

Coupa is the only Business Spend Management platform that empowers you to spend smarter and maximize the value of every dollar your business spends. Among its major competitors, Coupa Software is ranked in 4th place for NPS while Basware is 1st, and FreshBooks is 2nd. Overall, Coupa Software has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $19.11B

Chandar Pattabhiram serves as the Chief Marketing Officer of Coupa Software. Chandar started at Coupa Software in August of 2017. Chandar currently resides in the San Francisco Bay Area.
Coupa Software's Net Promoter Score (NPS) is a 13 with 45% Promoters, 23% Passives, and 32% Detractors. Net Promoter Score tracks whether Coupa Software's customers would recommend using the product based on a scale of -100 to 100.
| 45% | Promoters |
|---|---|
| 23% | Passives |
| 32% | Detractors |
| Summary | Date | Score |
|---|---|---|
Dec 2020 12 | Dec 2020 | 12 |
Feb 2021 9 | Feb 2021 | 9 |
May 2022 10 | May 2022 | 10 |
Jul 2022 14 | Jul 2022 | 14 |
Jan 2023 15 | Jan 2023 | 15 |
Feb 2023 18 | Feb 2023 | 18 |
Jul 2023 16 | Jul 2023 | 16 |
Sep 2023 13 | Sep 2023 | 13 |
Jan 2024 11 | Jan 2024 | 11 |
Mar 2024 8 | Mar 2024 | 8 |
Jul 2024 12 | Jul 2024 | 12 |
Dec 2025 13 | Dec 2025 | 13 |
Coupa Software is ranked third for NPS among its competitors. FreshBooks and SAP Concur come in first and second, with Taulia coming in at #4. Among those competitors, it is the second most valued company behind SAP Concur.
![]() Coupa Software | ![]() SAP Concur | ![]() FreshBooks | ![]() Taulia | |
| Global Ranking | #- | #453 | #- | #- |
| NPS | 13 | 15 | 26 | 11 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | Neutral | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | $19.11B | $136.17B | $9.32B | $450.00M |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Coupa Software's NPS was rated 34 by Male customers on Comparably.
Coupa Software's NPS was rated 34 by Male customers on Comparably.
Coupa Software's NPS is not yet rated by Female customers.
Coupa Software's NPS was rated the highest by customers who have used Coupa Software's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 17 | Less than 1 Year | 17 |
1 to 2 Years 0 | 1 to 2 Years | 0 |
2 to 5 Years 49 | 2 to 5 Years | 49 |
5 to 10 Years 11 | 5 to 10 Years | 11 |
Compared to its competitors, Coupa Software's NPS is rated right above Taulia, and is preceded by SAP Concur.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Basware | 80 |
![]() | FreshBooks | 26 |
![]() | SAP Concur | 15 |
![]() | Coupa Software | 13 |
![]() | Taulia | 11 |
![]() | SAP Ariba | -15 |
Out of the 2 Coupa Software customer reviews 2 were positive and 0 were constructive. Coupa Software customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
74% of Coupa Software users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Coupa Software's Customer Loyalty score was rated 70 by Male customers on Comparably.
Coupa Software's Customer Loyalty score was rated 100% by customers who have used Coupa Software's products/services for 2 to 5 Years.
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Coupa Software's Customer Loyalty score was rated 78% by Tech industry customers.
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Compared to its competitors, Coupa Software's Customer Loyalty score is rated right above Basware, and is preceded by SAP Concur.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Taulia | 79% |
![]() | SAP Concur | 75% |
![]() | Coupa Software | 74% |
![]() | Basware | 72% |
![]() | FreshBooks | 63% |
![]() | SAP Ariba | 60% |
Coupa Software has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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Coupa Software serves markets in the United States and Canada. Coupa Software supports iOS, Web, and Android devices and offers products for medium and large sized businesses.
Coupa Software’s product quality score is a 3.7 out of 5 as rated by its users and customers. Reviewers from the Banking and Financial Services industry rated Coupa Software's product the highest. Reviewers from the Tech industry rated Coupa Software the lowest at 3.
Coupa Software's Product Quality score was rated highest by customers who have used Coupa Software's products/services for 1 to 2 Years, and rated lowest by customers from the Tech industry.
Coupa Software's Product Quality score was rated 3.5 by Male customers on Comparably.
Coupa Software's Product Quality score was rated the highest by customers who have used Coupa Software's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Coupa Software's Product Quality score was rated the highest by Banking and Financial Services industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Coupa Software's Product Quality score is rated right above SAP Ariba, and is preceded by SAP Concur.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Taulia | 3.9/5 |
![]() | FreshBooks | 3.9/5 |
![]() | SAP Concur | 3.7/5 |
![]() | Coupa Software | 3.7/5 |
![]() | SAP Ariba | 3.2/5 |
![]() | Basware | 3.1/5 |
Coupa Software has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Coupa Software has a pricing structure that accommodates medium and large businesses.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Non-Profit industry. The users from the Tech industry think that they had the lowest ROI from Coupa Software.
Coupa Software's ROI score was rated highest by customers from the Non-Profit industry, and rated lowest by customers from the Tech industry.
Coupa Software's ROI score was rated 3.3 by Male customers on Comparably.
Coupa Software's ROI score was rated 4.1 stars by customers who have used Coupa Software's products/services for 2 to 5 Years.
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Coupa Software's ROI score was rated the highest by Non-Profit industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Coupa Software's ROI score is rated right above SAP Concur, and is preceded by Taulia.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | FreshBooks | 3.8/5 |
![]() | Taulia | 3.7/5 |
![]() | Coupa Software | 3.5/5 |
![]() | SAP Concur | 3.4/5 |
![]() | SAP Ariba | 3.2/5 |
![]() | Basware | 3/5 |
Coupa Software has an overall Customer Satisfaction score of 72 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Coupa Software's Customer Satisfaction score was rated highest by Male customers.
Coupa Software's Customer Satisfaction score was rated 67 by Male customers on Comparably.
Very Satisfied | 33% | |
|---|---|---|
Satisfied | 34% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 33% |
Compared to its competitors, Coupa Software's Customer Satisfaction score is rated right above Basware, and is preceded by Taulia.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Taulia | 75% |
![]() | Coupa Software | 71% |
![]() | Basware | 66% |
![]() | SAP Concur | 66% |
![]() | FreshBooks | 60% |
![]() | SAP Ariba | 43% |
Coupa Software has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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1855 S Grant St, San Mateo, CA 94402
http://www.coupa.com
(650) 931-3200
Coupa Software's Customer Service score was rated highest by customers who have used Coupa Software's products/services for 2 to 5 Years.
Coupa Software's Customer Service score was rated 3 by Male customers on Comparably.
Coupa Software's Customer Service score was rated 4.1 stars by customers who have used Coupa Software's products/services for 2 to 5 Years.
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Coupa Software's Customer Service score was rated 2.6 stars by Tech industry customers.
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Compared to its competitors, Coupa Software's Customer Service score is rated right above SAP Concur, and is preceded by FreshBooks.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Taulia | 3.8/5 |
![]() | FreshBooks | 3.7/5 |
![]() | Coupa Software | 3.5/5 |
![]() | SAP Concur | 3.4/5 |
![]() | Basware | 3.2/5 |
![]() | SAP Ariba | 2.9/5 |
Coupa Software has a 4.5/5 stars for its overall company culture rated by their employees





Coupa Software scored a 13 for Net Promoter Score and a 50 for Employee Net Promoter Score. NPS gauges how likely a customer of Coupa Software would recommend the brand to a friend. ENPS measures how likely Coupa Software employees would recommend working at Coupa Software to a friend.
| 45% | Promoters |
|---|---|
| 23% | Passive |
| 32% | Detractors |
| 63% | Promoters |
|---|---|
| 24% | Passive |
| 13% | Detractors |