Fry's Electronics NPS & Customer Reviews | Comparably
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Fry's Electronics
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About Fry's Electronics' Brand

"Fry's Electronics is a retailer of software, consumer electronics, computer hardware, and household appliances." Among its major competitors, Fry's Electronics is ranked in 3rd place for NPS while B&H Photo is 1st, and RadioShack is 2nd.

Brand at a Glance

77%
Customer Loyalty
3/5
Product Quality
3.3/5
Pricing
3.1/5
Customer Service

Fry's Electronics Ranking

Fry's Electronics NPS

Fry's Electronics's Net Promoter Score (NPS) is a 16 with 55% Promoters, 6% Passives, and 39% Detractors. Net Promoter Score tracks whether Fry's Electronics's customers would recommend using the product based on a scale of -100 to 100.

Fry's Electronics Overall NPS

16
NPS
55%Promoters
6%Passives
39%Detractors
Fry's Electronics Overall NPS

Fry's Electronics NPS Trend

-100
-50
0
50
100
Jul 2022
14
Jul 202214
Aug 2022
14
Aug 202214
Sep 2022
16
Sep 202216
Jan 2023
20
Jan 202320
Apr 2023
17
Apr 202317
Jan 2024
19
Jan 202419
Feb 2024
21
Feb 202421
Mar 2024
17
Mar 202417
Sep 2024
15
Sep 202415
Oct 2024
17
Oct 202417
Nov 2024
19
Nov 202419
Apr 2025
17
Apr 202517

How Other Brands Compare

Fry's Electronics is ranked third for NPS among its competitors. B&H Photo and RadioShack come in first and second, with Best Buy coming in at #4.

Fry's Electronics' Logo
Fry's Electronics
Best Buy's Logo
Best Buy
B&H Photo's Logo
B&H Photo
RadioShack's Logo
RadioShack
Global Ranking#-#101#596#-
NPS16-34020
Social Sentiment Calculated by analyzing social media and other online mentions-Neutral--
Valuation Updated every 24 hours for public companies-$28.95B-$4.92B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Fry's Electronics NPS by Gender

Male customers rated Fry's Electronics's NPS 8 points higher than Female customers.

Male

42

Fry's Electronics's NPS was rated 42 by Male customers on Comparably.

67%
Promoters
8%
Passives
25%
Detractors

Female

34

Fry's Electronics's NPS was rated 34 by Female customers on Comparably.

67%
Promoters
0%
Passives
33%
Detractors

Fry's Electronics NPS by Ethnicity

Fry's Electronics's NPS was rated 75 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
75
Caucasian75

Fry's Electronics NPS by Age

Fry's Electronics's NPS was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

0
20
40
60
80
100
Promoters
40%
Passives
20%
Detractors
40%
61-6540%20%40%
Promoters
67%
Passives
0%
Detractors
33%
66+67%0%33%

Fry's Electronics NPS by Usage

Fry's Electronics's NPS was rated the highest by customers who have used Fry's Electronics's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.

-100
-50
0
50
100
5 to 10 Years
0
5 to 10 Years0
Over 10 Years
49
Over 10 Years49

Fry's Electronics NPS vs. Competitors

Compared to its competitors, Fry's Electronics's NPS is rated right above Xplore Technologies, and is preceded by RadioShack.

Fry's Electronics Customer Reviews

Out of the 3 Fry's Electronics customer reviews 2 were positive and 1 was constructive. Fry's Electronics customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What can this brand most improve?
Not a whole lot they can do
What do you value most about this brand?
Wide variety of products in store
What do you value most about this brand?
The best store on the world

Fry's Electronics Customer Loyalty

77%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

77% of Fry's Electronics users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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77
77%
23
23%
Fry's Electronics Customer Loyalty

Fry's Electronics Customer Loyalty Score by Gender

Female customers rated Fry's Electronics's Customer Loyalty score 22% higher than Male customers.

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Male
78%
Yes
Female
100%
Yes

Fry's Electronics Customer Loyalty Score by Ethnicity

Fry's Electronics's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.

% who answered "Yes"

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100
out of 100
Caucasian

Fry's Electronics Customer Loyalty Score by Age

Fry's Electronics's Customer Loyalty score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.

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0
20%
40%
60%
80%
100%
61-65
82%
61-6582%
66+
70%
66+70%

Fry's Electronics Customer Loyalty Score by Usage

Fry's Electronics's Customer Loyalty score was rated the highest by customers who have used Fry's Electronics's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.

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5 to 10 Years
100%
Over 10 Years
85%

Fry's Electronics Customer Loyalty Score by Industry

Fry's Electronics's Customer Loyalty score was rated 82% by Tech industry customers.

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Tech
82%

Fry's Electronics Customer Loyalty vs. Competitors

Compared to its competitors, Fry's Electronics's Customer Loyalty score is rated right above Best Buy, and is preceded by Micro Center.

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Fry's Electronics' Logo
VS
RadioShack's Logo
B&H Photo's Logo
Micro Center's Logo
Best Buy's Logo
Xplore Technologies' Logo

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Fry's Electronics Product Quality

3/5

Fry's Electronics has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.

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Fry's Electronics Product Information

Fry's Electronics’s product quality score is a 3 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Fry's Electronics's product the highest.

Website
www.frys.com
Company Size
10,000+ Employees

Industry

Tech
Ecommerce and Marketplaces
Hardware and Devices

Quick Insights into Fry's Electronics Product Quality

Fry's Electronics's Product Quality score was rated highest by Female customers, and rated lowest by customers ages 61-65.

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Ranked Fry's Electronics Product Quality the Highest

Female
3.8
Caucasian
3.7
Over 10 Years
3.6

Ranked Fry's Electronics Product Quality the Lowest

Male
3.3
5 to 10 Years
3.1
61-65
3.1

Fry's Electronics Product Quality Score by Gender

Female customers rated Fry's Electronics's Product Quality score 0.5 stars higher than Male customers.

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Male

3.3/5

Female

3.8/5

Fry's Electronics Product Quality Score by Ethnicity

Fry's Electronics's Product Quality score was rated 3.7 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
3.7
Caucasian3.7

Fry's Electronics Product Quality Score by Age

Fry's Electronics's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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0
1
2
3
4
5
61-65
3.1
61-653.1
66+
3.5
66+3.5

Fry's Electronics Product Quality Score by Usage

Fry's Electronics's Product Quality score was rated the highest by customers who have used Fry's Electronics's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.

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5 to 10 Years
3.1
Over 10 Years
3.6

Fry's Electronics Product Quality Score by Industry

Fry's Electronics's Product Quality score was rated 3.5 stars by Tech industry customers.

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Tech
3.5

Fry's Electronics Product Quality vs. Competitors

Compared to its competitors, Fry's Electronics's Product Quality score is rated right above Micro Center, and is preceded by Best Buy.

COMPANYProduct Quality Score
B&H Photo3.9/5
RadioShack3.8/5
Xplore Technologies3.2/5
Best Buy3.1/5
Fry's Electronics3/5
Micro Center2.9/5

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Fry's Electronics' Logo
VS
B&H Photo's Logo
RadioShack's Logo
Xplore Technologies' Logo
Best Buy's Logo
Micro Center's Logo

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Fry's Electronics Pricing

Fry's Electronics ROI & Value For Money

3.3/5

Fry's Electronics has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.

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Fry's Electronics Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.

Quick Insights into Fry's Electronics ROI

Fry's Electronics's ROI score was rated highest by Caucasian customers, and rated lowest by customers ages 61-65.

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Ranked Fry's Electronics ROI the Highest

Caucasian
4.7
Tech
4.4
Over 10 Years
4.1

Ranked Fry's Electronics ROI the Lowest

Female
3.6
5 to 10 Years
3.4
61-65
3.1

Fry's Electronics ROI Score by Gender

Male customers rated Fry's Electronics's ROI score 0.3 stars higher than Female customers.

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Male

3.9/5

Female

3.6/5

Fry's Electronics ROI Score by Ethnicity

Fry's Electronics's ROI score was rated 4.7 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
4.7
Caucasian4.7

Fry's Electronics ROI Score by Age

Fry's Electronics's ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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0
1
2
3
4
5
61-65
3.1
61-653.1
66+
3.5
66+3.5

Fry's Electronics ROI Score by Usage

Fry's Electronics's ROI score was rated the highest by customers who have used Fry's Electronics's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.

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5 to 10 Years
3.4
Over 10 Years
4.1

Fry's Electronics ROI Score by Industry

Fry's Electronics's ROI score was rated 4.4 stars by Tech industry customers.

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Tech
4.4

Fry's Electronics Pricing vs. Competitors

Compared to its competitors, Fry's Electronics's ROI score is rated right above Best Buy, and is preceded by Xplore Technologies.

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Fry's Electronics' Logo
VS
B&H Photo's Logo
RadioShack's Logo
Xplore Technologies' Logo
Best Buy's Logo
Micro Center's Logo

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Fry's Electronics Customer Satisfaction (CSAT)

Fry's Electronics Customer Satisfaction (CSAT) Score

60 / 100

Fry's Electronics has an overall Customer Satisfaction score of 60 rated by its users and customers.

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Very Satisfied50%
Satisfied10%
Neither Satisfied nor Dissatisfied15%
Dissatisfied5%
Very Dissatisfied20%
Very Satisfied
50%
Satisfied
10%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
5%
Very Dissatisfied
20%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Fry's Electronics Customer Satisfaction

Fry's Electronics's Customer Satisfaction score was rated highest by customers who have used Fry's Electronics's products/services for 5 to 10 Years, and rated lowest by customers who have used Fry's Electronics's products/services for Over 10 Years.

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Ranked Fry's Electronics Customer Satisfaction the Highest

5 to 10 Years
75%
Male
43%
Caucasian
25%

Ranked Fry's Electronics Customer Satisfaction the Lowest

Over 10 Years
50%

Fry's Electronics Customer Satisfaction Score by Gender

Fry's Electronics's Customer Satisfaction score was rated 43 by Male customers on Comparably.

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43 / 100
Male
Very Satisfied
43%
Satisfied
0%
Neither Satisfied nor Dissatisfied
29%
Dissatisfied
14%
Very Dissatisfied
14%

Fry's Electronics Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Fry's Electronics' Customer Satisfaction (CSAT) score was rated 25% according to Caucasian users and customers.

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25 / 100
Very Satisfied25%
Satisfied0%
Neither Satisfied nor Dissatisfied50%
Dissatisfied0%
Very Dissatisfied25%
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
50%
Dissatisfied
0%
Very Dissatisfied
25%

Fry's Electronics Customer Satisfaction Score by Usage

Fry's Electronics's Customer Satisfaction score was rated the highest by customers who have used Fry's Electronics's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.

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5 to 10 Years
75
Over 10 Years
50

Fry's Electronics Customer Satisfaction vs. Competitors

Compared to its competitors, Fry's Electronics's Customer Satisfaction score is rated right above Micro Center, and is preceded by B&H Photo.

COMPANYCustomer Satisfaction (CSAT) Score
RadioShack82%
B&H Photo80%
Fry's Electronics60%
Micro Center54%
Best Buy53%
Xplore Technologies50%

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Fry's Electronics' Logo
VS
RadioShack's Logo
B&H Photo's Logo
Micro Center's Logo
Best Buy's Logo
Xplore Technologies' Logo

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Fry's Electronics Customer Service

3.1/5

Fry's Electronics has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.

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About Fry's Electronics's Customer Service

Address

San Jose, CA


Website

www.frys.com

Quick Insights into Fry's Electronics Customer Service

Fry's Electronics's Customer Service score was rated highest by Caucasian customers, and rated lowest by customers ages 61-65.

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Ranked Fry's Electronics Customer Service the Highest

Caucasian
4.1
Tech
4.1
Over 10 Years
3.7

Ranked Fry's Electronics Customer Service the Lowest

Male
3.4
5 to 10 Years
2.9
61-65
2.5

Fry's Electronics Customer Service Score by Gender

Female customers rated Fry's Electronics's Customer Service score 0.1 stars higher than Male customers.

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Male

3.4/5

Female

3.5/5

Fry's Electronics Customer Service Score by Ethnicity

Fry's Electronics's Customer Service score was rated 4.1 stars by Caucasian customers on Comparably.

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0
20
40
60
80
100
Caucasian
4.1
Caucasian4.1

Fry's Electronics Customer Service Score by Age

Fry's Electronics's Customer Service score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
61-65
2.5
61-652.5
66+
3.5
66+3.5

Fry's Electronics Customer Service Score by Usage

Fry's Electronics's Customer Service score was rated the highest by customers who have used Fry's Electronics's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.

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5 to 10 Years
2.9
Over 10 Years
3.7

Fry's Electronics Customer Service Score by Industry

Fry's Electronics's Customer Service score was rated 4.1 stars by Tech industry customers.

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Tech
4.1

Fry's Electronics Customer Service vs. Competitors

Compared to its competitors, Fry's Electronics's Customer Service score is rated right above Best Buy, and is preceded by Xplore Technologies.

COMPANYCustomer Service Score
B&H Photo3.9/5
RadioShack3.9/5
Xplore Technologies3.5/5
Fry's Electronics3.1/5
Best Buy2.9/5
Micro Center2.8/5

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Fry's Electronics' Logo
VS
B&H Photo's Logo
RadioShack's Logo
Xplore Technologies' Logo
Best Buy's Logo
Micro Center's Logo

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Fry's Electronics as an Employer

2.5/5

Fry's Electronics has a 2.5/5 stars for its overall company culture rated by their employees

  Fry's Electronics CEO
bottom
10%
CEO of Fry's Electronics

In the Bottom 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Fry's Electronics scored a 16 for Net Promoter Score and a -27 for Employee Net Promoter Score. NPS gauges how likely a customer of Fry's Electronics would recommend the brand to a friend. ENPS measures how likely Fry's Electronics employees would recommend working at Fry's Electronics to a friend.

Net Promoter Score

16
NPS Score
55%Promoters
6%Passive
39%Detractors

Employee Net Promoter Score

-27
eNPS Score
29%Promoters
15%Passive
56%Detractors

Global Ranking Snapshot

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4
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5
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6
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7
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