-14
NPS
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Brookshire Grocery Company
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About Brookshire Grocery Company's Brand
Among its major competitors, Brookshire Grocery Company is ranked in 5th place for NPS while Alimentation Couche Tard is 1st, and WinCo is 2nd.
Brand at a Glance
82%
Customer Loyalty
2.9/5
Product Quality
2.9/5
Pricing
2.8/5
Customer Service
Brookshire Grocery Company Ranking
- #4 / 4 of its competitors
Brookshire Grocery Company NPS
Brookshire Grocery Company's Net Promoter Score (NPS) is a -14 with 42% Promoters, 2% Passives, and 56% Detractors. Net Promoter Score tracks whether Brookshire Grocery Company's customers would recommend using the product based on a scale of -100 to 100.
Brookshire Grocery Company Overall NPS
| 42% | Promoters |
|---|---|
| 2% | Passives |
| 56% | Detractors |
Brookshire Grocery Company NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2023 -10 | Sep 2023 | -10 |
Nov 2023 -14 | Nov 2023 | -14 |
Feb 2024 -16 | Feb 2024 | -16 |
Apr 2024 -12 | Apr 2024 | -12 |
May 2024 -9 | May 2024 | -9 |
Jun 2024 -3 | Jun 2024 | -3 |
Jul 2024 -7 | Jul 2024 | -7 |
Aug 2024 -9 | Aug 2024 | -9 |
Sep 2024 -7 | Sep 2024 | -7 |
Nov 2024 -11 | Nov 2024 | -11 |
Jan 2025 -13 | Jan 2025 | -13 |
Mar 2025 -15 | Mar 2025 | -15 |
How Other Brands Compare
Brookshire Grocery Company is ranked #4 for NPS among its competitors. Alimentation Couche Tard and Whole Foods Market come in first and second, with Giant Eagle coming in at third.
Brookshire Grocery Company |  Whole Foods Market |  Giant Eagle |  Alimentation Couche Tard | |
| Global Ranking | #- | #68 | #691 | #- |
| NPS | -14 | 19 | -5 | 60 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Brookshire Grocery Company NPS by Gender
Female customers rated Brookshire Grocery Company's NPS 52 points higher than Male customers.
Male
-80
Brookshire Grocery Company's NPS was rated -80 by Male customers on Comparably.
10%
Promoters
0%
Passives
90%
Detractors
Female
-28
Brookshire Grocery Company's NPS was rated -28 by Female customers on Comparably.
36%
Promoters
0%
Passives
64%
Detractors
Brookshire Grocery Company NPS by Ethnicity
Brookshire Grocery Company's NPS was rated -48 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -48 | Caucasian | -48 |
Brookshire Grocery Company NPS by Age
Brookshire Grocery Company's NPS was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
Brookshire Grocery Company NPS by Usage
Brookshire Grocery Company's NPS was rated the highest by customers who have used Brookshire Grocery Company's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -60 | 1 to 2 Years | -60 |
Over 10 Years -46 | Over 10 Years | -46 |
Brookshire Grocery Company NPS vs. Competitors
Compared to its competitors, Brookshire Grocery Company's NPS is rated right below Giant Eagle.
| COMPANY | NPS Score | |
|---|---|---|
| Alimentation Couche Tard | 60 |
 | WinCo | 25 |
| Whole Foods Market | 19 |
| Giant Eagle | -5 |
| Brookshire Grocery Company | -14 |
Brookshire Grocery Company Customer Reviews
Out of the 5 Brookshire Grocery Company customer reviews 2 were positive and 3 were constructive. Brookshire Grocery Company customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Brookshire Grocery Company Customer Loyalty
82%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
82% of Brookshire Grocery Company users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Brookshire Grocery Company Customer Loyalty Score by Gender
Female customers rated Brookshire Grocery Company's Customer Loyalty score 10% higher than Male customers.
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Male
82%
Yes
Female
92%
Yes
Brookshire Grocery Company Customer Loyalty Score by Ethnicity
Brookshire Grocery Company's Customer Loyalty score was rated 91% by Caucasian customers on Comparably.
% who answered "Yes"
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91
out of 100
Caucasian
Brookshire Grocery Company Customer Loyalty Score by Age
Brookshire Grocery Company's Customer Loyalty score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
61-65 100% | 61-65 | 100% |
66+ 87% | 66+ | 87% |
Brookshire Grocery Company Customer Loyalty Score by Usage
Brookshire Grocery Company's Customer Loyalty score was rated the highest by customers who have used Brookshire Grocery Company's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Brookshire Grocery Company Customer Loyalty vs. Competitors
Compared to its competitors, Brookshire Grocery Company's Customer Loyalty score is rated right above Whole Foods Market, and is preceded by WinCo.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Alimentation Couche Tard | 87% |
| WinCo | 84% |
| Brookshire Grocery Company | 82% |
| Whole Foods Market | 78% |
| Giant Eagle | 75% |
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Brookshire Grocery Company Product Quality
2.9/5
Brookshire Grocery Company has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.
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Brookshire Grocery Company Product Information
Brookshire Grocery Company’s product quality score is a 2.9 out of 5 as rated by its users and customers.
- Website
- https://www.brookshires.com
Industry
Tech
Retail
Quick Insights into Brookshire Grocery Company Product Quality
Brookshire Grocery Company's Product Quality score was rated highest by customers who have used Brookshire Grocery Company's products/services for 1 to 2 Years, and rated lowest by customers who have used Brookshire Grocery Company's products/services for Over 10 Years.
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Ranked Brookshire Grocery Company Product Quality the Highest
Ranked Brookshire Grocery Company Product Quality the Lowest
Brookshire Grocery Company Product Quality Score by Gender
Female customers rated Brookshire Grocery Company's Product Quality score 0.8 stars higher than Male customers.
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Male
2.1/5
Female
2.9/5
Brookshire Grocery Company Product Quality Score by Ethnicity
Brookshire Grocery Company's Product Quality score was rated 2.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Brookshire Grocery Company.
0
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
Brookshire Grocery Company Product Quality Score by Age
Brookshire Grocery Company's Product Quality score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
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0
1
2
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| Summary | Age | Score |
|---|---|---|
61-65 2.7 | 61-65 | 2.7 |
66+ 2.4 | 66+ | 2.4 |
Brookshire Grocery Company Product Quality Score by Usage
Brookshire Grocery Company's Product Quality score was rated the highest by customers who have used Brookshire Grocery Company's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Brookshire Grocery Company Product Quality vs. Competitors
Compared to its competitors, Brookshire Grocery Company's Product Quality score is rated right below Giant Eagle.
| COMPANY | Product Quality Score | |
|---|---|---|
| Whole Foods Market | 4/5 |
| Alimentation Couche Tard | 3.9/5 |
| WinCo | 3.6/5 |
| Giant Eagle | 3.2/5 |
| Brookshire Grocery Company | 2.9/5 |
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Brookshire Grocery Company Pricing
Brookshire Grocery Company ROI & Value For Money
2.9/5
Brookshire Grocery Company has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.
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Quick Insights into Brookshire Grocery Company ROI
Brookshire Grocery Company's ROI score was rated highest by customers who have used Brookshire Grocery Company's products/services for 1 to 2 Years, and rated lowest by Male customers.
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Ranked Brookshire Grocery Company ROI the Highest
Ranked Brookshire Grocery Company ROI the Lowest
Brookshire Grocery Company ROI Score by Gender
Female customers rated Brookshire Grocery Company's ROI score 1 stars higher than Male customers.
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Male
2.1/5
Female
3.1/5
Brookshire Grocery Company ROI Score by Ethnicity
Brookshire Grocery Company's ROI score was rated 2.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Brookshire Grocery Company.
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
Brookshire Grocery Company ROI Score by Age
Brookshire Grocery Company's ROI score was rated 2.6 stars by customers ages 61-65 and customers ages 66+ on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Brookshire Grocery Company.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
61-65 2.6 | 61-65 | 2.6 |
66+ 2.6 | 66+ | 2.6 |
Brookshire Grocery Company ROI Score by Usage
Brookshire Grocery Company's ROI score was rated the highest by customers who have used Brookshire Grocery Company's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Brookshire Grocery Company Pricing vs. Competitors
Compared to its competitors, Brookshire Grocery Company's ROI score is rated right above Giant Eagle, and is preceded by Whole Foods Market.
| COMPANY | Pricing Score | |
|---|---|---|
| WinCo | 3.8/5 |
| Alimentation Couche Tard | 3.8/5 |
| Whole Foods Market | 3.6/5 |
| Brookshire Grocery Company | 2.9/5 |
| Giant Eagle | 2.8/5 |
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Brookshire Grocery Company Customer Satisfaction (CSAT)
Brookshire Grocery Company Customer Satisfaction (CSAT) Score
40 / 100
Brookshire Grocery Company has an overall Customer Satisfaction score of 40 rated by its users and customers.
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Very Satisfied
23%
Satisfied
17%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
11%
Very Dissatisfied
38%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Brookshire Grocery Company Customer Satisfaction
Brookshire Grocery Company's Customer Satisfaction score was rated highest by customers who have used Brookshire Grocery Company's products/services for 1 to 2 Years, and rated lowest by customers ages 61-65.
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Ranked Brookshire Grocery Company Customer Satisfaction the Highest
Ranked Brookshire Grocery Company Customer Satisfaction the Lowest
Brookshire Grocery Company Customer Satisfaction Score by Gender
Female customers rated Brookshire Grocery Company's Customer Satisfaction score 10 points higher than Male customers.
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20 / 100
MaleVery Satisfied | 10% | |
|---|---|---|
Satisfied | 10% | |
Neither Satisfied nor Dissatisfied | 10% | |
Dissatisfied | 30% | |
Very Dissatisfied | 40% |
30 / 100
FemaleVery Satisfied | 20% | |
|---|---|---|
Satisfied | 10% | |
Neither Satisfied nor Dissatisfied | 20% | |
Dissatisfied | 0% | |
Very Dissatisfied | 50% |
Brookshire Grocery Company Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Brookshire Grocery Company's Customer Satisfaction (CSAT) score was rated 28% according to Caucasian users and customers.
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28 / 100
Very Satisfied
17%
Satisfied
11%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
17%
Very Dissatisfied
44%
Brookshire Grocery Company Customer Satisfaction Score by Age
Brookshire Grocery Company's Customer Satisfaction score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
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| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 61-65 | 17% | |||||||||||||||
| 66+ | 28% |
Brookshire Grocery Company Customer Satisfaction Score by Usage
Brookshire Grocery Company's Customer Satisfaction score was rated the highest by customers who have used Brookshire Grocery Company's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Brookshire Grocery Company Customer Satisfaction vs. Competitors
Compared to its competitors, Brookshire Grocery Company's Customer Satisfaction score is rated right below Giant Eagle.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Alimentation Couche Tard | 100% |
| WinCo | 68% |
| Whole Foods Market | 64% |
| Giant Eagle | 49% |
| Brookshire Grocery Company | 40% |
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Brookshire Grocery Company Customer Service
2.8/5
Brookshire Grocery Company has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.
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About Brookshire Grocery Company's Customer Service
Website
https://www.brookshires.com
Quick Insights into Brookshire Grocery Company Customer Service
Brookshire Grocery Company's Customer Service score was rated highest by customers who have used Brookshire Grocery Company's products/services for 1 to 2 Years, and rated lowest by Male customers.
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Ranked Brookshire Grocery Company Customer Service the Highest
Ranked Brookshire Grocery Company Customer Service the Lowest
Brookshire Grocery Company Customer Service Score by Gender
Female customers rated Brookshire Grocery Company's Customer Service score 1.4 stars higher than Male customers.
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Male
1.8/5
Female
3.2/5
Brookshire Grocery Company Customer Service Score by Ethnicity
Brookshire Grocery Company's Customer Service score was rated 2.6 stars by Caucasian customers on Comparably.
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| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.6 | Caucasian | 2.6 |
Brookshire Grocery Company Customer Service Score by Age
Brookshire Grocery Company's Customer Service score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
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0
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| Summary | Age | Customer Service Score |
|---|---|---|
61-65 3.1 | 61-65 | 3.1 |
66+ 2 | 66+ | 2 |
Brookshire Grocery Company Customer Service Score by Usage
Brookshire Grocery Company's Customer Service score was rated the highest by customers who have used Brookshire Grocery Company's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Brookshire Grocery Company Customer Service vs. Competitors
Compared to its competitors, Brookshire Grocery Company's Customer Service score is rated right below Giant Eagle.
| COMPANY | Customer Service Score | |
|---|---|---|
| Whole Foods Market | 3.8/5 |
| WinCo | 3.5/5 |
| Alimentation Couche Tard | 3.4/5 |
| Giant Eagle | 3.2/5 |
| Brookshire Grocery Company | 2.8/5 |
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Brookshire Grocery Company as an Employer
Consumer vs. Employees
Brookshire Grocery Company scored a -14 for Net Promoter Score and a -17 for Employee Net Promoter Score. NPS gauges how likely a customer of Brookshire Grocery Company would recommend the brand to a friend. ENPS measures how likely Brookshire Grocery Company employees would recommend working at Brookshire Grocery Company to a friend.
Net Promoter Score
-14
NPS Score
| 42% | Promoters |
|---|---|
| 2% | Passive |
| 56% | Detractors |
Employee Net Promoter Score
-17
eNPS Score
| 32% | Promoters |
|---|---|
| 19% | Passive |
| 49% | Detractors |
