

Berkshire Hathaway is a multinational conglomerate holding company headed by its President & CEO, Warren Buffett. Berkshire Hathaway’s brand is ranked #360 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Berkshire Hathaway. When compared to other organizations within the Banking and Financial Services industry, Berkshire Hathaway is ranked #27. Among its major competitors, Berkshire Hathaway is ranked in 2nd place for NPS while Allegheny Technologies is 1st, and BlackRock is 3rd.
Berkshire Hathaway's Net Promoter Score (NPS) is a 20 with 51% Promoters, 18% Passives, and 31% Detractors. Net Promoter Score tracks whether Berkshire Hathaway's customers would recommend using the product based on a scale of -100 to 100.
| 51% | Promoters |
|---|---|
| 18% | Passives |
| 31% | Detractors |
| Summary | Date | Score |
|---|---|---|
Apr 2024 18 | Apr 2024 | 18 |
May 2024 15 | May 2024 | 15 |
Jun 2024 17 | Jun 2024 | 17 |
Oct 2024 19 | Oct 2024 | 19 |
Dec 2024 19 | Dec 2024 | 19 |
Feb 2025 19 | Feb 2025 | 19 |
Apr 2025 19 | Apr 2025 | 19 |
May 2025 21 | May 2025 | 21 |
Jun 2025 20 | Jun 2025 | 20 |
Oct 2025 20 | Oct 2025 | 20 |
Dec 2025 20 | Dec 2025 | 20 |
Jan 2026 21 | Jan 2026 | 21 |
Berkshire Hathaway is ranked second for NPS among its competitors. Allegheny Technologies and BlackRock come in first and third, with Allstate coming in at #4.
![]() Berkshire Hathaway | ![]() Allstate | ![]() BlackRock | ![]() Allegheny Technologies | |
| Global Ranking | #360 | #122 | #602 | #- |
| NPS | 20 | -31 | 10 | 67 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $31.46B | $108.30B | $2.46B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Berkshire Hathaway's NPS 34 points higher than Female customers.
Berkshire Hathaway's NPS was rated 34 by Male customers on Comparably.
Berkshire Hathaway's NPS was rated by Female customers on Comparably.
Berkshire Hathaway's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 33 | Caucasian | 33 |
Hispanic or Latino 50 | Hispanic or Latino | 50 |
African American/Black -20 | African American/Black | -20 |
Asian or Pacific Islander 49 | Asian or Pacific Islander | 49 |
Other -50 | Other | -50 |
Berkshire Hathaway's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
Berkshire Hathaway's NPS was rated the highest by customers who have used Berkshire Hathaway's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 0 | Less than 1 Year | 0 |
1 to 2 Years 28 | 1 to 2 Years | 28 |
2 to 5 Years -7 | 2 to 5 Years | -7 |
5 to 10 Years 49 | 5 to 10 Years | 49 |
Over 10 Years 61 | Over 10 Years | 61 |
Compared to its competitors, Berkshire Hathaway's NPS is rated right above BlackRock, and is preceded by Allegheny Technologies.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Allegheny Technologies | 67 |
![]() | Berkshire Hathaway | 20 |
![]() | BlackRock | 10 |
![]() | Weil, Gotshal & Manges | N/A |
![]() | The Carlyle Group | -1 |
![]() | Allstate | -31 |
![]() | Howard Hanna Real Estate Services | -41 |
In the Banking and Financial Services industry, Berkshire Hathaway's NPS is rated right above American Express, and is preceded by Block.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Visa | 32 |
![]() | JPMorgan Chase & Co | 31 |
![]() | Mastercard | 27 |
![]() | Stripe | 26 |
![]() | Block | 25 |
![]() | Berkshire Hathaway | 20 |
![]() | American Express | 18 |
![]() | PayPal | 9 |
![]() | USAA | 7 |
Out of the 5 Berkshire Hathaway customer reviews 4 were positive and 1 was constructive. Berkshire Hathaway customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of Berkshire Hathaway users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Berkshire Hathaway's Customer Loyalty score 27% higher than Female customers.
Berkshire Hathaway's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
Berkshire Hathaway's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 64% | 18-25 | 64% |
26-30 100% | 26-30 | 100% |
31-35 70% | 31-35 | 70% |
36-40 64% | 36-40 | 64% |
41-45 100% | 41-45 | 100% |
51-55 82% | 51-55 | 82% |
56-60 70% | 56-60 | 70% |
66+ 70% | 66+ | 70% |
Berkshire Hathaway's Customer Loyalty score was rated the highest by customers who have used Berkshire Hathaway's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Berkshire Hathaway's Customer Loyalty score was rated the highest by Banking and Financial Services industry customers, and the lowest by Arts and Entertainment industry customers.
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Compared to its competitors, Berkshire Hathaway's Customer Loyalty score is rated right above BlackRock.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Berkshire Hathaway | 78% |
![]() | BlackRock | 75% |
![]() | Allstate | 74% |
![]() | Howard Hanna Real Estate Services | 63% |
![]() | The Carlyle Group | 61% |
![]() | Allegheny Technologies | N/A |
![]() | Weil, Gotshal & Manges | N/A |
In the Banking and Financial Services industry, Berkshire Hathaway's Customer Loyalty score is rated right above Mastercard, and is preceded by PayPal.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | USAA | 87% |
![]() | American Express | 85% |
![]() | Visa | 84% |
![]() | JPMorgan Chase & Co | 83% |
![]() | PayPal | 79% |
![]() | Berkshire Hathaway | 78% |
![]() | Mastercard | 78% |
![]() | Stripe | 77% |
![]() | Block | 76% |
Berkshire Hathaway has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Berkshire Hathaway’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Banking and Financial Services industry rated Berkshire Hathaway's product the highest. Reviewers from the Tech industry rated Berkshire Hathaway the lowest at 3.5.
Berkshire Hathaway's Product Quality score was rated highest by customers who have used Berkshire Hathaway's products/services for 5 to 10 Years, and rated lowest by customers ages 56-60.
Male customers rated Berkshire Hathaway's Product Quality score 0.7 stars higher than Female customers.
Berkshire Hathaway's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4 | Caucasian | 4 |
Hispanic or Latino 3.9 | Hispanic or Latino | 3.9 |
African American/Black 3.3 | African American/Black | 3.3 |
Asian or Pacific Islander 4.6 | Asian or Pacific Islander | 4.6 |
Other 3 | Other | 3 |
Berkshire Hathaway's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
26-30 4.3 | 26-30 | 4.3 |
31-35 3.8 | 31-35 | 3.8 |
36-40 3.5 | 36-40 | 3.5 |
41-45 3.2 | 41-45 | 3.2 |
51-55 4.1 | 51-55 | 4.1 |
56-60 2.8 | 56-60 | 2.8 |
66+ 3.7 | 66+ | 3.7 |
Berkshire Hathaway's Product Quality score was rated the highest by customers who have used Berkshire Hathaway's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Berkshire Hathaway's Product Quality score was rated the highest by Banking and Financial Services industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Berkshire Hathaway's Product Quality score is rated right above BlackRock, and is preceded by Allegheny Technologies.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Allegheny Technologies | 4/5 |
![]() | Berkshire Hathaway | 3.9/5 |
![]() | BlackRock | 3.8/5 |
![]() | The Carlyle Group | 3/5 |
![]() | Allstate | 2.3/5 |
![]() | Howard Hanna Real Estate Services | 2.1/5 |
![]() | Weil, Gotshal & Manges | N/A |
In the Banking and Financial Services industry, Berkshire Hathaway's Product Quality score is rated right above Stripe, and is preceded by Mastercard.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Visa | 4.1/5 |
![]() | JPMorgan Chase & Co | 4/5 |
![]() | Mastercard | 4/5 |
![]() | Berkshire Hathaway | 3.9/5 |
![]() | Stripe | 3.8/5 |
![]() | Block | 3.6/5 |
![]() | American Express | 3.5/5 |
![]() | PayPal | 3.5/5 |
![]() | USAA | 3.3/5 |
Berkshire Hathaway has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Real Estate industry. The users from the Accounting industry think that they had the lowest ROI from Berkshire Hathaway.
Berkshire Hathaway's ROI score was rated highest by customers who have used Berkshire Hathaway's products/services for 5 to 10 Years, and rated lowest by African American/Black customers.
Male customers rated Berkshire Hathaway's ROI score 0.4 stars higher than Female customers.
Berkshire Hathaway's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Hispanic or Latino 3.4 | Hispanic or Latino | 3.4 |
African American/Black 2.7 | African American/Black | 2.7 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Other 3.1 | Other | 3.1 |
Berkshire Hathaway's ROI score was rated the highest by customers ages 51-55, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 3.9 | 18-25 | 3.9 |
26-30 3.3 | 26-30 | 3.3 |
31-35 2.8 | 31-35 | 2.8 |
36-40 2.8 | 36-40 | 2.8 |
41-45 3.1 | 41-45 | 3.1 |
51-55 4.1 | 51-55 | 4.1 |
56-60 2.8 | 56-60 | 2.8 |
66+ 3.6 | 66+ | 3.6 |
Berkshire Hathaway's ROI score was rated the highest by customers who have used Berkshire Hathaway's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Berkshire Hathaway's ROI score was rated the highest by Real Estate industry customers, and the lowest by Professional Services industry customers.
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Compared to its competitors, Berkshire Hathaway's ROI score is rated right above The Carlyle Group, and is preceded by BlackRock.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | BlackRock | 3.7/5 |
![]() | Berkshire Hathaway | 3.7/5 |
![]() | The Carlyle Group | 3.4/5 |
![]() | Allegheny Technologies | 3/5 |
![]() | Allstate | 2.3/5 |
![]() | Howard Hanna Real Estate Services | 2.1/5 |
![]() | Weil, Gotshal & Manges | N/A |
In the Banking and Financial Services industry, Berkshire Hathaway's ROI score is rated right above Block, and is preceded by Stripe.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Visa | 3.9/5 |
![]() | JPMorgan Chase & Co | 3.9/5 |
![]() | Mastercard | 3.9/5 |
![]() | Stripe | 3.7/5 |
![]() | Berkshire Hathaway | 3.7/5 |
![]() | Block | 3.6/5 |
![]() | PayPal | 3.4/5 |
![]() | American Express | 3.3/5 |
![]() | USAA | 3.2/5 |
Berkshire Hathaway has an overall Customer Satisfaction score of 77 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Berkshire Hathaway's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers ages 41-45.
Male customers rated Berkshire Hathaway's Customer Satisfaction score 15 points higher than Female customers.
Very Satisfied | 54% | |
|---|---|---|
Satisfied | 31% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 15% |
Very Satisfied | 20% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 30% |
Berkshire Hathaway's Customer Satisfaction (CSAT) score was rated 84% according to Caucasian users and customers.
Berkshire Hathaway's Customer Satisfaction (CSAT) score was rated 75% according to Hispanic or Latino users and customers.
Berkshire Hathaway's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.
Berkshire Hathaway's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
Berkshire Hathaway's Customer Satisfaction (CSAT) score was rated 50% according to Other users and customers.
Berkshire Hathaway's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 26-30 | 100% | |||||||||||||||
| 36-40 | 67% | |||||||||||||||
| 41-45 | 33% | |||||||||||||||
| 51-55 | 80% | |||||||||||||||
| 66+ | 70% |
Berkshire Hathaway's Customer Satisfaction score was rated the highest by customers who have used Berkshire Hathaway's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Berkshire Hathaway's Customer Satisfaction score was rated the highest by Banking and Financial Services industry customers, and the lowest by Tech industry customers.
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}Compared to its competitors, Berkshire Hathaway's Customer Satisfaction score is rated right above The Carlyle Group, and is preceded by BlackRock.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | BlackRock | 78% |
![]() | Berkshire Hathaway | 77% |
![]() | The Carlyle Group | 47% |
![]() | Allstate | 33% |
![]() | Howard Hanna Real Estate Services | 27% |
![]() | Allegheny Technologies | 0% |
![]() | Weil, Gotshal & Manges | 0% |
In the Banking and Financial Services industry, Berkshire Hathaway's Customer Satisfaction score is rated right above JPMorgan Chase & Co, and is preceded by Mastercard.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Visa | 82% |
![]() | Mastercard | 79% |
![]() | Berkshire Hathaway | 77% |
![]() | JPMorgan Chase & Co | 77% |
![]() | Stripe | 68% |
![]() | PayPal | 64% |
![]() | Block | 63% |
![]() | American Express | 62% |
![]() | USAA | 30% |
Berkshire Hathaway has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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Omaha, NE
http://www.berkshirehathaway.com
402-346-1400
Berkshire Hathaway's Customer Service score was rated highest by customers ages 26-30, and rated lowest by customers ages 56-60.
Male customers rated Berkshire Hathaway's Customer Service score 0.5 stars higher than Female customers.
Berkshire Hathaway's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
Hispanic or Latino 3.6 | Hispanic or Latino | 3.6 |
African American/Black 3.1 | African American/Black | 3.1 |
Asian or Pacific Islander 4.6 | Asian or Pacific Islander | 4.6 |
Other 3 | Other | 3 |
Berkshire Hathaway's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.6 | 18-25 | 4.6 |
26-30 4.8 | 26-30 | 4.8 |
31-35 2.8 | 31-35 | 2.8 |
36-40 3.2 | 36-40 | 3.2 |
41-45 3.1 | 41-45 | 3.1 |
51-55 3.8 | 51-55 | 3.8 |
56-60 2.8 | 56-60 | 2.8 |
66+ 3.5 | 66+ | 3.5 |
Berkshire Hathaway's Customer Service score was rated the highest by customers who have used Berkshire Hathaway's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Berkshire Hathaway's Customer Service score was rated the highest by Banking and Financial Services industry customers, and the lowest by Accounting industry customers.
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Compared to its competitors, Berkshire Hathaway's Customer Service score is rated right above The Carlyle Group, and is preceded by BlackRock.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | BlackRock | 3.8/5 |
![]() | Berkshire Hathaway | 3.8/5 |
![]() | The Carlyle Group | 3.8/5 |
![]() | Allegheny Technologies | 3/5 |
![]() | Allstate | 2.4/5 |
![]() | Howard Hanna Real Estate Services | 2.2/5 |
![]() | Weil, Gotshal & Manges | N/A |
In the Banking and Financial Services industry, Berkshire Hathaway's Customer Service score is rated right above Stripe, and is preceded by Mastercard.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Visa | 4/5 |
![]() | JPMorgan Chase & Co | 4/5 |
![]() | Mastercard | 3.9/5 |
![]() | Berkshire Hathaway | 3.8/5 |
![]() | Stripe | 3.6/5 |
![]() | Block | 3.4/5 |
![]() | American Express | 3.4/5 |
![]() | USAA | 3.3/5 |
![]() | PayPal | 3.3/5 |
Berkshire Hathaway has a 3.6/5 stars for its overall company culture rated by their employees

Berkshire Hathaway scored a 20 for Net Promoter Score and a 4 for Employee Net Promoter Score. NPS gauges how likely a customer of Berkshire Hathaway would recommend the brand to a friend. ENPS measures how likely Berkshire Hathaway employees would recommend working at Berkshire Hathaway to a friend.
| 51% | Promoters |
|---|---|
| 18% | Passive |
| 31% | Detractors |
| 46% | Promoters |
|---|---|
| 12% | Passive |
| 42% | Detractors |
Berkshire Hathaway is ranked #360 in the Global Top 100 Brands. It ranks just behind Burberry and just ahead of TOMS Shoes.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
358 | ![]() | Mozilla | ![]() | Mitchell Baker | Tech |
359 | ![]() | Burberry | ![]() | Marco Gobbetti | Fashion and Beauty |
360 | ![]() | Berkshire Hathaway | ![]() | Warren Buffett | Banking and Financial Services |
361 | ![]() | TOMS Shoes | ![]() | Magnus Wedhammar | Fashion and Beauty |
362 | ![]() | Armani | ![]() | Giorgio Armani | Fashion and Beauty |
363 | ![]() | Concentrix | ![]() | Chris Caldwell | Business and Consumer Services |
364 | ![]() | Schneider Electric | ![]() | Olivier Blum | Energy and Manufacturing |
Berkshire Hathaway is ranked #27 in the Banking and Financial Services Industry. It ranks just behind Fiserv and just ahead of Xero Inc.
| RANK | COMPANY | Location | |
|---|---|---|---|
25 | ![]() | Northwestern Mutual | Milwaukee, WI |
26 | ![]() | Fiserv | Brookfield, WI |
27 | ![]() | Berkshire Hathaway | Omaha, NE |
28 | ![]() | Xero Inc | Denver, CO |
29 | ![]() | BBVA | Madrid, NE |
30 | ![]() | Freddie Mac | Mclean, VA |
31 | ![]() | BNP Paribas | Paris, OH |