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NPS
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Kantar TNS
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About Kantar TNS' Brand
Provider of market research services. The company provides TV audience rating, news monitoring, market segmentation, new product development and brand performance analysis services. Among its major competitors, Kantar TNS is ranked in 4th place for NPS while Ipsos is 1st, and WPP is 2nd.
Brand at a Glance
55%
Customer Loyalty
3.2/5
Product Quality
3.7/5
Pricing
3.2/5
Customer Service
Kantar TNS Ranking
- #4 / 4 of its competitors
Kantar TNS NPS
Kantar TNS's Net Promoter Score (NPS) is a 0 with 0% Promoters, 100% Passives, and 0% Detractors. Net Promoter Score tracks whether Kantar TNS's customers would recommend using the product based on a scale of -100 to 100.
Kantar TNS Overall NPS
| 0% | Promoters |
|---|---|
| 100% | Passives |
| 0% | Detractors |
Kantar TNS NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2021 0 | Aug 2021 | 0 |
Jan 2022 0 | Jan 2022 | 0 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Kantar TNS NPS vs. Competitors
Compared to its competitors, Kantar TNS's NPS is rated right above GfK, and is preceded by Kantar.
| COMPANY | NPS Score | |
|---|---|---|
 | Ipsos | 25 |
 | WPP | 6 |
 | Kantar | 3 |
| Kantar TNS | 0 |
 | GfK | -7 |
Kantar TNS Customer Loyalty
55%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
55% of Kantar TNS users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Kantar TNS Customer Loyalty vs. Competitors
Compared to its competitors, Kantar TNS's Customer Loyalty score is rated right below Kantar.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| WPP | 81% |
| Ipsos | 76% |
| GfK | 74% |
| Kantar | 73% |
| Kantar TNS | 55% |
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Kantar TNS Product Quality
3.2/5
Kantar TNS has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.
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Kantar TNS Product Information
Kantar TNS’s product quality score is a 3.2 out of 5 as rated by its users and customers.
- Website
- www.tnsglobal.com
- Company Size
- 10,000+ Employees
Kantar TNS Product Quality vs. Competitors
Compared to its competitors, Kantar TNS's Product Quality score is rated right below GfK.
| COMPANY | Product Quality Score | |
|---|---|---|
| WPP | 4/5 |
| Ipsos | 3.9/5 |
| Kantar | 3.9/5 |
| GfK | 3.4/5 |
| Kantar TNS | 3.2/5 |
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Kantar TNS Pricing
Kantar TNS ROI & Value For Money
3.7/5
Kantar TNS has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Kantar TNS Pricing vs. Competitors
Compared to its competitors, Kantar TNS's ROI score is rated right above Ipsos.
| COMPANY | Pricing Score | |
|---|---|---|
| Kantar TNS | 3.7/5 |
| Ipsos | 3.7/5 |
| WPP | 3.7/5 |
| Kantar | 3.4/5 |
| GfK | 3/5 |
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Kantar TNS Customer Satisfaction (CSAT)
Kantar TNS Customer Satisfaction (CSAT) Score
100 / 100
Kantar TNS has an overall Customer Satisfaction score of 100 rated by its users and customers.
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Very Satisfied
0%
Satisfied
100%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Kantar TNS Customer Satisfaction vs. Competitors
Compared to its competitors, Kantar TNS's Customer Satisfaction score is rated right above Ipsos.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Kantar TNS | 100% |
| Ipsos | 80% |
| Kantar | 76% |
| WPP | 73% |
| GfK | 55% |
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Kantar TNS Customer Service
3.2/5
Kantar TNS has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
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About Kantar TNS's Customer Service
Address
6 More London Place, London, SE1 2QY Bahamas
Website
www.tnsglobal.com
Kantar TNS Customer Service vs. Competitors
Compared to its competitors, Kantar TNS's Customer Service score is rated right above GfK, and is preceded by WPP.
| COMPANY | Customer Service Score | |
|---|---|---|
| Ipsos | 3.8/5 |
| Kantar | 3.7/5 |
| WPP | 3.6/5 |
| Kantar TNS | 3.2/5 |
| GfK | 3.2/5 |
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