-10
NPS
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Chrysler
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About Chrysler's Brand
You'll find us at the intersection of design and technology, where bold ideas meet the industrious spirit of innovation. Among its major competitors, Chrysler is ranked in 6th place for NPS while Toyota is 1st, and Honda is 2nd.Their current market cap is $12.83B
Brand at a Glance
73%
Customer Loyalty
3/5
Product Quality
2.8/5
Pricing
2.7/5
Customer Service
Chrysler Ranking
- #4 / 4 of its competitors
Chrysler NPS
Chrysler's Net Promoter Score (NPS) is a -10 with 39% Promoters, 12% Passives, and 49% Detractors. Net Promoter Score tracks whether Chrysler's customers would recommend using the product based on a scale of -100 to 100.
Chrysler Overall NPS
| 39% | Promoters |
|---|---|
| 12% | Passives |
| 49% | Detractors |
Chrysler NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2024 -8 | Mar 2024 | -8 |
Apr 2024 -7 | Apr 2024 | -7 |
May 2024 -8 | May 2024 | -8 |
Jun 2024 -8 | Jun 2024 | -8 |
Jul 2024 -9 | Jul 2024 | -9 |
Aug 2024 -7 | Aug 2024 | -7 |
Nov 2024 -9 | Nov 2024 | -9 |
Dec 2024 -9 | Dec 2024 | -9 |
Feb 2025 -11 | Feb 2025 | -11 |
Mar 2025 -8 | Mar 2025 | -8 |
Jun 2025 -10 | Jun 2025 | -10 |
Aug 2025 -10 | Aug 2025 | -10 |
How Other Brands Compare
Chrysler is ranked #4 for NPS among its competitors. Toyota and Honda come in first and second, with General Motors coming in at third. Among those competitors, it is the lowest valued company behind Toyota.
Chrysler |  Honda |  Toyota |  General Motors | |
| Global Ranking | #- | #36 | #82 | #140 |
| NPS | -10 | 37 | 43 | 13 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | - | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | $12.83B | $51.61B | $250.52B | $89.77B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Chrysler NPS by Gender
Female customers rated Chrysler's NPS 45 points higher than Male customers.
Male
-62
Chrysler's NPS was rated -62 by Male customers on Comparably.
15%
Promoters
8%
Passives
77%
Detractors
Female
-17
Chrysler's NPS was rated -17 by Female customers on Comparably.
33%
Promoters
17%
Passives
50%
Detractors
Chrysler NPS by Ethnicity
Chrysler's NPS was rated the highest by Other customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -70 | Caucasian | -70 |
African American/Black -66 | African American/Black | -66 |
Other -34 | Other | -34 |
Chrysler NPS by Age
Chrysler's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
Chrysler NPS by Usage
Chrysler's NPS was rated the highest by customers who have used Chrysler's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -25 | Less than 1 Year | -25 |
1 to 2 Years -50 | 1 to 2 Years | -50 |
2 to 5 Years 25 | 2 to 5 Years | 25 |
5 to 10 Years -40 | 5 to 10 Years | -40 |
Over 10 Years -76 | Over 10 Years | -76 |
Chrysler NPS vs. Competitors
Compared to its competitors, Chrysler's NPS is rated right below General Motors.
| COMPANY | NPS Score | |
|---|---|---|
| Toyota | 43 |
| Honda | 37 |
 | Toyota Motor Sales | 17 |
 | Dodge | 14 |
| General Motors | 13 |
| Chrysler | -10 |
Chrysler Customer Loyalty
73%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
73% of Chrysler users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Chrysler Customer Loyalty Score by Gender
Male customers rated Chrysler's Customer Loyalty score 1% higher than Female customers.
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Male
79%
Yes
Female
78%
Yes
Chrysler Customer Loyalty Score by Ethnicity
Chrysler's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Chrysler.
64
out of 100
Caucasian
85
out of 100
African American/Black
100
out of 100
Other
Chrysler Customer Loyalty Score by Age
Chrysler's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 78% | 18-25 | 78% |
36-40 100% | 36-40 | 100% |
56-60 64% | 56-60 | 64% |
61-65 85% | 61-65 | 85% |
Chrysler Customer Loyalty Score by Usage
Chrysler's Customer Loyalty score was rated the highest by customers who have used Chrysler's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Chrysler Customer Loyalty Score by Industry
Chrysler's Customer Loyalty score was rated the highest by Tech industry customers, and the lowest by Accounting industry customers.
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Chrysler Customer Loyalty vs. Competitors
Compared to its competitors, Chrysler's Customer Loyalty score is rated right below General Motors.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Honda | 86% |
| Toyota Motor Sales | 84% |
| Dodge | 84% |
| Toyota | 83% |
| General Motors | 77% |
| Chrysler | 73% |
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Chrysler Product Quality
3/5
Chrysler has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.
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Chrysler Product Information
Chrysler’s product quality score is a 3 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Chrysler's product the highest. Reviewers from the Tech industry rated Chrysler the lowest at 2.8.
- Website
- http://www.chrysler.com/en/
- Company Size
- 10,000+ Employees
Industry
Travel
Manufacturing
Quick Insights into Chrysler Product Quality
Chrysler's Product Quality score was rated highest by customers ages 18-25, and rated lowest by customers who have used Chrysler's products/services for Over 10 Years.
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Ranked Chrysler Product Quality the Highest
Ranked Chrysler Product Quality the Lowest
Chrysler Product Quality Score by Gender
Female customers rated Chrysler's Product Quality score 1.4 stars higher than Male customers.
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Male
1.5/5
Female
2.9/5
Chrysler Product Quality Score by Ethnicity
Chrysler's Product Quality score was rated the highest by Other customers, and the lowest by Caucasian customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 1.8 | African American/Black | 1.8 |
Other 2 | Other | 2 |
Chrysler Product Quality Score by Age
Chrysler's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Chrysler.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
36-40 2 | 36-40 | 2 |
56-60 2.3 | 56-60 | 2.3 |
61-65 1.5 | 61-65 | 1.5 |
Chrysler Product Quality Score by Usage
Chrysler's Product Quality score was rated the highest by customers who have used Chrysler's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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Chrysler Product Quality Score by Industry
Chrysler's Product Quality score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
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Chrysler Product Quality vs. Competitors
Compared to its competitors, Chrysler's Product Quality score is rated right below Dodge.
| COMPANY | Product Quality Score | |
|---|---|---|
| Toyota | 4.1/5 |
| Honda | 4.1/5 |
| Toyota Motor Sales | 3.7/5 |
| General Motors | 3.6/5 |
| Dodge | 3.3/5 |
| Chrysler | 3/5 |
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Chrysler Pricing
Chrysler ROI & Value For Money
2.8/5
Chrysler has a value for money and ROI score of 2.8 out of 5 stars rated by its users and customers.
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Chrysler Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Tech industry think that they had the lowest ROI from Chrysler.
Quick Insights into Chrysler ROI
Chrysler's ROI score was rated highest by customers ages 18-25, and rated lowest by customers who have used Chrysler's products/services for Over 10 Years.
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Ranked Chrysler ROI the Highest
Ranked Chrysler ROI the Lowest
Chrysler ROI Score by Gender
Female customers rated Chrysler's ROI score 1.2 stars higher than Male customers.
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Male
1.5/5
Female
2.7/5
Chrysler ROI Score by Ethnicity
Chrysler's ROI score was rated the highest by Other customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Chrysler.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 1.9 | African American/Black | 1.9 |
Other 2 | Other | 2 |
Chrysler ROI Score by Age
Chrysler's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.2 | 18-25 | 4.2 |
36-40 1.6 | 36-40 | 1.6 |
56-60 2.3 | 56-60 | 2.3 |
61-65 1.5 | 61-65 | 1.5 |
Chrysler ROI Score by Usage
Chrysler's ROI score was rated the highest by customers who have used Chrysler's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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Chrysler ROI Score by Industry
Chrysler's ROI score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
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Chrysler Pricing vs. Competitors
Compared to its competitors, Chrysler's ROI score is rated right below Dodge.
| COMPANY | Pricing Score | |
|---|---|---|
| Toyota | 4/5 |
| Honda | 3.9/5 |
| General Motors | 3.4/5 |
| Toyota Motor Sales | 3.3/5 |
| Dodge | 3.1/5 |
| Chrysler | 2.8/5 |
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Chrysler Customer Satisfaction (CSAT)
Chrysler Customer Satisfaction (CSAT) Score
54 / 100
Chrysler has an overall Customer Satisfaction score of 54 rated by its users and customers.
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Very Satisfied
37%
Satisfied
17%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
2%
Very Dissatisfied
33%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Chrysler Customer Satisfaction
Chrysler's Customer Satisfaction score was rated highest by customers from the Accounting industry, and rated lowest by customers who have used Chrysler's products/services for 1 to 2 Years.
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Ranked Chrysler Customer Satisfaction the Highest
Ranked Chrysler Customer Satisfaction the Lowest
Chrysler Customer Satisfaction Score by Gender
Female customers rated Chrysler's Customer Satisfaction score 35 points higher than Male customers.
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25 / 100
MaleVery Satisfied | 8% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 8% | |
Very Dissatisfied | 67% |
60 / 100
FemaleVery Satisfied | 40% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 40% |
Chrysler Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Chrysler's Customer Satisfaction (CSAT) score was rated 20% according to Caucasian users and customers.
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20 / 100
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
80%
CSAT according to African American/Black
Chrysler's Customer Satisfaction (CSAT) score was rated 34% according to African American/Black users and customers.
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34 / 100
Very Satisfied
17%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
16%
Very Dissatisfied
50%
Chrysler Customer Satisfaction Score by Age
Chrysler's Customer Satisfaction score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 36-40 | 33% | |||||||||||||||
| 56-60 | 25% | |||||||||||||||
| 61-65 | 33% |
Chrysler Customer Satisfaction Score by Usage
Chrysler's Customer Satisfaction score was rated the highest by customers who have used Chrysler's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Chrysler Customer Satisfaction Score by Industry
Chrysler's Customer Satisfaction score was rated 100 points by both Accounting and Tech industry customers.
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"title": "Chrysler Customer Satisfaction Score by Industry",
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"bars": [
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"label": "Tech",
"groupId": 104,
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"stars": 0,
"csatScore": 100,
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"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Accounting",
"groupId": 495,
"score": 100,
"stars": 0,
"csatScore": 100,
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]
}Chrysler Customer Satisfaction vs. Competitors
Compared to its competitors, Chrysler's Customer Satisfaction score is rated right below Dodge.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Toyota Motor Sales | 88% |
| Toyota | 82% |
| Honda | 81% |
| General Motors | 66% |
| Dodge | 58% |
| Chrysler | 54% |
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Chrysler Customer Service
2.7/5
Chrysler has an overall Customer Service score of 2.7 out of 5 stars rated by its users and customers.
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About Chrysler's Customer Service
Address
Auburn Hills, MI
Website
http://www.chrysler.com/en/
Phone Number
(800) 334-9200
Quick Insights into Chrysler Customer Service
Chrysler's Customer Service score was rated highest by customers ages 18-25, and rated lowest by customers who have used Chrysler's products/services for Over 10 Years.
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Ranked Chrysler Customer Service the Highest
Ranked Chrysler Customer Service the Lowest
Chrysler Customer Service Score by Gender
Female customers rated Chrysler's Customer Service score 1.3 stars higher than Male customers.
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Male
1.5/5
Female
2.8/5
Chrysler Customer Service Score by Ethnicity
Chrysler's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 1.7 | African American/Black | 1.7 |
Other 2 | Other | 2 |
Chrysler Customer Service Score by Age
Chrysler's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
36-40 1.8 | 36-40 | 1.8 |
56-60 2.1 | 56-60 | 2.1 |
61-65 1.5 | 61-65 | 1.5 |
Chrysler Customer Service Score by Usage
Chrysler's Customer Service score was rated the highest by customers who have used Chrysler's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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Chrysler Customer Service Score by Industry
Chrysler's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
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Chrysler Customer Service vs. Competitors
Compared to its competitors, Chrysler's Customer Service score is rated right below Dodge.
| COMPANY | Customer Service Score | |
|---|---|---|
| Toyota | 4/5 |
| Honda | 4/5 |
| Toyota Motor Sales | 3.5/5 |
| General Motors | 3.4/5 |
| Dodge | 3.1/5 |
| Chrysler | 2.7/5 |
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Chrysler as an Employer
3.9/5
Chrysler has a 3.9/5 stars for its overall company culture rated by their employees
top
40%
Consumer vs. Employees
Chrysler scored a -10 for Net Promoter Score and a 12 for Employee Net Promoter Score. NPS gauges how likely a customer of Chrysler would recommend the brand to a friend. ENPS measures how likely Chrysler employees would recommend working at Chrysler to a friend.
Net Promoter Score
-10
NPS Score
| 39% | Promoters |
|---|---|
| 12% | Passive |
| 49% | Detractors |
Employee Net Promoter Score
12
eNPS Score
| 49% | Promoters |
|---|---|
| 14% | Passive |
| 37% | Detractors |
