MidAmerican Energy Company NPS & Customer Reviews | Comparably
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MidAmerican Energy Company
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About MidAmerican Energy Company's Brand

MidAmerican Energy Company is an electric and natural gas service provider in Iowa. Among its major competitors, MidAmerican Energy Company is ranked in 2nd place for NPS while Berkshire Hathaway is 1st, and Alliant Energy Corporation is 3rd.

Brand at a Glance

76%
Customer Loyalty
3.4/5
Product Quality
3/5
Pricing
3.3/5
Customer Service

MidAmerican Energy Company Ranking

MidAmerican Energy Company NPS

MidAmerican Energy Company's Net Promoter Score (NPS) is a -6 with 39% Promoters, 16% Passives, and 45% Detractors. Net Promoter Score tracks whether MidAmerican Energy Company's customers would recommend using the product based on a scale of -100 to 100.

MidAmerican Energy Company Overall NPS

-6
NPS
39%Promoters
16%Passives
45%Detractors
MidAmerican Energy Company Overall NPS

MidAmerican Energy Company NPS Trend

-100
-50
0
50
100
Oct 2022
-1
Oct 2022-1
Nov 2022
-6
Nov 2022-6
Jan 2023
0
Jan 20230
Jun 2023
4
Jun 20234
Sep 2023
0
Sep 20230
Jan 2024
-1
Jan 2024-1
Apr 2024
-4
Apr 2024-4
May 2024
-8
May 2024-8
Jun 2024
-11
Jun 2024-11
Jan 2025
-7
Jan 2025-7
Jul 2025
-4
Jul 2025-4
Aug 2025
-6
Aug 2025-6

How Other Brands Compare

MidAmerican Energy Company is ranked second for NPS among its competitors. Berkshire Hathaway and Alliant Energy Corporation come in first and third, with Xcel Energy coming in at #4.

MidAmerican Energy Company's Logo
MidAmerican Energy Company
Berkshire Hathaway's Logo
Berkshire Hathaway
Xcel Energy's Logo
Xcel Energy
Alliant Energy Corporation's Logo
Alliant Energy Corporation
Global Ranking#-#360#702#-
NPS-620-42-25
Valuation Updated every 24 hours for public companies--$35.91B$13.53B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

MidAmerican Energy Company NPS by Gender

Female customers rated MidAmerican Energy Company's NPS 6 points higher than Male customers.

Male

-40

MidAmerican Energy Company's NPS was rated -40 by Male customers on Comparably.

10%
Promoters
40%
Passives
50%
Detractors

Female

-34

MidAmerican Energy Company's NPS was rated -34 by Female customers on Comparably.

33%
Promoters
0%
Passives
67%
Detractors

MidAmerican Energy Company NPS by Ethnicity

MidAmerican Energy Company's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.

-100
-50
0
50
100
Caucasian
-15
Caucasian-15
Other
-67
Other-67

MidAmerican Energy Company NPS by Age

MidAmerican Energy Company's NPS was rated -33 points by customers ages 18-25 on Comparably.

0
20
40
60
80
100
Promoters
0%
Passives
67%
Detractors
33%
18-250%67%33%

MidAmerican Energy Company NPS by Usage

MidAmerican Energy Company's NPS was rated the highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

-100
-50
0
50
100
1 to 2 Years
-34
1 to 2 Years-34
2 to 5 Years
-75
2 to 5 Years-75
Over 10 Years
13
Over 10 Years13

MidAmerican Energy Company NPS vs. Competitors

Compared to its competitors, MidAmerican Energy Company's NPS is rated right above Alliant Energy Corporation, and is preceded by Berkshire Hathaway.

MidAmerican Energy Company Customer Reviews

Out of the 3 MidAmerican Energy Company customer reviews 2 were positive and 1 was constructive. MidAmerican Energy Company customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
Reliability friendly service, based in Iowa
What do you value most about this brand?
Good local company that supports community
What can this brand most improve?
They are the only option

MidAmerican Energy Company Customer Loyalty

76%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

76% of MidAmerican Energy Company users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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76
76%
24
24%
MidAmerican Energy Company Customer Loyalty

MidAmerican Energy Company Customer Loyalty Score by Gender

Male customers rated MidAmerican Energy Company's Customer Loyalty score 12% higher than Female customers.

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Male
82%
Yes
Female
70%
Yes

MidAmerican Energy Company Customer Loyalty Score by Ethnicity

MidAmerican Energy Company's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.

% who answered "Yes"

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74
out of 100
Caucasian
100
out of 100
Other

MidAmerican Energy Company Customer Loyalty Score by Age

MidAmerican Energy Company's Customer Loyalty score was rated 70% by customers ages 18-25 on Comparably.

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0
20%
40%
60%
80%
100%
18-25
70%
18-2570%

MidAmerican Energy Company Customer Loyalty Score by Usage

MidAmerican Energy Company's Customer Loyalty score was rated the highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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1 to 2 Years
70%
2 to 5 Years
55%
Over 10 Years
87%

MidAmerican Energy Company Customer Loyalty vs. Competitors

Compared to its competitors, MidAmerican Energy Company's Customer Loyalty score is rated right above Xcel Energy, and is preceded by MediaCom.

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Alliant Energy Corporation's Logo
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MidAmerican Energy Company Product Quality

3.4/5

MidAmerican Energy Company has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.

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MidAmerican Energy Company Product Information

MidAmerican Energy Company’s product quality score is a 3.4 out of 5 as rated by its users and customers.

Website
https://www.midamericanenergy.com
Company Size
10,000+ Employees

Industry

Tech
Business Services
Energy
Small Business Services

Quick Insights into MidAmerican Energy Company Product Quality

MidAmerican Energy Company's Product Quality score was rated highest by customers who have used MidAmerican Energy Company's products/services for 1 to 2 Years, and rated lowest by customers who have used MidAmerican Energy Company's products/services for 2 to 5 Years.

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Ranked MidAmerican Energy Company Product Quality the Highest

1 to 2 Years
3.8
Female
3.8
Caucasian
3.3

Ranked MidAmerican Energy Company Product Quality the Lowest

Male
3.1
Other
3
2 to 5 Years
2.4

MidAmerican Energy Company Product Quality Score by Gender

Female customers rated MidAmerican Energy Company's Product Quality score 0.7 stars higher than Male customers.

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Male

3.1/5

Female

3.8/5

MidAmerican Energy Company Product Quality Score by Ethnicity

MidAmerican Energy Company's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.

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0
1
2
3
4
5
Caucasian
3.3
Caucasian3.3
Other
3
Other3

MidAmerican Energy Company Product Quality Score by Age

MidAmerican Energy Company's Product Quality score was rated 3 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
3
18-253

MidAmerican Energy Company Product Quality Score by Usage

MidAmerican Energy Company's Product Quality score was rated the highest by customers who have used MidAmerican Energy Company's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

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1 to 2 Years
3.8
2 to 5 Years
2.4
Over 10 Years
3.7

MidAmerican Energy Company Product Quality vs. Competitors

Compared to its competitors, MidAmerican Energy Company's Product Quality score is rated right above Alliant Energy Corporation, and is preceded by Berkshire Hathaway.

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Berkshire Hathaway's Logo
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MidAmerican Energy Company Pricing

MidAmerican Energy Company ROI & Value For Money

3/5

MidAmerican Energy Company has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.

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Quick Insights into MidAmerican Energy Company ROI

MidAmerican Energy Company's ROI score was rated highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and rated lowest by customers who have used MidAmerican Energy Company's products/services for 2 to 5 Years.

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Ranked MidAmerican Energy Company ROI the Highest

Over 10 Years
3.5
Caucasian
2.8
Male
2.7

Ranked MidAmerican Energy Company ROI the Lowest

Other
2.8
Female
2.6
2 to 5 Years
2.1

MidAmerican Energy Company ROI Score by Gender

Male customers rated MidAmerican Energy Company's ROI score 0.1 stars higher than Female customers.

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Male

2.7/5

Female

2.6/5

MidAmerican Energy Company ROI Score by Ethnicity

MidAmerican Energy Company's ROI score was rated 2.8 stars by both Caucasian and Other customers on Comparably.

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0
1
2
3
4
5
Caucasian
2.8
Caucasian2.8
Other
2.8
Other2.8

MidAmerican Energy Company ROI Score by Age

MidAmerican Energy Company's ROI score was rated 2.5 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
2.5
18-252.5

MidAmerican Energy Company ROI Score by Usage

MidAmerican Energy Company's ROI score was rated the highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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1 to 2 Years
2.3
2 to 5 Years
2.1
Over 10 Years
3.5

MidAmerican Energy Company Pricing vs. Competitors

Compared to its competitors, MidAmerican Energy Company's ROI score is rated right above Alliant Energy Corporation, and is preceded by Berkshire Hathaway.

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Berkshire Hathaway's Logo
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MidAmerican Energy Company Customer Satisfaction (CSAT)

MidAmerican Energy Company Customer Satisfaction (CSAT) Score

65 / 100

MidAmerican Energy Company has an overall Customer Satisfaction score of 65 rated by its users and customers.

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Very Satisfied45%
Satisfied20%
Neither Satisfied nor Dissatisfied15%
Dissatisfied10%
Very Dissatisfied10%
Very Satisfied
45%
Satisfied
20%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
10%
Very Dissatisfied
10%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into MidAmerican Energy Company Customer Satisfaction

MidAmerican Energy Company's Customer Satisfaction score was rated highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and rated lowest by customers who have used MidAmerican Energy Company's products/services for 2 to 5 Years.

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Ranked MidAmerican Energy Company Customer Satisfaction the Highest

Over 10 Years
75%
Caucasian
58%
Male
56%

Ranked MidAmerican Energy Company Customer Satisfaction the Lowest

2 to 5 Years
33%

MidAmerican Energy Company Customer Satisfaction Score by Gender

MidAmerican Energy Company's Customer Satisfaction score was rated 56 by Male customers on Comparably.

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56 / 100
Male
Very Satisfied
23%
Satisfied
33%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
11%

MidAmerican Energy Company Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

MidAmerican Energy Company's Customer Satisfaction (CSAT) score was rated 58% according to Caucasian users and customers.

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58 / 100
Very Satisfied44%
Satisfied14%
Neither Satisfied nor Dissatisfied14%
Dissatisfied14%
Very Dissatisfied14%
Very Satisfied
44%
Satisfied
14%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
14%
Very Dissatisfied
14%

MidAmerican Energy Company Customer Satisfaction Score by Usage

MidAmerican Energy Company's Customer Satisfaction score was rated the highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years
33
Over 10 Years
75

MidAmerican Energy Company Customer Satisfaction vs. Competitors

Compared to its competitors, MidAmerican Energy Company's Customer Satisfaction score is rated right above MediaCom, and is preceded by Berkshire Hathaway.

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MidAmerican Energy Company Customer Service

3.3/5

MidAmerican Energy Company has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.

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About MidAmerican Energy Company's Customer Service

Address

P.O. Box 657, Des Moines, IA 50306


Website

https://www.midamericanenergy.com


Phone Number

(888)427-5632

Quick Insights into MidAmerican Energy Company Customer Service

MidAmerican Energy Company's Customer Service score was rated highest by Other customers, and rated lowest by customers who have used MidAmerican Energy Company's products/services for 2 to 5 Years.

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Ranked MidAmerican Energy Company Customer Service the Highest

Other
3.6
Over 10 Years
3.5
Female
3

Ranked MidAmerican Energy Company Customer Service the Lowest

Male
2.8
Caucasian
2.7
2 to 5 Years
1.7

MidAmerican Energy Company Customer Service Score by Gender

Female customers rated MidAmerican Energy Company's Customer Service score 0.2 stars higher than Male customers.

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Male

2.8/5

Female

3/5

MidAmerican Energy Company Customer Service Score by Ethnicity

MidAmerican Energy Company's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.

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0
20
40
60
80
100
Caucasian
2.7
Caucasian2.7
Other
3.6
Other3.6

MidAmerican Energy Company Customer Service Score by Age

MidAmerican Energy Company's Customer Service score was rated 2.6 stars by customers ages 18-25 on Comparably.

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0
20
40
60
80
100
18-25
2.6
18-252.6

MidAmerican Energy Company Customer Service Score by Usage

MidAmerican Energy Company's Customer Service score was rated the highest by customers who have used MidAmerican Energy Company's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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1 to 2 Years
2.3
2 to 5 Years
1.7
Over 10 Years
3.5

MidAmerican Energy Company Customer Service vs. Competitors

Compared to its competitors, MidAmerican Energy Company's Customer Service score is rated right above Alliant Energy Corporation, and is preceded by Berkshire Hathaway.

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Berkshire Hathaway's Logo
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MidAmerican Energy Company as an Employer

3.5/5

MidAmerican Energy Company has a 3.5/5 stars for its overall company culture rated by their employees

  MidAmerican Energy Company CEO
bottom
40%
CEO of MidAmerican Energy Company

In the Bottom 40% of Similar Sized Companies on Comparably.

Consumer vs. Employees

MidAmerican Energy Company scored a -6 for Net Promoter Score and a -13 for Employee Net Promoter Score. NPS gauges how likely a customer of MidAmerican Energy Company would recommend the brand to a friend. ENPS measures how likely MidAmerican Energy Company employees would recommend working at MidAmerican Energy Company to a friend.

Net Promoter Score

-6
NPS Score
39%Promoters
16%Passive
45%Detractors

Employee Net Promoter Score

-13
eNPS Score
32%Promoters
23%Passive
45%Detractors

Global Ranking Snapshot

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