25
NPS
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BOE Technology Group
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About BOE Technology Group's Brand
Founded in April 1993, BOE is an IoT company providing smart products and professional services for information interaction and human health, forming "1+4+N" business groups with semiconductor display business as the core, sensor and solution, MLED, smart system innovation, and smart medical industry business integration development. BOE has several manufacturing bases in Beijing, Hefei, Chengdu, Chongqing, Fuzhou, Mianyang, Wuhan, Kunming, Suzhou, Ordos, and Gu'an, etc. BOE's subsidiaries are located in 19 countries and regions, including USA, Germany, UK, France, Switzerland, Japan, Korea, Singapore, India, Russia, Brazil, UAE, etc. The service system covers major regions in Europe, USA, Asia, and Africa worldwide. Among its major competitors, BOE Technology Group is ranked in 4th place for NPS while TCL is 1st, and LG Display is 2nd.Their current market cap is $765.65M
Brand at a Glance
55%
Customer Loyalty
3.4/5
Product Quality
4/5
Pricing
4.2/5
Customer Service
BOE Technology Group Ranking
- #2 / 4 of its competitors
BOE Technology Group NPS
BOE Technology Group's Net Promoter Score (NPS) is a 25 with 50% Promoters, 25% Passives, and 25% Detractors. Net Promoter Score tracks whether BOE Technology Group's customers would recommend using the product based on a scale of -100 to 100.
BOE Technology Group Overall NPS
| 50% | Promoters |
|---|---|
| 25% | Passives |
| 25% | Detractors |
BOE Technology Group NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2021 -100 | Jan 2021 | -100 |
Jun 2022 0 | Jun 2022 | 0 |
Jun 2024 33 | Jun 2024 | 33 |
Feb 2026 25 | Feb 2026 | 25 |
How Other Brands Compare
BOE Technology Group is ranked second for NPS among its competitors. LG Display and Samsung come in first and third, with Semiconductor Manufacturing International coming in at #4. Among those competitors, it is the lowest valued company behind Samsung.
BOE Technology Group |  Samsung |  Semiconductor Manufacturing International |  LG Display | |
| Global Ranking | #- | #103 | #- | #- |
| NPS | 25 | 16 | - | 43 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $765.65M | $263.86B | $27.33B | $8.04B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
BOE Technology Group NPS vs. Competitors
Compared to its competitors, BOE Technology Group's NPS is rated right above Samsung, and is preceded by AU Optronics Corp.
| COMPANY | NPS Score | |
|---|---|---|
| TCL | 43 |
| LG Display | 43 |
| AU Optronics Corp | 34 |
| BOE Technology Group | 25 |
| Samsung | 16 |
 | Japan Display | N/A |
BOE Technology Group Customer Loyalty
55%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
55% of BOE Technology Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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BOE Technology Group Customer Loyalty vs. Competitors
Compared to its competitors, BOE Technology Group's Customer Loyalty score is rated right above Japan Display, and is preceded by TCL.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| LG Display | 87% |
| AU Optronics Corp | 83% |
| Samsung | 82% |
| TCL | 81% |
| BOE Technology Group | 55% |
| Japan Display | N/A |
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BOE Technology Group Product Quality
3.4/5
BOE Technology Group has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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BOE Technology Group Product Information
BOE Technology Group’s product quality score is a 3.4 out of 5 as rated by its users and customers.
- Website
- https://www.boe.com/
- Company Size
- 10,000+ Employees
Industry
Semiconductors
BOE Technology Group Product Quality vs. Competitors
Compared to its competitors, BOE Technology Group's Product Quality score is rated right above Japan Display, and is preceded by Samsung.
| COMPANY | Product Quality Score | |
|---|---|---|
| LG Display | 4.2/5 |
| TCL | 4.1/5 |
| AU Optronics Corp | 4.1/5 |
| Samsung | 3.7/5 |
| BOE Technology Group | 3.4/5 |
| Japan Display | N/A |
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BOE Technology Group Pricing
BOE Technology Group ROI & Value For Money
4/5
BOE Technology Group has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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BOE Technology Group Pricing vs. Competitors
Compared to its competitors, BOE Technology Group's ROI score is rated right above TCL, and is preceded by LG Display.
| COMPANY | Pricing Score | |
|---|---|---|
| LG Display | 4.2/5 |
| BOE Technology Group | 4/5 |
| TCL | 3.9/5 |
| AU Optronics Corp | 3.7/5 |
| Samsung | 3.5/5 |
| Japan Display | N/A |
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BOE Technology Group Customer Satisfaction (CSAT)
BOE Technology Group Customer Satisfaction (CSAT) Score
67 / 100
BOE Technology Group has an overall Customer Satisfaction score of 67 rated by its users and customers.
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Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
BOE Technology Group Customer Satisfaction vs. Competitors
Compared to its competitors, BOE Technology Group's Customer Satisfaction score is rated right above Japan Display, and is preceded by LG Display.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| AU Optronics Corp | 100% |
| TCL | 76% |
| Samsung | 68% |
| LG Display | 67% |
| BOE Technology Group | 67% |
| Japan Display | 0% |
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BOE Technology Group Customer Service
4.2/5
BOE Technology Group has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.
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About BOE Technology Group's Customer Service
Address
12 Xihuanzhonglu, Beijing 100000 China
Website
https://www.boe.com/
Phone Number
86-10-67855688
BOE Technology Group's Social Links
BOE Technology Group Customer Service vs. Competitors
Compared to its competitors, BOE Technology Group's Customer Service score is rated right above LG Display.
| COMPANY | Customer Service Score | |
|---|---|---|
| BOE Technology Group | 4.2/5 |
| LG Display | 4.2/5 |
| TCL | 3.8/5 |
| AU Optronics Corp | 3.7/5 |
| Samsung | 3.5/5 |
| Japan Display | N/A |
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BOE Technology Group as an Employer
4.7/5
BOE Technology Group has a 4.7/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
BOE Technology Group scored a 25 for Net Promoter Score and a 87 for Employee Net Promoter Score. NPS gauges how likely a customer of BOE Technology Group would recommend the brand to a friend. ENPS measures how likely BOE Technology Group employees would recommend working at BOE Technology Group to a friend.
Net Promoter Score
25
NPS Score
| 50% | Promoters |
|---|---|
| 25% | Passive |
| 25% | Detractors |
Employee Net Promoter Score
87
eNPS Score
| 87% | Promoters |
|---|---|
| 13% | Passive |
| 0% | Detractors |
