Freddy's Frozen Custard NPS & Customer Reviews | Comparably
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Freddy's Frozen Custard
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About Freddy's Frozen Custard's Brand

Among its major competitors, Freddy's Frozen Custard is ranked in 2nd place for NPS while BurgerFi is 1st, and Jack in the Box is 3rd.

Brand at a Glance

79%
Customer Loyalty
3.2/5
Product Quality
3.1/5
Pricing
3.1/5
Customer Service

Freddy's Frozen Custard Ranking

Freddy's Frozen Custard NPS

Freddy's Frozen Custard's Net Promoter Score (NPS) is a -4 with 41% Promoters, 14% Passives, and 45% Detractors. Net Promoter Score tracks whether Freddy's Frozen Custard's customers would recommend using the product based on a scale of -100 to 100.

Freddy's Frozen Custard Overall NPS

-4
NPS
41%Promoters
14%Passives
45%Detractors
Freddy's Frozen Custard Overall NPS

Freddy's Frozen Custard NPS Trend

-100
-50
0
50
100
Mar 2024
-5
Mar 2024-5
Apr 2024
-1
Apr 2024-1
May 2024
0
May 20240
Aug 2024
2
Aug 20242
Sep 2024
0
Sep 20240
Oct 2024
2
Oct 20242
Jan 2025
1
Jan 20251
Feb 2025
-2
Feb 2025-2
May 2025
-2
May 2025-2
Jun 2025
-3
Jun 2025-3
Oct 2025
-3
Oct 2025-3
Nov 2025
-5
Nov 2025-5

How Other Brands Compare

Freddy's Frozen Custard is ranked first for NPS among its competitors. Jack in the Box and Burger King come in second and third, with Smashburger coming in at #4.

Freddy's Frozen Custard's Logo
Freddy's Frozen Custard
Jack in the Box's Logo
Jack in the Box
Burger King's Logo
Burger King
Smashburger's Logo
Smashburger
Global Ranking#-#278#-#-
NPS-4-7-13-44
Social Sentiment Calculated by analyzing social media and other online mentions-NeutralNeutral-
Valuation Updated every 24 hours for public companies-$2.26B$23.87B$4.06B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Freddy's Frozen Custard NPS by Gender

Male customers rated Freddy's Frozen Custard's NPS 36 points higher than Female customers.

Male

0

Freddy's Frozen Custard's NPS was rated by Male customers on Comparably.

44%
Promoters
12%
Passives
44%
Detractors

Female

-36

Freddy's Frozen Custard's NPS was rated -36 by Female customers on Comparably.

29%
Promoters
6%
Passives
65%
Detractors

Freddy's Frozen Custard NPS by Ethnicity

Freddy's Frozen Custard's NPS was rated the highest by Other customers, and the lowest by African American/Black customers.

-100
-50
0
50
100
Caucasian
-28
Caucasian-28
African American/Black
-67
African American/Black-67
Other
100
Other100

Freddy's Frozen Custard NPS by Age

Freddy's Frozen Custard's NPS was rated the highest by customers ages 66+, and the lowest by customers ages 41-45.

0
20
40
60
80
100
Promoters
30%
Passives
20%
Detractors
50%
18-2530%20%50%
Promoters
33%
Passives
34%
Detractors
33%
26-3033%34%33%
Promoters
29%
Passives
14%
Detractors
57%
36-4029%14%57%
Promoters
0%
Passives
0%
Detractors
100%
41-450%0%100%
Promoters
25%
Passives
0%
Detractors
75%
56-6025%0%75%
Promoters
75%
Passives
0%
Detractors
25%
66+75%0%25%

Freddy's Frozen Custard NPS by Usage

Freddy's Frozen Custard's NPS was rated the highest by customers who have used Freddy's Frozen Custard's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

-100
-50
0
50
100
Less than 1 Year
-19
Less than 1 Year-19
1 to 2 Years
-28
1 to 2 Years-28
2 to 5 Years
11
2 to 5 Years11
5 to 10 Years
-20
5 to 10 Years-20
Over 10 Years
-100
Over 10 Years-100

Freddy's Frozen Custard NPS vs. Competitors

Compared to its competitors, Freddy's Frozen Custard's NPS is rated right above Jack in the Box, and is preceded by BurgerFi.

Freddy's Frozen Custard Customer Reviews

Out of the 5 Freddy's Frozen Custard customer reviews 4 were positive and 1 was constructive. Freddy's Frozen Custard customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
They have absolutely delicious food; moreover, they almost always have super nice customer service, as well as they get their food out pretty fast. The price of it all isn't half bad. I recommend this place above all else when it comes to food.
What do you value most about this brand?
great food and customer service
What can this brand most improve?
Chicken strips were over cooked and hard
What do you value most about this brand?
The use of healthier steak rather than the common ground beef. the taste of the burgers is great and their own Freddy Sauce is delicious. The custards are very good and the variety is awesome.
What do you value most about this brand?
french fries and the steak burghers

Freddy's Frozen Custard Customer Loyalty

79%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

79% of Freddy's Frozen Custard users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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79
79%
21
21%
Freddy's Frozen Custard Customer Loyalty

Freddy's Frozen Custard Customer Loyalty Score by Gender

Male customers rated Freddy's Frozen Custard's Customer Loyalty score 11% higher than Female customers.

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Male
85%
Yes
Female
74%
Yes

Freddy's Frozen Custard Customer Loyalty Score by Ethnicity

Freddy's Frozen Custard's Customer Loyalty score was rated the highest by Other customers, and the lowest by African American/Black customers.

% who answered "Yes"

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78
out of 100
Caucasian
70
out of 100
African American/Black
100
out of 100
Other

Freddy's Frozen Custard Customer Loyalty Score by Age

Freddy's Frozen Custard's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.

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0
20%
40%
60%
80%
100%
18-25
55%
18-2555%
26-30
100%
26-30100%
36-40
87%
36-4087%
41-45
70%
41-4570%
56-60
100%
56-60100%
66+
100%
66+100%

Freddy's Frozen Custard Customer Loyalty Score by Usage

Freddy's Frozen Custard's Customer Loyalty score was rated the highest by customers who have used Freddy's Frozen Custard's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
67%
1 to 2 Years
74%
2 to 5 Years
100%
5 to 10 Years
82%
Over 10 Years
100%

Freddy's Frozen Custard Customer Loyalty Score by Industry

Freddy's Frozen Custard's Customer Loyalty score was rated the highest by Hospitality industry customers, and the lowest by Tech industry customers.

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Tech
78%
Hospitality
100%
Restaurants
78%

Freddy's Frozen Custard Customer Loyalty vs. Competitors

Compared to its competitors, Freddy's Frozen Custard's Customer Loyalty score is rated right above Jack in the Box.

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Freddy's Frozen Custard's Logo
VS
Jack in the Box's Logo
Burger King's Logo
BurgerFi's Logo
Smashburger's Logo

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Freddy's Frozen Custard Product Quality

3.2/5

Freddy's Frozen Custard has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.

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Freddy's Frozen Custard Product Information

Freddy's Frozen Custard’s product quality score is a 3.2 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Freddy's Frozen Custard's product the highest. Reviewers from the Restaurants industry rated Freddy's Frozen Custard the lowest at 2.6.

Website
https://freddysusa.com
Company Size
5,001-10,000 Employees

Quick Insights into Freddy's Frozen Custard Product Quality

Freddy's Frozen Custard's Product Quality score was rated highest by Other customers, and rated lowest by customers ages 41-45.

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Ranked Freddy's Frozen Custard Product Quality the Highest

Other
5
26-30
4.6
Tech
3.9

Ranked Freddy's Frozen Custard Product Quality the Lowest

Restaurants
2.6
Over 10 Years
1.6
41-45
1.5

Freddy's Frozen Custard Product Quality Score by Gender

Male customers rated Freddy's Frozen Custard's Product Quality score 0.6 stars higher than Female customers.

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Male

3.3/5

Female

2.7/5

Freddy's Frozen Custard Product Quality Score by Ethnicity

Freddy's Frozen Custard's Product Quality score was rated the highest by Other customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
2.7
Caucasian2.7
African American/Black
3.5
African American/Black3.5
Other
5
Other5

Freddy's Frozen Custard Product Quality Score by Age

Freddy's Frozen Custard's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 41-45.

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0
1
2
3
4
5
18-25
3.5
18-253.5
26-30
4.6
26-304.6
36-40
3.5
36-403.5
41-45
1.5
41-451.5
56-60
2.1
56-602.1
66+
3.9
66+3.9

Freddy's Frozen Custard Product Quality Score by Usage

Freddy's Frozen Custard's Product Quality score was rated the highest by customers who have used Freddy's Frozen Custard's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
3.5
1 to 2 Years
2.6
2 to 5 Years
2.9
5 to 10 Years
3.2
Over 10 Years
1.6

Freddy's Frozen Custard Product Quality Score by Industry

Freddy's Frozen Custard's Product Quality score was rated the highest by Tech industry customers, and the lowest by Restaurants industry customers.

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Tech
3.9
Hospitality
3.1
Restaurants
2.6

Freddy's Frozen Custard Product Quality vs. Competitors

Compared to its competitors, Freddy's Frozen Custard's Product Quality score is rated right above Jack in the Box, and is preceded by BurgerFi.

COMPANYProduct Quality Score
BurgerFi3.4/5
Freddy's Frozen Custard3.2/5
Jack in the Box3.1/5
Burger King3.1/5
Smashburger2.7/5

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Freddy's Frozen Custard's Logo
VS
BurgerFi's Logo
Jack in the Box's Logo
Burger King's Logo
Smashburger's Logo

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Freddy's Frozen Custard Pricing

Freddy's Frozen Custard ROI & Value For Money

3.1/5

Freddy's Frozen Custard has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.

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Freddy's Frozen Custard Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Hospitality industry think that they had the lowest ROI from Freddy's Frozen Custard.

Quick Insights into Freddy's Frozen Custard ROI

Freddy's Frozen Custard's ROI score was rated highest by Other customers, and rated lowest by customers ages 41-45.

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Ranked Freddy's Frozen Custard ROI the Highest

Other
4.5
26-30
4.1
Tech
3.9

Ranked Freddy's Frozen Custard ROI the Lowest

Female
2.7
Over 10 Years
2
41-45
1.5

Freddy's Frozen Custard ROI Score by Gender

Male customers rated Freddy's Frozen Custard's ROI score 0.5 stars higher than Female customers.

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Male

3.2/5

Female

2.7/5

Freddy's Frozen Custard ROI Score by Ethnicity

Freddy's Frozen Custard's ROI score was rated the highest by Other customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Freddy's Frozen Custard.
0
1
2
3
4
5
Caucasian
2.8
Caucasian2.8
African American/Black
3.1
African American/Black3.1
Other
4.5
Other4.5

Freddy's Frozen Custard ROI Score by Age

Freddy's Frozen Custard's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 41-45.

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0
1
2
3
4
5
18-25
3.2
18-253.2
26-30
4.1
26-304.1
36-40
2.9
36-402.9
41-45
1.5
41-451.5
56-60
1.7
56-601.7
66+
3.5
66+3.5

Freddy's Frozen Custard ROI Score by Usage

Freddy's Frozen Custard's ROI score was rated the highest by customers who have used Freddy's Frozen Custard's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
2.9
1 to 2 Years
3.2
2 to 5 Years
2.8
5 to 10 Years
3.7
Over 10 Years
2

Freddy's Frozen Custard ROI Score by Industry

Freddy's Frozen Custard's ROI score was rated the highest by Tech industry customers, and the lowest by Hospitality industry customers.

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Tech
3.9
Hospitality
3.3
Restaurants
3.5

Freddy's Frozen Custard Pricing vs. Competitors

Compared to its competitors, Freddy's Frozen Custard's ROI score is rated right above Jack in the Box, and is preceded by BurgerFi.

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Freddy's Frozen Custard's Logo
VS
BurgerFi's Logo
Jack in the Box's Logo
Burger King's Logo
Smashburger's Logo

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Freddy's Frozen Custard Customer Satisfaction (CSAT)

Freddy's Frozen Custard Customer Satisfaction (CSAT) Score

65 / 100

Freddy's Frozen Custard has an overall Customer Satisfaction score of 65 rated by its users and customers.

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Very Satisfied41%
Satisfied24%
Neither Satisfied nor Dissatisfied5%
Dissatisfied7%
Very Dissatisfied23%
Very Satisfied
41%
Satisfied
24%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
7%
Very Dissatisfied
23%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Freddy's Frozen Custard Customer Satisfaction

Freddy's Frozen Custard's Customer Satisfaction score was rated highest by Other customers, and rated lowest by customers who have used Freddy's Frozen Custard's products/services for Over 10 Years.

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Ranked Freddy's Frozen Custard Customer Satisfaction the Highest

Other
100%
2 to 5 Years
80%
66+
75%

Ranked Freddy's Frozen Custard Customer Satisfaction the Lowest

Caucasian
50%
Female
45%
Over 10 Years
25%

Freddy's Frozen Custard Customer Satisfaction Score by Gender

Male customers rated Freddy's Frozen Custard's Customer Satisfaction score 16 points higher than Female customers.

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61 / 100
Male
Very Satisfied
44%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
6%
Very Dissatisfied
33%
45 / 100
Female
Very Satisfied
36%
Satisfied
9%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
9%
Very Dissatisfied
37%

Freddy's Frozen Custard Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Freddy's Frozen Custard's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.

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50 / 100
Very Satisfied32%
Satisfied18%
Neither Satisfied nor Dissatisfied0%
Dissatisfied5%
Very Dissatisfied45%
Very Satisfied
32%
Satisfied
18%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
5%
Very Dissatisfied
45%

CSAT according to African American/Black

Freddy's Frozen Custard's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.

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67 / 100
Very Satisfied0%
Satisfied67%
Neither Satisfied nor Dissatisfied33%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
0%
Satisfied
67%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%

CSAT according to Other

Freddy's Frozen Custard's Customer Satisfaction (CSAT) score was rated 100% according to Other users and customers.

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100 / 100
Very Satisfied100%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

Freddy's Frozen Custard Customer Satisfaction Score by Age

Freddy's Frozen Custard's Customer Satisfaction score was rated the highest by customers ages 66+, and the lowest by customers ages 36-40.

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0
20
40
60
80
100
18-25 CSAT Score
66%
Very Satisfied
44%
Satisfied
22%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
0%
Very Dissatisfied
23%
18-2566%
36-40 CSAT Score
57%
Very Satisfied
43%
Satisfied
14%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
29%
Very Dissatisfied
14%
36-4057%
66+ CSAT Score
75%
Very Satisfied
75%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
25%
66+75%

Freddy's Frozen Custard Customer Satisfaction Score by Usage

Freddy's Frozen Custard's Customer Satisfaction score was rated the highest by customers who have used Freddy's Frozen Custard's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
51
1 to 2 Years
60
2 to 5 Years
80
5 to 10 Years
75
Over 10 Years
25

Freddy's Frozen Custard Customer Satisfaction Score by Industry

Freddy's Frozen Custard's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Restaurants industry customers.

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Tech
67
Restaurants
66

Freddy's Frozen Custard Customer Satisfaction vs. Competitors

Compared to its competitors, Freddy's Frozen Custard's Customer Satisfaction score is rated right above BurgerFi.

COMPANYCustomer Satisfaction (CSAT) Score
Freddy's Frozen Custard65%
BurgerFi62%
Jack in the Box55%
Burger King52%
Smashburger38%

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Freddy's Frozen Custard's Logo
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BurgerFi's Logo
Jack in the Box's Logo
Burger King's Logo
Smashburger's Logo

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Freddy's Frozen Custard Customer Service

3.1/5

Freddy's Frozen Custard has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.

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About Freddy's Frozen Custard's Customer Service

Website

https://freddysusa.com

Quick Insights into Freddy's Frozen Custard Customer Service

Freddy's Frozen Custard's Customer Service score was rated highest by Other customers, and rated lowest by customers ages 41-45.

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Ranked Freddy's Frozen Custard Customer Service the Highest

Other
5
26-30
4.5
Tech
3.9

Ranked Freddy's Frozen Custard Customer Service the Lowest

Caucasian
2.6
Over 10 Years
1.7
41-45
1.5

Freddy's Frozen Custard Customer Service Score by Gender

Male customers rated Freddy's Frozen Custard's Customer Service score 0.4 stars higher than Female customers.

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Male

3.1/5

Female

2.7/5

Freddy's Frozen Custard Customer Service Score by Ethnicity

Freddy's Frozen Custard's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.

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0
20
40
60
80
100
Caucasian
2.6
Caucasian2.6
African American/Black
3.8
African American/Black3.8
Other
5
Other5

Freddy's Frozen Custard Customer Service Score by Age

Freddy's Frozen Custard's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 41-45.

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0
20
40
60
80
100
18-25
3.1
18-253.1
26-30
4.5
26-304.5
36-40
3.5
36-403.5
41-45
1.5
41-451.5
56-60
2.1
56-602.1
66+
3.7
66+3.7

Freddy's Frozen Custard Customer Service Score by Usage

Freddy's Frozen Custard's Customer Service score was rated the highest by customers who have used Freddy's Frozen Custard's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
3.1
1 to 2 Years
2.8
2 to 5 Years
2.8
5 to 10 Years
3.2
Over 10 Years
1.7

Freddy's Frozen Custard Customer Service Score by Industry

Freddy's Frozen Custard's Customer Service score was rated the highest by Tech industry customers, and the lowest by Restaurants industry customers.

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Tech
3.9
Hospitality
3.3
Restaurants
3.2

Freddy's Frozen Custard Customer Service vs. Competitors

Compared to its competitors, Freddy's Frozen Custard's Customer Service score is rated right above Jack in the Box, and is preceded by BurgerFi.

COMPANYCustomer Service Score
BurgerFi3.5/5
Freddy's Frozen Custard3.1/5
Jack in the Box3.1/5
Burger King2.9/5
Smashburger2.4/5

Unlock Freddy's Frozen Custard Customer Service vs. Competitors Data

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Freddy's Frozen Custard as an Employer

2.6/5

Freddy's Frozen Custard has a 2.6/5 stars for its overall company culture rated by their employees

  Freddy's Frozen Custard CEO
bottom
20%
CEO of Freddy's Frozen Custard

In the Bottom 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Freddy's Frozen Custard scored a -4 for Net Promoter Score and a -43 for Employee Net Promoter Score. NPS gauges how likely a customer of Freddy's Frozen Custard would recommend the brand to a friend. ENPS measures how likely Freddy's Frozen Custard employees would recommend working at Freddy's Frozen Custard to a friend.

Net Promoter Score

-4
NPS Score
41%Promoters
14%Passive
45%Detractors

Employee Net Promoter Score

-43
eNPS Score
22%Promoters
13%Passive
65%Detractors

Global Ranking Snapshot

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4
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5
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Timothy Cook
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6
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John Donahoe
Fashion and Beauty
7
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Brian Cornell
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