-67
NPS
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Wisconsin Energy
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About Wisconsin Energy's Brand
Wisconsin Energy's principal business is providing electric and natural gas service to customers in areas. Among its major competitors, Wisconsin Energy is ranked in 4th place for NPS while WEC Energy Group is 1st, and Alliant Energy Corporation is 2nd.
Brand at a Glance
10%
Customer Loyalty
2.2/5
Product Quality
1.5/5
Pricing
1.5/5
Customer Service
Wisconsin Energy Ranking
- #4 / 4 of its competitors
Wisconsin Energy NPS
Wisconsin Energy's Net Promoter Score (NPS) is a -67 with 0% Promoters, 33% Passives, and 67% Detractors. Net Promoter Score tracks whether Wisconsin Energy's customers would recommend using the product based on a scale of -100 to 100.
Wisconsin Energy Overall NPS
| 0% | Promoters |
|---|---|
| 33% | Passives |
| 67% | Detractors |
Wisconsin Energy NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2022 -100 | May 2022 | -100 |
Dec 2023 -50 | Dec 2023 | -50 |
Mar 2026 -66 | Mar 2026 | -66 |
How Other Brands Compare
Wisconsin Energy is ranked #4 for NPS among its competitors. WEC Energy Group and Alliant Energy Corporation come in first and second, with Xcel Energy coming in at third.
Wisconsin Energy |  Xcel Energy |  WEC Energy Group |  Alliant Energy Corporation | |
| Global Ranking | #- | #702 | #- | #- |
| NPS | -67 | -41 | -12 | -25 |
| Valuation Updated every 24 hours for public companies | - | $35.91B | $27.55B | $13.53B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Wisconsin Energy NPS vs. Competitors
Compared to its competitors, Wisconsin Energy's NPS is rated right below Xcel Energy.
| COMPANY | NPS Score | |
|---|---|---|
| WEC Energy Group | -12 |
| Alliant Energy Corporation | -25 |
| Xcel Energy | -41 |
| Wisconsin Energy | -67 |
Wisconsin Energy Customer Loyalty
10%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of Wisconsin Energy users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Wisconsin Energy Customer Loyalty vs. Competitors
Compared to its competitors, Wisconsin Energy's Customer Loyalty score is rated right below WEC Energy Group.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Alliant Energy Corporation | 85% |
| Xcel Energy | 73% |
| WEC Energy Group | 61% |
| Wisconsin Energy | 10% |
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Wisconsin Energy Product Quality
2.2/5
Wisconsin Energy has an overall Product Quality score of 2.2 out of 5 stars rated by its users and customers.
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Wisconsin Energy Product Information
Wisconsin Energy’s product quality score is a 2.2 out of 5 as rated by its users and customers.
- Website
- http://wisconsinenergy.com
- Company Size
- 1,001-5,000 Employees
Wisconsin Energy Product Quality vs. Competitors
Compared to its competitors, Wisconsin Energy's Product Quality score is rated right below Xcel Energy.
| COMPANY | Product Quality Score | |
|---|---|---|
| WEC Energy Group | 3.2/5 |
| Alliant Energy Corporation | 3/5 |
| Xcel Energy | 2.6/5 |
| Wisconsin Energy | 2.2/5 |
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Wisconsin Energy Pricing
Wisconsin Energy ROI & Value For Money
1.5/5
Wisconsin Energy has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.
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Wisconsin Energy Pricing vs. Competitors
Compared to its competitors, Wisconsin Energy's ROI score is rated right below Xcel Energy.
| COMPANY | Pricing Score | |
|---|---|---|
| WEC Energy Group | 3.2/5 |
| Alliant Energy Corporation | 2.9/5 |
| Xcel Energy | 2.2/5 |
| Wisconsin Energy | 1.5/5 |
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Wisconsin Energy Customer Satisfaction (CSAT)
Wisconsin Energy Customer Satisfaction (CSAT) Score
33 / 100
Wisconsin Energy has an overall Customer Satisfaction score of 33 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Wisconsin Energy Customer Satisfaction vs. Competitors
Compared to its competitors, Wisconsin Energy's Customer Satisfaction score is rated right above Xcel Energy, and is preceded by Alliant Energy Corporation.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| WEC Energy Group | 67% |
| Alliant Energy Corporation | 34% |
| Wisconsin Energy | 33% |
| Xcel Energy | 32% |
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Wisconsin Energy Customer Service
1.5/5
Wisconsin Energy has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.
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About Wisconsin Energy's Customer Service
Address
231 W. Michigan St, Milwaukee, WI
Website
http://wisconsinenergy.com
Phone Number
414-221-2345
Wisconsin Energy Customer Service vs. Competitors
Compared to its competitors, Wisconsin Energy's Customer Service score is rated right below Xcel Energy.
| COMPANY | Customer Service Score | |
|---|---|---|
| Alliant Energy Corporation | 3.1/5 |
| WEC Energy Group | 3/5 |
| Xcel Energy | 2.4/5 |
| Wisconsin Energy | 1.5/5 |
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Wisconsin Energy as an Employer
Consumer vs. Employees
Wisconsin Energy scored a -67 for Net Promoter Score and a 60 for Employee Net Promoter Score. NPS gauges how likely a customer of Wisconsin Energy would recommend the brand to a friend. ENPS measures how likely Wisconsin Energy employees would recommend working at Wisconsin Energy to a friend.
Net Promoter Score
-67
NPS Score
| 0% | Promoters |
|---|---|
| 33% | Passive |
| 67% | Detractors |
Employee Net Promoter Score
60
eNPS Score
| 80% | Promoters |
|---|---|
| 0% | Passive |
| 20% | Detractors |
