
Little Caesars wants to be ""the best take-home pizza chain by exceeding customer expectations with extraordinary value, great tasting products and outstanding people."" Founded in 1959, it was the result of a blind date between Mike Ilitch and Marian Bayoff, who eventually married and dropped their entire life savings into opening a pizza store just outside Detroit. It eventually became the fastest-growing pizza chain in the country.
Be the most successful and fastest growing pizza chain in the world, recognized by consumers as the unmatched leader in value, quality, service and convenience.
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Little Caesar's' mission, vision & values motivate 75% of Little Caesar's employees. Besides getting paid, the “company mission” is the most important thing about their work for 8% of employees at Little Caesar's. 7% of employees say that the main reason they stay at Little Caesar's is because of the Little Caesar's company mission. Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.