Force Marketing is officially Great Place to Work Certified!
Force Marketing Claimed Company
Force Marketing is changing the way the auto industry connects with consumers. We believe understanding the customer journey is the key to a successful marketing strategy. Our solutions create a complete and personalized experience from the time a consumer begins considering a vehicle, to the moment they start exploring their payment options, the communication after the sale through service and parts support, to acquiring their vehicle once they are ready to trade.
Our OEM partnerships allow dealerships to receive co-op reimbursement. Our customer data platform helps dealerships make data-driven decisions, and our variable-to-fixed ops solutions create customers for life. read more
Force Marketing Company Culture
Force Marketing Culture
This score is derived from employee ratings & reviews4.2/5
Force Marketing's Overall Culture is rated B+
Top Rated Culture Dimensions
CEO Rating
A+Environment
A+Executive Team
A+Leadership
A+Manager
A+Force Marketing CEO
Top 5%Top 5% of Similar Size Companies on Comparably
John Fitzpatrick
90 /100
See More
Diversity at Force Marketing
N/A
Share Your Opinion
Anonymously Rate Your Experience & Make Work BetterWomen at Force Marketing
Top 50%Top 50% of Similar Size Companies on Comparably
C+
Women at Force Marketing have rated Office Culture, Executive Team, and Environment as the highest categories they have scored
Force Marketing eNPS
Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"Bottom 45%Bottom 45% of Similar Size Companies on Comparably
Recommend to a Friend?
11
Force Marketing employees are 11% more likely to recommend Force Marketing as a great place to work
| 44% | Promoters |
|---|---|
| 23% | Passives |
| 33% | Detractors |
Working at Force Marketing
Working at Force Marketing is rated highly by 9 employees, across various culture dimensions. Force Marketing employees are most satisfied about CEO Rating, Environment, and Executive Team categories, putting Force Marketing’s culture in the Top 20% compared to similar sized companies on Comparably and in the Top 10% compared to other companies in Atlanta. See below in detail how working at Force Marketing was rated by employees.
Overall Company Culture at Force Marketing
B+
Overall Company Culture at Force Marketing is rated B+
Last updated months ago
Top
20%
Force Marketing ranks in the Top 20% of other companies on Comparably with 51-200 Employees for Overall Company Culture Score
Share Your Opinion
Anonymously Rate Your Experience & Make Work BetterForce Marketing Employee Reviews
Out of 51 Force Marketing employee reviews, 83% were positive. The remaining 17% were constructive reviews with the goal of helping Force Marketing improve their work culture.
| Positive Reviews | 83% |
|---|---|
| Constructive Feedback | 17% |
Positive Reviews From Force Marketing Employees
- What are some of the best things about your team?Everyone works hard and helps one another
- What do you like best about the leadership team?They are very open and honest
- What is most positive about the culture and environment at your company?Working remotely. My team mates
Constructive Feedback From Force Marketing Employees
- Why do you feel undervalued and what would make you feel better about your compensation?They talk about chances to grow but I have not seen that yet
- Why do you feel undervalued and what would make you feel better about your compensation?Being a smaller company, you do have to wear a lot of hats. Some teams could either use more support, or more compensation.
- Why do you feel undervalued and what would make you feel better about your compensation?I am still being paid the same amount as when I was in a previous position and am doing a lot more work and have a lot more responsibility now. A promotion or pay increase to compensate me for the extra work I am doing in this new role would be much appreciated.
Force Marketing Company Information
Force Marketing Company Overview
Force Marketing is changing the way the auto industry connects with consumers. We believe understanding the customer journey is the key to a successful marketing strategy. Our solutions create a complete and personalized experience from the time a consumer begins considering a vehicle, to the moment they start exploring their payment options, the communication after the sale through service and parts support, to acquiring their vehicle once they are ready to trade. Our OEM partnerships allow dealerships to receive co-op reimbursement. Our customer data platform helps dealerships make data-driven decisions, and our variable-to-fixed ops solutions create customers for life.
Force Marketing was founded in 2007 and its current CEO is John Fitzpatrick. Since its inception 19 years ago, Force Marketing has grown to 100 employees.
Force Marketing Mission, Vision & Values
Force Marketing Mission Statement
We execute marketing that drives your business forward.
Force Marketing Vision Statement
Transforming the brand-to-consumer buying experience.
Force Marketing Values
- Team Over Self
- Limitless Beliefs
- Glass Half Full
- Bias Towards Action
- Outcome Focused
- Leave Better Than Found
Sustainability and Corporate Social Responsibility at Force Marketing
Force celebrates and encourages giving back to the community however we can. Our CEO is on the board of several organizations such as Bright Futures Atlanta and the National Pediatric Cancer Foundation. We are proud to sponsor them in their programs and initiatives throughout the year such as Annual Hope Roast Holiday drive and by offering paid internships to Bright Futures students to provide real-world working experience before graduation.
Our President at GSM is on the Board of Child Advocates, a Houston-based youth social services organization. Throughout the year, we support Child Advocates through active support as court-appointed advocate volunteers as well as fundraising and participation in their annual events such as their back-to-school Childspree, 5k Superhero Run, and Santa’s Wish List Holiday gift program.
We award company paid time off in both large groups and as an organization to attend and support other organizations and events such as: Dress for Success, Alzheimer’s Association Walk, Atlanta Heart Walk, State & City Park Cleanups, and Feeding America partnered food banks.
| Headquarter | 3098 Piedmont Rd NE Atlanta, GA 30305 United States of America |
|---|---|
| Website | www.forcemktg.com |
| Founding Date | 2007 |
| Tel | 678-208-0667 |
| Company Status | Private |
| Jobs | www.forcemktg.com/join-us/ |
| Social Sites |
Force Marketing and its family of brands, a tech-enabled automotive marketing company helping dealers and OEMs better communicate with consumers, is proud to announce it is Certified™ by Great Place to Work®!
Force Marketing is proud to be a multi-year award winning Best & Brightest Place to Work!
Every year, our leaders across the organization attend an offsite retreat to help us plan and align our strategic goals for the year ahead.
Being remote doesn't need to mean 'disconnected'. Last Halloween's costume contest featured local ATL musician, Davin McCoy!
Our monthly all hands meetings are a time to share business, industry and team updates, whether you are remote or in-office on that day!
Our ATL HQ Office is open as a collaborative workspace for our employees to use in a way that works best for them.
Force Marketing Employees
Force Marketing has 100 employees. 9 employees at Force Marketing have reviewed Force Marketing across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 9 Force Marketing employees give their leadership a grade of A+, or Top 5% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at Force Marketing are generally satisfied with their total compensation at Force Marketing, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at Force Marketing are extremely happy with their team. 9 Participants grade the quality of their coworkers a B.
The majority of employees at Force Marketing believe the environment at Force Marketing is positive. Most Participants believe the pace of work at Force Marketing is extremely fast. About 78% of the employees at Force Marketing work 8 hours or less.
Overall, the employees at Force Marketing are happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.
A Day in the Life
A Day in the Life
Force Marketing employees generally work 8.7 hrs a day
Work Hours
A Day in the Life
Employees at Force Marketing report the work pace is extremely fast
Work Pace
A Day in the Life
89% of Force Marketing employees look forward to interacting with their team every day
Coworkers
A Day in the Life
Force Marketing employees most often take 15-20 paid vacation and sick days each year
Perks & Benefits
A Day in the Life
78% of Force Marketing employees report they are happy with their work life balance
Work Life Balance
A Day in the Life
Force Marketing employees typically get valuable feedback on how to improve at work Every Week
Feedback
A Day in the Life
100% of Force Marketing employees call their work environment positive
Environment
Joining Force Marketing - Employee Onboarding
The prevailing opinion from Comparably users in Atlanta about their company is that it was very prepared on their first day. Atlanta employees concluded that their overall onboarding experience was positive. 71% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
Force Marketing KPIs and OKRs
Employees’ understanding of Force Marketing's KPIs and OKRs is essential for its success. Out of 9 Force Marketing employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 9 have said yes.
Are your company's goals clear, and are you invested in them?
Are the KPIs/OKRs for your department clear?
Force Marketing CEO & Leadership
Force Marketing CEO - John Fitzpatrick
90 /100
Force Marketing’s CEO John Fitzpatrick started in this role in 2007. John’s approval rate is in the Top 5% of all CEOs of similar-sized companies on Comparably, and in the Top 5% compared to the CEOs of all other companies in Atlanta. Force Marketing’s CEO is highly regarded especially by Caucasian employees and Female employees. Compared to Force Marketing’s competitors, John Fitzpatrick ranks right above Stream Companies CEO David Regn. Under Fitzpatrick’s leadership, Force Marketing employee respondents are most happy about their Environment and the company’s Executive Team. Compensation and eNPS are two areas, according to respondents, where Force Marketing could stand to see real improvement.
Force Marketing Leadership
The Force Marketing Executive Team is rated an “A+” and led by CEO John Fitzpatrick, Chief Operating Officer Jeff Brown, and President of WeDrive Auto Eric Mercado
John Fitzpatrick CEO / President
John Fitzpatrick serves as the CEO / President of Force Marketing.
Jeff Brown Chief Operating Officer
Jeff Brown serves as the Chief Operating Officer of Force Marketing.
Eric Mercado President of WeDrive Auto
Eric Mercado serves as the President of WeDrive Auto of Force Marketing.
Shelley Washburn President of GSM
Shelley Washburn serves as the President of GSM of Force Marketing.
Cody Tomczyk SVP of Sales & Client Success
Cody Tomczyk serves as the SVP of Sales & Client Success of Force Marketing.
Emily Cole Head of People & Culture
Emily Cole serves as the Head of People & Culture of Force Marketing.
Mike Pandher SVP of Technology
Mike Pandher serves as the SVP of Technology of Force Marketing.
Randy Sieger President of Helix
Randy Sieger serves as the President of Helix of Force Marketing.
Force Marketing Salaries
How much does Force Marketing pay?
How much do people at Force Marketing get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Force Marketing is $74,684, or $35 per hour, while the estimated median salary is $198,537, or $95 per hour.
9 employees at Force Marketing rank their Compensation in the Bottom 40% of similar sized companies in the US (based on 18 ratings) while 9 employees at Force Marketing rank their Perks And Benefits in the Top 40% of similar sized companies in the US (based on 18 ratings).
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $142k | $142k | 1st Percentile |
25th Percentile $185k | $185k | 25th Percentile |
50th Percentile $215k | $215k | 50th Percentile |
75th Percentile $221k | $221k | 75th Percentile |
100th Percentile $227k | $227k | 100th Percentile |
$74,684*
Average Compensation
$198,537*
Median Compensation
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
Diversity & Inclusion at Force Marketing
The Diversity score provides insights into how diverse employees feel and rate their work experience at Force Marketing across various culture dimensions.
Ranked Culture the Highest
Ranked Culture the Lowest
Force Marketing Perks & Benefits
FRINGE Personalized Lifestyle Benefits Summer Fridays Remote-First Workplace Profit Sharing Plan
Health & Wellness
- Dental Insurance
- Vision Insurance
- Health Insurance
- Life Insurance
- Gym Membership / Reimbursement
Paid Time Off
- PTO / Vacation Policy
- Paid Holidays
- Maternity / Paternity Leave
Financial Benefits
- 401K / Retirement Plan
- Performance Bonus
Office Perks
- Company Social Outings
- Work From Home Policy
Force Marketing PTO
Force Marketing's PTO and Vacation policy typically gives 15-20 days off a year.
Other than healthcare, which of the following benefits is most important to you?
Does your boss expect you to work when you're on vacation?
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?
Frequently Asked Questions regarding Force Marketing
What is Force Marketing address?
Force Marketing location is at 3098 Piedmont Rd NE
Who is the CEO of Force Marketing?
Force Marketing CEO is John Fitzpatrick, their score by employees is 90
What are the salaries in Force Marketing
The average salary for employees in Force Marketing is 74684$
What is Force Marketing eNPS?
The eNPS for Force Marketing is 11
How many employees work in Force Marketing?
Force Marketing has 100 employees
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