

Among its major competitors, American Furniture Warehouse is ranked in 5th place for NPS while Livspace is 1st, and IKEA is 2nd.
American Furniture Warehouse's Net Promoter Score (NPS) is a -42 with 29% Promoters, 0% Passives, and 71% Detractors. Net Promoter Score tracks whether American Furniture Warehouse's customers would recommend using the product based on a scale of -100 to 100.
| 29% | Promoters |
|---|---|
| 0% | Passives |
| 71% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jul 2021 -100 | Jul 2021 | -100 |
Dec 2021 -100 | Dec 2021 | -100 |
Nov 2022 -100 | Nov 2022 | -100 |
Dec 2022 -100 | Dec 2022 | -100 |
Mar 2023 -100 | Mar 2023 | -100 |
Apr 2023 -100 | Apr 2023 | -100 |
Jan 2024 -75 | Jan 2024 | -75 |
May 2024 -77 | May 2024 | -77 |
Aug 2024 -80 | Aug 2024 | -80 |
Dec 2024 -63 | Dec 2024 | -63 |
Aug 2025 -50 | Aug 2025 | -50 |
Dec 2025 -43 | Dec 2025 | -43 |
American Furniture Warehouse is ranked #4 for NPS among its competitors. Livspace and IKEA come in first and second, with Nebraska Furniture Mart coming in at third.
![]() American Furniture Warehouse | ![]() IKEA | ![]() Livspace | ![]() Nebraska Furniture Mart | |
| Global Ranking | #- | #242 | #- | #- |
| NPS | -42 | 22 | 100 | -4 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
American Furniture Warehouse's NPS was rated -60 by Female customers on Comparably.
American Furniture Warehouse's NPS was rated -60 by Female customers on Comparably.
American Furniture Warehouse's NPS is not yet rated by Male customers.
Compared to its competitors, American Furniture Warehouse's NPS is rated right below Curacao.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Livspace | 100 |
![]() | IKEA | 22 |
![]() | Nebraska Furniture Mart | -4 |
![]() | Curacao | -26 |
![]() | American Furniture Warehouse | -42 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
60% of American Furniture Warehouse users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
American Furniture Warehouse's Customer Loyalty score was rated 82 by Female customers on Comparably.
Compared to its competitors, American Furniture Warehouse's Customer Loyalty score is rated right below IKEA.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Livspace | 100% |
![]() | Nebraska Furniture Mart | 79% |
![]() | Curacao | 77% |
![]() | IKEA | 76% |
![]() | American Furniture Warehouse | 60% |
American Furniture Warehouse has an overall Product Quality score of 2.5 out of 5 stars rated by its users and customers.
Sign Up to unlock American Furniture Warehouse's overall Product Quality score rated by its users and customers.
American Furniture Warehouse’s product quality score is a 2.5 out of 5 as rated by its users and customers.
American Furniture Warehouse's Product Quality score was rated highest by Female customers.
American Furniture Warehouse's Product Quality score was rated 1.5 by Female customers on Comparably.
Compared to its competitors, American Furniture Warehouse's Product Quality score is rated right above Curacao, and is preceded by Nebraska Furniture Mart.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Livspace | 5/5 |
![]() | IKEA | 3.6/5 |
![]() | Nebraska Furniture Mart | 2.9/5 |
![]() | American Furniture Warehouse | 2.5/5 |
![]() | Curacao | 2.4/5 |
American Furniture Warehouse has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
Sign Up to unlock American Furniture Warehouse's overall ROI score rated by its users and customers.
American Furniture Warehouse's ROI score was rated highest by Female customers.
American Furniture Warehouse's ROI score was rated 2.3 by Female customers on Comparably.
Compared to its competitors, American Furniture Warehouse's ROI score is rated right above Curacao, and is preceded by Nebraska Furniture Mart.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Livspace | 4/5 |
![]() | IKEA | 3.6/5 |
![]() | Nebraska Furniture Mart | 3/5 |
![]() | American Furniture Warehouse | 2.6/5 |
![]() | Curacao | 2.4/5 |
American Furniture Warehouse has an overall Customer Satisfaction score of 42 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
American Furniture Warehouse's Customer Satisfaction score was rated highest by Female customers.
American Furniture Warehouse's Customer Satisfaction score was rated 20 by Female customers on Comparably.
Very Satisfied | 0% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 20% | |
Very Dissatisfied | 60% |
Compared to its competitors, American Furniture Warehouse's Customer Satisfaction score is rated right above Curacao, and is preceded by Nebraska Furniture Mart.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Livspace | 100% |
![]() | IKEA | 71% |
![]() | Nebraska Furniture Mart | 45% |
![]() | American Furniture Warehouse | 42% |
![]() | Curacao | 36% |
American Furniture Warehouse has an overall Customer Service score of 2.6 out of 5 stars rated by its users and customers.
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https://afw.com
American Furniture Warehouse's Customer Service score was rated highest by Female customers.
American Furniture Warehouse's Customer Service score was rated 1.7 by Female customers on Comparably.
Compared to its competitors, American Furniture Warehouse's Customer Service score is rated right above Curacao, and is preceded by Nebraska Furniture Mart.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Livspace | 5/5 |
![]() | IKEA | 3.5/5 |
![]() | Nebraska Furniture Mart | 3/5 |
![]() | American Furniture Warehouse | 2.6/5 |
![]() | Curacao | 2.5/5 |
American Furniture Warehouse has a 2.7/5 stars for its overall company culture rated by their employees

In the Bottom 30% of Similar Sized Companies on Comparably.
American Furniture Warehouse scored a -42 for Net Promoter Score and a -16 for Employee Net Promoter Score. NPS gauges how likely a customer of American Furniture Warehouse would recommend the brand to a friend. ENPS measures how likely American Furniture Warehouse employees would recommend working at American Furniture Warehouse to a friend.
| 29% | Promoters |
|---|---|
| 0% | Passive |
| 71% | Detractors |
| 38% | Promoters |
|---|---|
| 8% | Passive |
| 54% | Detractors |