

Aon plc is the leading global provider of risk management, insurance and reinsurance brokerage. Among its major competitors, Aon plc is ranked in 5th place for NPS while Zenefits is 1st, and Marsh is 2nd.
Aon plc's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Aon plc's customers would recommend using the product based on a scale of -100 to 100.
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
| Summary | Date | Score |
|---|---|---|
Apr 2025 -100 | Apr 2025 | -100 |
Aon plc is ranked #4 for NPS among its competitors. Zenefits and Marsh come in first and second, with Paychex coming in at third.
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of Aon plc users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Compared to its competitors, Aon plc's Customer Loyalty score is rated right above The Swett & Crawford Group, and is preceded by Zenefits.
Aon plc has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Aon plc's overall Product Quality score rated by its users and customers.
Aon plc’s product quality score is a 1.5 out of 5 as rated by its users and customers.
Compared to its competitors, Aon plc's Product Quality score is rated right above The Swett & Crawford Group, and is preceded by Paychex.
Aon plc has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Aon plc's overall ROI score rated by its users and customers.
Compared to its competitors, Aon plc's ROI score is rated right above The Swett & Crawford Group, and is preceded by Paychex.
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, Aon plc's Customer Satisfaction score is rated right above The Swett & Crawford Group, and is preceded by Zenefits.
Aon plc has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Aon plc's overall Customer Service score rated by its users and customers.
London, AR
http://www.aon.com
Compared to its competitors, Aon plc's Customer Service score is rated right above The Swett & Crawford Group, and is preceded by Zenefits.
Aon plc has a 3.0/5 stars for its overall company culture rated by their employees

Aon plc scored a -100 for Net Promoter Score and a -22 for Employee Net Promoter Score. NPS gauges how likely a customer of Aon plc would recommend the brand to a friend. ENPS measures how likely Aon plc employees would recommend working at Aon plc to a friend.
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
| 22% | Promoters |
|---|---|
| 34% | Passive |
| 44% | Detractors |