Kantar Claimed Company

EMPLOYEE PARTICIPANTS: 264

TOTAL RATINGS: 2148

Nielsen Claimed Company

EMPLOYEE PARTICIPANTS: 421

TOTAL RATINGS: 3833

Kantar vs Nielsen

Compare Kantar versus Nielsen for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 264 employees and customers of Kantar and 421 employees and customers of Nielsen.

Kantar

Kantar's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Kantar. Their current valuation is $15.87B.

Nielsen

Nielsen's brand is ranked #283 in the list of Global Top 1000 Brands, as rated by customers of Nielsen. Their current market cap is $8.36B.

3.9/5

Product Quality

3.8/5

3.4/5

Pricing

3.6/5

3.7/5

Customer Service

3.7/5

NPS Score

39%	Promoters
26%	Passive
35%	Detractors

NPS Score

48%	Promoters
15%	Passive
37%	Detractors

Net Promoter Score
Winner by 7

See how Kantar compares to its competitors

See how Nielsen compares to its competitors

Working at Kantar vs Working at Nielsen

73 / 100

CEO Rating
Winner by 6%

David Kenny

67 / 100

CEO Rating

Kantar

Kantar doesn't have enough ratings to calculate the Team Culture Ratings.

Know someone that works there? Invite them to rate their experience.

Nielsen

Employees at Nielsen rate their CEO, David Kenny, 67/100. This score is 6% lower than the scores of Kantar's CEO, . .. Employees in the HR and Business Development departments rate David Kenny the highest.

CEO Score 73

CEO Score

CEO Score 67

Overall Culture 70

Overall Culture

Overall Culture 67

eNPS

-6

Gender Score 70

Gender Score

Gender Score 68

Diversity Score 71

Diversity Score

Diversity Score 68

Perk And Benefits 64

Perk And Benefits

Perk And Benefits 62

Professional Dev. 62

Professional Dev.

Professional Dev. 60

Overall Culture at Kantar vs Nielsen

/ 100

Kantar

Employees at Kantar rate their Overall Culture a 70/100, with Marketing and IT as the two departments that rate their experience the highest.

Overall Culture
Winner by 3%

/ 100

Nielsen

Employees at Nielsen rate their Overall Culture a /100, with HR and Design as the two departments that rate their experience the highest.

Kantar
Nielsen67

Employee Net Promoter Score at Kantar vs Nielsen

eNPS

Kantar

74 Promoters 37%

59 Passives 29%

68 Detractors 34%

Employee Net Promoter Score
Winner by 9%

-6

eNPS

Nielsen

126 Promoters 38%

58 Passives 18%

146 Detractors 44%

Kantar
Nielsen-6

Gender Score at Kantar vs Nielsen

/ 100

Kantar

Employees at Kantar rate their Gender Score a 70/100, with Marketing as the department that rate their experience the highest.

Gender Score
Winner by 2%

/ 100

Nielsen

Employees at Nielsen rate their Gender Score a /100, with Operations and Sales as the two departments that rate their experience the highest.

Kantar
Nielsen68

Diversity Score at Kantar vs Nielsen

/ 100

Kantar

Employees at Kantar rate their Diversity Score a 71/100, with Marketing and IT as the two departments that rate their experience the highest.

Diversity Score
Winner by 3%

/ 100

Nielsen

Employees at Nielsen rate their Diversity Score a /100, with HR and Product as the two departments that rate their experience the highest.

Kantar71
Nielsen

Perk and Benefits Score at Kantar vs Nielsen

/ 100

Kantar

Employees at Kantar rate their Perk and Benefits Score a 64/100, with Marketing and IT as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 2%

/ 100

Nielsen

Employees at Nielsen rate their Perk and Benefits Score a /100, with HR and IT as the two departments that rate their experience the highest.

Kantar
Nielsen62

Professional Development Score at Kantar vs Nielsen

/ 100

Kantar

Employees at Kantar rate their Professional Development Score a 62/100.

Professional Development Score
Winner by 2%

/ 100

Nielsen

Employees at Nielsen rate their Professional Development Score a /100, with Engineering and Product as the two departments that rate their experience the highest.

Kantar
Nielsen60

Leadership Culture Ratings vs Nielsen

Kantar

73 / 100

Leadership Culture Ratings vs Nielsen
Winner by 7%

Nielsen

66 / 100

Kantar rates % higher than Nielsen on Leadership Culture Ratings vs Nielsen Ratings based on looking at 1389 ratings from employees of the two companies. Ratings come from the answers to questions like "Is your company invested in your career growth?" and "Are your company's goals clear, and are you invested in them?".

Kantar
Nielsen66

Compensation Culture Ratings vs Nielsen

Kantar rates % lower than Nielsen on Compensation Culture Ratings vs Nielsen Ratings based on looking at 913 ratings from employees of the two companies. Ratings come from the answers to questions like "Does your company give annual bonuses?" and "How often do you get a raise?".

Kantar
Nielsen60

Team Culture Ratings vs Nielsen

Kantar

79 / 100

Team Culture Ratings vs Nielsen
Winner by 6%

Nielsen

73 / 100

Kantar rates % higher than Nielsen on Team Culture Ratings vs Nielsen Ratings based on looking at 767 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate the quality of your coworkers?" and "Do you look forward to interacting with your coworkers?".

Kantar
Nielsen73

Environment Culture Ratings vs Nielsen

Kantar

70 / 100

Environment Culture Ratings vs Nielsen
Winner by 1%

Nielsen

69 / 100

Kantar rates % higher than Nielsen on Environment Culture Ratings vs Nielsen Ratings based on looking at 747 ratings from employees of the two companies. Ratings come from the answers to questions like "What needs to change to make the company culture better?" and "Does someone you work with closely, make you want to quit your job?".

Kantar
Nielsen69

Sentiment Culture Ratings vs Nielsen

Kantar

72 / 100

Sentiment Culture Ratings vs Nielsen
Winner by 5%

Nielsen

67 / 100

Kantar rates % higher than Nielsen on Sentiment Culture Ratings vs Nielsen Ratings based on looking at 1081 ratings from employees of the two companies. Ratings come from the answers to questions like "What would you most like to see improved at your company?" and "How confident are you about the future success of your company?".

Kantar
Nielsen67