39
NPS
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Kingston
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About Kingston's Brand
Kingston is a technology company that designs and manufactures memory and flash products for servers, desktops, notebooks, and more. Among its major competitors, Kingston is ranked in 1st place for NPS while Corsair Components, Inc is 2nd, and Micron Technology is 3rd.
Brand at a Glance
79%
Customer Loyalty
4/5
Product Quality
3.9/5
Pricing
3.9/5
Customer Service
Kingston Ranking
- #1 / 4 of its competitors
Kingston NPS
Kingston's Net Promoter Score (NPS) is a 39 with 61% Promoters, 17% Passives, and 22% Detractors. Net Promoter Score tracks whether Kingston's customers would recommend using the product based on a scale of -100 to 100.
Kingston Overall NPS
| 61% | Promoters |
|---|---|
| 17% | Passives |
| 22% | Detractors |
Kingston NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2022 37 | Dec 2022 | 37 |
Jan 2023 32 | Jan 2023 | 32 |
Feb 2023 34 | Feb 2023 | 34 |
Mar 2023 40 | Mar 2023 | 40 |
Apr 2023 42 | Apr 2023 | 42 |
Jun 2023 44 | Jun 2023 | 44 |
Jul 2023 41 | Jul 2023 | 41 |
Sep 2023 43 | Sep 2023 | 43 |
Mar 2024 42 | Mar 2024 | 42 |
Apr 2024 37 | Apr 2024 | 37 |
May 2024 38 | May 2024 | 38 |
Dec 2024 39 | Dec 2024 | 39 |
How Other Brands Compare
Kingston is ranked first for NPS among its competitors. Corsair Components, Inc and Micron Technology come in second and third, with Seagate Technology coming in at #4.
Kingston |  Micron Technology |  Seagate Technology |  Corsair Components, Inc | |
| Global Ranking | #- | #392 | #475 | #720 |
| NPS | 39 | 20 | -1 | 30 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $105.13B | $17.31B | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Kingston NPS by Gender
Female customers rated Kingston's NPS 51 points higher than Male customers.
Male
49
Kingston's NPS was rated 49 by Male customers on Comparably.
62%
Promoters
25%
Passives
13%
Detractors
Female
100
Kingston's NPS was rated 100 by Female customers on Comparably.
100%
Promoters
0%
Passives
0%
Detractors
Kingston NPS by Ethnicity
Kingston's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 50 | Caucasian | 50 |
Asian or Pacific Islander 67 | Asian or Pacific Islander | 67 |
Other 67 | Other | 67 |
Kingston NPS by Usage
Kingston's NPS was rated the highest by customers who have used Kingston's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
5 to 10 Years 75 | 5 to 10 Years | 75 |
Over 10 Years 100 | Over 10 Years | 100 |
Kingston NPS vs. Competitors
Compared to its competitors, Kingston's NPS is rated right above Corsair Components, Inc.
| COMPANY | NPS Score | |
|---|---|---|
| Kingston | 39 |
| Corsair Components, Inc | 30 |
| Micron Technology | 20 |
 | SanDisk | 20 |
| Seagate Technology | -1 |
 | PNY Technologies | -26 |
Kingston Customer Reviews
Out of the 2 Kingston customer reviews 2 were positive and 0 were constructive. Kingston customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Kingston Customer Loyalty
79%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of Kingston users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Kingston Customer Loyalty Score by Gender
Female customers rated Kingston's Customer Loyalty score 11% higher than Male customers.
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Male
89%
Yes
Female
100%
Yes
Kingston Customer Loyalty Score by Ethnicity
Kingston's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
% who answered "Yes"
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78
out of 100
Caucasian
100
out of 100
Asian or Pacific Islander
100
out of 100
Other
Kingston Customer Loyalty Score by Usage
Kingston's Customer Loyalty score was rated 100% by customers who have used Kingston's products/services for 5 to 10 Years, and by customers with Over 10 Years of usage.
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Kingston Customer Loyalty Score by Industry
Kingston's Customer Loyalty score was rated 85% by Tech industry customers.
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Kingston Customer Loyalty vs. Competitors
Compared to its competitors, Kingston's Customer Loyalty score is rated right above Micron Technology.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Kingston | 79% |
| Micron Technology | 78% |
| SanDisk | 76% |
| Corsair Components, Inc | 75% |
| Seagate Technology | 74% |
| PNY Technologies | 64% |
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Kingston Product Quality
4/5
Kingston has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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Kingston Product Information
Kingston’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Kingston's product the highest.
- Website
- http://www.kingston.com/
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Business Services
Enterprise
Hardware and Devices
Quick Insights into Kingston Product Quality
Kingston's Product Quality score was rated highest by customers who have used Kingston's products/services for Over 10 Years, and rated lowest by Asian or Pacific Islander customers.
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Ranked Kingston Product Quality the Highest
Ranked Kingston Product Quality the Lowest
Kingston Product Quality Score by Gender
Male customers rated Kingston's Product Quality score 0.1 stars higher than Female customers.
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Male
4/5
Female
3.9/5
Kingston Product Quality Score by Ethnicity
Kingston's Product Quality score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
Other 4.3 | Other | 4.3 |
Kingston Product Quality Score by Usage
Kingston's Product Quality score was rated the highest by customers who have used Kingston's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Kingston Product Quality Score by Industry
Kingston's Product Quality score was rated 3.9 stars by Tech industry customers.
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Kingston Product Quality vs. Competitors
Compared to its competitors, Kingston's Product Quality score is rated right above Corsair Components, Inc.
| COMPANY | Product Quality Score | |
|---|---|---|
| Kingston | 4/5 |
| Corsair Components, Inc | 4/5 |
| Micron Technology | 4/5 |
| PNY Technologies | 3.5/5 |
| SanDisk | 3.5/5 |
| Seagate Technology | 3.3/5 |
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Kingston Pricing
Kingston ROI & Value For Money
3.9/5
Kingston has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Kingston Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into Kingston ROI
Kingston's ROI score was rated highest by customers who have used Kingston's products/services for Over 10 Years, and rated lowest by Caucasian customers.
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Ranked Kingston ROI the Highest
Ranked Kingston ROI the Lowest
Kingston ROI Score by Gender
Female customers rated Kingston's ROI score 0.4 stars higher than Male customers.
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Male
4/5
Female
4.4/5
Kingston ROI Score by Ethnicity
Kingston's ROI score was rated the highest by Other customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Kingston.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Other 4.3 | Other | 4.3 |
Kingston ROI Score by Usage
Kingston's ROI score was rated the highest by customers who have used Kingston's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Kingston ROI Score by Industry
Kingston's ROI score was rated 4 stars by Tech industry customers.
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Kingston Pricing vs. Competitors
Compared to its competitors, Kingston's ROI score is rated right above Corsair Components, Inc.
| COMPANY | Pricing Score | |
|---|---|---|
| Kingston | 3.9/5 |
| Corsair Components, Inc | 3.9/5 |
| Micron Technology | 3.9/5 |
| SanDisk | 3.5/5 |
| PNY Technologies | 3.4/5 |
| Seagate Technology | 3.2/5 |
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Kingston Customer Satisfaction (CSAT)
Kingston Customer Satisfaction (CSAT) Score
81 / 100
Kingston has an overall Customer Satisfaction score of 81 rated by its users and customers.
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Very Satisfied
48%
Satisfied
33%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
0%
Very Dissatisfied
14%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Kingston Customer Satisfaction
Kingston's Customer Satisfaction score was rated highest by customers who have used Kingston's products/services for 5 to 10 Years, and rated lowest by Caucasian customers.
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Ranked Kingston Customer Satisfaction the Highest
Ranked Kingston Customer Satisfaction the Lowest
Kingston Customer Satisfaction Score by Gender
Female customers rated Kingston's Customer Satisfaction score 24 points higher than Male customers.
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76 / 100
MaleVery Satisfied | 38% | |
|---|---|---|
Satisfied | 38% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 24% |
100 / 100
FemaleVery Satisfied | 50% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Kingston Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Kingston's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
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50 / 100
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%
CSAT according to Asian or Pacific Islander
Kingston's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
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100 / 100
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Kingston's Customer Satisfaction (CSAT) score was rated 100% according to Other users and customers.
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100 / 100
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Kingston Customer Satisfaction Score by Usage
Kingston's Customer Satisfaction score was rated the highest by customers who have used Kingston's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Kingston Customer Satisfaction Score by Industry
Kingston's Customer Satisfaction score was rated 83 points by Tech industry customers.
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"title": "Kingston Customer Satisfaction Score by Industry",
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"label": "Tech",
"groupId": 104,
"score": 83,
"stars": 0,
"csatScore": 83,
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}Kingston Customer Satisfaction vs. Competitors
Compared to its competitors, Kingston's Customer Satisfaction score is rated right above Corsair Components, Inc, and is preceded by Micron Technology.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Micron Technology | 84% |
| Kingston | 81% |
| Corsair Components, Inc | 76% |
| SanDisk | 60% |
| Seagate Technology | 55% |
| PNY Technologies | 54% |
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Kingston Customer Service
3.9/5
Kingston has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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About Kingston's Customer Service
Address
17600 Newhope Street, Fountain Valley, CA 92708
Website
http://www.kingston.com/
Phone Number
(714) 435-2600
Quick Insights into Kingston Customer Service
Kingston's Customer Service score was rated highest by customers who have used Kingston's products/services for Over 10 Years, and rated lowest by Male customers.
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Ranked Kingston Customer Service the Highest
Ranked Kingston Customer Service the Lowest
Kingston Customer Service Score by Gender
Female customers rated Kingston's Customer Service score 0.6 stars higher than Male customers.
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Male
3.8/5
Female
4.4/5
Kingston Customer Service Score by Ethnicity
Kingston's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Kingston.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Other 4.3 | Other | 4.3 |
Kingston Customer Service Score by Usage
Kingston's Customer Service score was rated the highest by customers who have used Kingston's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Kingston Customer Service Score by Industry
Kingston's Customer Service score was rated 3.6 stars by Tech industry customers.
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Kingston Customer Service vs. Competitors
Compared to its competitors, Kingston's Customer Service score is rated right above Micron Technology, and is preceded by Corsair Components, Inc.
| COMPANY | Customer Service Score | |
|---|---|---|
| Corsair Components, Inc | 3.9/5 |
| Kingston | 3.9/5 |
| Micron Technology | 3.9/5 |
| SanDisk | 3.4/5 |
| PNY Technologies | 3.3/5 |
| Seagate Technology | 3.2/5 |
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Consumer vs. Employees
Kingston scored a 39 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of Kingston would recommend the brand to a friend. ENPS measures how likely Kingston employees would recommend working at Kingston to a friend.
Net Promoter Score
39
NPS Score
| 61% | Promoters |
|---|---|
| 17% | Passive |
| 22% | Detractors |
Employee Net Promoter Score
20
eNPS Score
| 48% | Promoters |
|---|---|
| 24% | Passive |
| 28% | Detractors |
