-46
NPS
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BlueCross BlueShield of South Carolina
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About BlueCross BlueShield of South Carolina's Brand
BlueCross BlueShieldofSouthCarolina is a owned and operated health insurance carrier. Among its major competitors, BlueCross BlueShield of South Carolina is ranked in 5th place for NPS while Sharecare is 1st, and Blue Shield of California is 2nd.Their current valuation is $121.04M
Brand at a Glance
62%
Customer Loyalty
2.2/5
Product Quality
2.2/5
Pricing
1.9/5
Customer Service
BlueCross BlueShield of South Carolina Ranking
- #4 / 4 of its competitors
BlueCross BlueShield of South Carolina NPS
BlueCross BlueShield of South Carolina's Net Promoter Score (NPS) is a -46 with 27% Promoters, 0% Passives, and 73% Detractors. Net Promoter Score tracks whether BlueCross BlueShield of South Carolina's customers would recommend using the product based on a scale of -100 to 100.
BlueCross BlueShield of South Carolina Overall NPS
| 27% | Promoters |
|---|---|
| 0% | Passives |
| 73% | Detractors |
BlueCross BlueShield of South Carolina NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2022 -100 | Sep 2022 | -100 |
Dec 2022 -33 | Dec 2022 | -33 |
Jan 2023 -50 | Jan 2023 | -50 |
Feb 2023 -67 | Feb 2023 | -67 |
Mar 2023 -71 | Mar 2023 | -71 |
Jun 2023 -50 | Jun 2023 | -50 |
Jul 2023 -40 | Jul 2023 | -40 |
Sep 2023 -45 | Sep 2023 | -45 |
May 2024 -33 | May 2024 | -33 |
Sep 2024 -39 | Sep 2024 | -39 |
Mar 2025 -43 | Mar 2025 | -43 |
Jan 2026 -47 | Jan 2026 | -47 |
How Other Brands Compare
BlueCross BlueShield of South Carolina is ranked #4 for NPS among its competitors. Sharecare and Blue Shield of California come in first and second, with Elevance Health coming in at third. Among those competitors, it is the lowest valued company behind Elevance Health.
BlueCross BlueShield of South Carolina |  Elevance Health |  Blue Shield of California |  Sharecare | |
| Global Ranking | #- | #521 | #- | #- |
| NPS | -46 | -38 | -32 | -9 |
| Valuation Updated every 24 hours for public companies | $121.04M | $86.64B | $86.42B | $600.00M |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
BlueCross BlueShield of South Carolina NPS by Gender
Female customers rated BlueCross BlueShield of South Carolina's NPS 150 points higher than Male customers.
Male
-100
BlueCross BlueShield of South Carolina's NPS was rated -100 by Male customers on Comparably.
0%
Promoters
0%
Passives
100%
Detractors
Female
50
BlueCross BlueShield of South Carolina's NPS was rated 50 by Female customers on Comparably.
75%
Promoters
0%
Passives
25%
Detractors
BlueCross BlueShield of South Carolina NPS by Ethnicity
BlueCross BlueShield of South Carolina's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -50 | Caucasian | -50 |
Other -100 | Other | -100 |
BlueCross BlueShield of South Carolina NPS by Usage
BlueCross BlueShield of South Carolina's NPS was rated 0 points by customers who have used BlueCross BlueShield of South Carolina's products/services for 5 to 10 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
5 to 10 Years 0 | 5 to 10 Years | 0 |
BlueCross BlueShield of South Carolina NPS vs. Competitors
Compared to its competitors, BlueCross BlueShield of South Carolina's NPS is rated right below Rally Health.
| COMPANY | NPS Score | |
|---|---|---|
| Sharecare | -9 |
| Blue Shield of California | -32 |
| Elevance Health | -38 |
 | Rally Health | -44 |
| BlueCross BlueShield of South Carolina | -46 |
BlueCross BlueShield of South Carolina Customer Loyalty
62%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
62% of BlueCross BlueShield of South Carolina users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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BlueCross BlueShield of South Carolina Customer Loyalty Score by Gender
Female customers rated BlueCross BlueShield of South Carolina's Customer Loyalty score 9% higher than Male customers.
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Male
46%
Yes
Female
55%
Yes
BlueCross BlueShield of South Carolina Customer Loyalty Score by Ethnicity
BlueCross BlueShield of South Carolina's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.
% who answered "Yes"
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55
out of 100
Caucasian
70
out of 100
Other
BlueCross BlueShield of South Carolina Customer Loyalty Score by Usage
BlueCross BlueShield of South Carolina's Customer Loyalty score was rated 55% by customers who have used BlueCross BlueShield of South Carolina's products/services for 5 to 10 Years.
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BlueCross BlueShield of South Carolina Customer Loyalty vs. Competitors
Compared to its competitors, BlueCross BlueShield of South Carolina's Customer Loyalty score is rated right below Sharecare.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Blue Shield of California | 71% |
| Elevance Health | 66% |
| Rally Health | 66% |
| Sharecare | 64% |
| BlueCross BlueShield of South Carolina | 62% |
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BlueCross BlueShield of South Carolina Product Quality
2.2/5
BlueCross BlueShield of South Carolina has an overall Product Quality score of 2.2 out of 5 stars rated by its users and customers.
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BlueCross BlueShield of South Carolina Product Information
BlueCross BlueShield of South Carolina’s product quality score is a 2.2 out of 5 as rated by its users and customers.
- Company Size
- 10,000+ Employees
Industry
Healthcare
Quick Insights into BlueCross BlueShield of South Carolina Product Quality
BlueCross BlueShield of South Carolina's Product Quality score was rated highest by Female customers, and rated lowest by Other customers.
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Ranked BlueCross BlueShield of South Carolina Product Quality the Highest
Ranked BlueCross BlueShield of South Carolina Product Quality the Lowest
BlueCross BlueShield of South Carolina Product Quality Score by Gender
Female customers rated BlueCross BlueShield of South Carolina's Product Quality score 1 stars higher than Male customers.
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Male
1.5/5
Female
2.5/5
BlueCross BlueShield of South Carolina Product Quality Score by Ethnicity
BlueCross BlueShield of South Carolina's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.9 | Caucasian | 1.9 |
Other 1.5 | Other | 1.5 |
BlueCross BlueShield of South Carolina Product Quality Score by Usage
BlueCross BlueShield of South Carolina's Product Quality score was rated 1.9 stars by customers who have used BlueCross BlueShield of South Carolina's products/services for 5 to 10 Years.
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BlueCross BlueShield of South Carolina Product Quality vs. Competitors
Compared to its competitors, BlueCross BlueShield of South Carolina's Product Quality score is rated right above Rally Health, and is preceded by Elevance Health.
| COMPANY | Product Quality Score | |
|---|---|---|
| Sharecare | 2.9/5 |
| Blue Shield of California | 2.6/5 |
| Elevance Health | 2.2/5 |
| BlueCross BlueShield of South Carolina | 2.2/5 |
| Rally Health | 1.9/5 |
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BlueCross BlueShield of South Carolina Pricing
BlueCross BlueShield of South Carolina ROI & Value For Money
2.2/5
BlueCross BlueShield of South Carolina has a value for money and ROI score of 2.2 out of 5 stars rated by its users and customers.
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Quick Insights into BlueCross BlueShield of South Carolina ROI
BlueCross BlueShield of South Carolina's ROI score was rated highest by Female customers, and rated lowest by Other customers.
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Ranked BlueCross BlueShield of South Carolina ROI the Highest
Ranked BlueCross BlueShield of South Carolina ROI the Lowest
BlueCross BlueShield of South Carolina ROI Score by Gender
Female customers rated BlueCross BlueShield of South Carolina's ROI score 2 stars higher than Male customers.
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Male
1.5/5
Female
3.5/5
BlueCross BlueShield of South Carolina ROI Score by Ethnicity
BlueCross BlueShield of South Carolina's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of BlueCross BlueShield of South Carolina.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.7 | Caucasian | 1.7 |
Other 1.5 | Other | 1.5 |
BlueCross BlueShield of South Carolina ROI Score by Usage
BlueCross BlueShield of South Carolina's ROI score was rated 3.1 stars by customers who have used BlueCross BlueShield of South Carolina's products/services for 5 to 10 Years.
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BlueCross BlueShield of South Carolina Pricing vs. Competitors
Compared to its competitors, BlueCross BlueShield of South Carolina's ROI score is rated right above Elevance Health, and is preceded by Blue Shield of California.
| COMPANY | Pricing Score | |
|---|---|---|
| Sharecare | 3.1/5 |
| Blue Shield of California | 2.6/5 |
| BlueCross BlueShield of South Carolina | 2.2/5 |
| Elevance Health | 2.2/5 |
| Rally Health | 2/5 |
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BlueCross BlueShield of South Carolina Customer Satisfaction (CSAT)
BlueCross BlueShield of South Carolina Customer Satisfaction (CSAT) Score
21 / 100
BlueCross BlueShield of South Carolina has an overall Customer Satisfaction score of 21 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
14%
Satisfied
7%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
29%
Very Dissatisfied
43%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into BlueCross BlueShield of South Carolina Customer Satisfaction
BlueCross BlueShield of South Carolina's Customer Satisfaction score was rated highest by customers who have used BlueCross BlueShield of South Carolina's products/services for 5 to 10 Years, and rated lowest by Other customers.
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Ranked BlueCross BlueShield of South Carolina Customer Satisfaction the Highest
Ranked BlueCross BlueShield of South Carolina Customer Satisfaction the Lowest
BlueCross BlueShield of South Carolina Customer Satisfaction Score by Gender
Female customers rated BlueCross BlueShield of South Carolina's Customer Satisfaction score 0 points higher than Male customers.
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0
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 40% | |
Very Dissatisfied | 60% |
25 / 100
FemaleVery Satisfied | 25% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 50% | |
Very Dissatisfied | 25% |
BlueCross BlueShield of South Carolina Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
BlueCross BlueShield of South Carolina's Customer Satisfaction (CSAT) score was rated 25% according to Caucasian users and customers.
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25 / 100
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
50%
CSAT according to Other
BlueCross BlueShield of South Carolina's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.
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0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%
BlueCross BlueShield of South Carolina Customer Satisfaction Score by Usage
BlueCross BlueShield of South Carolina's Customer Satisfaction score was rated 25 points by customers who have used BlueCross BlueShield of South Carolina's products/services for 5 to 10 Years.
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BlueCross BlueShield of South Carolina Customer Satisfaction vs. Competitors
Compared to its competitors, BlueCross BlueShield of South Carolina's Customer Satisfaction score is rated right below Rally Health.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Sharecare | 52% |
| Blue Shield of California | 37% |
| Elevance Health | 30% |
| Rally Health | 25% |
| BlueCross BlueShield of South Carolina | 21% |
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BlueCross BlueShield of South Carolina Customer Service
1.9/5
BlueCross BlueShield of South Carolina has an overall Customer Service score of 1.9 out of 5 stars rated by its users and customers.
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About BlueCross BlueShield of South Carolina's Customer Service
Address
Columbia, SC 29219-0001
Website
https://www.southcarolinablues.com
Phone Number
(888)410-2227
Quick Insights into BlueCross BlueShield of South Carolina Customer Service
BlueCross BlueShield of South Carolina's Customer Service score was rated highest by Female customers, and rated lowest by Other customers.
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Ranked BlueCross BlueShield of South Carolina Customer Service the Highest
Ranked BlueCross BlueShield of South Carolina Customer Service the Lowest
BlueCross BlueShield of South Carolina Customer Service Score by Gender
Female customers rated BlueCross BlueShield of South Carolina's Customer Service score 1.4 stars higher than Male customers.
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Male
1.5/5
Female
2.9/5
BlueCross BlueShield of South Carolina Customer Service Score by Ethnicity
BlueCross BlueShield of South Carolina's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of BlueCross BlueShield of South Carolina.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Other 1.5 | Other | 1.5 |
BlueCross BlueShield of South Carolina Customer Service Score by Usage
BlueCross BlueShield of South Carolina's Customer Service score was rated 2.7 stars by customers who have used BlueCross BlueShield of South Carolina's products/services for 5 to 10 Years.
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BlueCross BlueShield of South Carolina Customer Service vs. Competitors
Compared to its competitors, BlueCross BlueShield of South Carolina's Customer Service score is rated right below Rally Health.
| COMPANY | Customer Service Score | |
|---|---|---|
| Sharecare | 3.1/5 |
| Blue Shield of California | 2.6/5 |
| Elevance Health | 2.1/5 |
| Rally Health | 1.9/5 |
| BlueCross BlueShield of South Carolina | 1.9/5 |
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BlueCross BlueShield of South Carolina as an Employer
Consumer vs. Employees
BlueCross BlueShield of South Carolina scored a -46 for Net Promoter Score and a -7 for Employee Net Promoter Score. NPS gauges how likely a customer of BlueCross BlueShield of South Carolina would recommend the brand to a friend. ENPS measures how likely BlueCross BlueShield of South Carolina employees would recommend working at BlueCross BlueShield of South Carolina to a friend.
Net Promoter Score
-46
NPS Score
| 27% | Promoters |
|---|---|
| 0% | Passive |
| 73% | Detractors |
Employee Net Promoter Score
-7
eNPS Score
| 36% | Promoters |
|---|---|
| 21% | Passive |
| 43% | Detractors |
