Kantar Competitors | Comparably
Kantar Claimed Company
Kantar is the world’s leading data, insights and consulting company. We help clients understand people and inspire growth. We have a complete, unique and rounded understanding of people around the world: how they think, feel and act, globally and locally in over 90 markets. We don’t just help clients understand what’s happened, we tell them why and how they can shape the future. read more
EMPLOYEE
PARTICIPANTS
261
TOTAL
RATINGS
2134
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Kantar Competitors

Kantar competitors include Nielsen, J.D. Power, GfK and Survata. Kantar ranks 1st in CEO Score on Comparably vs its competitors. See below how Kantar compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

CEO Rank
1st
eNPS Rank
1st
Gender Rank
1st
Diversity Rank
1st
Product Quality
2nd
NPS Rank
2nd
Pricing Rank
3rd
Customer Service
2nd

See Kantar Culture vs Competitors:

Kantar Competitors
RankCompanyScore
1Kantar71
2Nielsen67
3J.D. Power63
4GfK58

Kantar Competitors at a Glance

Product Quality Score Comparison

Kantar Ranks 2nd in Product Quality Score

105 Customers rate Kantar's Product Quality Score a 3.9/5, which ranks it 2nd against its competitors, below Survata.

  1. 1st
    Survata
    5 / 5
  2. 2nd
    Kantar
    3.9 / 5
  3. 3rd
    Nielsen
    3.8 / 5
  4. 4th
    GfK
    3.4 / 5
  5. 5th
    J.D. Power
    3.4 / 5
Product Quality Score Comparison
RankCompany Score
1Survata100
2Kantar78
3Nielsen76
4GfK68
5J.D. Power68
NPS Comparison

Kantar Ranks 2nd in Net Promoter Score

131 Customers rate Kantar's Net Promoter Score a 3, which ranks it 2nd against its competitors, below Nielsen. Net Promoter score tracks customers' overall score to this question - “On a scale from 0-10, how likely are you to recommend Kantar to a friend?”.

  1. 1st
    Nielsen
    11
  2. 2nd
    Kantar
    3
  3. 3rd
    J.D. Power
    2
  4. 4th
    GfK
    -7
NPS Comparison
RankCompany Score
1Nielsen11
2Kantar3
3J.D. Power2
4GfK-7
Pricing Score Comparison

Kantar Ranks 3rd in Pricing Score

95 Customers rate Kantar's Pricing Score a 3.4/5, which ranks it 3rd against its competitors, below J.D. Power.

  1. 1st
    Nielsen
    3.6 / 5
  2. 2nd
    J.D. Power
    3.5 / 5
  3. 3rd
    Kantar
    3.4 / 5
  4. 4th
    GfK
    3 / 5
Pricing Score Comparison
RankCompany Score
1Nielsen73
2J.D. Power70
3Kantar69
4GfK61
Customer Service Comparison

Kantar Ranks 2nd in Customer Service

93 Customers rate Kantar's Customer Service a 3.7/5, which ranks it 2nd against its competitors, below Nielsen.

  1. 1st
    Nielsen
    3.7 / 5
  2. 2nd
    Kantar
    3.7 / 5
  3. 3rd
    J.D. Power
    3.5 / 5
  4. 4th
    GfK
    3.2 / 5
Customer Service Comparison
RankCompany Score
1Nielsen74
2Kantar74
3J.D. Power71
4GfK65
Overall Culture Score Comparison

Kantar Ranks 1st in Overall Culture Score

261 Employees rate Kantar's Overall Culture a 71/100, which ranks it 1st against its competitors. Overall Culture scores are aggregated from all of the questions employees at a company answer on Comparably.

  1. 1st
    Kantar
    71 / 100
  2. 2nd
    Nielsen
    67 / 100
  3. 3rd
    J.D. Power
    63 / 100
  4. 4th
    GfK
    58 / 100
Overall Culture Score Comparison
RankCompany Score
1Kantar71
2Nielsen67
3J.D. Power63
4GfK58
eNPS Comparison

Kantar Ranks 1st in Employee Net Promoter Score

199 Employees rate Kantar's Employee Net Promoter Score a 4, which ranks it 1st against its competitors. Employee Net Promoter score tracks employees' overall score to this question - “On a scale from 0-10, how likely are you to recommend working at Kantar to a friend?”.

  1. 1st
    Kantar
    4
  2. 2nd
    Nielsen
    -6
  3. 3rd
    J.D. Power
    -34
  4. 4th
    GfK
    -36
eNPS Comparison
RankCompany eNPS
1Kantar4
2Nielsen-6
3J.D. Power-34
4GfK-36
Gender Score Comparison

Kantar Ranks 1st in Gender Score

19 Employees rate Kantar's Gender Score a 70/100, which ranks it 1st against its competitors. The Gender Score tracks how positively women rate their experience at Kantar.

  1. 1st
    Kantar
    70 / 100
  2. 2nd
    Nielsen
    68 / 100
  3. 3rd
    J.D. Power
    63 / 100
  4. 4th
    GfK
    55 / 100
Gender Score Comparison
RankCompany Score
1Kantar70
2Nielsen68
3J.D. Power63
4GfK55
Diversity Score Comparison

Kantar Ranks 1st in Diversity Score

25 Employees rate Kantar's Diversity Score a 71/100, which ranks it 1st against its competitors. The Diversity Score tracks how positively diverse employees rate their experience at Kantar.

  1. 1st
    Kantar
    71 / 100
  2. 2nd
    Nielsen
    68 / 100
  3. 3rd
    GfK
    61 / 100
  4. 4th
    J.D. Power
    38 / 100
Diversity Score Comparison
RankCompany Score
1Kantar71
2Nielsen68
3GfK61
4J.D. Power38
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