-39
NPS
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CVS Pharmacy
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About CVS Pharmacy's Brand
CVS pharmacy is a retail chain sells prescription drugs as well as general merchandise. Among its major competitors, CVS Pharmacy is ranked in 4th place for NPS while Walmart is 1st, and Walgreens is 2nd.Their current market cap is $97.43B
Brand at a Glance
69%
Customer Loyalty
2.6/5
Product Quality
2.6/5
Pricing
2.2/5
Customer Service
CVS Pharmacy Ranking
- #4 / 4 of its competitors
CVS Pharmacy NPS
CVS Pharmacy's Net Promoter Score (NPS) is a -39 with 23% Promoters, 15% Passives, and 62% Detractors. Net Promoter Score tracks whether CVS Pharmacy's customers would recommend using the product based on a scale of -100 to 100.
CVS Pharmacy Overall NPS
| 23% | Promoters |
|---|---|
| 15% | Passives |
| 62% | Detractors |
CVS Pharmacy NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2021 100 | Oct 2021 | 100 |
Aug 2022 100 | Aug 2022 | 100 |
Oct 2022 100 | Oct 2022 | 100 |
Nov 2022 50 | Nov 2022 | 50 |
Dec 2022 20 | Dec 2022 | 20 |
May 2023 -1 | May 2023 | -1 |
Jul 2023 -13 | Jul 2023 | -13 |
Nov 2023 -27 | Nov 2023 | -27 |
Sep 2024 -33 | Sep 2024 | -33 |
Nov 2025 -38 | Nov 2025 | -38 |
How Other Brands Compare
CVS Pharmacy is ranked #4 for NPS among its competitors. Walmart and Walgreens come in first and second, with Rite Aid coming in at third. Among those competitors, it is the second most valued company behind Walmart.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
CVS Pharmacy NPS by Gender
CVS Pharmacy's NPS was rated -34 by Female customers on Comparably.
Female
-34
CVS Pharmacy's NPS was rated -34 by Female customers on Comparably.
33%
Promoters
0%
Passives
67%
Detractors
Male
N/A
CVS Pharmacy's NPS is not yet rated by Male customers.
0%
Promoters
0%
Passives
0%
Detractors
CVS Pharmacy NPS vs. Competitors
Compared to its competitors, CVS Pharmacy's NPS is rated right above Duane Reade, and is preceded by Rite Aid.
| COMPANY | NPS Score | |
|---|---|---|
 | Walmart | 7 |
 | Saga Group | N/A |
 | Walgreens | -7 |
 | Rite Aid | -17 |
| CVS Pharmacy | -39 |
 | Duane Reade | -62 |
CVS Pharmacy Customer Loyalty
69%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of CVS Pharmacy users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
CVS Pharmacy Customer Loyalty Score by Gender
CVS Pharmacy's Customer Loyalty score was rated 70 by Female customers on Comparably.
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Female
70%
Yes
Male
N/A
Yes
CVS Pharmacy Customer Loyalty vs. Competitors
Compared to its competitors, CVS Pharmacy's Customer Loyalty score is rated right above Rite Aid, and is preceded by Walgreens.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Duane Reade | 78% |
| Walmart | 76% |
| Walgreens | 75% |
| CVS Pharmacy | 69% |
| Rite Aid | 68% |
| Saga Group | N/A |
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CVS Pharmacy Product Quality
2.6/5
CVS Pharmacy has an overall Product Quality score of 2.6 out of 5 stars rated by its users and customers.
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CVS Pharmacy Product Information
CVS Pharmacy’s product quality score is a 2.6 out of 5 as rated by its users and customers.
- Website
- https://www.cvs.com
- Company Size
- 10,000+ Employees
Industry
Consumer Services
Healthcare
Quick Insights into CVS Pharmacy Product Quality
CVS Pharmacy's Product Quality score was rated highest by Female customers.
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Ranked CVS Pharmacy Product Quality the Highest
CVS Pharmacy Product Quality Score by Gender
CVS Pharmacy's Product Quality score was rated 2.3 by Female customers on Comparably.
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Female
2.3/5
Male
N/A
CVS Pharmacy Product Quality vs. Competitors
Compared to its competitors, CVS Pharmacy's Product Quality score is rated right above Duane Reade, and is preceded by Rite Aid.
| COMPANY | Product Quality Score | |
|---|---|---|
| Walmart | 3.5/5 |
| Walgreens | 3.2/5 |
| Rite Aid | 2.9/5 |
| CVS Pharmacy | 2.6/5 |
| Duane Reade | 1.7/5 |
| Saga Group | N/A |
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CVS Pharmacy Pricing
CVS Pharmacy ROI & Value For Money
2.6/5
CVS Pharmacy has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
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Quick Insights into CVS Pharmacy ROI
CVS Pharmacy's ROI score was rated highest by Female customers.
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Ranked CVS Pharmacy ROI the Highest
CVS Pharmacy ROI Score by Gender
CVS Pharmacy's ROI score was rated 3.1 by Female customers on Comparably.
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Female
3.1/5
Male
N/A
CVS Pharmacy Pricing vs. Competitors
Compared to its competitors, CVS Pharmacy's ROI score is rated right above Duane Reade, and is preceded by Rite Aid.
| COMPANY | Pricing Score | |
|---|---|---|
| Walmart | 3.5/5 |
| Walgreens | 3.1/5 |
| Rite Aid | 3.1/5 |
| CVS Pharmacy | 2.6/5 |
| Duane Reade | 1.8/5 |
| Saga Group | N/A |
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CVS Pharmacy Customer Satisfaction (CSAT)
CVS Pharmacy Customer Satisfaction (CSAT) Score
36 / 100
CVS Pharmacy has an overall Customer Satisfaction score of 36 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
36%
Satisfied
0%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
36%
Very Dissatisfied
18%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into CVS Pharmacy Customer Satisfaction
CVS Pharmacy's Customer Satisfaction score was rated highest by Female customers.
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Ranked CVS Pharmacy Customer Satisfaction the Highest
CVS Pharmacy Customer Satisfaction Score by Gender
CVS Pharmacy's Customer Satisfaction score was rated 34 by Female customers on Comparably.
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34 / 100
FemaleVery Satisfied | 34% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 33% | |
Very Dissatisfied | 33% |
CVS Pharmacy Customer Satisfaction vs. Competitors
Compared to its competitors, CVS Pharmacy's Customer Satisfaction score is rated right above Duane Reade, and is preceded by Rite Aid.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Walmart | 66% |
| Walgreens | 55% |
| Rite Aid | 45% |
| CVS Pharmacy | 36% |
| Duane Reade | 36% |
| Saga Group | 0% |
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CVS Pharmacy Customer Service
2.2/5
CVS Pharmacy has an overall Customer Service score of 2.2 out of 5 stars rated by its users and customers.
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About CVS Pharmacy's Customer Service
Address
Woonsocket, RI
Website
https://www.cvs.com
Phone Number
----------------
Quick Insights into CVS Pharmacy Customer Service
CVS Pharmacy's Customer Service score was rated highest by Female customers.
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Ranked CVS Pharmacy Customer Service the Highest
CVS Pharmacy Customer Service Score by Gender
CVS Pharmacy's Customer Service score was rated 2 by Female customers on Comparably.
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Female
2/5
Male
N/A
CVS Pharmacy Customer Service vs. Competitors
Compared to its competitors, CVS Pharmacy's Customer Service score is rated right above Duane Reade, and is preceded by Rite Aid.
| COMPANY | Customer Service Score | |
|---|---|---|
| Walmart | 3.3/5 |
| Walgreens | 3/5 |
| Rite Aid | 3/5 |
| CVS Pharmacy | 2.2/5 |
| Duane Reade | 1.6/5 |
| Saga Group | N/A |
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CVS Pharmacy as an Employer
2.5/5
CVS Pharmacy has a 2.5/5 stars for its overall company culture rated by their employees
bottom
10%
Consumer vs. Employees
CVS Pharmacy scored a -39 for Net Promoter Score and a -60 for Employee Net Promoter Score. NPS gauges how likely a customer of CVS Pharmacy would recommend the brand to a friend. ENPS measures how likely CVS Pharmacy employees would recommend working at CVS Pharmacy to a friend.
Net Promoter Score
-39
NPS Score
| 23% | Promoters |
|---|---|
| 15% | Passive |
| 62% | Detractors |
Employee Net Promoter Score
-60
eNPS Score
| 20% | Promoters |
|---|---|
| 0% | Passive |
| 80% | Detractors |
