
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"title": "VTEX Customer Satisfaction Score by Industry",
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"label": "Tech",
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}Compared to its competitors, VTEX's Customer Satisfaction score is rated right above Magento Commerce, and is preceded by Shopify.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Automattic | 84% |
![]() | Shopify | 77% |
![]() | VTEX | 76% |
![]() | Magento Commerce | 66% |
![]() | Magento | 0% |
VTEX has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock VTEX's overall Customer Service score rated by its users and customers.
Brazil
http://www.vtex.com
VTEX's Customer Service score was rated highest by customers who have used VTEX's products/services for 1 to 2 Years, and rated lowest by customers who have used VTEX's products/services for Less than 1 Year.
VTEX's Customer Service score was rated 3.5 by Male customers on Comparably.
VTEX's Customer Service score was rated 2.7 stars by Hispanic or Latino customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Hispanic or Latino 2.7 | Hispanic or Latino | 2.7 |
VTEX's Customer Service score was rated 3 stars by customers ages 18-25 and customers ages 36-40 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3 | 18-25 | 3 |
36-40 3 | 36-40 | 3 |
VTEX's Customer Service score was rated the highest by customers who have used VTEX's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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VTEX's Customer Service score was rated 3.9 stars by Tech industry customers.
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Compared to its competitors, VTEX's Customer Service score is rated right above Magento, and is preceded by Shopify.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Magento Commerce | 4.1/5 |
![]() | Automattic | 4/5 |
![]() | Shopify | 4/5 |
![]() | VTEX | 3.6/5 |
![]() | Magento | 3/5 |
VTEX has a 4.2/5 stars for its overall company culture rated by their employees

VTEX scored a 31 for Net Promoter Score and a 50 for Employee Net Promoter Score. NPS gauges how likely a customer of VTEX would recommend the brand to a friend. ENPS measures how likely VTEX employees would recommend working at VTEX to a friend.
| 55% | Promoters |
|---|---|
| 21% | Passive |
| 24% | Detractors |
| 65% | Promoters |
|---|---|
| 20% | Passive |
| 15% | Detractors |