

MidAmerican Energy Company is an electric and natural gas service provider in Iowa. Among its major competitors, MidAmerican Energy Company is ranked in 2nd place for NPS while Berkshire Hathaway is 1st, and Alliant Energy Corporation is 3rd.
MidAmerican Energy Company's Net Promoter Score (NPS) is a -6 with 39% Promoters, 16% Passives, and 45% Detractors. Net Promoter Score tracks whether MidAmerican Energy Company's customers would recommend using the product based on a scale of -100 to 100.
| 39% | Promoters |
|---|---|
| 16% | Passives |
| 45% | Detractors |
| Summary | Date | Score |
|---|---|---|
Oct 2022 -1 | Oct 2022 | -1 |
Nov 2022 -6 | Nov 2022 | -6 |
Jan 2023 0 | Jan 2023 | 0 |
Jun 2023 4 | Jun 2023 | 4 |
Sep 2023 0 | Sep 2023 | 0 |
Jan 2024 -1 | Jan 2024 | -1 |
Apr 2024 -4 | Apr 2024 | -4 |
May 2024 -8 | May 2024 | -8 |
Jun 2024 -11 | Jun 2024 | -11 |
Jan 2025 -7 | Jan 2025 | -7 |
Jul 2025 -4 | Jul 2025 | -4 |
Aug 2025 -6 | Aug 2025 | -6 |
MidAmerican Energy Company is ranked second for NPS among its competitors. Berkshire Hathaway and Alliant Energy Corporation come in first and third, with Xcel Energy coming in at #4.
![]() MidAmerican Energy Company | ![]() Berkshire Hathaway | ![]() Xcel Energy | ![]() Alliant Energy Corporation | |
| Global Ranking | #- | #360 | #702 | #- |
| NPS | -6 | 20 | -42 | -25 |
| Valuation Updated every 24 hours for public companies | - | - | $35.91B | $13.53B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated MidAmerican Energy Company's NPS 6 points higher than Male customers.
MidAmerican Energy Company's NPS was rated -40 by Male customers on Comparably.
MidAmerican Energy Company's NPS was rated -34 by Female customers on Comparably.
MidAmerican Energy Company's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -15 | Caucasian | -15 |
Other -67 | Other | -67 |
MidAmerican Energy Company's NPS was rated -33 points by customers ages 18-25 on Comparably.
MidAmerican Energy Company's NPS was rated the highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -34 | 1 to 2 Years | -34 |
2 to 5 Years -75 | 2 to 5 Years | -75 |
Over 10 Years 13 | Over 10 Years | 13 |
Compared to its competitors, MidAmerican Energy Company's NPS is rated right above Alliant Energy Corporation, and is preceded by Berkshire Hathaway.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Berkshire Hathaway | 20 |
![]() | MidAmerican Energy Company | -6 |
![]() | Alliant Energy Corporation | -25 |
![]() | MediaCom | -27 |
![]() | Xcel Energy | -42 |
Out of the 3 MidAmerican Energy Company customer reviews 2 were positive and 1 was constructive. MidAmerican Energy Company customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
76% of MidAmerican Energy Company users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated MidAmerican Energy Company's Customer Loyalty score 12% higher than Female customers.
MidAmerican Energy Company's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.
% who answered "Yes"
MidAmerican Energy Company's Customer Loyalty score was rated 70% by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 70% | 18-25 | 70% |
MidAmerican Energy Company's Customer Loyalty score was rated the highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Compared to its competitors, MidAmerican Energy Company's Customer Loyalty score is rated right above Xcel Energy, and is preceded by MediaCom.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Alliant Energy Corporation | 85% |
![]() | Berkshire Hathaway | 78% |
![]() | MediaCom | 78% |
![]() | MidAmerican Energy Company | 76% |
![]() | Xcel Energy | 74% |
MidAmerican Energy Company has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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MidAmerican Energy Company’s product quality score is a 3.4 out of 5 as rated by its users and customers.
MidAmerican Energy Company's Product Quality score was rated highest by customers who have used MidAmerican Energy Company's products/services for 1 to 2 Years, and rated lowest by customers who have used MidAmerican Energy Company's products/services for 2 to 5 Years.
Female customers rated MidAmerican Energy Company's Product Quality score 0.7 stars higher than Male customers.
MidAmerican Energy Company's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
Other 3 | Other | 3 |
MidAmerican Energy Company's Product Quality score was rated 3 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 3 | 18-25 | 3 |
MidAmerican Energy Company's Product Quality score was rated the highest by customers who have used MidAmerican Energy Company's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Compared to its competitors, MidAmerican Energy Company's Product Quality score is rated right above Alliant Energy Corporation, and is preceded by Berkshire Hathaway.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Berkshire Hathaway | 3.9/5 |
![]() | MidAmerican Energy Company | 3.4/5 |
![]() | Alliant Energy Corporation | 3/5 |
![]() | MediaCom | 2.9/5 |
![]() | Xcel Energy | 2.6/5 |
MidAmerican Energy Company has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
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MidAmerican Energy Company's ROI score was rated highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and rated lowest by customers who have used MidAmerican Energy Company's products/services for 2 to 5 Years.
Male customers rated MidAmerican Energy Company's ROI score 0.1 stars higher than Female customers.
MidAmerican Energy Company's ROI score was rated 2.8 stars by both Caucasian and Other customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
Other 2.8 | Other | 2.8 |
MidAmerican Energy Company's ROI score was rated 2.5 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 2.5 | 18-25 | 2.5 |
MidAmerican Energy Company's ROI score was rated the highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Compared to its competitors, MidAmerican Energy Company's ROI score is rated right above Alliant Energy Corporation, and is preceded by Berkshire Hathaway.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Berkshire Hathaway | 3.7/5 |
![]() | MidAmerican Energy Company | 3/5 |
![]() | Alliant Energy Corporation | 2.9/5 |
![]() | MediaCom | 2.6/5 |
![]() | Xcel Energy | 2.2/5 |
MidAmerican Energy Company has an overall Customer Satisfaction score of 65 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
MidAmerican Energy Company's Customer Satisfaction score was rated highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and rated lowest by customers who have used MidAmerican Energy Company's products/services for 2 to 5 Years.
MidAmerican Energy Company's Customer Satisfaction score was rated 56 by Male customers on Comparably.
Very Satisfied | 23% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 33% | |
Dissatisfied | 0% | |
Very Dissatisfied | 11% |
MidAmerican Energy Company's Customer Satisfaction (CSAT) score was rated 58% according to Caucasian users and customers.
MidAmerican Energy Company's Customer Satisfaction score was rated the highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Compared to its competitors, MidAmerican Energy Company's Customer Satisfaction score is rated right above MediaCom, and is preceded by Berkshire Hathaway.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Berkshire Hathaway | 77% |
![]() | MidAmerican Energy Company | 65% |
![]() | MediaCom | 41% |
![]() | Alliant Energy Corporation | 33% |
![]() | Xcel Energy | 32% |
MidAmerican Energy Company has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.
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P.O. Box 657, Des Moines, IA 50306
https://www.midamericanenergy.com
(888)427-5632
MidAmerican Energy Company's Customer Service score was rated highest by Other customers, and rated lowest by customers who have used MidAmerican Energy Company's products/services for 2 to 5 Years.
Female customers rated MidAmerican Energy Company's Customer Service score 0.2 stars higher than Male customers.
MidAmerican Energy Company's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
Other 3.6 | Other | 3.6 |
MidAmerican Energy Company's Customer Service score was rated 2.6 stars by customers ages 18-25 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2.6 | 18-25 | 2.6 |
MidAmerican Energy Company's Customer Service score was rated the highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Compared to its competitors, MidAmerican Energy Company's Customer Service score is rated right above Alliant Energy Corporation, and is preceded by Berkshire Hathaway.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Berkshire Hathaway | 3.8/5 |
![]() | MidAmerican Energy Company | 3.3/5 |
![]() | Alliant Energy Corporation | 3.1/5 |
![]() | MediaCom | 2.7/5 |
![]() | Xcel Energy | 2.4/5 |
MidAmerican Energy Company has a 3.5/5 stars for its overall company culture rated by their employees

In the Bottom 40% of Similar Sized Companies on Comparably.
MidAmerican Energy Company scored a -6 for Net Promoter Score and a -13 for Employee Net Promoter Score. NPS gauges how likely a customer of MidAmerican Energy Company would recommend the brand to a friend. ENPS measures how likely MidAmerican Energy Company employees would recommend working at MidAmerican Energy Company to a friend.
| 39% | Promoters |
|---|---|
| 16% | Passive |
| 45% | Detractors |
| 32% | Promoters |
|---|---|
| 23% | Passive |
| 45% | Detractors |