0
NPS
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VMware Carbon Black
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About VMware Carbon Black's Brand
VMware Carbon Black is a leader in cloud endpoint protection dedicated to keeping the world safe from cyberattacks. Among its major competitors, VMware Carbon Black is ranked in 5th place for NPS while CrowdStrike is 1st, and Sophos is 2nd.
Brand at a Glance
79%
Customer Loyalty
3.7/5
Product Quality
3.5/5
Pricing
3.2/5
Customer Service
VMware Carbon Black CMO
Brad Rinklin
Brad Rinklin serves as the Chief Marketing Officer of Carbon Black, Inc.. Brad started at Carbon Black, Inc. in January of 2019. Brad currently resides in the Greater Boston Area.
VMware Carbon Black Ranking
- #4 / 4 of its competitors
VMware Carbon Black NPS
VMware Carbon Black's Net Promoter Score (NPS) is a 0 with 36% Promoters, 28% Passives, and 36% Detractors. Net Promoter Score tracks whether VMware Carbon Black's customers would recommend using the product based on a scale of -100 to 100.
VMware Carbon Black Overall NPS
| 36% | Promoters |
|---|---|
| 28% | Passives |
| 36% | Detractors |
VMware Carbon Black NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2020 100 | May 2020 | 100 |
Aug 2021 0 | Aug 2021 | 0 |
Sep 2021 0 | Sep 2021 | 0 |
Jan 2022 0 | Jan 2022 | 0 |
Apr 2022 -34 | Apr 2022 | -34 |
May 2022 -15 | May 2022 | -15 |
Nov 2022 0 | Nov 2022 | 0 |
Feb 2023 11 | Feb 2023 | 11 |
May 2023 10 | May 2023 | 10 |
Nov 2023 0 | Nov 2023 | 0 |
How Other Brands Compare
VMware Carbon Black is ranked #4 for NPS among its competitors. CrowdStrike and McAfee come in first and second, with Cylance coming in at third.
VMware Carbon Black |  McAfee |  CrowdStrike |  Cylance | |
| Global Ranking | #- | #503 | #972 | #- |
| NPS | 0 | 7 | 42 | 0 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | - |
| Valuation Updated every 24 hours for public companies | - | $31.96B | $37.95B | $4.77B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
VMware Carbon Black NPS vs. Competitors
Compared to its competitors, VMware Carbon Black's NPS is rated right above Threat Stack, and is preceded by Cylance.
| COMPANY | NPS Score | |
|---|---|---|
| CrowdStrike | 42 |
 | Sophos | 22 |
| McAfee | 7 |
| Cylance | 0 |
| VMware Carbon Black | 0 |
 | Threat Stack | N/A |
VMware Carbon Black Customer Loyalty
79%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of VMware Carbon Black users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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VMware Carbon Black Customer Loyalty vs. Competitors
Compared to its competitors, VMware Carbon Black's Customer Loyalty score is rated right above Sophos, and is preceded by CrowdStrike.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| McAfee | 83% |
| CrowdStrike | 79% |
| VMware Carbon Black | 79% |
| Sophos | 73% |
| Cylance | 70% |
| Threat Stack | N/A |
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VMware Carbon Black Product Quality
3.7/5
VMware Carbon Black has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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VMware Carbon Black Product Information
VMware Carbon Black’s product quality score is a 3.7 out of 5 as rated by its users and customers.
- Website
- http://www.carbonblack.com
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Business Services
Enterprise
Government & Legal
VMware Carbon Black Product Quality vs. Competitors
Compared to its competitors, VMware Carbon Black's Product Quality score is rated right above Cylance, and is preceded by McAfee.
| COMPANY | Product Quality Score | |
|---|---|---|
| CrowdStrike | 4.1/5 |
| Sophos | 3.8/5 |
| McAfee | 3.8/5 |
| VMware Carbon Black | 3.7/5 |
| Cylance | 3.3/5 |
| Threat Stack | N/A |
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VMware Carbon Black Pricing
VMware Carbon Black ROI & Value For Money
3.5/5
VMware Carbon Black has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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VMware Carbon Black Pricing vs. Competitors
Compared to its competitors, VMware Carbon Black's ROI score is rated right above Threat Stack, and is preceded by Cylance.
| COMPANY | Pricing Score | |
|---|---|---|
| CrowdStrike | 3.9/5 |
| Sophos | 3.9/5 |
| McAfee | 3.5/5 |
| Cylance | 3.5/5 |
| VMware Carbon Black | 3.5/5 |
| Threat Stack | N/A |
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VMware Carbon Black Customer Satisfaction (CSAT)
VMware Carbon Black Customer Satisfaction (CSAT) Score
60 / 100
VMware Carbon Black has an overall Customer Satisfaction score of 60 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
30%
Satisfied
30%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
10%
Very Dissatisfied
10%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
VMware Carbon Black Customer Satisfaction vs. Competitors
Compared to its competitors, VMware Carbon Black's Customer Satisfaction score is rated right above McAfee, and is preceded by Sophos.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| CrowdStrike | 83% |
| Sophos | 73% |
| VMware Carbon Black | 60% |
| McAfee | 58% |
| Cylance | 31% |
| Threat Stack | 0% |
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VMware Carbon Black Customer Service
3.2/5
VMware Carbon Black has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
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About VMware Carbon Black's Customer Service
Address
1100 Winter Street, Waltham, MA 02451
Website
http://www.carbonblack.com
Phone Number
+1 (617) 393-7400
VMware Carbon Black's Social Links
VMware Carbon Black Customer Service vs. Competitors
Compared to its competitors, VMware Carbon Black's Customer Service score is rated right above Threat Stack, and is preceded by Cylance.
| COMPANY | Customer Service Score | |
|---|---|---|
| CrowdStrike | 4/5 |
| Sophos | 3.9/5 |
| McAfee | 3.6/5 |
| Cylance | 3.5/5 |
| VMware Carbon Black | 3.2/5 |
| Threat Stack | N/A |
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VMware Carbon Black as an Employer
3.2/5
VMware Carbon Black has a 3.2/5 stars for its overall company culture rated by their employees
bottom
45%
Consumer vs. Employees
VMware Carbon Black scored a 0 for Net Promoter Score and a -46 for Employee Net Promoter Score. NPS gauges how likely a customer of VMware Carbon Black would recommend the brand to a friend. ENPS measures how likely VMware Carbon Black employees would recommend working at VMware Carbon Black to a friend.
Net Promoter Score
0
NPS Score
| 36% | Promoters |
|---|---|
| 28% | Passive |
| 36% | Detractors |
Employee Net Promoter Score
-46
eNPS Score
| 9% | Promoters |
|---|---|
| 36% | Passive |
| 55% | Detractors |
