16
NPS
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American Century Investments
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About American Century Investments' Brand
American Century Investments is an asset management company based in Kansas City, Missouri. Among its major competitors, American Century Investments is ranked in 2nd place for NPS while Andreessen Horowitz is 1st, and PIMCO is 3rd.
Brand at a Glance
83%
Customer Loyalty
3.8/5
Product Quality
3.5/5
Pricing
3.8/5
Customer Service
American Century Investments Ranking
- #2 / 4 of its competitors
American Century Investments NPS
American Century Investments's Net Promoter Score (NPS) is a 16 with 44% Promoters, 28% Passives, and 28% Detractors. Net Promoter Score tracks whether American Century Investments's customers would recommend using the product based on a scale of -100 to 100.
American Century Investments Overall NPS
| 44% | Promoters |
|---|---|
| 28% | Passives |
| 28% | Detractors |
American Century Investments NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2022 38 | Sep 2022 | 38 |
Dec 2022 29 | Dec 2022 | 29 |
Dec 2023 20 | Dec 2023 | 20 |
Jan 2024 13 | Jan 2024 | 13 |
Feb 2024 17 | Feb 2024 | 17 |
Mar 2024 16 | Mar 2024 | 16 |
Apr 2024 20 | Apr 2024 | 20 |
Jun 2024 24 | Jun 2024 | 24 |
Aug 2024 19 | Aug 2024 | 19 |
Nov 2024 16 | Nov 2024 | 16 |
Oct 2025 16 | Oct 2025 | 16 |
Nov 2025 16 | Nov 2025 | 16 |
How Other Brands Compare
American Century Investments is ranked second for NPS among its competitors. Andreessen Horowitz and PIMCO come in first and third, with Invesco coming in at #4.
American Century Investments |  PIMCO |  Invesco |  Andreessen Horowitz | |
| Global Ranking | #- | #261 | #- | #- |
| NPS | 16 | 14 | 6 | 56 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | - | - | Neutral |
| Valuation Updated every 24 hours for public companies | - | $894.40M | $11.58B | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
American Century Investments NPS by Gender
Male customers rated American Century Investments's NPS 17 points higher than Female customers.
Male
37
American Century Investments's NPS was rated 37 by Male customers on Comparably.
62%
Promoters
13%
Passives
25%
Detractors
Female
20
American Century Investments's NPS was rated 20 by Female customers on Comparably.
40%
Promoters
40%
Passives
20%
Detractors
American Century Investments NPS by Ethnicity
American Century Investments's NPS was rated 17 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 17 | Caucasian | 17 |
American Century Investments NPS by Age
American Century Investments's NPS was rated 40 points by customers ages 66+ on Comparably.
American Century Investments NPS by Usage
American Century Investments's NPS was rated 37 points by customers who have used American Century Investments's products/services for Over 10 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Over 10 Years 37 | Over 10 Years | 37 |
American Century Investments NPS vs. Competitors
Compared to its competitors, American Century Investments's NPS is rated right above PIMCO, and is preceded by Andreessen Horowitz.
| COMPANY | NPS Score | |
|---|---|---|
| Andreessen Horowitz | 56 |
| American Century Investments | 16 |
| PIMCO | 14 |
| Invesco | 6 |
 | Lord Abbett | -17 |
American Century Investments Customer Reviews
Out of the 3 American Century Investments customer reviews 3 were positive and 0 were constructive. American Century Investments customer reviews reflect that all customers have a favorable experience using the products/services of the company.
American Century Investments Customer Loyalty
83%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of American Century Investments users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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American Century Investments Customer Loyalty Score by Gender
Male customers rated American Century Investments's Customer Loyalty score 7% higher than Female customers.
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Male
89%
Yes
Female
82%
Yes
American Century Investments Customer Loyalty Score by Ethnicity
American Century Investments's Customer Loyalty score was rated 85% by Caucasian customers on Comparably.
% who answered "Yes"
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85
out of 100
Caucasian
American Century Investments Customer Loyalty Score by Age
American Century Investments's Customer Loyalty score was rated 82% by customers ages 66+ on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
66+ 82% | 66+ | 82% |
American Century Investments Customer Loyalty Score by Usage
American Century Investments's Customer Loyalty score was rated 78% by customers who have used American Century Investments's products/services for Over 10 Years.
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American Century Investments Customer Loyalty vs. Competitors
Compared to its competitors, American Century Investments's Customer Loyalty score is rated right above PIMCO, and is preceded by Andreessen Horowitz.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Andreessen Horowitz | 85% |
| American Century Investments | 83% |
| PIMCO | 76% |
| Invesco | 69% |
| Lord Abbett | 68% |
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American Century Investments Product Quality
3.8/5
American Century Investments has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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American Century Investments Product Information
American Century Investments’s product quality score is a 3.8 out of 5 as rated by its users and customers.
Industry
Tech
FinTech
Quick Insights into American Century Investments Product Quality
American Century Investments's Product Quality score was rated highest by customers ages 66+, and rated lowest by Male customers.
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Ranked American Century Investments Product Quality the Highest
Ranked American Century Investments Product Quality the Lowest
American Century Investments Product Quality Score by Gender
Female customers rated American Century Investments's Product Quality score 0.2 stars higher than Male customers.
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Male
3.9/5
Female
4.1/5
American Century Investments Product Quality Score by Ethnicity
American Century Investments's Product Quality score was rated 3.8 stars by Caucasian customers on Comparably.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
American Century Investments Product Quality Score by Age
American Century Investments's Product Quality score was rated 4.3 stars by customers ages 66+ on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
66+ 4.3 | 66+ | 4.3 |
American Century Investments Product Quality Score by Usage
American Century Investments's Product Quality score was rated 4 stars by customers who have used American Century Investments's products/services for Over 10 Years.
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American Century Investments Product Quality vs. Competitors
Compared to its competitors, American Century Investments's Product Quality score is rated right above PIMCO, and is preceded by Andreessen Horowitz.
| COMPANY | Product Quality Score | |
|---|---|---|
| Andreessen Horowitz | 4/5 |
| American Century Investments | 3.8/5 |
| PIMCO | 3.4/5 |
| Invesco | 3.3/5 |
| Lord Abbett | 2.9/5 |
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American Century Investments Pricing
American Century Investments ROI & Value For Money
3.5/5
American Century Investments has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Quick Insights into American Century Investments ROI
American Century Investments's ROI score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked American Century Investments ROI the Highest
Ranked American Century Investments ROI the Lowest
American Century Investments ROI Score by Gender
Male customers rated American Century Investments's ROI score 0.3 stars higher than Female customers.
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Male
3.7/5
Female
3.4/5
American Century Investments ROI Score by Ethnicity
American Century Investments's ROI score was rated 3.3 stars by Caucasian customers on Comparably.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
American Century Investments ROI Score by Age
American Century Investments's ROI score was rated 3.6 stars by customers ages 66+ on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
66+ 3.6 | 66+ | 3.6 |
American Century Investments ROI Score by Usage
American Century Investments's ROI score was rated 3.5 stars by customers who have used American Century Investments's products/services for Over 10 Years.
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American Century Investments Pricing vs. Competitors
Compared to its competitors, American Century Investments's ROI score is rated right above Invesco, and is preceded by Andreessen Horowitz.
| COMPANY | Pricing Score | |
|---|---|---|
| PIMCO | 3.8/5 |
| Andreessen Horowitz | 3.7/5 |
| American Century Investments | 3.5/5 |
| Invesco | 3.5/5 |
| Lord Abbett | 2.9/5 |
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American Century Investments Customer Satisfaction (CSAT)
American Century Investments Customer Satisfaction (CSAT) Score
72 / 100
American Century Investments has an overall Customer Satisfaction score of 72 rated by its users and customers.
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Very Satisfied
44%
Satisfied
28%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
11%
Very Dissatisfied
11%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into American Century Investments Customer Satisfaction
American Century Investments's Customer Satisfaction score was rated highest by Caucasian customers.
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Ranked American Century Investments Customer Satisfaction the Highest
American Century Investments Customer Satisfaction Score by Gender
American Century Investments's Customer Satisfaction score was rated 60 by Male customers on Comparably.
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60 / 100
MaleVery Satisfied | 40% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 20% | |
Very Dissatisfied | 20% |
American Century Investments Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
American Century Investments' Customer Satisfaction (CSAT) score was rated 80% according to Caucasian users and customers.
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80 / 100
Very Satisfied
60%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
0%
American Century Investments Customer Satisfaction Score by Usage
American Century Investments's Customer Satisfaction score was rated 80 points by customers who have used American Century Investments's products/services for Over 10 Years.
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American Century Investments Customer Satisfaction vs. Competitors
Compared to its competitors, American Century Investments's Customer Satisfaction score is rated right above Invesco, and is preceded by Andreessen Horowitz.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Andreessen Horowitz | 86% |
| American Century Investments | 72% |
| Invesco | 65% |
| PIMCO | 61% |
| Lord Abbett | 60% |
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American Century Investments Customer Service
3.8/5
American Century Investments has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About American Century Investments's Customer Service
Address
4500 Main Street, Kansas City, MO 64111
Website
https://corporate.americancentury.com/en
Quick Insights into American Century Investments Customer Service
American Century Investments's Customer Service score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked American Century Investments Customer Service the Highest
Ranked American Century Investments Customer Service the Lowest
American Century Investments Customer Service Score by Gender
Male customers rated American Century Investments's Customer Service score 0.4 stars higher than Female customers.
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Male
4/5
Female
3.6/5
American Century Investments Customer Service Score by Ethnicity
American Century Investments's Customer Service score was rated 3.6 stars by Caucasian customers on Comparably.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.6 | Caucasian | 3.6 |
American Century Investments Customer Service Score by Age
American Century Investments's Customer Service score was rated 3.6 stars by customers ages 66+ on Comparably.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
66+ 3.6 | 66+ | 3.6 |
American Century Investments Customer Service Score by Usage
American Century Investments's Customer Service score was rated 3.6 stars by customers who have used American Century Investments's products/services for Over 10 Years.
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American Century Investments Customer Service vs. Competitors
Compared to its competitors, American Century Investments's Customer Service score is rated right above PIMCO, and is preceded by Andreessen Horowitz.
| COMPANY | Customer Service Score | |
|---|---|---|
| Andreessen Horowitz | 3.9/5 |
| American Century Investments | 3.8/5 |
| PIMCO | 3.8/5 |
| Invesco | 3.6/5 |
| Lord Abbett | 2.8/5 |
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American Century Investments as an Employer
4.1/5
American Century Investments has a 4.1/5 stars for its overall company culture rated by their employees
top
5%
CEO of American Century Investments
In the Top 5% of Similar Sized Companies on Comparably.
Consumer vs. Employees
American Century Investments scored a 16 for Net Promoter Score and a 44 for Employee Net Promoter Score. NPS gauges how likely a customer of American Century Investments would recommend the brand to a friend. ENPS measures how likely American Century Investments employees would recommend working at American Century Investments to a friend.
Net Promoter Score
16
NPS Score
| 44% | Promoters |
|---|---|
| 28% | Passive |
| 28% | Detractors |
Employee Net Promoter Score
44
eNPS Score
| 69% | Promoters |
|---|---|
| 6% | Passive |
| 25% | Detractors |
