Alaska Air Group Competitors | Comparably
Alaska Airlines has been flying since 1932 and is notably recognized as a stand-out performer among domestic carriers in the United States. We provide an exceptional travel experience to our customers with an unwavering commitment to a safe and reliable operation and our award-winning customer service. We were born in a state where aviation is a way of life, not a choice, and where people help each other because they believe it's the right thing to do — not because they're supposed to. Much has changed over the years, but our unique heritage continues to serve as our compass point — our own magnetic "North." Our values have been a part of who we are since our early beginnings in the state of Alaska. We believe this combination of pride in our heritage and passion for our shared values has led to our success in setting the standard for genuine and caring service. read more
EMPLOYEE
PARTICIPANTS
80
TOTAL
RATINGS
872

Alaska Air Group Competitors

Alaska Air Group competitors include Southwest Airlines, Delta Air Lines, American Airlines and JetBlue Airways. Alaska Air Group ranks 2nd in Diversity Score on Comparably vs its competitors. See below how Alaska Air Group compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

CEO Rank
3rd
eNPS Rank
3rd
Gender Rank
3rd
Diversity Rank
2nd
Product Quality
3rd
NPS Rank
3rd
Pricing Rank
3rd
Customer Service
3rd

See Alaska Air Group Culture vs Competitors:

Alaska Air Group Competitors
RankCompanyScore
1Southwest Airlines78
2Delta Air Lines77
3Alaska Air Group70
4American Airlines62
5JetBlue Airways50

Alaska Air Group Competitors at a Glance

Product Quality Score Comparison

Alaska Air Group Ranks 3rd in Product Quality Score

126 Customers rate Alaska Air Group's Product Quality Score a 4/5, which ranks it 3rd against its competitors, below Delta Air Lines.

  1. 1st
    Southwest Airlines
    4.1 / 5
  2. 2nd
    Delta Air Lines
    4.1 / 5
  3. 3rd
    Alaska Air Group
    4 / 5
  4. 4th
    American Airlines
    3.4 / 5
  5. 5th
    JetBlue Airways
    2.9 / 5
Product Quality Score Comparison
RankCompany Score
1Southwest Airlines83
2Delta Air Lines82
3Alaska Air Group80
4American Airlines69
5JetBlue Airways58
NPS Comparison

Alaska Air Group Ranks 3rd in Net Promoter Score

150 Customers rate Alaska Air Group's Net Promoter Score a 36, which ranks it 3rd against its competitors, below Delta Air Lines. Net Promoter score tracks customers' overall score to this question - “On a scale from 0-10, how likely are you to recommend Alaska Air Group to a friend?”.

  1. 1st
    Southwest Airlines
    47
  2. 2nd
    Delta Air Lines
    43
  3. 3rd
    Alaska Air Group
    36
  4. 4th
    American Airlines
    14
  5. 5th
    JetBlue Airways
    -10
NPS Comparison
RankCompany Score
1Southwest Airlines47
2Delta Air Lines43
3Alaska Air Group36
4American Airlines14
5JetBlue Airways-10
Pricing Score Comparison

Alaska Air Group Ranks 3rd in Pricing Score

114 Customers rate Alaska Air Group's Pricing Score a 3.7/5, which ranks it 3rd against its competitors, below Delta Air Lines.

  1. 1st
    Southwest Airlines
    4 / 5
  2. 2nd
    Delta Air Lines
    3.9 / 5
  3. 3rd
    Alaska Air Group
    3.7 / 5
  4. 4th
    American Airlines
    3.4 / 5
  5. 5th
    JetBlue Airways
    2.8 / 5
Pricing Score Comparison
RankCompany Score
1Southwest Airlines81
2Delta Air Lines78
3Alaska Air Group74
4American Airlines68
5JetBlue Airways57
Customer Service Comparison

Alaska Air Group Ranks 3rd in Customer Service

110 Customers rate Alaska Air Group's Customer Service a 4/5, which ranks it 3rd against its competitors, below Delta Air Lines.

  1. 1st
    Southwest Airlines
    4.1 / 5
  2. 2nd
    Delta Air Lines
    4 / 5
  3. 3rd
    Alaska Air Group
    4 / 5
  4. 4th
    American Airlines
    3.4 / 5
  5. 5th
    JetBlue Airways
    2.7 / 5
Customer Service Comparison
RankCompany Score
1Southwest Airlines83
2Delta Air Lines81
3Alaska Air Group81
4American Airlines69
5JetBlue Airways55
Overall Culture Score Comparison

Alaska Air Group Ranks 3rd in Overall Culture Score

80 Employees rate Alaska Air Group's Overall Culture a 70/100, which ranks it 3rd against its competitors, below Delta Air Lines. Overall Culture scores are aggregated from all of the questions employees at a company answer on Comparably.

  1. 1st
    Southwest Airlines
    78 / 100
  2. 2nd
    Delta Air Lines
    77 / 100
  3. 3rd
    Alaska Air Group
    70 / 100
  4. 4th
    American Airlines
    62 / 100
  5. 5th
    JetBlue Airways
    50 / 100
Overall Culture Score Comparison
RankCompany Score
1Southwest Airlines78
2Delta Air Lines77
3Alaska Air Group70
4American Airlines62
5JetBlue Airways50
eNPS Comparison

Alaska Air Group Ranks 3rd in Employee Net Promoter Score

66 Employees rate Alaska Air Group's Employee Net Promoter Score a 32, which ranks it 3rd against its competitors, below Southwest Airlines. Employee Net Promoter score tracks employees' overall score to this question - “On a scale from 0-10, how likely are you to recommend working at Alaska Air Group to a friend?”.

  1. 1st
    Delta Air Lines
    45
  2. 2nd
    Southwest Airlines
    44
  3. 3rd
    Alaska Air Group
    32
  4. 4th
    American Airlines
    -4
  5. 5th
    JetBlue Airways
    -42
eNPS Comparison
RankCompany eNPS
1Delta Air Lines45
2Southwest Airlines44
3Alaska Air Group32
4American Airlines-4
5JetBlue Airways-42
Gender Score Comparison

Alaska Air Group Ranks 3rd in Gender Score

10 Employees rate Alaska Air Group's Gender Score a 73/100, which ranks it 3rd against its competitors, below Southwest Airlines. The Gender Score tracks how positively women rate their experience at Alaska Air Group.

  1. 1st
    Delta Air Lines
    81 / 100
  2. 2nd
    Southwest Airlines
    81 / 100
  3. 3rd
    Alaska Air Group
    73 / 100
  4. 4th
    American Airlines
    65 / 100
  5. 5th
    JetBlue Airways
    65 / 100
Gender Score Comparison
RankCompany Score
1Delta Air Lines81
2Southwest Airlines81
3Alaska Air Group73
4American Airlines65
5JetBlue Airways65
Diversity Score Comparison

Alaska Air Group Ranks 2nd in Diversity Score

9 Employees rate Alaska Air Group's Diversity Score a 75/100, which ranks it 2nd against its competitors, below Delta Air Lines. The Diversity Score tracks how positively diverse employees rate their experience at Alaska Air Group.

  1. 1st
    Delta Air Lines
    78 / 100
  2. 2nd
    Alaska Air Group
    75 / 100
  3. 3rd
    Southwest Airlines
    73 / 100
  4. 4th
    American Airlines
    63 / 100
  5. 5th
    JetBlue Airways
    52 / 100
Diversity Score Comparison
RankCompany Score
1Delta Air Lines78
2Alaska Air Group75
3Southwest Airlines73
4American Airlines63
5JetBlue Airways52

Alaska Air Group's Company Page is Unclaimed

Claim Page

By Claiming, Free Access to Comparably Employer Tools

  • Recruit Great Talent
  • See How Your Company Culture Stacks Up
  • Access Comprehensive Salary Data
Learn More
×
Rate your company