72
NPS
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Close
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About Close's Brand
A CRM designed by sales people for sales people. Close is a bootstrapped, profitable, 100% remote, ~80 person team of thoughtful individuals who value autonomy and impact. We’re eager to make a product our customers fall in love with over and over again. We love startups & SMBs. Since 2013, we’ve been building a CRM that focuses on better communication, without the hassle of manual data entry or complex UI. Our goal: double the productivity of every sales rep. Among its major competitors, Close is ranked in 2nd place for NPS while Pipeliner CRM is 1st, and Pipedrive is 3rd. Overall, Close has a neutral social sentiment, when analyzing social media channels and online mentions.
Brand at a Glance
68%
Customer Loyalty
3.8/5
Product Quality
3.9/5
Pricing
3.9/5
Customer Service
Close Ranking
- #1 / 4 of its competitors
Close NPS
Close's Net Promoter Score (NPS) is a 72 with 86% Promoters, 0% Passives, and 14% Detractors. Net Promoter Score tracks whether Close's customers would recommend using the product based on a scale of -100 to 100.
Close Overall NPS
| 86% | Promoters |
|---|---|
| 0% | Passives |
| 14% | Detractors |
Close NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2022 100 | Nov 2022 | 100 |
Apr 2023 100 | Apr 2023 | 100 |
Jun 2023 100 | Jun 2023 | 100 |
Oct 2023 100 | Oct 2023 | 100 |
Jul 2024 100 | Jul 2024 | 100 |
Feb 2025 67 | Feb 2025 | 67 |
Aug 2025 71 | Aug 2025 | 71 |
How Other Brands Compare
Close is ranked first for NPS among its competitors. Pipedrive and Salesforce come in second and third, with Outreach coming in at #4.
Close |  Pipedrive |  Salesforce |  Outreach | |
| Global Ranking | #- | #895 | #- | #- |
| NPS | 72 | 48 | 36 | 25 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | Neutral | Neutral | - |
| Valuation Updated every 24 hours for public companies | - | $300.00M | $201.44B | $1.10B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Close NPS vs. Competitors
Compared to its competitors, Close's NPS is rated right above Pipedrive, and is preceded by Pipeliner CRM.
| COMPANY | NPS Score | |
|---|---|---|
 | Pipeliner CRM | 77 |
| Close | 72 |
| Pipedrive | 48 |
| Salesforce | 36 |
 | PipelineDeals | 35 |
 | Yesware | 28 |
| Outreach | 25 |
 | Growbots | N/A |
 | Totango | -8 |
 | Onus | -100 |
Close Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Close users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Close Customer Loyalty vs. Competitors
Compared to its competitors, Close's Customer Loyalty score is rated right above Yesware, and is preceded by Salesforce.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Pipedrive | 84% |
| Salesforce | 75% |
| Close | 68% |
| Yesware | 65% |
| Outreach | 53% |
| Onus | 10% |
| Pipeliner CRM | N/A |
| PipelineDeals | N/A |
| Totango | N/A |
| Growbots | N/A |
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Close Product Quality
3.8/5
Close has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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Close Product Information
Close’s product quality score is a 3.8 out of 5 as rated by its users and customers.
- Website
- https://close.com
- Company Size
- 51-200 Employees
Industry
Tech
Business Services
SaaS
Small Business Services
Close Product Quality vs. Competitors
Compared to its competitors, Close's Product Quality score is rated right above Yesware, and is preceded by Salesforce.
| COMPANY | Product Quality Score | |
|---|---|---|
| Pipeliner CRM | 4.5/5 |
| PipelineDeals | 4.3/5 |
| Pipedrive | 4.2/5 |
| Totango | 4.1/5 |
| Salesforce | 4/5 |
| Close | 3.8/5 |
| Yesware | 3.8/5 |
| Outreach | 3.5/5 |
| Onus | 2.5/5 |
| Growbots | N/A |
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Close Pricing
Close ROI & Value For Money
3.9/5
Close has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Close's overall ROI score rated by its users and customers.
Close Pricing vs. Competitors
Compared to its competitors, Close's ROI score is rated right above Totango, and is preceded by Salesforce.
| COMPANY | Pricing Score | |
|---|---|---|
| Pipeliner CRM | 4.4/5 |
| Pipedrive | 4.2/5 |
| PipelineDeals | 4.2/5 |
| Salesforce | 4/5 |
| Close | 3.9/5 |
| Totango | 3.8/5 |
| Yesware | 3.7/5 |
| Outreach | 3.4/5 |
| Onus | 2.5/5 |
| Growbots | N/A |
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Close Customer Satisfaction (CSAT)
Close Customer Satisfaction (CSAT) Score
75 / 100
Close has an overall Customer Satisfaction score of 75 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
75%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
25%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Close Customer Satisfaction vs. Competitors
Compared to its competitors, Close's Customer Satisfaction score is rated right above Yesware, and is preceded by Salesforce.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Totango | 100% |
| Pipedrive | 82% |
| Salesforce | 79% |
| Close | 75% |
| Yesware | 60% |
| Outreach | 15% |
| Pipeliner CRM | 0% |
| PipelineDeals | 0% |
| Onus | 0% |
| Growbots | 0% |
Unlock Close Customer Satisfaction vs. Competitors Data
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Sign Up for Brand Profile PRO to get the full Close Customer Satisfaction vs. Competitors data and gain insights into your customers today.
Close Customer Service
3.9/5
Close has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Close's overall Customer Service score rated by its users and customers.
About Close's Customer Service
Address
PO Box 7775 #69574, San Francisco, CA 94120
Website
https://close.com
Close's Social Links
Close Customer Service vs. Competitors
Compared to its competitors, Close's Customer Service score is rated right above Totango, and is preceded by Salesforce.
| COMPANY | Customer Service Score | |
|---|---|---|
| Pipeliner CRM | 5/5 |
| PipelineDeals | 5/5 |
| Pipedrive | 4.1/5 |
| Salesforce | 4/5 |
| Close | 3.9/5 |
| Totango | 3.7/5 |
| Yesware | 3/5 |
| Onus | 2.5/5 |
| Outreach | 2.4/5 |
| Growbots | N/A |
Unlock Close Customer Service vs. Competitors Data
VS
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Close as an Employer
4.7/5
Close has a 4.7/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Close scored a 72 for Net Promoter Score and a 100 for Employee Net Promoter Score. NPS gauges how likely a customer of Close would recommend the brand to a friend. ENPS measures how likely Close employees would recommend working at Close to a friend.
Net Promoter Score
72
NPS Score
| 86% | Promoters |
|---|---|
| 0% | Passive |
| 14% | Detractors |
Employee Net Promoter Score
100
eNPS Score
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |
