-41
NPS
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Infinity Ward
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About Infinity Ward's Brand
Infinity Ward is an American video game developer. Among its major competitors, Infinity Ward is ranked in 5th place for NPS while Naughty Dog is 1st, and Treyarch is 2nd.
Brand at a Glance
77%
Customer Loyalty
2.3/5
Product Quality
2.2/5
Pricing
2.2/5
Customer Service
Infinity Ward Ranking
- #4 / 4 of its competitors
Infinity Ward NPS
Infinity Ward's Net Promoter Score (NPS) is a -41 with 26% Promoters, 7% Passives, and 67% Detractors. Net Promoter Score tracks whether Infinity Ward's customers would recommend using the product based on a scale of -100 to 100.
Infinity Ward Overall NPS
| 26% | Promoters |
|---|---|
| 7% | Passives |
| 67% | Detractors |
Infinity Ward NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2024 -44 | Apr 2024 | -44 |
May 2024 -42 | May 2024 | -42 |
Aug 2024 -44 | Aug 2024 | -44 |
Sep 2024 -44 | Sep 2024 | -44 |
Nov 2024 -45 | Nov 2024 | -45 |
Dec 2024 -47 | Dec 2024 | -47 |
Jan 2025 -45 | Jan 2025 | -45 |
Feb 2025 -43 | Feb 2025 | -43 |
Mar 2025 -44 | Mar 2025 | -44 |
Apr 2025 -42 | Apr 2025 | -42 |
Aug 2025 -40 | Aug 2025 | -40 |
Oct 2025 -40 | Oct 2025 | -40 |
How Other Brands Compare
Infinity Ward is ranked #4 for NPS among its competitors. Naughty Dog and Activision come in first and second, with Activision Blizzard coming in at third.
Infinity Ward |  Activision |  Activision Blizzard |  Naughty Dog | |
| Global Ranking | #- | #157 | #527 | #736 |
| NPS | -41 | -7 | -13 | 60 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $74.02B | $74.97B | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Infinity Ward NPS by Gender
Female customers rated Infinity Ward's NPS 22 points higher than Male customers.
Male
-56
Infinity Ward's NPS was rated -56 by Male customers on Comparably.
20%
Promoters
4%
Passives
76%
Detractors
Female
-34
Infinity Ward's NPS was rated -34 by Female customers on Comparably.
33%
Promoters
0%
Passives
67%
Detractors
Infinity Ward NPS by Ethnicity
Infinity Ward's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -66 | Caucasian | -66 |
Hispanic or Latino -50 | Hispanic or Latino | -50 |
African American/Black -50 | African American/Black | -50 |
Other -50 | Other | -50 |
Infinity Ward NPS by Age
Infinity Ward's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
Infinity Ward NPS by Usage
Infinity Ward's NPS was rated the highest by customers who have used Infinity Ward's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -34 | 1 to 2 Years | -34 |
5 to 10 Years -82 | 5 to 10 Years | -82 |
Over 10 Years -42 | Over 10 Years | -42 |
Infinity Ward NPS vs. Competitors
Compared to its competitors, Infinity Ward's NPS is rated right below Activision Blizzard.
| COMPANY | NPS Score | |
|---|---|---|
| Naughty Dog | 60 |
 | Treyarch | 18 |
 | Sledgehammer Games | N/A |
| Activision | -7 |
| Activision Blizzard | -13 |
| Infinity Ward | -41 |
Infinity Ward Customer Reviews
Out of the 9 Infinity Ward customer reviews 3 were positive and 6 were constructive. Infinity Ward customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Infinity Ward Customer Loyalty
77%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
77% of Infinity Ward users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Infinity Ward Customer Loyalty Score by Gender
Female customers rated Infinity Ward's Customer Loyalty score 2% higher than Male customers.
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Male
68%
Yes
Female
70%
Yes
Infinity Ward Customer Loyalty Score by Ethnicity
Infinity Ward's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Infinity Ward.
63
out of 100
Caucasian
78
out of 100
Hispanic or Latino
78
out of 100
African American/Black
78
out of 100
Other
Infinity Ward Customer Loyalty Score by Age
Infinity Ward's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 26-30.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 72% | 18-25 | 72% |
26-30 46% | 26-30 | 46% |
31-35 55% | 31-35 | 55% |
41-45 78% | 41-45 | 78% |
Infinity Ward Customer Loyalty Score by Usage
Infinity Ward's Customer Loyalty score was rated the highest by customers who have used Infinity Ward's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Infinity Ward Customer Loyalty Score by Industry
Infinity Ward's Customer Loyalty score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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Infinity Ward Customer Loyalty vs. Competitors
Compared to its competitors, Infinity Ward's Customer Loyalty score is rated right above Activision Blizzard, and is preceded by Treyarch.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Naughty Dog | 90% |
| Activision | 85% |
| Treyarch | 83% |
| Infinity Ward | 77% |
| Activision Blizzard | 70% |
| Sledgehammer Games | N/A |
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Infinity Ward Product Quality
2.3/5
Infinity Ward has an overall Product Quality score of 2.3 out of 5 stars rated by its users and customers.
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Infinity Ward Product Information
Infinity Ward’s product quality score is a 2.3 out of 5 as rated by its users and customers. Reviewers from the Arts and Entertainment industry rated Infinity Ward's product the highest. Reviewers from the Tech industry rated Infinity Ward the lowest at 2.1.
- Website
- http://www.infinityward.com/
- Company Size
- 201-500 Employees
Industry
Tech
Gaming
Quick Insights into Infinity Ward Product Quality
Infinity Ward's Product Quality score was rated highest by Female customers, and rated lowest by African American/Black customers.
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Ranked Infinity Ward Product Quality the Highest
Ranked Infinity Ward Product Quality the Lowest
Infinity Ward Product Quality Score by Gender
Female customers rated Infinity Ward's Product Quality score 2.4 stars higher than Male customers.
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Male
1.9/5
Female
4.3/5
Infinity Ward Product Quality Score by Ethnicity
Infinity Ward's Product Quality score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.2 | Caucasian | 2.2 |
Hispanic or Latino 1.9 | Hispanic or Latino | 1.9 |
African American/Black 1.5 | African American/Black | 1.5 |
Other 1.6 | Other | 1.6 |
Infinity Ward Product Quality Score by Age
Infinity Ward's Product Quality score was rated the highest by customers ages 41-45, and the lowest by customers ages 31-35.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 2 | 18-25 | 2 |
26-30 2 | 26-30 | 2 |
31-35 1.5 | 31-35 | 1.5 |
41-45 2.5 | 41-45 | 2.5 |
Infinity Ward Product Quality Score by Usage
Infinity Ward's Product Quality score was rated the highest by customers who have used Infinity Ward's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Infinity Ward Product Quality Score by Industry
Infinity Ward's Product Quality score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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Infinity Ward Product Quality vs. Competitors
Compared to its competitors, Infinity Ward's Product Quality score is rated right above Sledgehammer Games, and is preceded by Activision Blizzard.
| COMPANY | Product Quality Score | |
|---|---|---|
| Naughty Dog | 4.5/5 |
| Treyarch | 3.5/5 |
| Activision | 3.2/5 |
| Activision Blizzard | 3/5 |
| Infinity Ward | 2.3/5 |
| Sledgehammer Games | N/A |
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Infinity Ward Pricing
Infinity Ward ROI & Value For Money
2.2/5
Infinity Ward has a value for money and ROI score of 2.2 out of 5 stars rated by its users and customers.
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Infinity Ward Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Arts and Entertainment industry. The users from the Tech industry think that they had the lowest ROI from Infinity Ward.
Quick Insights into Infinity Ward ROI
Infinity Ward's ROI score was rated highest by customers from the Arts and Entertainment industry, and rated lowest by customers who have used Infinity Ward's products/services for 5 to 10 Years.
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Ranked Infinity Ward ROI the Highest
Ranked Infinity Ward ROI the Lowest
Infinity Ward ROI Score by Gender
Female customers rated Infinity Ward's ROI score 0.8 stars higher than Male customers.
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Male
2/5
Female
2.8/5
Infinity Ward ROI Score by Ethnicity
Infinity Ward's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.9 | Caucasian | 1.9 |
Hispanic or Latino 2 | Hispanic or Latino | 2 |
African American/Black 1.9 | African American/Black | 1.9 |
Other 1.9 | Other | 1.9 |
Infinity Ward ROI Score by Age
Infinity Ward's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 31-35.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 2 | 18-25 | 2 |
26-30 2.2 | 26-30 | 2.2 |
31-35 1.7 | 31-35 | 1.7 |
41-45 2 | 41-45 | 2 |
Infinity Ward ROI Score by Usage
Infinity Ward's ROI score was rated the highest by customers who have used Infinity Ward's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Infinity Ward ROI Score by Industry
Infinity Ward's ROI score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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Infinity Ward Pricing vs. Competitors
Compared to its competitors, Infinity Ward's ROI score is rated right above Sledgehammer Games, and is preceded by Activision.
| COMPANY | Pricing Score | |
|---|---|---|
| Naughty Dog | 4.2/5 |
| Treyarch | 3.2/5 |
| Activision Blizzard | 2.8/5 |
| Activision | 2.8/5 |
| Infinity Ward | 2.2/5 |
| Sledgehammer Games | N/A |
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Infinity Ward Customer Satisfaction (CSAT)
Infinity Ward Customer Satisfaction (CSAT) Score
35 / 100
Infinity Ward has an overall Customer Satisfaction score of 35 rated by its users and customers.
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Very Satisfied
18%
Satisfied
17%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
2%
Very Dissatisfied
55%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Infinity Ward Customer Satisfaction
Infinity Ward's Customer Satisfaction score was rated highest by Female customers, and rated lowest by African American/Black customers.
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Ranked Infinity Ward Customer Satisfaction the Highest
Ranked Infinity Ward Customer Satisfaction the Lowest
Infinity Ward Customer Satisfaction Score by Gender
Female customers rated Infinity Ward's Customer Satisfaction score 42 points higher than Male customers.
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25 / 100
MaleVery Satisfied | 8% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 8% | |
Dissatisfied | 4% | |
Very Dissatisfied | 63% |
67 / 100
FemaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 67% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 33% |
Infinity Ward Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Infinity Ward's Customer Satisfaction (CSAT) score was rated 25% according to Caucasian users and customers.
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25 / 100
Very Satisfied
0%
Satisfied
25%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
0%
Very Dissatisfied
58%
CSAT according to Hispanic or Latino
Infinity Ward's Customer Satisfaction (CSAT) score was rated 25% according to Hispanic or Latino users and customers.
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25 / 100
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
50%
CSAT according to African American/Black
Infinity Ward's Customer Satisfaction (CSAT) score was rated 0% according to African American/Black users and customers.
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0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
CSAT according to Other
Infinity Ward's Customer Satisfaction (CSAT) score was rated 25% according to Other users and customers.
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25 / 100
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
75%
Infinity Ward Customer Satisfaction Score by Age
Infinity Ward's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 26-30.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 25% | |||||||||||||||
| 26-30 | 20% | |||||||||||||||
| 31-35 | 25% | |||||||||||||||
| 41-45 | 50% |
Infinity Ward Customer Satisfaction Score by Usage
Infinity Ward's Customer Satisfaction score was rated the highest by customers who have used Infinity Ward's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Infinity Ward Customer Satisfaction Score by Industry
Infinity Ward's Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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}Infinity Ward Customer Satisfaction vs. Competitors
Compared to its competitors, Infinity Ward's Customer Satisfaction score is rated right above Activision, and is preceded by Activision Blizzard.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Naughty Dog | 85% |
| Treyarch | 61% |
| Activision Blizzard | 47% |
| Infinity Ward | 35% |
| Activision | 30% |
| Sledgehammer Games | 0% |
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Infinity Ward Customer Service
2.2/5
Infinity Ward has an overall Customer Service score of 2.2 out of 5 stars rated by its users and customers.
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About Infinity Ward's Customer Service
Address
Woodland Hills, CA
Website
http://www.infinityward.com/
Quick Insights into Infinity Ward Customer Service
Infinity Ward's Customer Service score was rated highest by customers from the Arts and Entertainment industry, and rated lowest by customers who have used Infinity Ward's products/services for 5 to 10 Years.
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Ranked Infinity Ward Customer Service the Highest
Ranked Infinity Ward Customer Service the Lowest
Infinity Ward Customer Service Score by Gender
Female customers rated Infinity Ward's Customer Service score 1 stars higher than Male customers.
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Male
1.8/5
Female
2.8/5
Infinity Ward Customer Service Score by Ethnicity
Infinity Ward's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.7 | Caucasian | 1.7 |
Hispanic or Latino 2 | Hispanic or Latino | 2 |
African American/Black 1.6 | African American/Black | 1.6 |
Other 1.6 | Other | 1.6 |
Infinity Ward Customer Service Score by Age
Infinity Ward's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 41-45.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2 | 18-25 | 2 |
26-30 2.2 | 26-30 | 2.2 |
31-35 1.5 | 31-35 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
Infinity Ward Customer Service Score by Usage
Infinity Ward's Customer Service score was rated the highest by customers who have used Infinity Ward's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Infinity Ward Customer Service Score by Industry
Infinity Ward's Customer Service score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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Infinity Ward Customer Service vs. Competitors
Compared to its competitors, Infinity Ward's Customer Service score is rated right above Sledgehammer Games, and is preceded by Activision Blizzard.
| COMPANY | Customer Service Score | |
|---|---|---|
| Naughty Dog | 4.2/5 |
| Treyarch | 3.1/5 |
| Activision | 2.7/5 |
| Activision Blizzard | 2.7/5 |
| Infinity Ward | 2.2/5 |
| Sledgehammer Games | N/A |
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Infinity Ward as an Employer
2.4/5
Infinity Ward has a 2.4/5 stars for its overall company culture rated by their employees
bottom
5%
Consumer vs. Employees
Infinity Ward scored a -41 for Net Promoter Score and a -46 for Employee Net Promoter Score. NPS gauges how likely a customer of Infinity Ward would recommend the brand to a friend. ENPS measures how likely Infinity Ward employees would recommend working at Infinity Ward to a friend.
Net Promoter Score
-41
NPS Score
| 26% | Promoters |
|---|---|
| 7% | Passive |
| 67% | Detractors |
Employee Net Promoter Score
-46
eNPS Score
| 18% | Promoters |
|---|---|
| 18% | Passive |
| 64% | Detractors |
