

O’Reilly Automotive, Inc. is a specialty retailer of automotive aftermarket parts, tools, supplies, equipment and accessories. Among its major competitors, O'Reilly Auto Parts is ranked in 1st place for NPS while Genuine Parts Company is 2nd, and AutoZone is 3rd. Overall, O'Reilly Auto Parts has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $35.50B
O'Reilly Auto Parts's Net Promoter Score (NPS) is a 7 with 47% Promoters, 13% Passives, and 40% Detractors. Net Promoter Score tracks whether O'Reilly Auto Parts's customers would recommend using the product based on a scale of -100 to 100.
| 47% | Promoters |
|---|---|
| 13% | Passives |
| 40% | Detractors |
| Summary | Date | Score |
|---|---|---|
Oct 2024 7 | Oct 2024 | 7 |
Nov 2024 6 | Nov 2024 | 6 |
Dec 2024 6 | Dec 2024 | 6 |
Jan 2025 6 | Jan 2025 | 6 |
Feb 2025 6 | Feb 2025 | 6 |
Apr 2025 6 | Apr 2025 | 6 |
May 2025 6 | May 2025 | 6 |
Aug 2025 6 | Aug 2025 | 6 |
Sep 2025 6 | Sep 2025 | 6 |
Oct 2025 6 | Oct 2025 | 6 |
Nov 2025 6 | Nov 2025 | 6 |
Jan 2026 6 | Jan 2026 | 6 |
O'Reilly Auto Parts is ranked first for NPS among its competitors. Genuine Parts Company and AutoZone come in second and third, with Advance Auto Parts coming in at #4. Among those competitors, it is the second most valued company behind AutoZone.
![]() O'Reilly Auto Parts | ![]() AutoZone | ![]() Genuine Parts Company | ![]() Advance Auto Parts | |
| Global Ranking | #- | #408 | #- | #- |
| NPS | 7 | -6 | 5 | -11 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | - | - | Neutral |
| Valuation Updated every 24 hours for public companies | $35.50B | $43.48B | $16.69B | $12.18B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated O'Reilly Auto Parts's NPS 2 points higher than Male customers.
O'Reilly Auto Parts's NPS was rated -2 by Male customers on Comparably.
O'Reilly Auto Parts's NPS was rated by Female customers on Comparably.
O'Reilly Auto Parts's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -3 | Caucasian | -3 |
Hispanic or Latino 10 | Hispanic or Latino | 10 |
African American/Black 7 | African American/Black | 7 |
Asian or Pacific Islander 34 | Asian or Pacific Islander | 34 |
Native American 11 | Native American | 11 |
Other -13 | Other | -13 |
O'Reilly Auto Parts's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
O'Reilly Auto Parts's NPS was rated the highest by customers who have used O'Reilly Auto Parts's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -42 | Less than 1 Year | -42 |
1 to 2 Years -19 | 1 to 2 Years | -19 |
2 to 5 Years 6 | 2 to 5 Years | 6 |
5 to 10 Years 4 | 5 to 10 Years | 4 |
Over 10 Years 3 | Over 10 Years | 3 |
Compared to its competitors, O'Reilly Auto Parts's NPS is rated right above Genuine Parts Company.
| COMPANY | NPS Score | |
|---|---|---|
![]() | O'Reilly Auto Parts | 7 |
![]() | Genuine Parts Company | 5 |
![]() | AutoZone | -6 |
![]() | Advance Auto Parts | -11 |
![]() | LKQ Corporation | -39 |
![]() | Pep Boys | -60 |
![]() | Aamco Transmissions | -88 |
![]() | Transamerican Auto Parts | -95 |
Out of the 29 O'Reilly Auto Parts customer reviews 17 were positive and 12 were constructive. O'Reilly Auto Parts customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
80% of O'Reilly Auto Parts users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Male customers rated O'Reilly Auto Parts's Customer Loyalty score 2% higher than Female customers.
O'Reilly Auto Parts's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Other customers.
% who answered "Yes"
O'Reilly Auto Parts's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
18-25 75% | 18-25 | 75% |
26-30 68% | 26-30 | 68% |
31-35 93% | 31-35 | 93% |
36-40 83% | 36-40 | 83% |
41-45 66% | 41-45 | 66% |
46-50 91% | 46-50 | 91% |
51-55 75% | 51-55 | 75% |
56-60 82% | 56-60 | 82% |
61-65 69% | 61-65 | 69% |
66+ 77% | 66+ | 77% |
O'Reilly Auto Parts's Customer Loyalty score was rated the highest by customers who have used O'Reilly Auto Parts's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
O'Reilly Auto Parts's Customer Loyalty score was rated the highest by Banking and Financial Services industry customers, and the lowest by Business and Consumer Services industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Compared to its competitors, O'Reilly Auto Parts's Customer Loyalty score is rated right above Transamerican Auto Parts, and is preceded by LKQ Corporation.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | LKQ Corporation | 82% |
![]() | O'Reilly Auto Parts | 80% |
![]() | Transamerican Auto Parts | 79% |
![]() | Advance Auto Parts | 78% |
![]() | AutoZone | 77% |
![]() | Genuine Parts Company | 75% |
![]() | Pep Boys | 59% |
![]() | Aamco Transmissions | 47% |
O'Reilly Auto Parts has an overall Product Quality score of 3.3 out of 5 stars rated by its users and customers.
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O'Reilly Auto Parts’s product quality score is a 3.3 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated O'Reilly Auto Parts's product the highest. Reviewers from the Tech industry rated O'Reilly Auto Parts the lowest at 3.3.
O'Reilly Auto Parts's Product Quality score was rated highest by customers from the Healthcare, Hospitals and Medicine industry, and rated lowest by customers from the Mechanical, Civil or Industrial Engineering industry.
O'Reilly Auto Parts's Product Quality score was rated 3.2 by both Female and Male customers on Comparably.
O'Reilly Auto Parts's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
Hispanic or Latino 3.4 | Hispanic or Latino | 3.4 |
African American/Black 3.3 | African American/Black | 3.3 |
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
Native American 3.3 | Native American | 3.3 |
Other 2.9 | Other | 2.9 |
O'Reilly Auto Parts's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
18-25 3.9 | 18-25 | 3.9 |
26-30 3 | 26-30 | 3 |
31-35 3.6 | 31-35 | 3.6 |
36-40 3.5 | 36-40 | 3.5 |
41-45 2.8 | 41-45 | 2.8 |
46-50 3.4 | 46-50 | 3.4 |
51-55 3 | 51-55 | 3 |
56-60 2.9 | 56-60 | 2.9 |
61-65 3.1 | 61-65 | 3.1 |
66+ 3.3 | 66+ | 3.3 |
O'Reilly Auto Parts's Product Quality score was rated the highest by customers who have used O'Reilly Auto Parts's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
O'Reilly Auto Parts's Product Quality score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Mechanical, Civil or Industrial Engineering industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Compared to its competitors, O'Reilly Auto Parts's Product Quality score is rated right above Transamerican Auto Parts, and is preceded by Genuine Parts Company.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Genuine Parts Company | 3.6/5 |
![]() | O'Reilly Auto Parts | 3.3/5 |
![]() | Transamerican Auto Parts | 3.2/5 |
![]() | AutoZone | 3/5 |
![]() | Advance Auto Parts | 2.9/5 |
![]() | LKQ Corporation | 2.2/5 |
![]() | Pep Boys | 1.6/5 |
![]() | Aamco Transmissions | 1.5/5 |
O'Reilly Auto Parts has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock O'Reilly Auto Parts' overall ROI score rated by its users and customers.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry. The users from the Manufacturing and Machinery industry think that they had the lowest ROI from O'Reilly Auto Parts.
O'Reilly Auto Parts's ROI score was rated highest by customers from the Healthcare, Hospitals and Medicine industry, and rated lowest by customers from the Manufacturing and Machinery industry.
Female customers rated O'Reilly Auto Parts's ROI score 0.1 stars higher than Male customers.
O'Reilly Auto Parts's ROI score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
Hispanic or Latino 3.1 | Hispanic or Latino | 3.1 |
African American/Black 3.4 | African American/Black | 3.4 |
Asian or Pacific Islander 3.3 | Asian or Pacific Islander | 3.3 |
Native American 3 | Native American | 3 |
Other 2.4 | Other | 2.4 |
O'Reilly Auto Parts's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 3 | 26-30 | 3 |
31-35 3.6 | 31-35 | 3.6 |
36-40 3.3 | 36-40 | 3.3 |
41-45 2.7 | 41-45 | 2.7 |
46-50 3.3 | 46-50 | 3.3 |
51-55 2.6 | 51-55 | 2.6 |
56-60 3 | 56-60 | 3 |
61-65 3.1 | 61-65 | 3.1 |
66+ 3.4 | 66+ | 3.4 |
O'Reilly Auto Parts's ROI score was rated the highest by customers who have used O'Reilly Auto Parts's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
O'Reilly Auto Parts's ROI score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Manufacturing and Machinery industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Compared to its competitors, O'Reilly Auto Parts's ROI score is rated right above Transamerican Auto Parts, and is preceded by Genuine Parts Company.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Genuine Parts Company | 3.5/5 |
![]() | O'Reilly Auto Parts | 3.2/5 |
![]() | Transamerican Auto Parts | 3.1/5 |
![]() | AutoZone | 3/5 |
![]() | Advance Auto Parts | 2.8/5 |
![]() | LKQ Corporation | 2/5 |
![]() | Pep Boys | 1.6/5 |
![]() | Aamco Transmissions | 1.5/5 |
O'Reilly Auto Parts has an overall Customer Satisfaction score of 62 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
O'Reilly Auto Parts's Customer Satisfaction score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers from the Mechanical, Civil or Industrial Engineering industry.
Male customers rated O'Reilly Auto Parts's Customer Satisfaction score 9 points higher than Female customers.
Very Satisfied | 36% | |
|---|---|---|
Satisfied | 22% | |
Neither Satisfied nor Dissatisfied | 6% | |
Dissatisfied | 11% | |
Very Dissatisfied | 25% |
Very Satisfied | 38% | |
|---|---|---|
Satisfied | 11% | |
Neither Satisfied nor Dissatisfied | 16% | |
Dissatisfied | 5% | |
Very Dissatisfied | 30% |
O'Reilly Auto Parts' Customer Satisfaction (CSAT) score was rated 55% according to Caucasian users and customers.
O'Reilly Auto Parts' Customer Satisfaction (CSAT) score was rated 59% according to Hispanic or Latino users and customers.
O'Reilly Auto Parts' Customer Satisfaction (CSAT) score was rated 60% according to African American/Black users and customers.
O'Reilly Auto Parts' Customer Satisfaction (CSAT) score was rated 67% according to Asian or Pacific Islander users and customers.
O'Reilly Auto Parts' Customer Satisfaction (CSAT) score was rated 66% according to Native American users and customers.
O'Reilly Auto Parts' Customer Satisfaction (CSAT) score was rated 35% according to Other users and customers.
O'Reilly Auto Parts's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 70% | |||||||||||||||
| 26-30 | 44% | |||||||||||||||
| 31-35 | 54% | |||||||||||||||
| 36-40 | 50% | |||||||||||||||
| 41-45 | 39% | |||||||||||||||
| 46-50 | 67% | |||||||||||||||
| 51-55 | 49% | |||||||||||||||
| 56-60 | 58% | |||||||||||||||
| 61-65 | 52% | |||||||||||||||
| 66+ | 68% |
O'Reilly Auto Parts's Customer Satisfaction score was rated the highest by customers who have used O'Reilly Auto Parts's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
O'Reilly Auto Parts's Customer Satisfaction score was rated the highest by Banking and Financial Services industry customers, and the lowest by Mechanical, Civil or Industrial Engineering industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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"groupId": 504,
"score": 25,
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"csatScore": 25,
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"scoreClassName": "",
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{
"label": "Construction",
"groupId": 510,
"score": 60,
"stars": 0,
"csatScore": 60,
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"scoreClassName": "",
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{
"label": "Education",
"groupId": 515,
"score": 66,
"stars": 0,
"csatScore": 66,
"text": "O'Reilly Auto Parts's Customer Satisfaction score is rated by Education customers on Comparably.",
"scoreClassName": "",
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{
"label": "Environmental Services",
"groupId": 516,
"score": 67,
"stars": 0,
"csatScore": 67,
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"scoreClassName": "",
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{
"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 100,
"stars": 0,
"csatScore": 100,
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"scoreClassName": "max",
"scoreLabel": 100
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{
"label": "Mechanical, Civil or Industrial Engineering",
"groupId": 536,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "O'Reilly Auto Parts's Customer Satisfaction score is rated by Mechanical, Civil or Industrial Engineering customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 0
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{
"label": "Retail",
"groupId": 559,
"score": 75,
"stars": 0,
"csatScore": 75,
"text": "O'Reilly Auto Parts's Customer Satisfaction score is rated by Retail customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 75
},
{
"label": "Transportation",
"groupId": 567,
"score": 100,
"stars": 0,
"csatScore": 100,
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"scoreClassName": "max",
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]
}Compared to its competitors, O'Reilly Auto Parts's Customer Satisfaction score is rated right above Transamerican Auto Parts, and is preceded by Genuine Parts Company.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Genuine Parts Company | 64% |
![]() | O'Reilly Auto Parts | 62% |
![]() | Transamerican Auto Parts | 60% |
![]() | AutoZone | 51% |
![]() | Advance Auto Parts | 51% |
![]() | LKQ Corporation | 28% |
![]() | Pep Boys | 19% |
![]() | Aamco Transmissions | 9% |
O'Reilly Auto Parts has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock O'Reilly Auto Parts' overall Customer Service score rated by its users and customers.
233 South Patterson Avenue, Springfield, MO 65802-2298
http://www.oreillyauto.com/
O'Reilly Auto Parts's Customer Service score was rated highest by customers from the Healthcare, Hospitals and Medicine industry, and rated lowest by customers from the Mechanical, Civil or Industrial Engineering industry.
Female customers rated O'Reilly Auto Parts's Customer Service score 0.1 stars higher than Male customers.
O'Reilly Auto Parts's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
Hispanic or Latino 3 | Hispanic or Latino | 3 |
African American/Black 3.3 | African American/Black | 3.3 |
Asian or Pacific Islander 3.1 | Asian or Pacific Islander | 3.1 |
Native American 3 | Native American | 3 |
Other 2.5 | Other | 2.5 |
O'Reilly Auto Parts's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
26-30 2.9 | 26-30 | 2.9 |
31-35 3.6 | 31-35 | 3.6 |
36-40 3.3 | 36-40 | 3.3 |
41-45 2.8 | 41-45 | 2.8 |
46-50 3.3 | 46-50 | 3.3 |
51-55 2.7 | 51-55 | 2.7 |
56-60 2.7 | 56-60 | 2.7 |
61-65 2.8 | 61-65 | 2.8 |
66+ 3.4 | 66+ | 3.4 |
O'Reilly Auto Parts's Customer Service score was rated the highest by customers who have used O'Reilly Auto Parts's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
O'Reilly Auto Parts's Customer Service score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Mechanical, Civil or Industrial Engineering industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Compared to its competitors, O'Reilly Auto Parts's Customer Service score is rated right above Genuine Parts Company, and is preceded by Transamerican Auto Parts.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Transamerican Auto Parts | 3.6/5 |
![]() | O'Reilly Auto Parts | 3.2/5 |
![]() | Genuine Parts Company | 3.2/5 |
![]() | AutoZone | 2.9/5 |
![]() | Advance Auto Parts | 2.8/5 |
![]() | LKQ Corporation | 1.8/5 |
![]() | Pep Boys | 1.5/5 |
![]() | Aamco Transmissions | 1.5/5 |
O'Reilly Auto Parts has a 3.1/5 stars for its overall company culture rated by their employees

O'Reilly Auto Parts scored a 7 for Net Promoter Score and a -14 for Employee Net Promoter Score. NPS gauges how likely a customer of O'Reilly Auto Parts would recommend the brand to a friend. ENPS measures how likely O'Reilly Auto Parts employees would recommend working at O'Reilly Auto Parts to a friend.
| 47% | Promoters |
|---|---|
| 13% | Passive |
| 40% | Detractors |
| 34% | Promoters |
|---|---|
| 18% | Passive |
| 48% | Detractors |