GfK VP of Marketing Salaries in Boston | Comparably
GfK Claimed Company
The GfK Group is one of the largest market research companies in the world with long-standing data science experience. 13.000+ employees. read more
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GfK VP of Marketing Salaries in Boston

The average GfK VP of Marketing in Boston earns an estimated $258,750 annually, which includes an estimated base salary of $204,967 with a $53,783 bonus. GfK's VP of Marketing compensation is $43,159 more than the US average for a VP of Marketing. VP of Marketing salaries at GfK in Boston can range from $145,000 - $650,000.

In Boston, The Marketing Department at GfK earns $805 more on average than the Sales Department.

Last updated 10 months ago.

$50k
$105k
$157k
$210k
$358k
$515k
$650k
$258,750
Average Compensation
$204,967
avg. base
$53,783
avg. bonus

VP of Marketing Salaries at GfK

In Boston, VPs of Marketing earn $67,152 more than Directors of Marketing.

Director of Marketing
$192k*
Senior Marketing Manager
$149k*
Brand Manager
$116k*
Marketing Operations
$109k*
Marketing Manager
$101k*
Content Strategist
$100k*
Event Planner
$92k*
Business Analyst
$90k*
Content Manager
$87k*
Copywriter
$85k*
SEM Manager
$82k*
Email Marketer
$80k*
Community Manager
$78k*
Data Analyst
$76k*
Social Media Manager
$75k*
Marketing Associate
$75k*
SEO Specialist
$74k*
* estimated salary

Compensation at GfK by Department

In Boston, The Marketing Department averages $805 more than the Sales Department, and $3,214 less than the Design Department

Design
$102,748 Avg. total comp.
+$3k
Marketing
$99,534 Avg. total comp.
Sales
$98,729 Avg. total comp.
-$805

VP of Marketing Compensation by Gender (All Companies)

The average female VP of Marketing at companies similar size to GfK reported making $230,142, while the average male VP of Marketing at similar sized companies reported making $278,882.

VP of Marketing Compensation by Ethnicity (All Companies)

The average Hispanic or Latino VP of Marketing at companies similar size to GfK reported making $306,667, while the average African American/Black VP of Marketing at similar sized companies reported making $220,000.

How VPs of Marketing at GfK Rate Their Compensation

The majority of VPs of Marketing at GfK believe they're not compensated fairly. 100% of VPs of Marketing at GfK say they receive annual bonuses, and the majority (45%) are not satisfied with their benefits. See more compensation ratings at GfK

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