-22
NPS
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Fiesta Mart
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About Fiesta Mart's Brand
Fiesta Mart is an international grocery store chain based in Houston, Texas. Among its major competitors, Fiesta Mart is ranked in 5th place for NPS while H E B is 1st, and Randalls is 2nd.
Brand at a Glance
59%
Customer Loyalty
2.8/5
Product Quality
2.7/5
Pricing
2.5/5
Customer Service
Fiesta Mart Ranking
- #4 / 4 of its competitors
Fiesta Mart NPS
Fiesta Mart's Net Promoter Score (NPS) is a -22 with 33% Promoters, 12% Passives, and 55% Detractors. Net Promoter Score tracks whether Fiesta Mart's customers would recommend using the product based on a scale of -100 to 100.
Fiesta Mart Overall NPS
| 33% | Promoters |
|---|---|
| 12% | Passives |
| 55% | Detractors |
Fiesta Mart NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2023 -28 | Dec 2023 | -28 |
Jan 2024 -28 | Jan 2024 | -28 |
Mar 2024 -30 | Mar 2024 | -30 |
Apr 2024 -33 | Apr 2024 | -33 |
Sep 2024 -32 | Sep 2024 | -32 |
Oct 2024 -28 | Oct 2024 | -28 |
Nov 2024 -30 | Nov 2024 | -30 |
Dec 2024 -33 | Dec 2024 | -33 |
Feb 2025 -29 | Feb 2025 | -29 |
Mar 2025 -27 | Mar 2025 | -27 |
Aug 2025 -24 | Aug 2025 | -24 |
Sep 2025 -22 | Sep 2025 | -22 |
How Other Brands Compare
Fiesta Mart is ranked #4 for NPS among its competitors. H E B and Walmart come in first and second, with Kroger coming in at third.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Fiesta Mart NPS by Gender
Male customers rated Fiesta Mart's NPS 43 points higher than Female customers.
Male
-26
Fiesta Mart's NPS was rated -26 by Male customers on Comparably.
37%
Promoters
0%
Passives
63%
Detractors
Female
-69
Fiesta Mart's NPS was rated -69 by Female customers on Comparably.
8%
Promoters
15%
Passives
77%
Detractors
Fiesta Mart NPS by Ethnicity
Fiesta Mart's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -100 | Caucasian | -100 |
Hispanic or Latino -63 | Hispanic or Latino | -63 |
African American/Black -20 | African American/Black | -20 |
Fiesta Mart NPS by Age
Fiesta Mart's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
Fiesta Mart NPS by Usage
Fiesta Mart's NPS was rated the highest by customers who have used Fiesta Mart's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years -20 | 2 to 5 Years | -20 |
5 to 10 Years -28 | 5 to 10 Years | -28 |
Over 10 Years -90 | Over 10 Years | -90 |
Fiesta Mart NPS vs. Competitors
Compared to its competitors, Fiesta Mart's NPS is rated right below Kroger.
| COMPANY | NPS Score | |
|---|---|---|
 | H E B | 61 |
 | Randalls | 28 |
 | Walmart | 7 |
 | Kroger | 0 |
| Fiesta Mart | -22 |
Fiesta Mart Customer Reviews
Out of the 6 Fiesta Mart customer reviews 1 was positive and 5 were constructive. Fiesta Mart customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Fiesta Mart Customer Loyalty
59%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
59% of Fiesta Mart users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Fiesta Mart Customer Loyalty Score by Gender
Female customers rated Fiesta Mart's Customer Loyalty score 3% higher than Male customers.
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Male
55%
Yes
Female
58%
Yes
Fiesta Mart Customer Loyalty Score by Ethnicity
Fiesta Mart's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Fiesta Mart.
55
out of 100
Caucasian
55
out of 100
Hispanic or Latino
64
out of 100
African American/Black
Fiesta Mart Customer Loyalty Score by Age
Fiesta Mart's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 70% | 18-25 | 70% |
26-30 40% | 26-30 | 40% |
56-60 55% | 56-60 | 55% |
61-65 70% | 61-65 | 70% |
Fiesta Mart Customer Loyalty Score by Usage
Fiesta Mart's Customer Loyalty score was rated the highest by customers who have used Fiesta Mart's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Fiesta Mart Customer Loyalty Score by Industry
Fiesta Mart's Customer Loyalty score was rated the highest by Tech industry customers, and the lowest by Retail industry customers.
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Fiesta Mart Customer Loyalty vs. Competitors
Compared to its competitors, Fiesta Mart's Customer Loyalty score is rated right below Randalls.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| H E B | 92% |
| Kroger | 79% |
| Walmart | 76% |
| Randalls | 72% |
| Fiesta Mart | 59% |
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Fiesta Mart Product Quality
2.8/5
Fiesta Mart has an overall Product Quality score of 2.8 out of 5 stars rated by its users and customers.
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Fiesta Mart Product Information
Fiesta Mart’s product quality score is a 2.8 out of 5 as rated by its users and customers. Reviewers from the Retail industry rated Fiesta Mart's product the highest. Reviewers from the Tech industry rated Fiesta Mart the lowest at 3.1.
- Website
- http://www.fiestamart.com/
- Company Size
- 10,000+ Employees
Industry
Tech
Ecommerce and Marketplaces
Marketplaces
Quick Insights into Fiesta Mart Product Quality
Fiesta Mart's Product Quality score was rated highest by customers from the Retail industry, and rated lowest by customers who have used Fiesta Mart's products/services for Over 10 Years.
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Ranked Fiesta Mart Product Quality the Highest
Ranked Fiesta Mart Product Quality the Lowest
Fiesta Mart Product Quality Score by Gender
Male customers rated Fiesta Mart's Product Quality score 1.3 stars higher than Female customers.
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Male
3.1/5
Female
1.8/5
Fiesta Mart Product Quality Score by Ethnicity
Fiesta Mart's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Hispanic or Latino 2.2 | Hispanic or Latino | 2.2 |
African American/Black 3 | African American/Black | 3 |
Fiesta Mart Product Quality Score by Age
Fiesta Mart's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 1.6 | 18-25 | 1.6 |
26-30 4.1 | 26-30 | 4.1 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
Fiesta Mart Product Quality Score by Usage
Fiesta Mart's Product Quality score was rated the highest by customers who have used Fiesta Mart's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Fiesta Mart Product Quality Score by Industry
Fiesta Mart's Product Quality score was rated the highest by Retail industry customers, and the lowest by Tech industry customers.
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Fiesta Mart Product Quality vs. Competitors
Compared to its competitors, Fiesta Mart's Product Quality score is rated right below Kroger.
| COMPANY | Product Quality Score | |
|---|---|---|
| H E B | 4.3/5 |
| Walmart | 3.5/5 |
| Randalls | 3.4/5 |
| Kroger | 3.4/5 |
| Fiesta Mart | 2.8/5 |
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Fiesta Mart Pricing
Fiesta Mart ROI & Value For Money
2.7/5
Fiesta Mart has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.
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Fiesta Mart Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Retail industry. The users from the Tech industry think that they had the lowest ROI from Fiesta Mart.
Quick Insights into Fiesta Mart ROI
Fiesta Mart's ROI score was rated highest by customers ages 26-30, and rated lowest by Caucasian customers.
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Ranked Fiesta Mart ROI the Highest
Ranked Fiesta Mart ROI the Lowest
Fiesta Mart ROI Score by Gender
Male customers rated Fiesta Mart's ROI score 0.9 stars higher than Female customers.
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Male
2.8/5
Female
1.9/5
Fiesta Mart ROI Score by Ethnicity
Fiesta Mart's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Hispanic or Latino 1.9 | Hispanic or Latino | 1.9 |
African American/Black 3.3 | African American/Black | 3.3 |
Fiesta Mart ROI Score by Age
Fiesta Mart's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 1.6 | 18-25 | 1.6 |
26-30 4 | 26-30 | 4 |
56-60 2.4 | 56-60 | 2.4 |
61-65 1.5 | 61-65 | 1.5 |
Fiesta Mart ROI Score by Usage
Fiesta Mart's ROI score was rated the highest by customers who have used Fiesta Mart's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Fiesta Mart ROI Score by Industry
Fiesta Mart's ROI score was rated the highest by Retail industry customers, and the lowest by Tech industry customers.
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Fiesta Mart Pricing vs. Competitors
Compared to its competitors, Fiesta Mart's ROI score is rated right below Randalls.
| COMPANY | Pricing Score | |
|---|---|---|
| H E B | 4.2/5 |
| Walmart | 3.5/5 |
| Kroger | 3.2/5 |
| Randalls | 2.9/5 |
| Fiesta Mart | 2.7/5 |
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Fiesta Mart Customer Satisfaction (CSAT)
Fiesta Mart Customer Satisfaction (CSAT) Score
43 / 100
Fiesta Mart has an overall Customer Satisfaction score of 43 rated by its users and customers.
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Very Satisfied
34%
Satisfied
9%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
6%
Very Dissatisfied
42%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Fiesta Mart Customer Satisfaction
Fiesta Mart's Customer Satisfaction score was rated highest by customers ages 26-30, and rated lowest by customers who have used Fiesta Mart's products/services for Over 10 Years.
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Ranked Fiesta Mart Customer Satisfaction the Highest
Ranked Fiesta Mart Customer Satisfaction the Lowest
Fiesta Mart Customer Satisfaction Score by Gender
Male customers rated Fiesta Mart's Customer Satisfaction score 1 points higher than Female customers.
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28 / 100
MaleVery Satisfied | 14% | |
|---|---|---|
Satisfied | 14% | |
Neither Satisfied nor Dissatisfied | 29% | |
Dissatisfied | 14% | |
Very Dissatisfied | 29% |
27 / 100
FemaleVery Satisfied | 18% | |
|---|---|---|
Satisfied | 9% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 9% | |
Very Dissatisfied | 64% |
Fiesta Mart Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Fiesta Mart's Customer Satisfaction (CSAT) score was rated 0% according to Caucasian users and customers.
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0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
CSAT according to Hispanic or Latino
Fiesta Mart's Customer Satisfaction (CSAT) score was rated 38% according to Hispanic or Latino users and customers.
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38 / 100
Very Satisfied
25%
Satisfied
13%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
13%
Very Dissatisfied
38%
CSAT according to African American/Black
Fiesta Mart's Customer Satisfaction (CSAT) score was rated 40% according to African American/Black users and customers.
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40 / 100
Very Satisfied
20%
Satisfied
20%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
20%
Very Dissatisfied
20%
Fiesta Mart Customer Satisfaction Score by Age
Fiesta Mart's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 26-30 | 100% | |||||||||||||||
| 56-60 | 25% | |||||||||||||||
| 61-65 | 0% |
Fiesta Mart Customer Satisfaction Score by Usage
Fiesta Mart's Customer Satisfaction score was rated the highest by customers who have used Fiesta Mart's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Fiesta Mart Customer Satisfaction Score by Industry
Fiesta Mart's Customer Satisfaction score was rated 34 points by Tech industry customers.
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"title": "Fiesta Mart Customer Satisfaction Score by Industry",
"text": "Fiesta Mart's Customer Satisfaction score was rated 34 points by Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 34,
"stars": 0,
"csatScore": 34,
"text": "Fiesta Mart's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
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}Fiesta Mart Customer Satisfaction vs. Competitors
Compared to its competitors, Fiesta Mart's Customer Satisfaction score is rated right below Randalls.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| H E B | 81% |
| Walmart | 66% |
| Kroger | 59% |
| Randalls | 57% |
| Fiesta Mart | 42% |
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Fiesta Mart Customer Service
2.5/5
Fiesta Mart has an overall Customer Service score of 2.5 out of 5 stars rated by its users and customers.
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About Fiesta Mart's Customer Service
Address
Houston, TX
Website
http://www.fiestamart.com/
Phone Number
7138668201
Quick Insights into Fiesta Mart Customer Service
Fiesta Mart's Customer Service score was rated highest by customers from the Retail industry, and rated lowest by customers who have used Fiesta Mart's products/services for Over 10 Years.
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Ranked Fiesta Mart Customer Service the Highest
Ranked Fiesta Mart Customer Service the Lowest
Fiesta Mart Customer Service Score by Gender
Male customers rated Fiesta Mart's Customer Service score 0.6 stars higher than Female customers.
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Male
2.5/5
Female
1.9/5
Fiesta Mart Customer Service Score by Ethnicity
Fiesta Mart's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Hispanic or Latino 1.8 | Hispanic or Latino | 1.8 |
African American/Black 3.4 | African American/Black | 3.4 |
Fiesta Mart Customer Service Score by Age
Fiesta Mart's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 1.6 | 18-25 | 1.6 |
26-30 4 | 26-30 | 4 |
56-60 2.4 | 56-60 | 2.4 |
61-65 1.5 | 61-65 | 1.5 |
Fiesta Mart Customer Service Score by Usage
Fiesta Mart's Customer Service score was rated the highest by customers who have used Fiesta Mart's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Fiesta Mart Customer Service Score by Industry
Fiesta Mart's Customer Service score was rated the highest by Retail industry customers, and the lowest by Tech industry customers.
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Fiesta Mart Customer Service vs. Competitors
Compared to its competitors, Fiesta Mart's Customer Service score is rated right below Kroger.
| COMPANY | Customer Service Score | |
|---|---|---|
| H E B | 4.2/5 |
| Randalls | 3.4/5 |
| Walmart | 3.3/5 |
| Kroger | 3.2/5 |
| Fiesta Mart | 2.5/5 |
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Fiesta Mart as an Employer
2.8/5
Fiesta Mart has a 2.8/5 stars for its overall company culture rated by their employees
bottom
25%
Consumer vs. Employees
Fiesta Mart scored a -22 for Net Promoter Score and a -16 for Employee Net Promoter Score. NPS gauges how likely a customer of Fiesta Mart would recommend the brand to a friend. ENPS measures how likely Fiesta Mart employees would recommend working at Fiesta Mart to a friend.
Net Promoter Score
-22
NPS Score
| 33% | Promoters |
|---|---|
| 12% | Passive |
| 55% | Detractors |
Employee Net Promoter Score
-16
eNPS Score
| 34% | Promoters |
|---|---|
| 16% | Passive |
| 50% | Detractors |
