Daimler NPS & Customer Reviews | Comparably
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Daimler
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About Daimler's Brand

Manufacturer and distributor of automotive engineering products. The company is engaged in the development, production and distribution of cars, trucks and vans in Germany. Its offered segments include Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services. Among its major competitors, Daimler is ranked in 2nd place for NPS while Mercedes-Benz USA is 1st, and Honda is 3rd.

Brand at a Glance

81%
Customer Loyalty
4.3/5
Product Quality
4.2/5
Pricing
4.3/5
Customer Service

Daimler Ranking

Daimler NPS

Daimler's Net Promoter Score (NPS) is a 39 with 62% Promoters, 15% Passives, and 23% Detractors. Net Promoter Score tracks whether Daimler's customers would recommend using the product based on a scale of -100 to 100.

Daimler Overall NPS

39
NPS
62%Promoters
15%Passives
23%Detractors
Daimler Overall NPS

Daimler NPS Trend

-100
-50
0
50
100
Mar 2022
-50
Mar 2022-50
Apr 2022
0
Apr 20220
Dec 2022
25
Dec 202225
Jan 2023
40
Jan 202340
May 2023
49
May 202349
Sep 2023
57
Sep 202357
Jan 2024
63
Jan 202463
Mar 2024
55
Mar 202455
Aug 2024
60
Aug 202460
Oct 2024
63
Oct 202463
Feb 2025
49
Feb 202549
Aug 2025
38
Aug 202538

How Other Brands Compare

Daimler is ranked second for NPS among its competitors. Mercedes-Benz USA and Honda come in first and third, with PACCAR coming in at #4.

Daimler's Logo
Daimler
Honda's Logo
Honda
Mercedes-Benz USA's Logo
Mercedes-Benz USA
PACCAR's Logo
PACCAR
Global Ranking#-#36#41#927
NPS39373930
Valuation Updated every 24 hours for public companies-$51.61B$95.37B$40.79B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Daimler NPS by Gender

Daimler's NPS was rated 67 by Male customers on Comparably.

Male

67

Daimler's NPS was rated 67 by Male customers on Comparably.

67%
Promoters
33%
Passives
0%
Detractors

Female

N/A

Daimler's NPS is not yet rated by Female customers.

0%
Promoters
0%
Passives
0%
Detractors

Daimler NPS vs. Competitors

Compared to its competitors, Daimler's NPS is rated right above Honda, and is preceded by Mercedes-Benz USA.

Daimler Customer Reviews

Out of the 2 Daimler customer reviews 2 were positive and 0 were constructive. Daimler customer reviews reflect that all customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
Daimler is a well established company with traditions.
What do you value most about this brand?
Quality, service delivery and customer service

Daimler Customer Loyalty

81%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

81% of Daimler users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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81
81%
19
19%
Daimler Customer Loyalty

Daimler Customer Loyalty Score by Gender

Daimler's Customer Loyalty score was rated 70 by Male customers on Comparably.

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Male
70%
Yes
Female
N/A
Yes

Daimler Customer Loyalty vs. Competitors

Compared to its competitors, Daimler's Customer Loyalty score is rated right below Toyota Motor Sales.

COMPANYCustomer Loyalty Score
Honda86%
Mercedes-Benz USA84%
PACCAR84%
Toyota Motor Sales84%
Daimler81%

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Daimler Product Quality

4.3/5

Daimler has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.

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Daimler Product Information

Daimler’s product quality score is a 4.3 out of 5 as rated by its users and customers.

Website
www.daimler.com
Company Size
10,000+ Employees

Quick Insights into Daimler Product Quality

Daimler's Product Quality score was rated highest by Male customers.

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Ranked Daimler Product Quality the Highest

Male
4.6

Daimler Product Quality Score by Gender

Daimler's Product Quality score was rated 4.6 by Male customers on Comparably.

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Male

4.6/5

Female

N/A

Daimler Product Quality vs. Competitors

Compared to its competitors, Daimler's Product Quality score is rated right above Mercedes-Benz USA.

COMPANYProduct Quality Score
Daimler4.3/5
Mercedes-Benz USA4.2/5
Honda4.1/5
PACCAR3.8/5
Toyota Motor Sales3.7/5

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Daimler Pricing

Daimler ROI & Value For Money

4.2/5

Daimler has a value for money and ROI score of 4.2 out of 5 stars rated by its users and customers.

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Quick Insights into Daimler ROI

Daimler's ROI score was rated highest by Male customers.

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Ranked Daimler ROI the Highest

Male
4.3

Daimler ROI Score by Gender

Daimler's ROI score was rated 4.3 by Male customers on Comparably.

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Male

4.3/5

Female

N/A

Daimler Pricing vs. Competitors

Compared to its competitors, Daimler's ROI score is rated right above Mercedes-Benz USA.

COMPANYPricing Score
Daimler4.2/5
Mercedes-Benz USA4/5
Honda3.9/5
PACCAR3.8/5
Toyota Motor Sales3.3/5

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Daimler Customer Satisfaction (CSAT)

Daimler Customer Satisfaction (CSAT) Score

91 / 100

Daimler has an overall Customer Satisfaction score of 91 rated by its users and customers.

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Very Satisfied73%
Satisfied18%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied9%
Very Satisfied
73%
Satisfied
18%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
9%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Daimler Customer Satisfaction

Daimler's Customer Satisfaction score was rated highest by Male customers.

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Ranked Daimler Customer Satisfaction the Highest

Male
100%

Daimler Customer Satisfaction Score by Gender

Daimler's Customer Satisfaction score was rated 100 by Male customers on Comparably.

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100 / 100
Male
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

Daimler Customer Satisfaction vs. Competitors

Compared to its competitors, Daimler's Customer Satisfaction score is rated right above Toyota Motor Sales.

COMPANYCustomer Satisfaction (CSAT) Score
Daimler91%
Toyota Motor Sales88%
Honda81%
Mercedes-Benz USA80%
PACCAR70%

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Daimler Customer Service

4.3/5

Daimler has an overall Customer Service score of 4.3 out of 5 stars rated by its users and customers.

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About Daimler's Customer Service

Address

, Stuttgart, 70546


Website

www.daimler.com


Phone Number

7

Quick Insights into Daimler Customer Service

Daimler's Customer Service score was rated highest by Male customers.

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Ranked Daimler Customer Service the Highest

Male
4.3

Daimler Customer Service Score by Gender

Daimler's Customer Service score was rated 4.3 by Male customers on Comparably.

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Male

4.3/5

Female

N/A

Daimler Customer Service vs. Competitors

Compared to its competitors, Daimler's Customer Service score is rated right above Mercedes-Benz USA.

COMPANYCustomer Service Score
Daimler4.3/5
Mercedes-Benz USA4.1/5
Honda4/5
PACCAR3.8/5
Toyota Motor Sales3.5/5

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Daimler as an Employer

3.7/5

Daimler has a 3.7/5 stars for its overall company culture rated by their employees

  Daimler CEO
top
5%
CEO of Daimler

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Daimler scored a 39 for Net Promoter Score and a 29 for Employee Net Promoter Score. NPS gauges how likely a customer of Daimler would recommend the brand to a friend. ENPS measures how likely Daimler employees would recommend working at Daimler to a friend.

Net Promoter Score

39
NPS Score
62%Promoters
15%Passive
23%Detractors

Employee Net Promoter Score

29
eNPS Score
47%Promoters
35%Passive
18%Detractors

Global Ranking Snapshot

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1
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W. Craig Jelinek
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2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail