ReachLocal Culture | Comparably
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ReachLocal Claimed Company
At ReachLocal, our mission is help local businesses around the world get more customers. We offer a total digital marketing system for local businesses, comprised of web presence solutions and digital advertising solutions. All our solutions feed into our ReachEdge™ lead conversion software, which helps local businesses seamlessly convert leads into customers and gain a deeper understanding of their online marketing ROI. Through our global technology platform, a decade’s worth of marketing insights, and our team of digital marketing experts, we help local businesses get more out of their marketing. read more
EMPLOYEE
PARTICIPANTS
44
TOTAL
RATINGS
690

ReachLocal Company Culture

ReachLocal Culture

This score is derived from employee ratings & reviews
A+
4.6/5

Top Rated Culture Dimensions

ReachLocal CEO

Top 5%Top 5% of Similar Size Companies on Comparably
Sharon Rowlands ReachLocal's CEO
Sharon Rowlands
85 /100

Diversity at ReachLocal

Top 5%Top 5% of Similar Size Companies on Comparably
A+

Diverse employees at ReachLocal have rated Happiness, Perks And Benefits, and Retention as the highest categories they have scored

Women at ReachLocal

Top 5%Top 5% of Similar Size Companies on Comparably
A+

Women at ReachLocal have rated Perks And Benefits, Happiness, and Manager as the highest categories they have scored

ReachLocal eNPS

Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"
Top 5%Top 5% of Similar Size Companies on Comparably

Recommend to a Friend?

64

ReachLocal employees are 64% more likely to recommend ReachLocal as a great place to work

78%Promoters
8%Passives
14%Detractors

Working at ReachLocal

Working at ReachLocal is rated highly by 44 employees, across various culture dimensions. ReachLocal employees are most satisfied about CEO Rating, Compensation, and Environment categories, putting ReachLocal’s culture in the Top 5% compared to similar sized companies on Comparably and in the Top 15% compared to other companies in Los Angeles. See below in detail how working at ReachLocal was rated by employees.

Overall Company Culture at ReachLocal

A+

Overall Company Culture at ReachLocal is rated A+

Last updated months ago

Top
5%

ReachLocal ranks in the Top 5% of other companies on Comparably with 501-1,000 Employees for Overall Company Culture Score

Overall Company Culture Score by Department

This graph details how each department scores their Overall Company Culture

Results from 44 Employees

View Results
0
20
40
60
80
100
Marketing
92
Marketing92
Sales
86
Sales86
Product
55
Product55

ReachLocal Employee Reviews

Out of 51 ReachLocal employee reviews, 92% were positive. The remaining 8% were constructive reviews with the goal of helping ReachLocal improve their work culture.

92%
8%
Positive Reviews92%
Constructive Feedback8%

Positive Reviews From ReachLocal Employees

  • What makes you most happy at work?
    The work I do & its on the technology that I love.
  • What are some of the best things about your team?
    I have a amazing team working in different technologies & capabilities. I enjoy working with them.
  • What do you like best about the leadership team?
    Its a very good company & the managers I work with are good. They make me feel that my contributions do matter. That is what I like the most.

Constructive Feedback From ReachLocal Employees

  • What needs to change to make the company culture better?
    Better VP and Hr theh all are about davjng theor job amd not donjustice
  • Why do you feel undervalued and what would make you feel better about your compensation?
    Does a great job with regular merit raises, but starting salary is a little lower than average.
  • What does the leadership team need to get better at?
    Understanding what their employees do and need

ReachLocal Company Information

ReachLocal Company Overview

ReachLocal was founded in 2004 and its current CEO is Sharon Rowlands. Since its inception 22 years ago, ReachLocal has grown to 1000 employees.

ReachLocal Mission, Vision & Values

ReachLocal Mission & Values

At ReachLocal, our mission is help local businesses around the world get more customers. We offer a total digital marketing system for local businesses, comprised of web presence solutions and digital advertising solutions. All our solutions feed into our ReachEdge™ lead conversion software, which helps local businesses seamlessly convert leads into customers and gain a deeper understanding of their online marketing ROI. Through our global technology platform, a decade’s worth of marketing insights, and our team of digital marketing experts, we help local businesses get more out of their marketing.

Headquarter21700 Oxnard Street
Woodland Hills, CA 91367
United States of America
Websitewww.reachlocal.com
Founding Date2004
Tel1-818-274-0260
Company StatusPrivate
Social Sites

ReachLocal Competitors

ReachLocal competitors include Madwire, Jellyfish, and Yext . ReachLocal ranks 2nd in Overall Culture Score on Comparably vs its competitors. See below how ReachLocal compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

  1. #1
    Madwire's Logo
    Madwire
    4.6/5
  2. #2
    ReachLocal's Logo
    ReachLocal
    4.6/5
  3. #3
    Jellyfish's Logo
    Jellyfish
    3.7/5
  4. #4
    Yext's Logo
    Yext
    3.7/5
  • Culture Video

ReachLocal Employees

ReachLocal has 1000 employees. 44 employees at ReachLocal have reviewed ReachLocal across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.

Overall, the 44 ReachLocal employees give their leadership a grade of A, or Top 10% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.

Employees at ReachLocal are extremely happy with their total compensation at ReachLocal, which includes a combination of pay, stock and equity, and benefits.

Overall, employees at ReachLocal are extremely happy with their team. 44 Participants grade the quality of their coworkers an A+. The majority believe the meetings at ReachLocal are effective, and the majority look forward to interacting with their coworkers.

The majority of employees at ReachLocal believe the environment at ReachLocal is positive. Most Participants believe the pace of work at ReachLocal is comfortably fast. About 77% of the employees at ReachLocal work 8 hours or less, while 3% of them have an extremely long day - longer than twelve hours.

Overall, the employees at ReachLocal are happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

A Day in the Life
A Day in the Life
ReachLocal employees generally work 8.5 hrs a day
Work Hours
A Day in the Life
Employees at ReachLocal report the work pace is comfortably fast
Work Pace
A Day in the Life
91% of ReachLocal employees look forward to interacting with their team every day
Coworkers
A Day in the Life
80% of ReachLocal employees report they are happy with their work life balance
Work Life Balance
A Day in the Life
ReachLocal employees typically get valuable feedback on how to improve at work Every Week
Feedback
A Day in the Life
89% of ReachLocal employees call their work environment positive
Environment

Joining ReachLocal - Employee Onboarding

The prevailing opinion from employees about joining ReachLocal is that the company was very unprepared on their first day. ReachLocal employees concluded that their overall onboarding experience was negative. 33% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.

ReachLocal KPIs and OKRs

At ReachLocal 33% of employees think their department KPIs and OKRs are clear. Employees’ understanding of ReachLocal's KPIs and OKRs is essential for its success. Out of 4 ReachLocal employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 2 have said yes.

AnswerPercent
Yes50%
No50%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Yes33%
No67%
Are the KPIs/OKRs for your department clear?

ReachLocal CEO & Leadership

Sharon Rowlands ReachLocal's CEO
85 /100

ReachLocal CEO Awards and Recognitions

Best CEOs in Los Angeles 2018

ReachLocal’s CEO Sharon Rowlands started in this role in 2014. Sharon’s approval rate is in the Top 5% of all CEOs of similar-sized companies on Comparably, and in the Top 5% compared to the CEOs of all other companies in Los Angeles. With a high CEO score, Sharon Rowlands has won the Best CEOs Los Angeles in 2018 along with Cornerstone OnDemand CEO Adam Miller and SpaceX CEO Elon Musk. ReachLocal’s CEO is highly regarded especially by Asian or Pacific Islander employees, employees in the Marketing department, and Female employees. However, employees in the Product department, employees in the Sales department, and employees with Over 10 Years experience have a less favorable view of the CEO and believe there is room for improvement. Compared to ReachLocal’s competitors, Sharon Rowlands ranks right above Madwire CEO Joe Kellogg. Under Rowlands’s leadership, ReachLocal employee respondents are most happy about their Compensation and the company’s Environment. Professional Development and Office Culture are two areas, according to respondents, where ReachLocal could stand to see real improvement.

ReachLocal Leadership

The ReachLocal Executive Team is rated an “A+” and led by CEO Sharon Rowlands, Director, Marketing Programs & Events Karen Bearman, and Vice President, Media Delivery Solutions Devon Anderson

  • Sharon Rowlands  CEO / President

    Sharon Rowlands CEO / President

    Sharon Rowlands serves as the CEO / President of ReachLocal.

  • Karen Bearman Director, Marketing Programs & Events

    Karen Bearman serves as the Director, Marketing Programs & Events of ReachLocal. Karen started at ReachLocal in July of... read more

  • Devon Anderson Vice President, Media Delivery Solutions

    Devon Anderson serves as the Vice President, Media Delivery Solutions of ReachLocal. Devon started at ReachLocal in... read more

  • Jon Camerata Vice President, Sales – West United States

    Jon Camerata serves as the Vice President, Sales – West United States of ReachLocal. Jon started at ReachLocal in... read more

  • Kate Cangiano SVP, Divisional and North American Controller

    Kate Cangiano serves as the SVP, Divisional and North American Controller of ReachLocal. Kate started at ReachLocal in... read more

  • Ray Drysdale Executive Director

    Ray Drysdale serves as the Executive Director of ReachLocal.

  • Katia Hausman Vice President, Product Management

    Katia Hausman serves as the Vice President, Product Management of ReachLocal. Katia started at ReachLocal in October of... read more

  • Owen Kloster Chief Financial Officer

    Owen Kloster serves as the Chief Financial Officer of ReachLocal. Owen started at ReachLocal in October of 2016. Owen... read more

  • Troy Lager VP, Corporate Strategy and Business Development

    Troy Lager serves as the VP, Corporate Strategy and Business Development of ReachLocal.

ReachLocal Salaries

How much does ReachLocal pay?

How much do people at ReachLocal get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at ReachLocal is $83,405, or $40 per hour, while the estimated median salary is $92,202, or $44 per hour.

At ReachLocal, the highest paid job is a Sales Manager at $134,927 annually and the lowest is a CS Rep at $38,032 annually. Average ReachLocal salaries by department include: Engineering at $119,697, Business Development at $79,014, HR at $99,608, and Sales at $117,029. Half of ReachLocal salaries are above $92,202.

37 employees at ReachLocal rank their Compensation in the Top 5% of similar sized companies in the US (based on 120 ratings) while 36 employees at ReachLocal rank their Perks And Benefits in the Top 5% of similar sized companies in the US (based on 39 ratings).

Last updated months ago.

1st Percentile
$55k
$55k1st Percentile
17th Percentile
$72k
$72k17th Percentile
33rd Percentile
$91k
$91k33rd Percentile
50th Percentile
$143k
$143k50th Percentile
67th Percentile
$196k
$196k67th Percentile
83rd Percentile
$253k
$253k83rd Percentile
100th Percentile
$260k
$260k100th Percentile
$83,405*
Average Compensation
$92,202*
Median Compensation

* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.

ReachLocal Salaries by Department

Explore ReachLocal Salaries

Diversity & Inclusion at ReachLocal

Diverse employees at ReachLocal score the company 93/100 across various culture categories, placing ReachLocal in the Top 5% of companies on Comparably with 501-1,000 Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at ReachLocal across various culture dimensions.

Ranked Culture the Highest

Women 91/100
Department - Marketing
Men 92/100
Department - Marketing
Diverse Employees 93/100
Department - Marketing

Ranked Culture the Lowest

Women N/A/100
Men 55/100
Department - Product
Diverse Employees N/A/100

ReachLocal Perks & Benefits

Health & Wellness

  • Dental Insurance
  • Health Insurance

ReachLocal PTO

ReachLocal's PTO and Vacation policy typically gives unlimited days off a year. Paid Time Off is ReachLocal's most important benefit besides Healthcare when ranked by employees, with 50% of employees saying it is the most important benefit. ReachLocal's benefits and PTO Package averages to represent a $1000 -$1500 cash value per month.

AnswerPercent
Flex Time50%
Vacation Policy50%
Office Meals0%
401k Contribution0%
Childcare0%
Other than healthcare, which of the following benefits is most important to you?
AnswerPercent
Yes0%
No100%
Does your boss expect you to work when you're on vacation?
AnswerPercent
$2500+/mo33%
$1500 - $2500/mo0%
$1000 -$1500/mo34%
$500 -$1000/mo0%
Less than $500/mo33%
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?

ReachLocal Careers

ReachLocal Jobs

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H1B Visa

In 2019, ReachLocal applied for 8 H1B visas. Of the work permits applied for, 63% were approved.

An in-depth look at ‘Certified-withdrawn’ H1B applications at ReachLocal unveil that one approved work permit application was withdrawn before the employee’s start date.

Work Permit Application Outcome

ReachLocal has a total of 1000 employees

8
Total Applied
  • 63% Granted (5 out of 8)
  • 0% Denied ( out of 8)
  • 38% Withdrawn Application was withdrawn by the employer before approval/rejection (3 out of 8)
  • 0% Certified-Withdrawn Application was approved but later withdrawn by employer ( out of 8)

This data was calculated using publicly sourced data from OFLC Performance Data

Let ReachLocal Know You Want To Work There

Overview of Candidates Interested in ReachLocal on Comparably

Candidates By Department

All Industries
33%
Engineering
33%
Sales
11%
IT
11%
Product
11%

Candidates By Location

Los Angeles
22%
Minneapolis
11%
Westlake Village
11%
New York City
11%
Eden Prairie
11%
Other
33%

Frequently Asked Questions regarding ReachLocal

What is ReachLocal address?

ReachLocal location is at 21700 Oxnard Street

Who is the CEO of ReachLocal?

ReachLocal CEO is Sharon Rowlands, their score by employees is 85

What is ReachLocal eNPS?

The eNPS for ReachLocal is 64

What is the salary for Customer Service Manager in ReachLocal?

Customer Service Manager average salary in the US is 83k

What are the salaries in the Marketing in ReachLocal?

The average salaries for Marketing in ReachLocal is 100k

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