Kantar Claimed Company

EMPLOYEE PARTICIPANTS: 263

TOTAL RATINGS: 2147

Nielsen Claimed Company

EMPLOYEE PARTICIPANTS: 418

TOTAL RATINGS: 3815

Kantar vs Nielsen

Compare Kantar versus Nielsen for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 263 employees and customers of Kantar and 418 employees and customers of Nielsen.

Kantar

Kantar's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Kantar. Their current valuation is $15.87B.

Nielsen

Nielsen's brand is ranked #283 in the list of Global Top 1000 Brands, as rated by customers of Nielsen. Their current market cap is $8.36B.

3.9/5

Product Quality

3.8/5

3.4/5

Pricing

3.6/5

3.7/5

Customer Service

3.7/5

NPS Score

39%	Promoters
26%	Passive
35%	Detractors

NPS Score

48%	Promoters
15%	Passive
37%	Detractors

Net Promoter Score
Winner by 7

See how Kantar compares to its competitors

See how Nielsen compares to its competitors

Working at Kantar vs Working at Nielsen

73 / 100

CEO Rating
Winner by 6%

David Kenny

67 / 100

CEO Rating

Kantar

Kantar doesn't have enough ratings to calculate the Team Culture Ratings.

Know someone that works there? Invite them to rate their experience.

Nielsen

Employees at Nielsen rate their CEO, David Kenny, 67/100. This score is 6% lower than the scores of Kantar's CEO, . .. Employees in the HR and Business Development departments rate David Kenny the highest.

CEO Score 73

CEO Score

CEO Score 67

Overall Culture 70

Overall Culture

Overall Culture 67

eNPS

-6

Gender Score 70

Gender Score

Gender Score 68

Diversity Score 71

Diversity Score

Diversity Score 68

Perk And Benefits 64

Perk And Benefits

Perk And Benefits 62

Professional Dev. 62

Professional Dev.

Professional Dev. 60

Overall Culture at Kantar vs Nielsen

/ 100

Kantar

Employees at Kantar rate their Overall Culture a 70/100, with Marketing and IT as the two departments that rate their experience the highest.

Overall Culture
Winner by 3%

/ 100

Nielsen

Employees at Nielsen rate their Overall Culture a /100, with HR and Design as the two departments that rate their experience the highest.

Kantar70
Nielsen

Employee Net Promoter Score at Kantar vs Nielsen

eNPS

Kantar

74 Promoters 37%

59 Passives 29%

68 Detractors 34%

Employee Net Promoter Score
Winner by 9%

-6

eNPS

Nielsen

125 Promoters 38%

58 Passives 18%

145 Detractors 44%

Kantar2
Nielsen

Gender Score at Kantar vs Nielsen

/ 100

Kantar

Employees at Kantar rate their Gender Score a 70/100, with Marketing as the department that rate their experience the highest.

Gender Score
Winner by 2%

/ 100

Nielsen

Employees at Nielsen rate their Gender Score a /100, with Operations and Sales as the two departments that rate their experience the highest.

Kantar
Nielsen68

Diversity Score at Kantar vs Nielsen

/ 100

Kantar

Employees at Kantar rate their Diversity Score a 71/100, with Marketing and IT as the two departments that rate their experience the highest.

Diversity Score
Winner by 3%

/ 100

Nielsen

Employees at Nielsen rate their Diversity Score a /100, with HR and Product as the two departments that rate their experience the highest.

Kantar71
Nielsen

Perk and Benefits Score at Kantar vs Nielsen

/ 100

Kantar

Employees at Kantar rate their Perk and Benefits Score a 64/100, with Marketing and IT as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 2%

/ 100

Nielsen

Employees at Nielsen rate their Perk and Benefits Score a /100, with HR and IT as the two departments that rate their experience the highest.

Kantar64
Nielsen

Professional Development Score at Kantar vs Nielsen

/ 100

Kantar

Employees at Kantar rate their Professional Development Score a 62/100.

Professional Development Score
Winner by 2%

/ 100

Nielsen

Employees at Nielsen rate their Professional Development Score a /100, with Engineering and Product as the two departments that rate their experience the highest.

Kantar
Nielsen60

Leadership Culture Ratings vs Nielsen

Kantar

73 / 100

Leadership Culture Ratings vs Nielsen
Winner by 6%

Nielsen

67 / 100

Kantar rates % higher than Nielsen on Leadership Culture Ratings vs Nielsen Ratings based on looking at 1383 ratings from employees of the two companies. Ratings come from the answers to questions like "Is your company invested in your career growth?" and "Do you approve of the job your executive team is doing at your company?".

Kantar73
Nielsen

Compensation Culture Ratings vs Nielsen

Kantar rates % lower than Nielsen on Compensation Culture Ratings vs Nielsen Ratings based on looking at 907 ratings from employees of the two companies. Ratings come from the answers to questions like "Why do you feel undervalued and what would make you feel better about your compensation?" and "How often do you get a raise?".

Kantar56
Nielsen

Team Culture Ratings vs Nielsen

Kantar

79 / 100

Team Culture Ratings vs Nielsen
Winner by 6%

Nielsen

73 / 100

Kantar rates % higher than Nielsen on Team Culture Ratings vs Nielsen Ratings based on looking at 764 ratings from employees of the two companies. Ratings come from the answers to questions like "What are some of the best things about your team?" and "Are your company's meetings effective?".

Kantar79
Nielsen

Environment Culture Ratings vs Nielsen

Kantar

70 / 100

Environment Culture Ratings vs Nielsen
Winner by 1%

Nielsen

69 / 100

Kantar rates % higher than Nielsen on Environment Culture Ratings vs Nielsen Ratings based on looking at 747 ratings from employees of the two companies. Ratings come from the answers to questions like "Does someone you work with closely, make you want to quit your job?" and "Do you have a close friend at work?".

Kantar
Nielsen69

Sentiment Culture Ratings vs Nielsen

Kantar

72 / 100

Sentiment Culture Ratings vs Nielsen
Winner by 5%

Nielsen

67 / 100

Kantar rates % higher than Nielsen on Sentiment Culture Ratings vs Nielsen Ratings based on looking at 1077 ratings from employees of the two companies. Ratings come from the answers to questions like "How do your customers perceive your company?" and "What would you most like to see improved at your company?".

Kantar72
Nielsen