

"Fry's Electronics is a retailer of software, consumer electronics, computer hardware, and household appliances." Among its major competitors, Fry's Electronics is ranked in 3rd place for NPS while B&H Photo is 1st, and RadioShack is 2nd.
Fry's Electronics's Net Promoter Score (NPS) is a 16 with 55% Promoters, 6% Passives, and 39% Detractors. Net Promoter Score tracks whether Fry's Electronics's customers would recommend using the product based on a scale of -100 to 100.
| 55% | Promoters |
|---|---|
| 6% | Passives |
| 39% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jul 2022 14 | Jul 2022 | 14 |
Aug 2022 14 | Aug 2022 | 14 |
Sep 2022 16 | Sep 2022 | 16 |
Jan 2023 20 | Jan 2023 | 20 |
Apr 2023 17 | Apr 2023 | 17 |
Jan 2024 19 | Jan 2024 | 19 |
Feb 2024 21 | Feb 2024 | 21 |
Mar 2024 17 | Mar 2024 | 17 |
Sep 2024 15 | Sep 2024 | 15 |
Oct 2024 17 | Oct 2024 | 17 |
Nov 2024 19 | Nov 2024 | 19 |
Apr 2025 17 | Apr 2025 | 17 |
Fry's Electronics is ranked third for NPS among its competitors. B&H Photo and RadioShack come in first and second, with Best Buy coming in at #4.
![]() Fry's Electronics | ![]() Best Buy | ![]() B&H Photo | ![]() RadioShack | |
| Global Ranking | #- | #101 | #596 | #- |
| NPS | 16 | -3 | 40 | 20 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $28.95B | - | $4.92B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Fry's Electronics's NPS 8 points higher than Female customers.
Fry's Electronics's NPS was rated 42 by Male customers on Comparably.
Fry's Electronics's NPS was rated 34 by Female customers on Comparably.
Fry's Electronics's NPS was rated 75 points by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 75 | Caucasian | 75 |
Fry's Electronics's NPS was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Fry's Electronics's NPS was rated the highest by customers who have used Fry's Electronics's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
5 to 10 Years 0 | 5 to 10 Years | 0 |
Over 10 Years 49 | Over 10 Years | 49 |
Compared to its competitors, Fry's Electronics's NPS is rated right above Xplore Technologies, and is preceded by RadioShack.
| COMPANY | NPS Score | |
|---|---|---|
![]() | B&H Photo | 40 |
![]() | RadioShack | 20 |
![]() | Fry's Electronics | 16 |
![]() | Xplore Technologies | 0 |
![]() | Best Buy | -3 |
![]() | Micro Center | -3 |
Out of the 3 Fry's Electronics customer reviews 2 were positive and 1 was constructive. Fry's Electronics customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
77% of Fry's Electronics users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Fry's Electronics's Customer Loyalty score 22% higher than Male customers.
Fry's Electronics's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.
% who answered "Yes"
Fry's Electronics's Customer Loyalty score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
61-65 82% | 61-65 | 82% |
66+ 70% | 66+ | 70% |
Fry's Electronics's Customer Loyalty score was rated the highest by customers who have used Fry's Electronics's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Fry's Electronics's Customer Loyalty score was rated 82% by Tech industry customers.
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Compared to its competitors, Fry's Electronics's Customer Loyalty score is rated right above Best Buy, and is preceded by Micro Center.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | RadioShack | 82% |
![]() | B&H Photo | 80% |
![]() | Micro Center | 80% |
![]() | Fry's Electronics | 77% |
![]() | Best Buy | 76% |
![]() | Xplore Technologies | 55% |
Fry's Electronics has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.
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Fry's Electronics’s product quality score is a 3 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Fry's Electronics's product the highest.
Fry's Electronics's Product Quality score was rated highest by Female customers, and rated lowest by customers ages 61-65.
Female customers rated Fry's Electronics's Product Quality score 0.5 stars higher than Male customers.
Fry's Electronics's Product Quality score was rated 3.7 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.7 | Caucasian | 3.7 |
Fry's Electronics's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
61-65 3.1 | 61-65 | 3.1 |
66+ 3.5 | 66+ | 3.5 |
Fry's Electronics's Product Quality score was rated the highest by customers who have used Fry's Electronics's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Fry's Electronics's Product Quality score was rated 3.5 stars by Tech industry customers.
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Compared to its competitors, Fry's Electronics's Product Quality score is rated right above Micro Center, and is preceded by Best Buy.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | B&H Photo | 3.9/5 |
![]() | RadioShack | 3.8/5 |
![]() | Xplore Technologies | 3.2/5 |
![]() | Best Buy | 3.1/5 |
![]() | Fry's Electronics | 3/5 |
![]() | Micro Center | 2.9/5 |
Fry's Electronics has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Fry's Electronics's ROI score was rated highest by Caucasian customers, and rated lowest by customers ages 61-65.
Male customers rated Fry's Electronics's ROI score 0.3 stars higher than Female customers.
Fry's Electronics's ROI score was rated 4.7 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.7 | Caucasian | 4.7 |
Fry's Electronics's ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
61-65 3.1 | 61-65 | 3.1 |
66+ 3.5 | 66+ | 3.5 |
Fry's Electronics's ROI score was rated the highest by customers who have used Fry's Electronics's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Fry's Electronics's ROI score was rated 4.4 stars by Tech industry customers.
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Compared to its competitors, Fry's Electronics's ROI score is rated right above Best Buy, and is preceded by Xplore Technologies.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | B&H Photo | 4/5 |
![]() | RadioShack | 3.8/5 |
![]() | Xplore Technologies | 3.5/5 |
![]() | Fry's Electronics | 3.3/5 |
![]() | Best Buy | 3/5 |
![]() | Micro Center | 3/5 |
Fry's Electronics has an overall Customer Satisfaction score of 60 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Fry's Electronics's Customer Satisfaction score was rated highest by customers who have used Fry's Electronics's products/services for 5 to 10 Years, and rated lowest by customers who have used Fry's Electronics's products/services for Over 10 Years.
Fry's Electronics's Customer Satisfaction score was rated 43 by Male customers on Comparably.
Very Satisfied | 43% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 29% | |
Dissatisfied | 14% | |
Very Dissatisfied | 14% |
Fry's Electronics' Customer Satisfaction (CSAT) score was rated 25% according to Caucasian users and customers.
Fry's Electronics's Customer Satisfaction score was rated the highest by customers who have used Fry's Electronics's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Compared to its competitors, Fry's Electronics's Customer Satisfaction score is rated right above Micro Center, and is preceded by B&H Photo.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | RadioShack | 82% |
![]() | B&H Photo | 80% |
![]() | Fry's Electronics | 60% |
![]() | Micro Center | 54% |
![]() | Best Buy | 53% |
![]() | Xplore Technologies | 50% |
Fry's Electronics has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.
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San Jose, CA
www.frys.com
Fry's Electronics's Customer Service score was rated highest by Caucasian customers, and rated lowest by customers ages 61-65.
Female customers rated Fry's Electronics's Customer Service score 0.1 stars higher than Male customers.
Fry's Electronics's Customer Service score was rated 4.1 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
Fry's Electronics's Customer Service score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
| Summary | Age | Customer Service Score |
|---|---|---|
61-65 2.5 | 61-65 | 2.5 |
66+ 3.5 | 66+ | 3.5 |
Fry's Electronics's Customer Service score was rated the highest by customers who have used Fry's Electronics's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Fry's Electronics's Customer Service score was rated 4.1 stars by Tech industry customers.
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Compared to its competitors, Fry's Electronics's Customer Service score is rated right above Best Buy, and is preceded by Xplore Technologies.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | B&H Photo | 3.9/5 |
![]() | RadioShack | 3.9/5 |
![]() | Xplore Technologies | 3.5/5 |
![]() | Fry's Electronics | 3.1/5 |
![]() | Best Buy | 2.9/5 |
![]() | Micro Center | 2.8/5 |
Fry's Electronics has a 2.5/5 stars for its overall company culture rated by their employees

Fry's Electronics scored a 16 for Net Promoter Score and a -27 for Employee Net Promoter Score. NPS gauges how likely a customer of Fry's Electronics would recommend the brand to a friend. ENPS measures how likely Fry's Electronics employees would recommend working at Fry's Electronics to a friend.
| 55% | Promoters |
|---|---|
| 6% | Passive |
| 39% | Detractors |
| 29% | Promoters |
|---|---|
| 15% | Passive |
| 56% | Detractors |