Interstate Batteries NPS & Customer Reviews

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Interstate Batteries

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Interstate Batteries

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About Interstate Batteries' Brand

Interstate Batteries, is a privately owned company that markets automotive batteries manufactured by Johnson Controls Among its major competitors, Interstate Batteries is ranked in 1st place for NPS while Duracell is 2nd, and O'Reilly Auto Parts is 3rd.

Brand at a Glance

87%

Customer Loyalty

4/5

Product Quality

3.9/5

Pricing

4.1/5

Customer Service

Interstate Batteries CMO

Dennis Brown

Dennis Brown serves as the Senior Vice President - Chief Marketing Officer of Interstate Batteries. Dennis started at Interstate Batteries in July of 2002. Dennis currently resides in Dallas/Fort Worth Area.

Interstate Batteries Ranking

^#1 / 4 of its competitors

Interstate Batteries NPS

Interstate Batteries's Net Promoter Score (NPS) is a 31 with 55% Promoters, 21% Passives, and 24% Detractors. Net Promoter Score tracks whether Interstate Batteries's customers would recommend using the product based on a scale of -100 to 100.

Interstate Batteries Overall NPS

NPS

55%	Promoters
21%	Passives
24%	Detractors

Interstate Batteries NPS Trend

-100

-50

100

Summary	Date	Score
Jan 2025 33	Jan 2025	33
Feb 2025 34	Feb 2025	34
Mar 2025 30	Mar 2025	30
Apr 2025 30	Apr 2025	30
May 2025 30	May 2025	30
Jun 2025 31	Jun 2025	31
Jul 2025 28	Jul 2025	28
Aug 2025 30	Aug 2025	30
Sep 2025 32	Sep 2025	32
Oct 2025 31	Oct 2025	31
Dec 2025 31	Dec 2025	31
Jan 2026 31	Jan 2026	31

How Other Brands Compare

Interstate Batteries is ranked first for NPS among its competitors. Duracell and O'Reilly Auto Parts come in second and third, with AutoZone coming in at #4.

	Interstate Batteries	Duracell	AutoZone	O'Reilly Auto Parts
Global Ranking	#-	#296	#408	#-
NPS	31	27	-6	7
Social Sentiment Calculated by analyzing social media and other online mentions	-	-	-	Neutral
Valuation Updated every 24 hours for public companies	-	$3.31B	$43.48B	$35.50B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Interstate Batteries NPS by Gender

Female customers rated Interstate Batteries's NPS 16 points higher than Male customers.

Male

Interstate Batteries's NPS was rated 46 by Male customers on Comparably.

65%

Promoters

16%

Passives

19%

Detractors

Female

Interstate Batteries's NPS was rated 62 by Female customers on Comparably.

62%

Promoters

38%

Passives

Detractors

Interstate Batteries NPS by Ethnicity

Interstate Batteries's NPS was rated the highest by Caucasian customers, and the lowest by Hispanic or Latino customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 49	Caucasian	49
Hispanic or Latino 33	Hispanic or Latino	33
African American/Black 33	African American/Black	33
Other 40	Other	40

Interstate Batteries NPS by Age

Interstate Batteries's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 61-65.

100

Summary

Age

Promoters

Passives

Detractors

41-45

67%

33%

46-50

83%

17%

51-55

66%

17%

61-65

40%

20%

40%

66+

59%

26%

15%

Interstate Batteries NPS by Usage

Interstate Batteries's NPS was rated the highest by customers who have used Interstate Batteries's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

-100

-50

100

Summary	Usage	Score
2 to 5 Years -1	2 to 5 Years	-1
5 to 10 Years 49	5 to 10 Years	49
Over 10 Years 52	Over 10 Years	52

Interstate Batteries NPS vs. Competitors

Compared to its competitors, Interstate Batteries's NPS is rated right above Duracell.

COMPANY		NPS Score
	Interstate Batteries	31
	Duracell	27
	O'Reilly Auto Parts	7
	AutoZone	-6
	Batteries Plus	-43

Interstate Batteries Customer Reviews

Out of the 14 Interstate Batteries customer reviews 11 were positive and 3 were constructive. Interstate Batteries customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

Interstate Batteries Customer Loyalty

87%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

87% of Interstate Batteries users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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87%

13%

Interstate Batteries Customer Loyalty Score by Gender

Female customers rated Interstate Batteries's Customer Loyalty score 13% higher than Male customers.

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Male

87%

Yes

Female

100%

Yes

Interstate Batteries Customer Loyalty Score by Ethnicity

Interstate Batteries's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.

% who answered "Yes"

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out of 100

Caucasian

100

out of 100

Hispanic or Latino

out of 100

African American/Black

100

out of 100

Other

Interstate Batteries Customer Loyalty Score by Age

Interstate Batteries's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.

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20%

40%

60%

80%

100%

Summary	Age	Score
41-45 100%	41-45	100%
46-50 85%	46-50	85%
51-55 85%	51-55	85%
61-65 100%	61-65	100%
66+ 87%	66+	87%

Interstate Batteries Customer Loyalty Score by Usage

Interstate Batteries's Customer Loyalty score was rated the highest by customers who have used Interstate Batteries's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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2 to 5 Years	100%
5 to 10 Years	93%
Over 10 Years	91%

Interstate Batteries Customer Loyalty Score by Industry

Interstate Batteries's Customer Loyalty score was rated the highest by Automotive and Transportation industry customers, and the lowest by Construction industry customers.

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Tech	85%
Automotive and Transportation	100%
Construction	70%

Interstate Batteries Customer Loyalty vs. Competitors

Compared to its competitors, Interstate Batteries's Customer Loyalty score is rated right above O'Reilly Auto Parts.

COMPANY		Customer Loyalty Score
	Interstate Batteries	87%
	O'Reilly Auto Parts	80%
	AutoZone	77%
	Duracell	76%
	Batteries Plus	65%

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Interstate Batteries Product Quality

4/5

Interstate Batteries has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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Interstate Batteries Product Information

Interstate Batteries’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Construction industry rated Interstate Batteries's product the highest. Reviewers from the Tech industry rated Interstate Batteries the lowest at 3.6.

Website: http://www.interstatebatteries.com/

Company Size: 1,001-5,000 Employees

Quick Insights into Interstate Batteries Product Quality

Interstate Batteries's Product Quality score was rated highest by customers ages 46-50, and rated lowest by customers ages 61-65.

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Ranked Interstate Batteries Product Quality the Highest

46-50	4.8
Female	4.7
Construction	4.6

Ranked Interstate Batteries Product Quality the Lowest

Tech	3.6
2 to 5 Years	3.5
61-65	2.7

Interstate Batteries Product Quality Score by Gender

Female customers rated Interstate Batteries's Product Quality score 0.6 stars higher than Male customers.

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Male

4.1/5

Female

4.7/5

Interstate Batteries Product Quality Score by Ethnicity

Interstate Batteries's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.

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Summary	Ethnicity	Score
Caucasian 4.1	Caucasian	4.1
Hispanic or Latino 4.1	Hispanic or Latino	4.1
African American/Black 4.3	African American/Black	4.3
Other 4.1	Other	4.1

Interstate Batteries Product Quality Score by Age

Interstate Batteries's Product Quality score was rated the highest by customers ages 46-50, and the lowest by customers ages 61-65.

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Summary	Age	Score
41-45 3.5	41-45	3.5
46-50 4.8	46-50	4.8
51-55 4.2	51-55	4.2
61-65 2.7	61-65	2.7
66+ 4.2	66+	4.2

Interstate Batteries Product Quality Score by Usage

Interstate Batteries's Product Quality score was rated the highest by customers who have used Interstate Batteries's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years	3.5
5 to 10 Years	4.3
Over 10 Years	4.1

Interstate Batteries Product Quality Score by Industry

Interstate Batteries's Product Quality score was rated the highest by Construction industry customers, and the lowest by Tech industry customers.

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Tech	3.6
Automotive and Transportation	4
Construction	4.6

Interstate Batteries Product Quality vs. Competitors

Compared to its competitors, Interstate Batteries's Product Quality score is rated right above Duracell.

COMPANY		Product Quality Score
	Interstate Batteries	4/5
	Duracell	3.7/5
	O'Reilly Auto Parts	3.4/5
	AutoZone	3/5
	Batteries Plus	2.2/5

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Interstate Batteries Pricing

Interstate Batteries ROI & Value For Money

3.9/5

Interstate Batteries has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.

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Interstate Batteries Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Construction industry. The users from the Tech industry think that they had the lowest ROI from Interstate Batteries.

Quick Insights into Interstate Batteries ROI

Interstate Batteries's ROI score was rated highest by customers ages 46-50, and rated lowest by customers ages 61-65.

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Ranked Interstate Batteries ROI the Highest

46-50	5
Hispanic or Latino	4.6
Construction	4.5

Ranked Interstate Batteries ROI the Lowest

Other	3.8
2 to 5 Years	3.1
61-65	2.8

Interstate Batteries ROI Score by Gender

Female customers rated Interstate Batteries's ROI score 0.4 stars higher than Male customers.

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Male

4/5

Female

4.4/5

Interstate Batteries ROI Score by Ethnicity

Interstate Batteries's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

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Summary	Ethnicity	Score
Caucasian 4.1	Caucasian	4.1
Hispanic or Latino 4.6	Hispanic or Latino	4.6
African American/Black 4	African American/Black	4
Other 3.8	Other	3.8

Interstate Batteries ROI Score by Age

Interstate Batteries's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 61-65.

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Summary	Age	Score
41-45 3.5	41-45	3.5
46-50 5	46-50	5
51-55 4.1	51-55	4.1
61-65 2.8	61-65	2.8
66+ 4.1	66+	4.1

Interstate Batteries ROI Score by Usage

Interstate Batteries's ROI score was rated the highest by customers who have used Interstate Batteries's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years	3.1
5 to 10 Years	4.4
Over 10 Years	4.1

Interstate Batteries ROI Score by Industry

Interstate Batteries's ROI score was rated the highest by Construction industry customers, and the lowest by Tech industry customers.

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Tech	3.9
Automotive and Transportation	4.1
Construction	4.5

Interstate Batteries Pricing vs. Competitors

Compared to its competitors, Interstate Batteries's ROI score is rated right above Duracell.

COMPANY		Pricing Score
	Interstate Batteries	3.9/5
	Duracell	3.6/5
	O'Reilly Auto Parts	3.2/5
	AutoZone	3/5
	Batteries Plus	2.3/5

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Interstate Batteries Customer Satisfaction (CSAT)

Interstate Batteries Customer Satisfaction (CSAT) Score

75 / 100

Interstate Batteries has an overall Customer Satisfaction score of 75 rated by its users and customers.

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Very Satisfied	57%
Satisfied	18%
Neither Satisfied nor Dissatisfied	13%
Dissatisfied	5%
Very Dissatisfied	7%

Very Satisfied

57%

Satisfied

18%

Neither Satisfied nor Dissatisfied

13%

Dissatisfied

Very Dissatisfied

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Interstate Batteries Customer Satisfaction

Interstate Batteries's Customer Satisfaction score was rated highest by customers ages 46-50, and rated lowest by customers ages 61-65.

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Ranked Interstate Batteries Customer Satisfaction the Highest

46-50	100%
African American/Black	100%
Construction	100%

Ranked Interstate Batteries Customer Satisfaction the Lowest

Male	78%
2 to 5 Years	66%
61-65	40%

Interstate Batteries Customer Satisfaction Score by Gender

Female customers rated Interstate Batteries's Customer Satisfaction score 9 points higher than Male customers.

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78 / 100

Male

	Very Satisfied	63%
	Satisfied	15%
	Neither Satisfied nor Dissatisfied	5%
	Dissatisfied	7%
	Very Dissatisfied	10%

87 / 100

Female

	Very Satisfied	75%
	Satisfied	12%
	Neither Satisfied nor Dissatisfied	13%
	Dissatisfied	0%
	Very Dissatisfied	0%

Interstate Batteries Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Interstate Batteries' Customer Satisfaction (CSAT) score was rated 78% according to Caucasian users and customers.

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78 / 100

Very Satisfied	64%
Satisfied	14%
Neither Satisfied nor Dissatisfied	8%
Dissatisfied	3%
Very Dissatisfied	11%

Very Satisfied

64%

Satisfied

14%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

11%

CSAT according to Hispanic or Latino

Interstate Batteries' Customer Satisfaction (CSAT) score was rated 100% according to Hispanic or Latino users and customers.

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100 / 100

Very Satisfied	67%
Satisfied	33%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

67%

Satisfied

33%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to African American/Black

Interstate Batteries' Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.

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100 / 100

Very Satisfied	67%
Satisfied	33%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

67%

Satisfied

33%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Other

Interstate Batteries' Customer Satisfaction (CSAT) score was rated 80% according to Other users and customers.

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80 / 100

Very Satisfied	80%
Satisfied	0%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	20%
Very Dissatisfied	0%

Very Satisfied

80%

Satisfied

Neither Satisfied nor Dissatisfied

Dissatisfied

20%

Very Dissatisfied

Interstate Batteries Customer Satisfaction Score by Age

Interstate Batteries's Customer Satisfaction score was rated the highest by customers ages 46-50, and the lowest by customers ages 61-65.

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100

Breakdown

Age

Score

41-45

67%

46-50

100%

51-55

67%

61-65

40%

66+

85%

Interstate Batteries Customer Satisfaction Score by Usage

Interstate Batteries's Customer Satisfaction score was rated the highest by customers who have used Interstate Batteries's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years	66
5 to 10 Years	73
Over 10 Years	86

Interstate Batteries Customer Satisfaction Score by Industry

Interstate Batteries's Customer Satisfaction score was rated the highest by Construction industry customers, and the lowest by Tech industry customers.

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Tech	83
Automotive and Transportation	86
Construction	100

Interstate Batteries Customer Satisfaction vs. Competitors

Compared to its competitors, Interstate Batteries's Customer Satisfaction score is rated right above Duracell.

COMPANY		Customer Satisfaction (CSAT) Score
	Interstate Batteries	75%
	Duracell	73%
	O'Reilly Auto Parts	63%
	AutoZone	51%
	Batteries Plus	34%

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Interstate Batteries Customer Service

4.1/5

Interstate Batteries has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.

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About Interstate Batteries's Customer Service

Address

12770 Merit Drive Suite 1000, Dallas, TX

Website

http://www.interstatebatteries.com/

Phone Number

19729915416

Quick Insights into Interstate Batteries Customer Service

Interstate Batteries's Customer Service score was rated highest by customers ages 46-50, and rated lowest by customers ages 41-45.

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Ranked Interstate Batteries Customer Service the Highest

46-50	4.8
5 to 10 Years	4.6
Hispanic or Latino	4.6

Ranked Interstate Batteries Customer Service the Lowest

2 to 5 Years	3.9
African American/Black	3.6
41-45	3.5

Interstate Batteries Customer Service Score by Gender

Interstate Batteries's Customer Service score was rated 4.2 by both Female and Male customers on Comparably.

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Male

4.2/5

Female

4.2/5

Interstate Batteries Customer Service Score by Ethnicity

Interstate Batteries's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Interstate Batteries.

100

Summary	Ethnicity	Customer Service Score
Caucasian 4.3	Caucasian	4.3
Hispanic or Latino 4.6	Hispanic or Latino	4.6
African American/Black 3.6	African American/Black	3.6
Other 3.9	Other	3.9

Interstate Batteries Customer Service Score by Age

Interstate Batteries's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 41-45.

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100

Summary	Age	Customer Service Score
41-45 3.5	41-45	3.5
46-50 4.8	46-50	4.8
51-55 4.3	51-55	4.3
61-65 3.6	61-65	3.6
66+ 4.1	66+	4.1

Interstate Batteries Customer Service Score by Usage

Interstate Batteries's Customer Service score was rated the highest by customers who have used Interstate Batteries's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years	3.9
5 to 10 Years	4.6
Over 10 Years	4.1

Interstate Batteries Customer Service Score by Industry

Interstate Batteries's Customer Service score was rated the highest by Tech industry customers, and the lowest by Automotive and Transportation industry customers.

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Tech	4.6
Automotive and Transportation	4.3
Construction	4.5

Interstate Batteries Customer Service vs. Competitors

Compared to its competitors, Interstate Batteries's Customer Service score is rated right above Duracell.

COMPANY		Customer Service Score
	Interstate Batteries	4.1/5
	Duracell	3.7/5
	O'Reilly Auto Parts	3.2/5
	AutoZone	2.9/5
	Batteries Plus	2.1/5

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Interstate Batteries as an Employer

2.8/5

Interstate Batteries has a 2.8/5 stars for its overall company culture rated by their employees

bottom

35%

CEO of Interstate Batteries

Scott Miller

In the Bottom 35% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Interstate Batteries scored a 31 for Net Promoter Score and a -9 for Employee Net Promoter Score. NPS gauges how likely a customer of Interstate Batteries would recommend the brand to a friend. ENPS measures how likely Interstate Batteries employees would recommend working at Interstate Batteries to a friend.

Net Promoter Score

NPS Score

55%	Promoters
21%	Passive
24%	Detractors

Employee Net Promoter Score

-9

eNPS Score

39%	Promoters
13%	Passive
48%	Detractors

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