


Diverse employees at ReachLocal have rated Happiness, Perks And Benefits, and Retention as the highest categories they have scored
Women at ReachLocal have rated Perks And Benefits, Happiness, and Manager as the highest categories they have scored
ReachLocal employees are 64% more likely to recommend ReachLocal as a great place to work
| 78% | Promoters |
|---|---|
| 8% | Passives |
| 14% | Detractors |
Working at ReachLocal is rated highly by 44 employees, across various culture dimensions. ReachLocal employees are most satisfied about CEO Rating, Compensation, and Environment categories, putting ReachLocal’s culture in the Top 5% compared to similar sized companies on Comparably and in the Top 15% compared to other companies in Los Angeles. See below in detail how working at ReachLocal was rated by employees.
Overall Company Culture at ReachLocal is rated A+
Last updated months ago
ReachLocal ranks in the Top 5% of other companies on Comparably with 501-1,000 Employees for Overall Company Culture Score
Out of 51 ReachLocal employee reviews, 92% were positive. The remaining 8% were constructive reviews with the goal of helping ReachLocal improve their work culture.
| Positive Reviews | 92% |
|---|---|
| Constructive Feedback | 8% |
What makes you most happy at work?The work I do & its on the technology that I love.
What are some of the best things about your team?I have a amazing team working in different technologies & capabilities. I enjoy working with them.
What do you like best about the leadership team?Its a very good company & the managers I work with are good. They make me feel that my contributions do matter. That is what I like the most.
What needs to change to make the company culture better?Better VP and Hr theh all are about davjng theor job amd not donjustice
Why do you feel undervalued and what would make you feel better about your compensation?Does a great job with regular merit raises, but starting salary is a little lower than average.
What does the leadership team need to get better at?Understanding what their employees do and need
ReachLocal was founded in 2004 and its current CEO is Sharon Rowlands. Since its inception 22 years ago, ReachLocal has grown to 1000 employees.
At ReachLocal, our mission is help local businesses around the world get more customers. We offer a total digital marketing system for local businesses, comprised of web presence solutions and digital advertising solutions. All our solutions feed into our ReachEdge™ lead conversion software, which helps local businesses seamlessly convert leads into customers and gain a deeper understanding of their online marketing ROI. Through our global technology platform, a decade’s worth of marketing insights, and our team of digital marketing experts, we help local businesses get more out of their marketing.
| Headquarter | 21700 Oxnard Street Woodland Hills, CA 91367 United States of America |
|---|---|
| Website | www.reachlocal.com |
| Founding Date | 2004 |
| Tel | 1-818-274-0260 |
| Company Status | Private |
| Social Sites |
ReachLocal competitors include Madwire, Jellyfish, and Yext . ReachLocal ranks 2nd in Overall Culture Score on Comparably vs its competitors. See below how ReachLocal compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

ReachLocal has 1000 employees. 44 employees at ReachLocal have reviewed ReachLocal across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 44 ReachLocal employees give their leadership a grade of A, or Top 10% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at ReachLocal are extremely happy with their total compensation at ReachLocal, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at ReachLocal are extremely happy with their team. 44 Participants grade the quality of their coworkers an A+. The majority believe the meetings at ReachLocal are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at ReachLocal believe the environment at ReachLocal is positive. Most Participants believe the pace of work at ReachLocal is comfortably fast. About 77% of the employees at ReachLocal work 8 hours or less, while 3% of them have an extremely long day - longer than twelve hours.
Overall, the employees at ReachLocal are happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.


The prevailing opinion from employees about joining ReachLocal is that the company was very unprepared on their first day. ReachLocal employees concluded that their overall onboarding experience was negative. 33% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
At ReachLocal 33% of employees think their department KPIs and OKRs are clear. Employees’ understanding of ReachLocal's KPIs and OKRs is essential for its success. Out of 4 ReachLocal employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 2 have said yes.
ReachLocal’s CEO Sharon Rowlands started in this role in 2014. Sharon’s approval rate is in the Top 5% of all CEOs of similar-sized companies on Comparably, and in the Top 5% compared to the CEOs of all other companies in Los Angeles. With a high CEO score, Sharon Rowlands has won the Best CEOs Los Angeles in 2018 along with Cornerstone OnDemand CEO Adam Miller and SpaceX CEO Elon Musk. ReachLocal’s CEO is highly regarded especially by Asian or Pacific Islander employees, employees in the Marketing department, and Female employees. However, employees in the Product department, employees in the Sales department, and employees with Over 10 Years experience have a less favorable view of the CEO and believe there is room for improvement. Compared to ReachLocal’s competitors, Sharon Rowlands ranks right above Madwire CEO Joe Kellogg. Under Rowlands’s leadership, ReachLocal employee respondents are most happy about their Compensation and the company’s Environment. Professional Development and Office Culture are two areas, according to respondents, where ReachLocal could stand to see real improvement.
The ReachLocal Executive Team is rated an “A+” and led by CEO Sharon Rowlands, Director, Marketing Programs & Events Karen Bearman, and Vice President, Media Delivery Solutions Devon Anderson
Sharon Rowlands CEO / President
Sharon Rowlands serves as the CEO / President of ReachLocal.
Karen Bearman Director, Marketing Programs & Events
Karen Bearman serves as the Director, Marketing Programs & Events of ReachLocal. Karen started at ReachLocal in July of... read more
Devon Anderson Vice President, Media Delivery Solutions
Devon Anderson serves as the Vice President, Media Delivery Solutions of ReachLocal. Devon started at ReachLocal in... read more
Jon Camerata Vice President, Sales – West United States
Jon Camerata serves as the Vice President, Sales – West United States of ReachLocal. Jon started at ReachLocal in... read more
Kate Cangiano SVP, Divisional and North American Controller
Kate Cangiano serves as the SVP, Divisional and North American Controller of ReachLocal. Kate started at ReachLocal in... read more
Ray Drysdale Executive Director
Ray Drysdale serves as the Executive Director of ReachLocal.
Katia Hausman Vice President, Product Management
Katia Hausman serves as the Vice President, Product Management of ReachLocal. Katia started at ReachLocal in October of... read more
Owen Kloster Chief Financial Officer
Owen Kloster serves as the Chief Financial Officer of ReachLocal. Owen started at ReachLocal in October of 2016. Owen... read more
Troy Lager VP, Corporate Strategy and Business Development
Troy Lager serves as the VP, Corporate Strategy and Business Development of ReachLocal.
How much do people at ReachLocal get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at ReachLocal is $83,405, or $40 per hour, while the estimated median salary is $92,202, or $44 per hour.
At ReachLocal, the highest paid job is a Sales Manager at $134,927 annually and the lowest is a CS Rep at $38,032 annually. Average ReachLocal salaries by department include: Business Development at $79,014, Operations at $86,465, Finance at $60,178, and Admin at $57,973. Half of ReachLocal salaries are above $92,202.
37 employees at ReachLocal rank their Compensation in the Top 5% of similar sized companies in the US (based on 120 ratings) while 36 employees at ReachLocal rank their Perks And Benefits in the Top 5% of similar sized companies in the US (based on 39 ratings).
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $55k | $55k | 1st Percentile |
17th Percentile $72k | $72k | 17th Percentile |
33rd Percentile $91k | $91k | 33rd Percentile |
50th Percentile $143k | $143k | 50th Percentile |
67th Percentile $196k | $196k | 67th Percentile |
83rd Percentile $253k | $253k | 83rd Percentile |
100th Percentile $260k | $260k | 100th Percentile |
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
Diverse employees at ReachLocal score the company 93/100 across various culture categories, placing ReachLocal in the Top 5% of companies on Comparably with 501-1,000 Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at ReachLocal across various culture dimensions.
ReachLocal's PTO and Vacation policy typically gives unlimited days off a year. Paid Time Off is ReachLocal's most important benefit besides Healthcare when ranked by employees, with 50% of employees saying it is the most important benefit. ReachLocal's benefits and PTO Package averages to represent a $1000 -$1500 cash value per month.

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In 2019, ReachLocal applied for 8 H1B visas. Of the work permits applied for, 63% were approved.
An in-depth look at ‘Certified-withdrawn’ H1B applications at ReachLocal unveil that one approved work permit application was withdrawn before the employee’s start date.
ReachLocal has a total of 1000 employees
H1B Applications Outcome
This data was calculated using publicly sourced data from OFLC Performance Data

Candidates By Department
All Industries | 33% | |
|---|---|---|
Engineering | 33% | |
Sales | 11% | |
IT | 11% | |
Product | 11% |
Candidates By Location
Los Angeles | 22% | |
|---|---|---|
Minneapolis | 11% | |
Westlake Village | 11% | |
New York City | 11% | |
Eden Prairie | 11% | |
Other | 33% |
What is ReachLocal address?
ReachLocal location is at 21700 Oxnard Street
Who is the CEO of ReachLocal?
ReachLocal CEO is Sharon Rowlands, their score by employees is 85
What is ReachLocal eNPS?
The eNPS for ReachLocal is 64
What is the salary for Marketing Operations in ReachLocal?
Marketing Operations average salary in the US is 102k
What are the salaries in the HR in ReachLocal?
The average salaries for HR in ReachLocal is 100k