-17
NPS
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NKD
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About NKD's Brand
The NKD Clothing Online Store shopping is fun, comfortable from home. Among its major competitors, NKD is ranked in 5th place for NPS while Takko Fashion is 1st, and LIDL is 2nd.
Brand at a Glance
73%
Customer Loyalty
3.2/5
Product Quality
4/5
Pricing
3.7/5
Customer Service
NKD Ranking
- #4 / 4 of its competitors
NKD NPS
NKD's Net Promoter Score (NPS) is a -17 with 33% Promoters, 17% Passives, and 50% Detractors. Net Promoter Score tracks whether NKD's customers would recommend using the product based on a scale of -100 to 100.
NKD Overall NPS
| 33% | Promoters |
|---|---|
| 17% | Passives |
| 50% | Detractors |
NKD NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2021 -50 | Oct 2021 | -50 |
Feb 2022 -66 | Feb 2022 | -66 |
Apr 2022 -25 | Apr 2022 | -25 |
Oct 2022 -40 | Oct 2022 | -40 |
Feb 2023 -17 | Feb 2023 | -17 |
How Other Brands Compare
NKD is ranked #4 for NPS among its competitors. Takko Fashion and LIDL come in first and second, with C&A Clothing Company coming in at third.
NKD |  LIDL |  Takko Fashion |  C&A Clothing Company | |
| Global Ranking | #- | #890 | #- | #- |
| NPS | -17 | 40 | 60 | 4 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
NKD NPS vs. Competitors
Compared to its competitors, NKD's NPS is rated right below Kik.
| COMPANY | NPS Score | |
|---|---|---|
| Takko Fashion | 60 |
| LIDL | 40 |
| C&A Clothing Company | 4 |
 | Kik | -10 |
| NKD | -17 |
NKD Customer Loyalty
73%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
73% of NKD users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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NKD Customer Loyalty vs. Competitors
Compared to its competitors, NKD's Customer Loyalty score is rated right below C&A Clothing Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Takko Fashion | 85% |
| Kik | 85% |
| LIDL | 80% |
| C&A Clothing Company | 75% |
| NKD | 73% |
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NKD Product Quality
3.2/5
NKD has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.
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NKD Product Information
NKD’s product quality score is a 3.2 out of 5 as rated by its users and customers.
- Website
- http://www.nkd.com/
- Company Size
- 10,000+ Employees
Industry
Tech
Fashion and Beauty
Ecommerce and Marketplaces
Social
NKD Product Quality vs. Competitors
Compared to its competitors, NKD's Product Quality score is rated right below Kik.
| COMPANY | Product Quality Score | |
|---|---|---|
| Takko Fashion | 4.1/5 |
| LIDL | 4/5 |
| C&A Clothing Company | 3.8/5 |
| Kik | 3.4/5 |
| NKD | 3.2/5 |
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NKD Pricing
NKD ROI & Value For Money
4/5
NKD has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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NKD Pricing vs. Competitors
Compared to its competitors, NKD's ROI score is rated right above Takko Fashion.
| COMPANY | Pricing Score | |
|---|---|---|
| NKD | 4/5 |
| Takko Fashion | 4/5 |
| LIDL | 4/5 |
| C&A Clothing Company | 3.9/5 |
| Kik | 3.2/5 |
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NKD Customer Satisfaction (CSAT)
NKD Customer Satisfaction (CSAT) Score
50 / 100
NKD has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
25%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
NKD Customer Satisfaction vs. Competitors
Compared to its competitors, NKD's Customer Satisfaction score is rated right below Kik.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Takko Fashion | 100% |
| C&A Clothing Company | 87% |
| LIDL | 81% |
| Kik | 69% |
| NKD | 50% |
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NKD Customer Service
3.7/5
NKD has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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About NKD's Customer Service
Address
Bindlach,
Website
http://www.nkd.com/
Phone Number
8920188840
NKD Customer Service vs. Competitors
Compared to its competitors, NKD's Customer Service score is rated right above Kik, and is preceded by C&A Clothing Company.
| COMPANY | Customer Service Score | |
|---|---|---|
| Takko Fashion | 4/5 |
| LIDL | 3.9/5 |
| C&A Clothing Company | 3.8/5 |
| NKD | 3.7/5 |
| Kik | 3.1/5 |
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NKD as an Employer
2.8/5
NKD has a 2.8/5 stars for its overall company culture rated by their employees
bottom
5%
Consumer vs. Employees
NKD scored a -17 for Net Promoter Score and a 0 for Employee Net Promoter Score. NPS gauges how likely a customer of NKD would recommend the brand to a friend. ENPS measures how likely NKD employees would recommend working at NKD to a friend.
Net Promoter Score
-17
NPS Score
| 33% | Promoters |
|---|---|
| 17% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
0
eNPS Score
| 33% | Promoters |
|---|---|
| 34% | Passive |
| 33% | Detractors |
