Prudential Mission, Vision & Values | Comparably
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For more than 140 years, Prudential Financial has helped individual and institutional customers grow and protect their wealth. read more
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Prudential Mission, Vision & Values

Prudential Mission Statement

For 140 years, Prudential Financial (NYSE:PRU) has helped people grow and protect their wealth. We offer individual and institutional clients a wide array of financial products and services. Today, we are one of the world’s largest financial services institutions. We have over $1 trillion of assets under management as of June 30, 2016, and approximately $3.5 trillion of gross life insurance in force worldwide as of December 31, 2015. We have operations in the United States, Asia, Europe and Latin America. We also have one of the most recognized and trusted brand symbols: The Rock® , an icon of strength, stability, expertise and innovation. We measure our long-term success on our ability to deliver value for shareholders, meet customer needs, attract and develop the best talent in our industry, offer an inclusive work environment where employees can develop to their full potential, and give back to the communities where we live and work.

Prudential Vision Statement

To distinguish Prudential as an admired multinational financial services leader, trusted partner, and provider of innovative solutions for growing and protecting wealth.

Prudential Values

  • Worthy of Trust
  • Customer Focused
  • Respect for Each Other
  • Winning with Integrity

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Prudential Employee Alignment

Prudential's mission, vision & values motivate 75% of Prudential employees. Besides getting paid, the “company mission” is the most important thing about their work for 17% of employees at Prudential. Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.

AnswerPercent
Yes86%
No14%
Are you proud to be a part of your company?
AnswerPercent
Yes75%
No25%
Are you motivated by your company's mission, vision, & values?
AnswerPercent
Very Important0%
Important25%
Neutral75%
Less Important0%
Not Important0%
How important was your Company's mission while job searching?
AnswerPercent
Yes58%
No42%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Career Advancement Opportunities50%
Work Life Balance16%
Company Mission17%
Healthcare & Benefits17%
Culture & Environment0%
Besides your Salary, what's most important to you about work?
AnswerPercent
Boss or Manager25%
Coworkers25%
Direct Reports0%
Company Mission/Vision0%
No One50%
To whom do you feel most loyal at work?
AnswerPercent
Company Mission0%
Comp & Benefits50%
Co-Workers25%
Comfort & Familiarity25%
Career Advancement Opportunities0%
What's the main reason you stay at your current company?
AnswerPercent
Transparency & Integrity60%
Teamwork & Winning0%
Speed & Innovation0%
Fun & Passionate40%
Diversity & Inclusion0%
Which of the following set of Company Values is most meaningful to you?

Prudential Culture at a Glance

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