MassMutual Financial Group NPS & Customer Reviews | Comparably
Brand Page
MassMutual Financial Group
Marketing or Exec? Claim Your Free Account

About MassMutual Financial Group's Brand

MassMutual is a leading mutual life insurance company that is run for the benefit of its members and participating policy owners. Among its major competitors, MassMutual Financial Group is ranked in 2nd place for NPS while New York Life Insurance Company is 1st, and Colonial Life is 3rd.

Brand at a Glance

80%
Customer Loyalty
3.6/5
Product Quality
3.6/5
Pricing
3.5/5
Customer Service

MassMutual Financial Group Ranking

MassMutual Financial Group NPS

MassMutual Financial Group's Net Promoter Score (NPS) is a 21 with 52% Promoters, 17% Passives, and 31% Detractors. Net Promoter Score tracks whether MassMutual Financial Group's customers would recommend using the product based on a scale of -100 to 100.

MassMutual Financial Group Overall NPS

21
NPS
52%Promoters
17%Passives
31%Detractors
MassMutual Financial Group Overall NPS

MassMutual Financial Group NPS Trend

-100
-50
0
50
100
Jul 2023
20
Jul 202320
Oct 2023
14
Oct 202314
Feb 2024
17
Feb 202417
May 2024
17
May 202417
Jun 2024
15
Jun 202415
Jan 2025
15
Jan 202515
Apr 2025
18
Apr 202518
Jun 2025
20
Jun 202520
Jul 2025
20
Jul 202520
Sep 2025
22
Sep 202522
Oct 2025
24
Oct 202524
Jan 2026
21
Jan 202621

How Other Brands Compare

MassMutual Financial Group is ranked second for NPS among its competitors. New York Life Insurance Company and Prudential come in first and third, with MetLife coming in at #4.

MassMutual Financial Group's Logo
MassMutual Financial Group
Prudential's Logo
Prudential
New York Life Insurance Company's Logo
New York Life Insurance Company
MetLife's Logo
MetLife
Global Ranking#-#176#515#-
NPS21-424-19
Social Sentiment Calculated by analyzing social media and other online mentions-Neutral-Neutral
Valuation Updated every 24 hours for public companies-$36.42B$54.48B$54.48B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

MassMutual Financial Group NPS by Gender

Male customers rated MassMutual Financial Group's NPS 24 points higher than Female customers.

Male

24

MassMutual Financial Group's NPS was rated 24 by Male customers on Comparably.

37%
Promoters
50%
Passives
13%
Detractors

Female

0

MassMutual Financial Group's NPS was rated by Female customers on Comparably.

50%
Promoters
0%
Passives
50%
Detractors

MassMutual Financial Group NPS by Ethnicity

MassMutual Financial Group's NPS was rated the highest by Caucasian customers, and the lowest by African American/Black customers.

-100
-50
0
50
100
Caucasian
17
Caucasian17
African American/Black
0
African American/Black0

MassMutual Financial Group NPS by Age

MassMutual Financial Group's NPS was rated the highest by customers ages 66+, and the lowest by customers ages 36-40.

0
20
40
60
80
100
Promoters
33%
Passives
0%
Detractors
67%
36-4033%0%67%
Promoters
25%
Passives
25%
Detractors
50%
66+25%25%50%

MassMutual Financial Group NPS by Usage

MassMutual Financial Group's NPS was rated the highest by customers who have used MassMutual Financial Group's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-20
Less than 1 Year-20
1 to 2 Years
0
1 to 2 Years0
Over 10 Years
50
Over 10 Years50

MassMutual Financial Group NPS vs. Competitors

Compared to its competitors, MassMutual Financial Group's NPS is rated right above Colonial Life, and is preceded by New York Life Insurance Company.

MassMutual Financial Group Customer Reviews

Out of the 3 MassMutual Financial Group customer reviews 2 were positive and 1 was constructive. MassMutual Financial Group customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What can this brand most improve?
the website access to account information, and attitude of customer service people
What do you value most about this brand?
Product availability and options available
What do you value most about this brand?
Trust this company. Well run.

MassMutual Financial Group Customer Loyalty

80%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

80% of MassMutual Financial Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

80
80%
20
20%
MassMutual Financial Group Customer Loyalty

MassMutual Financial Group Customer Loyalty Score by Gender

Male customers rated MassMutual Financial Group's Customer Loyalty score 11% higher than Female customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of MassMutual Financial Group.
Male
89%
Yes
Female
78%
Yes

MassMutual Financial Group Customer Loyalty Score by Ethnicity

MassMutual Financial Group's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of MassMutual Financial Group.
100
out of 100
Caucasian
40
out of 100
African American/Black

MassMutual Financial Group Customer Loyalty Score by Age

MassMutual Financial Group's Customer Loyalty score was rated the highest by customers ages 66+, and the lowest by customers ages 36-40.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of MassMutual Financial Group.
0
20%
40%
60%
80%
100%
36-40
10%
36-4010%
66+
100%
66+100%

MassMutual Financial Group Customer Loyalty Score by Usage

MassMutual Financial Group's Customer Loyalty score was rated the highest by customers who have used MassMutual Financial Group's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.

Less than 1 Year
64%
1 to 2 Years
70%
Over 10 Years
78%

MassMutual Financial Group Customer Loyalty Score by Industry

MassMutual Financial Group's Customer Loyalty score was rated 64% by Accounting industry customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.

Accounting
64%

MassMutual Financial Group Customer Loyalty vs. Competitors

Compared to its competitors, MassMutual Financial Group's Customer Loyalty score is rated right above MetLife, and is preceded by Colonial Life.

Unlock MassMutual Financial Group Customer Loyalty vs. Competitors Data

MassMutual Financial Group's Logo
VS
Colonial Life's Logo
MetLife's Logo
New York Life Insurance Company's Logo
Prudential's Logo

Sign Up for Brand Profile PRO to get the full MassMutual Financial Group Customer Loyalty vs. Competitors data and gain insights into your customers today.

MassMutual Financial Group Product Quality

3.6/5

MassMutual Financial Group has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.

Sign Up to unlock MassMutual Financial Group's overall Product Quality score rated by its users and customers.

MassMutual Financial Group Product Information

MassMutual Financial Group’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated MassMutual Financial Group's product the highest.

Website
http://massmutual.com
Company Size
10,000+ Employees

Industry

Banking and Financial Services

Quick Insights into MassMutual Financial Group Product Quality

MassMutual Financial Group's Product Quality score was rated highest by customers who have used MassMutual Financial Group's products/services for Over 10 Years, and rated lowest by customers ages 66+.

Sign Up to unlock insights into how customers have ranked MassMutual Financial Group's Product Quality.

Ranked MassMutual Financial Group Product Quality the Highest

Over 10 Years
3.9
Accounting
3.5
Male
3.4

Ranked MassMutual Financial Group Product Quality the Lowest

Less than 1 Year
3.1
Female
2.7
66+
2.1

MassMutual Financial Group Product Quality Score by Gender

Male customers rated MassMutual Financial Group's Product Quality score 0.7 stars higher than Female customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of MassMutual Financial Group.

Male

3.4/5

Female

2.7/5

MassMutual Financial Group Product Quality Score by Ethnicity

MassMutual Financial Group's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of MassMutual Financial Group.
0
1
2
3
4
5
Caucasian
3.1
Caucasian3.1
African American/Black
3.3
African American/Black3.3

MassMutual Financial Group Product Quality Score by Age

MassMutual Financial Group's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of MassMutual Financial Group.
0
1
2
3
4
5
36-40
3.3
36-403.3
66+
2.1
66+2.1

MassMutual Financial Group Product Quality Score by Usage

MassMutual Financial Group's Product Quality score was rated the highest by customers who have used MassMutual Financial Group's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.

Less than 1 Year
3.1
1 to 2 Years
3.3
Over 10 Years
3.9

MassMutual Financial Group Product Quality Score by Industry

MassMutual Financial Group's Product Quality score was rated 3.5 stars by Accounting industry customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.

Accounting
3.5

MassMutual Financial Group Product Quality vs. Competitors

Compared to its competitors, MassMutual Financial Group's Product Quality score is rated right above New York Life Insurance Company, and is preceded by Colonial Life.

Unlock MassMutual Financial Group Product Quality vs. Competitors Data

MassMutual Financial Group's Logo
VS
Colonial Life's Logo
New York Life Insurance Company's Logo
Prudential's Logo
MetLife's Logo

Sign Up for Brand Profile PRO to get the full MassMutual Financial Group Product Quality vs. Competitors data and gain insights into your customers today.

MassMutual Financial Group Pricing

MassMutual Financial Group ROI & Value For Money

3.6/5

MassMutual Financial Group has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

Sign Up to unlock MassMutual Financial Group's overall ROI score rated by its users and customers.

MassMutual Financial Group Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry.

Quick Insights into MassMutual Financial Group ROI

MassMutual Financial Group's ROI score was rated highest by customers from the Accounting industry, and rated lowest by customers ages 66+.

Sign Up to unlock insights into how customers have ranked MassMutual Financial Group's ROI score.

Ranked MassMutual Financial Group ROI the Highest

Accounting
3.9
Male
3.7
Over 10 Years
3.7

Ranked MassMutual Financial Group ROI the Lowest

Caucasian
2.9
Female
2.7
66+
1.9

MassMutual Financial Group ROI Score by Gender

Male customers rated MassMutual Financial Group's ROI score 1 stars higher than Female customers.

Sign Up for Brand Profile PRO to get the full ROI by Gender data of MassMutual Financial Group.

Male

3.7/5

Female

2.7/5

MassMutual Financial Group ROI Score by Ethnicity

MassMutual Financial Group's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of MassMutual Financial Group.
0
1
2
3
4
5
Caucasian
2.9
Caucasian2.9
African American/Black
3.6
African American/Black3.6

MassMutual Financial Group ROI Score by Age

MassMutual Financial Group's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full ROI by Age data of MassMutual Financial Group.
0
1
2
3
4
5
36-40
3.1
36-403.1
66+
1.9
66+1.9

MassMutual Financial Group ROI Score by Usage

MassMutual Financial Group's ROI score was rated the highest by customers who have used MassMutual Financial Group's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full ROI by Usage data.

Less than 1 Year
3.1
1 to 2 Years
3.5
Over 10 Years
3.7

MassMutual Financial Group ROI Score by Industry

MassMutual Financial Group's ROI score was rated 3.9 stars by Accounting industry customers.

Sign Up for Brand Profile PRO to get the full ROI by Industry data.

Accounting
3.9

MassMutual Financial Group Pricing vs. Competitors

Compared to its competitors, MassMutual Financial Group's ROI score is rated right above New York Life Insurance Company, and is preceded by Colonial Life.

Unlock MassMutual Financial Group ROI vs. Competitors Data

MassMutual Financial Group's Logo
VS
Colonial Life's Logo
New York Life Insurance Company's Logo
Prudential's Logo
MetLife's Logo

Sign Up for Brand Profile PRO to get the full MassMutual Financial Group ROI vs. Competitors data and gain insights into your customers today.

MassMutual Financial Group Customer Satisfaction (CSAT)

MassMutual Financial Group Customer Satisfaction (CSAT) Score

59 / 100

MassMutual Financial Group has an overall Customer Satisfaction score of 59 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied44%
Satisfied15%
Neither Satisfied nor Dissatisfied26%
Dissatisfied7%
Very Dissatisfied8%
Very Satisfied
44%
Satisfied
15%
Neither Satisfied nor Dissatisfied
26%
Dissatisfied
7%
Very Dissatisfied
8%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into MassMutual Financial Group Customer Satisfaction

MassMutual Financial Group's Customer Satisfaction score was rated highest by customers who have used MassMutual Financial Group's products/services for Less than 1 Year, and rated lowest by Female customers.

Sign Up to unlock insights into how customers have ranked MassMutual Financial Group's Customer Satisfaction.

Ranked MassMutual Financial Group Customer Satisfaction the Highest

Less than 1 Year
67%
Caucasian
60%
Male
57%

Ranked MassMutual Financial Group Customer Satisfaction the Lowest

Female
33%

MassMutual Financial Group Customer Satisfaction Score by Gender

Male customers rated MassMutual Financial Group's Customer Satisfaction score 24 points higher than Female customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of MassMutual Financial Group.
57 / 100
Male
Very Satisfied
29%
Satisfied
28%
Neither Satisfied nor Dissatisfied
43%
Dissatisfied
0%
Very Dissatisfied
0%
33 / 100
Female
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
34%

MassMutual Financial Group Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

MassMutual Financial Group's Customer Satisfaction (CSAT) score was rated 60% according to Caucasian users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of MassMutual Financial Group.
60 / 100
Very Satisfied40%
Satisfied20%
Neither Satisfied nor Dissatisfied0%
Dissatisfied20%
Very Dissatisfied20%
Very Satisfied
40%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
20%

MassMutual Financial Group Customer Satisfaction Score by Age

MassMutual Financial Group's Customer Satisfaction score was rated 50 points by customers ages 66+ on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of MassMutual Financial Group.
0
20
40
60
80
100
66+ CSAT Score
50%
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
25%
66+50%

MassMutual Financial Group Customer Satisfaction Score by Usage

MassMutual Financial Group's Customer Satisfaction score was rated 67 points by customers who have used MassMutual Financial Group's products/services for Less than 1 Year.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.

Less than 1 Year
67

MassMutual Financial Group Customer Satisfaction Score by Industry

MassMutual Financial Group's Customer Satisfaction score was rated 25 points by Accounting industry customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.

Accounting
25

MassMutual Financial Group Customer Satisfaction vs. Competitors

Compared to its competitors, MassMutual Financial Group's Customer Satisfaction score is rated right above New York Life Insurance Company, and is preceded by Colonial Life.

Unlock MassMutual Financial Group Customer Satisfaction vs. Competitors Data

MassMutual Financial Group's Logo
VS
Colonial Life's Logo
New York Life Insurance Company's Logo
Prudential's Logo
MetLife's Logo

Sign Up for Brand Profile PRO to get the full MassMutual Financial Group Customer Satisfaction vs. Competitors data and gain insights into your customers today.

MassMutual Financial Group Customer Service

3.5/5

MassMutual Financial Group has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.

Sign Up to unlock MassMutual Financial Group's overall Customer Service score rated by its users and customers.

About MassMutual Financial Group's Customer Service

Address

Springfield, MA 01111


Website

http://massmutual.com

MassMutual Financial Group's Social Links

Quick Insights into MassMutual Financial Group Customer Service

MassMutual Financial Group's Customer Service score was rated highest by customers who have used MassMutual Financial Group's products/services for 1 to 2 Years, and rated lowest by customers ages 66+.

Sign Up to unlock insights into how customers have ranked MassMutual Financial Group's Customer Service score.

Ranked MassMutual Financial Group Customer Service the Highest

1 to 2 Years
3.8
Accounting
3.6
African American/Black
3.6

Ranked MassMutual Financial Group Customer Service the Lowest

Female
2.7
Caucasian
2.6
66+
2.1

MassMutual Financial Group Customer Service Score by Gender

Male customers rated MassMutual Financial Group's Customer Service score 0.9 stars higher than Female customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of MassMutual Financial Group.

Male

3.6/5

Female

2.7/5

MassMutual Financial Group Customer Service Score by Ethnicity

MassMutual Financial Group's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of MassMutual Financial Group.
0
20
40
60
80
100
Caucasian
2.6
Caucasian2.6
African American/Black
3.6
African American/Black3.6

MassMutual Financial Group Customer Service Score by Age

MassMutual Financial Group's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of MassMutual Financial Group.
0
20
40
60
80
100
36-40
3.1
36-403.1
66+
2.1
66+2.1

MassMutual Financial Group Customer Service Score by Usage

MassMutual Financial Group's Customer Service score was rated the highest by customers who have used MassMutual Financial Group's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.

Less than 1 Year
3.1
1 to 2 Years
3.8
Over 10 Years
3.1

MassMutual Financial Group Customer Service Score by Industry

MassMutual Financial Group's Customer Service score was rated 3.6 stars by Accounting industry customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.

Accounting
3.6

MassMutual Financial Group Customer Service vs. Competitors

Compared to its competitors, MassMutual Financial Group's Customer Service score is rated right above New York Life Insurance Company, and is preceded by Colonial Life.

Unlock MassMutual Financial Group Customer Service vs. Competitors Data

MassMutual Financial Group's Logo
VS
Colonial Life's Logo
New York Life Insurance Company's Logo
Prudential's Logo
MetLife's Logo

Sign Up for Brand Profile PRO to get the full MassMutual Financial Group Customer Service vs. Competitors data and gain insights into your customers today.

MassMutual Financial Group as an Employer

4.1/5

MassMutual Financial Group has a 4.1/5 stars for its overall company culture rated by their employees

  MassMutual Financial Group CEO
top
10%
CEO of MassMutual Financial Group

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

MassMutual Financial Group scored a 21 for Net Promoter Score and a 9 for Employee Net Promoter Score. NPS gauges how likely a customer of MassMutual Financial Group would recommend the brand to a friend. ENPS measures how likely MassMutual Financial Group employees would recommend working at MassMutual Financial Group to a friend.

Net Promoter Score

21
NPS Score
52%Promoters
17%Passive
31%Detractors

Employee Net Promoter Score

9
eNPS Score
44%Promoters
21%Passive
35%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail