

"DC Shoes is an online platform that allows users to shop for clothing, footwear and bags." Among its major competitors, DC Shoes is ranked in 3rd place for NPS while Converse is 1st, and Vans is 2nd.
DC Shoes's Net Promoter Score (NPS) is a 46 with 64% Promoters, 18% Passives, and 18% Detractors. Net Promoter Score tracks whether DC Shoes's customers would recommend using the product based on a scale of -100 to 100.
| 64% | Promoters |
|---|---|
| 18% | Passives |
| 18% | Detractors |
| Summary | Date | Score |
|---|---|---|
Nov 2023 21 | Nov 2023 | 21 |
Feb 2024 16 | Feb 2024 | 16 |
Mar 2024 22 | Mar 2024 | 22 |
May 2024 21 | May 2024 | 21 |
Jul 2024 25 | Jul 2024 | 25 |
Oct 2024 30 | Oct 2024 | 30 |
Nov 2024 36 | Nov 2024 | 36 |
Dec 2024 39 | Dec 2024 | 39 |
Jan 2025 40 | Jan 2025 | 40 |
Feb 2025 44 | Feb 2025 | 44 |
Mar 2025 42 | Mar 2025 | 42 |
Apr 2025 45 | Apr 2025 | 45 |
DC Shoes is ranked third for NPS among its competitors. Converse and Vans come in first and second, with Levi Strauss & Co. coming in at #4.
![]() DC Shoes | ![]() Vans | ![]() Levi Strauss & Co. | ![]() Converse | |
| Global Ranking | #- | #16 | #113 | #831 |
| NPS | 46 | 47 | 17 | 48 |
| Valuation Updated every 24 hours for public companies | - | $7.44B | $1.91B | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated DC Shoes's NPS 35 points higher than Male customers.
DC Shoes's NPS was rated 43 by Male customers on Comparably.
DC Shoes's NPS was rated 78 by Female customers on Comparably.
DC Shoes's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 56 | Caucasian | 56 |
Hispanic or Latino 67 | Hispanic or Latino | 67 |
Native American 67 | Native American | 67 |
DC Shoes's NPS was rated 78 points by customers ages 18-25 on Comparably.
DC Shoes's NPS was rated the highest by customers who have used DC Shoes's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years 33 | 1 to 2 Years | 33 |
2 to 5 Years 100 | 2 to 5 Years | 100 |
Over 10 Years 49 | Over 10 Years | 49 |
Compared to its competitors, DC Shoes's NPS is rated right above Volcom, and is preceded by Vans.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Converse | 48 |
![]() | Vans | 47 |
![]() | DC Shoes | 46 |
![]() | Volcom | 40 |
![]() | Quiksilver | 35 |
![]() | Levi Strauss & Co. | 17 |
Out of the 3 DC Shoes customer reviews 2 were positive and 1 was constructive. DC Shoes customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
88% of DC Shoes users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated DC Shoes's Customer Loyalty score 20% higher than Female customers.
DC Shoes's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Native American customers.
% who answered "Yes"
DC Shoes's Customer Loyalty score was rated 90% by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 90% | 18-25 | 90% |
DC Shoes's Customer Loyalty score was rated the highest by customers who have used DC Shoes's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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DC Shoes's Customer Loyalty score was rated 100% by both Fashion and Beauty and Tech industry customers.
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Compared to its competitors, DC Shoes's Customer Loyalty score is rated right above Volcom.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | DC Shoes | 88% |
![]() | Volcom | 86% |
![]() | Vans | 85% |
![]() | Converse | 84% |
![]() | Levi Strauss & Co. | 74% |
![]() | Quiksilver | 73% |
DC Shoes has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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DC Shoes’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated DC Shoes's product the highest. Reviewers from the Fashion and Beauty industry rated DC Shoes the lowest at 3.1.
DC Shoes's Product Quality score was rated highest by customers from the Tech industry, and rated lowest by customers from the Fashion and Beauty industry.
Female customers rated DC Shoes's Product Quality score 0.3 stars higher than Male customers.
DC Shoes's Product Quality score was rated the highest by Native American customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.5 | Caucasian | 4.5 |
Hispanic or Latino 4 | Hispanic or Latino | 4 |
Native American 4.6 | Native American | 4.6 |
DC Shoes's Product Quality score was rated 4.5 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
DC Shoes's Product Quality score was rated the highest by customers who have used DC Shoes's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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DC Shoes's Product Quality score was rated the highest by Tech industry customers, and the lowest by Fashion and Beauty industry customers.
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Compared to its competitors, DC Shoes's Product Quality score is rated right above Quiksilver, and is preceded by Converse.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Vans | 4.3/5 |
![]() | Volcom | 4.3/5 |
![]() | Converse | 4.2/5 |
![]() | DC Shoes | 4.1/5 |
![]() | Quiksilver | 4.1/5 |
![]() | Levi Strauss & Co. | 4.1/5 |
DC Shoes has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Fashion and Beauty industry. The users from the Tech industry think that they had the lowest ROI from DC Shoes.
DC Shoes's ROI score was rated highest by Caucasian customers, and rated lowest by Hispanic or Latino customers.
Male customers rated DC Shoes's ROI score 0.1 stars higher than Female customers.
DC Shoes's ROI score was rated the highest by Caucasian customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.5 | Caucasian | 4.5 |
Hispanic or Latino 3.3 | Hispanic or Latino | 3.3 |
Native American 4.5 | Native American | 4.5 |
DC Shoes's ROI score was rated 4.4 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
DC Shoes's ROI score was rated the highest by customers who have used DC Shoes's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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DC Shoes's ROI score was rated the highest by Fashion and Beauty industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, DC Shoes's ROI score is rated right above Quiksilver, and is preceded by Levi Strauss & Co..
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Vans | 4/5 |
![]() | Converse | 4/5 |
![]() | Volcom | 4/5 |
![]() | Levi Strauss & Co. | 3.9/5 |
![]() | DC Shoes | 3.8/5 |
![]() | Quiksilver | 3.8/5 |
DC Shoes has an overall Customer Satisfaction score of 83 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
DC Shoes's Customer Satisfaction score was rated highest by customers who have used DC Shoes's products/services for 1 to 2 Years, and rated lowest by Hispanic or Latino customers.
Female customers rated DC Shoes's Customer Satisfaction score 3 points higher than Male customers.
Very Satisfied | 43% | |
|---|---|---|
Satisfied | 43% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 14% |
Very Satisfied | 78% | |
|---|---|---|
Satisfied | 11% | |
Neither Satisfied nor Dissatisfied | 11% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
DC Shoes' Customer Satisfaction (CSAT) score was rated 89% according to Caucasian users and customers.
DC Shoes' Customer Satisfaction (CSAT) score was rated 67% according to Hispanic or Latino users and customers.
DC Shoes' Customer Satisfaction (CSAT) score was rated 100% according to Native American users and customers.
DC Shoes's Customer Satisfaction score was rated 100 points by customers ages 18-25 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% |
DC Shoes's Customer Satisfaction score was rated the highest by customers who have used DC Shoes's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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DC Shoes's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Fashion and Beauty industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Compared to its competitors, DC Shoes's Customer Satisfaction score is rated right above Levi Strauss & Co., and is preceded by Quiksilver.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Volcom | 92% |
![]() | Converse | 87% |
![]() | Vans | 85% |
![]() | Quiksilver | 85% |
![]() | DC Shoes | 83% |
![]() | Levi Strauss & Co. | 78% |
DC Shoes has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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Huntington Beach, CA
www.dcshoes.com
DC Shoes's Customer Service score was rated highest by customers who have used DC Shoes's products/services for 2 to 5 Years, and rated lowest by customers from the Fashion and Beauty industry.
Female customers rated DC Shoes's Customer Service score 0.5 stars higher than Male customers.
DC Shoes's Customer Service score was rated the highest by Native American customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Hispanic or Latino 3.5 | Hispanic or Latino | 3.5 |
Native American 4.3 | Native American | 4.3 |
DC Shoes's Customer Service score was rated 4.1 stars by customers ages 18-25 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
DC Shoes's Customer Service score was rated the highest by customers who have used DC Shoes's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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DC Shoes's Customer Service score was rated the highest by Tech industry customers, and the lowest by Fashion and Beauty industry customers.
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Compared to its competitors, DC Shoes's Customer Service score is rated right above Levi Strauss & Co., and is preceded by Converse.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Vans | 4.1/5 |
![]() | Converse | 4/5 |
![]() | DC Shoes | 3.8/5 |
![]() | Levi Strauss & Co. | 3.8/5 |
![]() | Volcom | 3.8/5 |
![]() | Quiksilver | 3.7/5 |
DC Shoes has a 3.5/5 stars for its overall company culture rated by their employees

DC Shoes scored a 46 for Net Promoter Score and a 45 for Employee Net Promoter Score. NPS gauges how likely a customer of DC Shoes would recommend the brand to a friend. ENPS measures how likely DC Shoes employees would recommend working at DC Shoes to a friend.
| 64% | Promoters |
|---|---|
| 18% | Passive |
| 18% | Detractors |
| 56% | Promoters |
|---|---|
| 33% | Passive |
| 11% | Detractors |