

Gentex is a global, high technology electronics company that is managed by engineers and others who understand the freedom and discipline Among its major competitors, Gentex Corporation is ranked in 4th place for NPS while MSA - The Safety Company is 1st, and MSA is 2nd.Their current market cap is $8.64B
Gentex Corporation's Net Promoter Score (NPS) is a 16 with 54% Promoters, 8% Passives, and 38% Detractors. Net Promoter Score tracks whether Gentex Corporation's customers would recommend using the product based on a scale of -100 to 100.
| 54% | Promoters |
|---|---|
| 8% | Passives |
| 38% | Detractors |
| Summary | Date | Score |
|---|---|---|
Sep 2022 20 | Sep 2022 | 20 |
Feb 2023 33 | Feb 2023 | 33 |
Apr 2023 39 | Apr 2023 | 39 |
Jul 2023 29 | Jul 2023 | 29 |
Aug 2023 20 | Aug 2023 | 20 |
Sep 2023 13 | Sep 2023 | 13 |
Oct 2023 10 | Oct 2023 | 10 |
Dec 2023 20 | Dec 2023 | 20 |
Mar 2024 19 | Mar 2024 | 19 |
May 2024 23 | May 2024 | 23 |
Jan 2025 17 | Jan 2025 | 17 |
Jan 2026 17 | Jan 2026 | 17 |
Gentex Corporation is ranked #4 for NPS among its competitors. MSA - The Safety Company and MSA come in first and second, with 3M coming in at third. Among those competitors, it is the lowest valued company behind 3M.
![]() Gentex Corporation | ![]() 3M | ![]() MSA - The Safety Company | ![]() MSA | |
| Global Ranking | #- | #96 | #- | #- |
| NPS | 16 | 22 | 37 | 34 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $8.64B | $111.65B | $5.92B | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Gentex Corporation's NPS was rated 0 by Male customers on Comparably.
Gentex Corporation's NPS was rated by Male customers on Comparably.
Gentex Corporation's NPS is not yet rated by Female customers.
Gentex Corporation's NPS was rated 34 points by African American/Black customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
African American/Black 34 | African American/Black | 34 |
Gentex Corporation's NPS was rated -34 points by customers ages 31-35 on Comparably.
Gentex Corporation's NPS was rated 34 points by customers who have used Gentex Corporation's products/services for Less than 1 Year.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 34 | Less than 1 Year | 34 |
Compared to its competitors, Gentex Corporation's NPS is rated right above Magneti Marelli, and is preceded by 3M.
| COMPANY | NPS Score | |
|---|---|---|
![]() | MSA - The Safety Company | 37 |
![]() | MSA | 34 |
![]() | 3M | 22 |
![]() | Gentex Corporation | 16 |
![]() | Magneti Marelli | -33 |
![]() | Avigilon | -52 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of Gentex Corporation users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Gentex Corporation's Customer Loyalty score was rated 78 by Male customers on Comparably.
Gentex Corporation's Customer Loyalty score was rated 70% by African American/Black customers on Comparably.
% who answered "Yes"
Gentex Corporation's Customer Loyalty score was rated 70% by customers ages 31-35 on Comparably.
| Summary | Age | Score |
|---|---|---|
31-35 70% | 31-35 | 70% |
Gentex Corporation's Customer Loyalty score was rated 70% by customers who have used Gentex Corporation's products/services for Less than 1 Year.
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Gentex Corporation's Customer Loyalty score was rated 100% by Aerospace and Aviation industry customers.
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Compared to its competitors, Gentex Corporation's Customer Loyalty score is rated right above 3M, and is preceded by MSA - The Safety Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Magneti Marelli | 100% |
![]() | MSA - The Safety Company | 87% |
![]() | Gentex Corporation | 83% |
![]() | 3M | 80% |
![]() | Avigilon | 59% |
![]() | MSA | 10% |
Gentex Corporation has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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Gentex Corporation’s product quality score is a 3.7 out of 5 as rated by its users and customers. Reviewers from the Aerospace and Aviation industry rated Gentex Corporation's product the highest.
Gentex Corporation's Product Quality score was rated highest by customers from the Aerospace and Aviation industry.
Gentex Corporation's Product Quality score was rated 3.6 by Male customers on Comparably.
Gentex Corporation's Product Quality score was rated 4.1 stars by African American/Black customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
African American/Black 4.1 | African American/Black | 4.1 |
Gentex Corporation's Product Quality score was rated 2.6 stars by customers ages 31-35 on Comparably.
| Summary | Age | Score |
|---|---|---|
31-35 2.6 | 31-35 | 2.6 |
Gentex Corporation's Product Quality score was rated 3.5 stars by customers who have used Gentex Corporation's products/services for Less than 1 Year.
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Gentex Corporation's Product Quality score was rated 4.6 stars by Aerospace and Aviation industry customers.
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Compared to its competitors, Gentex Corporation's Product Quality score is rated right above Magneti Marelli, and is preceded by MSA - The Safety Company.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | MSA | 5/5 |
![]() | 3M | 3.9/5 |
![]() | MSA - The Safety Company | 3.8/5 |
![]() | Gentex Corporation | 3.7/5 |
![]() | Magneti Marelli | 3.5/5 |
![]() | Avigilon | 2.8/5 |
Gentex Corporation has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Aerospace and Aviation industry.
Gentex Corporation's ROI score was rated highest by customers from the Aerospace and Aviation industry.
Gentex Corporation's ROI score was rated 3.4 by Male customers on Comparably.
Gentex Corporation's ROI score was rated 4.1 stars by African American/Black customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
African American/Black 4.1 | African American/Black | 4.1 |
Gentex Corporation's ROI score was rated 2.6 stars by customers ages 31-35 on Comparably.
| Summary | Age | Score |
|---|---|---|
31-35 2.6 | 31-35 | 2.6 |
Gentex Corporation's ROI score was rated 3.3 stars by customers who have used Gentex Corporation's products/services for Less than 1 Year.
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Gentex Corporation's ROI score was rated 4.3 stars by Aerospace and Aviation industry customers.
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Compared to its competitors, Gentex Corporation's ROI score is rated right above MSA - The Safety Company, and is preceded by 3M.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | MSA | 4.2/5 |
![]() | 3M | 3.8/5 |
![]() | Gentex Corporation | 3.8/5 |
![]() | MSA - The Safety Company | 3.5/5 |
![]() | Magneti Marelli | 3/5 |
![]() | Avigilon | 2.3/5 |
Gentex Corporation has an overall Customer Satisfaction score of 76 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Gentex Corporation's Customer Satisfaction score was rated highest by customers from the Aerospace and Aviation industry.
Gentex Corporation's Customer Satisfaction score was rated 75 by Male customers on Comparably.
Very Satisfied | 25% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 25% |
Gentex Corporation's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.
Gentex Corporation's Customer Satisfaction score was rated 34 points by customers ages 31-35 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 31-35 | 34% |
Gentex Corporation's Customer Satisfaction score was rated 67 points by customers who have used Gentex Corporation's products/services for Less than 1 Year.
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Gentex Corporation's Customer Satisfaction score was rated 100 points by Aerospace and Aviation industry customers.
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}Compared to its competitors, Gentex Corporation's Customer Satisfaction score is rated right above 3M, and is preceded by MSA - The Safety Company.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | MSA | 100% |
![]() | MSA - The Safety Company | 86% |
![]() | Gentex Corporation | 76% |
![]() | 3M | 75% |
![]() | Avigilon | 41% |
![]() | Magneti Marelli | 0% |
Gentex Corporation has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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Zeeland, MI 49464
http://www.gentex.com
(616) 772-1800
Gentex Corporation's Customer Service score was rated highest by customers from the Aerospace and Aviation industry.
Gentex Corporation's Customer Service score was rated 3.4 by Male customers on Comparably.
Gentex Corporation's Customer Service score was rated 4.1 stars by African American/Black customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
African American/Black 4.1 | African American/Black | 4.1 |
Gentex Corporation's Customer Service score was rated 2.6 stars by customers ages 31-35 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 2.6 | 31-35 | 2.6 |
Gentex Corporation's Customer Service score was rated 3.3 stars by customers who have used Gentex Corporation's products/services for Less than 1 Year.
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Gentex Corporation's Customer Service score was rated 4.3 stars by Aerospace and Aviation industry customers.
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Compared to its competitors, Gentex Corporation's Customer Service score is rated right above MSA - The Safety Company, and is preceded by 3M.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | MSA | 5/5 |
![]() | 3M | 3.8/5 |
![]() | Gentex Corporation | 3.7/5 |
![]() | MSA - The Safety Company | 3.5/5 |
![]() | Magneti Marelli | 3.2/5 |
![]() | Avigilon | 2.6/5 |
Gentex Corporation has a 3.9/5 stars for its overall company culture rated by their employees

Gentex Corporation scored a 16 for Net Promoter Score and a 15 for Employee Net Promoter Score. NPS gauges how likely a customer of Gentex Corporation would recommend the brand to a friend. ENPS measures how likely Gentex Corporation employees would recommend working at Gentex Corporation to a friend.
| 54% | Promoters |
|---|---|
| 8% | Passive |
| 38% | Detractors |
| 54% | Promoters |
|---|---|
| 7% | Passive |
| 39% | Detractors |