

We combine comprehensive insurance coverage with outstanding providers in order to lower costs for patients while maintaining the highest levels of care. Among its major competitors, Willamette Dental Group is ranked in 3rd place for NPS while Kaiser Permanente is 1st, and Pacific Dental Services is 2nd.
Willamette Dental Group's Net Promoter Score (NPS) is a -29 with 27% Promoters, 17% Passives, and 56% Detractors. Net Promoter Score tracks whether Willamette Dental Group's customers would recommend using the product based on a scale of -100 to 100.
| 27% | Promoters |
|---|---|
| 17% | Passives |
| 56% | Detractors |
| Summary | Date | Score |
|---|---|---|
Oct 2022 0 | Oct 2022 | 0 |
Nov 2022 -20 | Nov 2022 | -20 |
Dec 2022 -29 | Dec 2022 | -29 |
Jan 2023 -30 | Jan 2023 | -30 |
Apr 2023 -18 | Apr 2023 | -18 |
Aug 2023 -25 | Aug 2023 | -25 |
Jan 2024 -32 | Jan 2024 | -32 |
May 2024 -36 | May 2024 | -36 |
Aug 2024 -34 | Aug 2024 | -34 |
Aug 2025 -31 | Aug 2025 | -31 |
Nov 2025 -36 | Nov 2025 | -36 |
Jan 2026 -29 | Jan 2026 | -29 |
Willamette Dental Group is ranked third for NPS among its competitors. Kaiser Permanente and Pacific Dental Services come in first and second, with Aspen Dental coming in at #4.
![]() Willamette Dental Group | ![]() Kaiser Permanente | ![]() Aspen Dental | ![]() Pacific Dental Services | |
| Global Ranking | #- | #188 | #- | #- |
| NPS | -29 | 1 | -77 | 0 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | Neutral |
| Valuation Updated every 24 hours for public companies | - | - | $9.79B | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated Willamette Dental Group's NPS 16 points higher than Male customers.
Willamette Dental Group's NPS was rated -50 by Male customers on Comparably.
Willamette Dental Group's NPS was rated -34 by Female customers on Comparably.
Willamette Dental Group's NPS was rated -100 points by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -100 | Caucasian | -100 |
Willamette Dental Group's NPS was rated -34 points by customers who have used Willamette Dental Group's products/services for 2 to 5 Years.
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years -34 | 2 to 5 Years | -34 |
Compared to its competitors, Willamette Dental Group's NPS is rated right above Smile Brands, and is preceded by Pacific Dental Services.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Kaiser Permanente | 1 |
![]() | Pacific Dental Services | 0 |
![]() | Willamette Dental Group | -29 |
![]() | Smile Brands | -30 |
![]() | Aspen Dental | -77 |
![]() | Heartland Dental Care | -78 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
64% of Willamette Dental Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Willamette Dental Group's Customer Loyalty score 15% higher than Male customers.
Willamette Dental Group's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.
% who answered "Yes"
Willamette Dental Group's Customer Loyalty score was rated 40% by customers who have used Willamette Dental Group's products/services for 2 to 5 Years.
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Compared to its competitors, Willamette Dental Group's Customer Loyalty score is rated right above Aspen Dental, and is preceded by Pacific Dental Services.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Kaiser Permanente | 81% |
![]() | Smile Brands | 81% |
![]() | Pacific Dental Services | 71% |
![]() | Willamette Dental Group | 64% |
![]() | Aspen Dental | 55% |
![]() | Heartland Dental Care | 10% |
Willamette Dental Group has an overall Product Quality score of 2.8 out of 5 stars rated by its users and customers.
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Willamette Dental Group’s product quality score is a 2.8 out of 5 as rated by its users and customers.
Willamette Dental Group's Product Quality score was rated highest by customers who have used Willamette Dental Group's products/services for 2 to 5 Years, and rated lowest by Female customers.
Male customers rated Willamette Dental Group's Product Quality score 0.2 stars higher than Female customers.
Willamette Dental Group's Product Quality score was rated 1.6 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Willamette Dental Group's Product Quality score was rated 3.1 stars by customers who have used Willamette Dental Group's products/services for 2 to 5 Years.
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Compared to its competitors, Willamette Dental Group's Product Quality score is rated right above Smile Brands, and is preceded by Heartland Dental Care.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Pacific Dental Services | 3.4/5 |
![]() | Kaiser Permanente | 3.3/5 |
![]() | Heartland Dental Care | 3/5 |
![]() | Willamette Dental Group | 2.8/5 |
![]() | Smile Brands | 2.4/5 |
![]() | Aspen Dental | 1.5/5 |
Willamette Dental Group has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
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Willamette Dental Group's ROI score was rated highest by customers who have used Willamette Dental Group's products/services for 2 to 5 Years, and rated lowest by Female customers.
Male customers rated Willamette Dental Group's ROI score 0.5 stars higher than Female customers.
Willamette Dental Group's ROI score was rated 1.6 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Willamette Dental Group's ROI score was rated 3.1 stars by customers who have used Willamette Dental Group's products/services for 2 to 5 Years.
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Compared to its competitors, Willamette Dental Group's ROI score is rated right above Smile Brands, and is preceded by Kaiser Permanente.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Pacific Dental Services | 3.4/5 |
![]() | Kaiser Permanente | 3.2/5 |
![]() | Willamette Dental Group | 2.6/5 |
![]() | Smile Brands | 2.6/5 |
![]() | Heartland Dental Care | 2.2/5 |
![]() | Aspen Dental | 1.5/5 |
Willamette Dental Group has an overall Customer Satisfaction score of 46 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Willamette Dental Group's Customer Satisfaction score was rated highest by customers who have used Willamette Dental Group's products/services for 2 to 5 Years, and rated lowest by Male customers.
Female customers rated Willamette Dental Group's Customer Satisfaction score 8 points higher than Male customers.
Very Satisfied | 25% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 75% |
Very Satisfied | 33% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 67% |
Willamette Dental Group's Customer Satisfaction (CSAT) score was rated 0% according to Caucasian users and customers.
Willamette Dental Group's Customer Satisfaction score was rated 33 points by customers who have used Willamette Dental Group's products/services for 2 to 5 Years.
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Compared to its competitors, Willamette Dental Group's Customer Satisfaction score is rated right above Aspen Dental, and is preceded by Kaiser Permanente.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Heartland Dental Care | 100% |
![]() | Pacific Dental Services | 56% |
![]() | Kaiser Permanente | 55% |
![]() | Willamette Dental Group | 46% |
![]() | Aspen Dental | 10% |
![]() | Smile Brands | 0% |
Willamette Dental Group has an overall Customer Service score of 2.6 out of 5 stars rated by its users and customers.
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6950 NE Campus Way, Portland, OR 97124
https://www.willamettedental.com/
855-433-6825
Willamette Dental Group's Customer Service score was rated highest by customers who have used Willamette Dental Group's products/services for 2 to 5 Years, and rated lowest by Female customers.
Male customers rated Willamette Dental Group's Customer Service score 0.9 stars higher than Female customers.
Willamette Dental Group's Customer Service score was rated 2.1 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.1 | Caucasian | 2.1 |
Willamette Dental Group's Customer Service score was rated 3.1 stars by customers who have used Willamette Dental Group's products/services for 2 to 5 Years.
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Compared to its competitors, Willamette Dental Group's Customer Service score is rated right above Smile Brands, and is preceded by Kaiser Permanente.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Pacific Dental Services | 3.4/5 |
![]() | Kaiser Permanente | 3.3/5 |
![]() | Willamette Dental Group | 2.6/5 |
![]() | Smile Brands | 2.3/5 |
![]() | Heartland Dental Care | 2.2/5 |
![]() | Aspen Dental | 1.5/5 |
Willamette Dental Group has a 3.9/5 stars for its overall company culture rated by their employees

In the Top 50% of Similar Sized Companies on Comparably.



Willamette Dental Group scored a -29 for Net Promoter Score and a -4 for Employee Net Promoter Score. NPS gauges how likely a customer of Willamette Dental Group would recommend the brand to a friend. ENPS measures how likely Willamette Dental Group employees would recommend working at Willamette Dental Group to a friend.
| 27% | Promoters |
|---|---|
| 17% | Passive |
| 56% | Detractors |
| 41% | Promoters |
|---|---|
| 14% | Passive |
| 45% | Detractors |