-56
NPS
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Hippo Insurance
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About Hippo Insurance's Brand
Hippo takes a proactive approach to home insurance, bundling modern coverage with smart home technology while offering access to Hippo Home Care. Hippo keeps you one step ahead of problems so you can crush it as a homeowner! Among its major competitors, Hippo Insurance is ranked in 6th place for NPS while Lemonade is 1st, and Kin is 2nd.Their current market cap is $385.85M
Brand at a Glance
72%
Customer Loyalty
1.7/5
Product Quality
1.7/5
Pricing
1.5/5
Customer Service
Hippo Insurance Ranking
- #4 / 4 of its competitors
Hippo Insurance NPS
Hippo Insurance's Net Promoter Score (NPS) is a -56 with 22% Promoters, 0% Passives, and 78% Detractors. Net Promoter Score tracks whether Hippo Insurance's customers would recommend using the product based on a scale of -100 to 100.
Hippo Insurance Overall NPS
| 22% | Promoters |
|---|---|
| 0% | Passives |
| 78% | Detractors |
Hippo Insurance NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2022 -100 | Feb 2022 | -100 |
Apr 2022 -100 | Apr 2022 | -100 |
Aug 2022 -100 | Aug 2022 | -100 |
Oct 2022 -100 | Oct 2022 | -100 |
Jan 2023 -71 | Jan 2023 | -71 |
Mar 2023 -77 | Mar 2023 | -77 |
May 2023 -63 | May 2023 | -63 |
Jul 2023 -69 | Jul 2023 | -69 |
Aug 2023 -60 | Aug 2023 | -60 |
Sep 2023 -63 | Sep 2023 | -63 |
Jan 2024 -65 | Jan 2024 | -65 |
Feb 2025 -55 | Feb 2025 | -55 |
How Other Brands Compare
Hippo Insurance is ranked #4 for NPS among its competitors. Lemonade and Chubb come in first and second, with USAA coming in at third. Among those competitors, it is the lowest valued company behind Chubb.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Hippo Insurance NPS by Gender
Male customers rated Hippo Insurance's NPS 22 points higher than Female customers.
Male
-50
Hippo Insurance's NPS was rated -50 by Male customers on Comparably.
25%
Promoters
0%
Passives
75%
Detractors
Female
-72
Hippo Insurance's NPS was rated -72 by Female customers on Comparably.
14%
Promoters
0%
Passives
86%
Detractors
Hippo Insurance NPS by Ethnicity
Hippo Insurance's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -50 | Caucasian | -50 |
African American/Black -34 | African American/Black | -34 |
Hippo Insurance NPS by Age
Hippo Insurance's NPS was rated -100 points by customers ages 31-35 and customers ages 66+ on Comparably.
Hippo Insurance NPS by Usage
Hippo Insurance's NPS was rated the highest by customers who have used Hippo Insurance's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -50 | Less than 1 Year | -50 |
1 to 2 Years -100 | 1 to 2 Years | -100 |
2 to 5 Years -50 | 2 to 5 Years | -50 |
Hippo Insurance NPS vs. Competitors
Compared to its competitors, Hippo Insurance's NPS is rated right below State Farm Insurance.
| COMPANY | NPS Score | |
|---|---|---|
 | Lemonade | 100 |
 | Kin | 73 |
 | Chubb | 39 |
 | USAA | 7 |
 | State Farm Insurance | -39 |
| Hippo Insurance | -56 |
Hippo Insurance Customer Loyalty
72%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
72% of Hippo Insurance users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Hippo Insurance Customer Loyalty Score by Gender
Female customers rated Hippo Insurance's Customer Loyalty score 19% higher than Male customers.
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Male
55%
Yes
Female
74%
Yes
Hippo Insurance Customer Loyalty Score by Ethnicity
Hippo Insurance's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
% who answered "Yes"
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78
out of 100
Caucasian
70
out of 100
African American/Black
Hippo Insurance Customer Loyalty Score by Age
Hippo Insurance's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 66+.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Hippo Insurance.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
31-35 70% | 31-35 | 70% |
66+ 40% | 66+ | 40% |
Hippo Insurance Customer Loyalty Score by Usage
Hippo Insurance's Customer Loyalty score was rated the highest by customers who have used Hippo Insurance's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Hippo Insurance Customer Loyalty vs. Competitors
Compared to its competitors, Hippo Insurance's Customer Loyalty score is rated right below State Farm Insurance.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Lemonade | 100% |
| Kin | 100% |
| USAA | 87% |
| Chubb | 83% |
| State Farm Insurance | 81% |
| Hippo Insurance | 72% |
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Hippo Insurance Product Quality
1.7/5
Hippo Insurance has an overall Product Quality score of 1.7 out of 5 stars rated by its users and customers.
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Hippo Insurance Product Information
Hippo Insurance’s product quality score is a 1.7 out of 5 as rated by its users and customers.
- Website
- https://hippo.com/
- Company Size
- 501-1,000 Employees
Industry
Insurance
Quick Insights into Hippo Insurance Product Quality
Hippo Insurance's Product Quality score was rated highest by African American/Black customers, and rated lowest by Female customers.
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Ranked Hippo Insurance Product Quality the Highest
Ranked Hippo Insurance Product Quality the Lowest
Hippo Insurance Product Quality Score by Gender
Male customers rated Hippo Insurance's Product Quality score 0.4 stars higher than Female customers.
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Male
1.9/5
Female
1.5/5
Hippo Insurance Product Quality Score by Ethnicity
Hippo Insurance's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Hippo Insurance.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
African American/Black 2 | African American/Black | 2 |
Hippo Insurance Product Quality Score by Age
Hippo Insurance's Product Quality score was rated 1.5 stars by customers ages 31-35 and customers ages 66+ on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Hippo Insurance.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
66+ 1.5 | 66+ | 1.5 |
Hippo Insurance Product Quality Score by Usage
Hippo Insurance's Product Quality score was rated the highest by customers who have used Hippo Insurance's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Hippo Insurance Product Quality vs. Competitors
Compared to its competitors, Hippo Insurance's Product Quality score is rated right below State Farm Insurance.
| COMPANY | Product Quality Score | |
|---|---|---|
| Lemonade | 5/5 |
| Kin | 4.2/5 |
| Chubb | 3.9/5 |
| USAA | 3.3/5 |
| State Farm Insurance | 2.3/5 |
| Hippo Insurance | 1.7/5 |
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Hippo Insurance Pricing
Hippo Insurance ROI & Value For Money
1.7/5
Hippo Insurance has a value for money and ROI score of 1.7 out of 5 stars rated by its users and customers.
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Quick Insights into Hippo Insurance ROI
Hippo Insurance's ROI score was rated highest by African American/Black customers, and rated lowest by Female customers.
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Ranked Hippo Insurance ROI the Highest
Ranked Hippo Insurance ROI the Lowest
Hippo Insurance ROI Score by Gender
Male customers rated Hippo Insurance's ROI score 0.1 stars higher than Female customers.
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Male
1.6/5
Female
1.5/5
Hippo Insurance ROI Score by Ethnicity
Hippo Insurance's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Hippo Insurance.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
African American/Black 1.8 | African American/Black | 1.8 |
Hippo Insurance ROI Score by Age
Hippo Insurance's ROI score was rated 1.5 stars by customers ages 31-35 and customers ages 66+ on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Hippo Insurance.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
66+ 1.5 | 66+ | 1.5 |
Hippo Insurance ROI Score by Usage
Hippo Insurance's ROI score was rated the highest by customers who have used Hippo Insurance's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Hippo Insurance Pricing vs. Competitors
Compared to its competitors, Hippo Insurance's ROI score is rated right below State Farm Insurance.
| COMPANY | Pricing Score | |
|---|---|---|
| Lemonade | 4.5/5 |
| Kin | 4.2/5 |
| Chubb | 4/5 |
| USAA | 3.2/5 |
| State Farm Insurance | 2.2/5 |
| Hippo Insurance | 1.7/5 |
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Hippo Insurance Customer Satisfaction (CSAT)
Hippo Insurance Customer Satisfaction (CSAT) Score
21 / 100
Hippo Insurance has an overall Customer Satisfaction score of 21 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
21%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
14%
Very Dissatisfied
65%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Hippo Insurance Customer Satisfaction
Hippo Insurance's Customer Satisfaction score was rated highest by African American/Black customers, and rated lowest by Male customers.
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Ranked Hippo Insurance Customer Satisfaction the Highest
Ranked Hippo Insurance Customer Satisfaction the Lowest
Hippo Insurance Customer Satisfaction Score by Gender
Female customers rated Hippo Insurance's Customer Satisfaction score 0 points higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Hippo Insurance.
0
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 33% | |
Very Dissatisfied | 67% |
14 / 100
FemaleVery Satisfied | 14% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 14% | |
Very Dissatisfied | 72% |
Hippo Insurance Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Hippo Insurance's Customer Satisfaction (CSAT) score was rated 0% according to Caucasian users and customers.
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0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
CSAT according to African American/Black
Hippo Insurance's Customer Satisfaction (CSAT) score was rated 33% according to African American/Black users and customers.
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33 / 100
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%
Hippo Insurance Customer Satisfaction Score by Age
Hippo Insurance's Customer Satisfaction score was rated 0 points by customers ages 31-35 and customers ages 66+ on Comparably.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 31-35 | 0% | |||||||||||||||
| 66+ | 0% |
Hippo Insurance Customer Satisfaction Score by Usage
Hippo Insurance's Customer Satisfaction score was rated the highest by customers who have used Hippo Insurance's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Hippo Insurance Customer Satisfaction vs. Competitors
Compared to its competitors, Hippo Insurance's Customer Satisfaction score is rated right above Kin, and is preceded by State Farm Insurance.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Lemonade | 100% |
| Chubb | 73% |
| USAA | 31% |
| State Farm Insurance | 31% |
| Hippo Insurance | 21% |
| Kin | 0% |
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Hippo Insurance Customer Service
1.5/5
Hippo Insurance has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.
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About Hippo Insurance's Customer Service
Address
1 S Almaden Blvd, San Jose, CA 95113
Website
https://hippo.com/
Hippo Insurance's Social Links
Quick Insights into Hippo Insurance Customer Service
Hippo Insurance's Customer Service score was rated highest by African American/Black customers, and rated lowest by Female customers.
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Ranked Hippo Insurance Customer Service the Highest
Ranked Hippo Insurance Customer Service the Lowest
Hippo Insurance Customer Service Score by Gender
Male customers rated Hippo Insurance's Customer Service score 0.1 stars higher than Female customers.
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Male
1.6/5
Female
1.5/5
Hippo Insurance Customer Service Score by Ethnicity
Hippo Insurance's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Hippo Insurance.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
African American/Black 2 | African American/Black | 2 |
Hippo Insurance Customer Service Score by Age
Hippo Insurance's Customer Service score was rated 1.5 stars by customers ages 31-35 and customers ages 66+ on Comparably.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
66+ 1.5 | 66+ | 1.5 |
Hippo Insurance Customer Service Score by Usage
Hippo Insurance's Customer Service score was rated the highest by customers who have used Hippo Insurance's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Hippo Insurance Customer Service vs. Competitors
Compared to its competitors, Hippo Insurance's Customer Service score is rated right below State Farm Insurance.
| COMPANY | Customer Service Score | |
|---|---|---|
| Kin | 5/5 |
| Lemonade | 4.7/5 |
| Chubb | 4/5 |
| USAA | 3.3/5 |
| State Farm Insurance | 2.2/5 |
| Hippo Insurance | 1.5/5 |
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Hippo Insurance as an Employer
4.7/5
Hippo Insurance has a 4.7/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Hippo Insurance scored a -56 for Net Promoter Score and a 71 for Employee Net Promoter Score. NPS gauges how likely a customer of Hippo Insurance would recommend the brand to a friend. ENPS measures how likely Hippo Insurance employees would recommend working at Hippo Insurance to a friend.
Net Promoter Score
-56
NPS Score
| 22% | Promoters |
|---|---|
| 0% | Passive |
| 78% | Detractors |
Employee Net Promoter Score
71
eNPS Score
| 75% | Promoters |
|---|---|
| 21% | Passive |
| 4% | Detractors |
