86
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
Ocean Spray Cranberries Inc.
Marketing or Exec? Claim Your Free Account
About Ocean Spray Cranberries Inc. Brand
Ocean Spray Cranberries Inc. is a group of people who harvest cranberries and grapefruit, and use them to create final products. Among its major competitors, Ocean Spray Cranberries Inc. is ranked in 1st place for NPS while Dole Food Company is 2nd, and Tropicana Beverage Group is 3rd.
Brand at a Glance
76%
Customer Loyalty
4.2/5
Product Quality
3.7/5
Pricing
3.8/5
Customer Service
Ocean Spray Cranberries Inc. Ranking
- #1 / 4 of its competitors
Ocean Spray Cranberries Inc. NPS
Ocean Spray Cranberries Inc.'s Net Promoter Score (NPS) is a 86 with 86% Promoters, 14% Passives, and 0% Detractors. Net Promoter Score tracks whether Ocean Spray Cranberries Inc.'s customers would recommend using the product based on a scale of -100 to 100.
Ocean Spray Cranberries Inc. Overall NPS
| 86% | Promoters |
|---|---|
| 14% | Passives |
| 0% | Detractors |
Ocean Spray Cranberries Inc. NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2022 100 | May 2022 | 100 |
Jun 2022 100 | Jun 2022 | 100 |
Feb 2023 100 | Feb 2023 | 100 |
Jan 2024 100 | Jan 2024 | 100 |
Mar 2024 80 | Mar 2024 | 80 |
Apr 2024 83 | Apr 2024 | 83 |
Sep 2025 85 | Sep 2025 | 85 |
How Other Brands Compare
Ocean Spray Cranberries Inc. is ranked first for NPS among its competitors. Dole Food Company and Tropicana Beverage Group come in second and third, with Minute Maid coming in at #4.
Ocean Spray Cranberries Inc. |  Dole Food Company |  Tropicana Beverage Group |  Minute Maid | |
| Global Ranking | #- | #207 | #- | #- |
| NPS | 86 | 19 | 0 | 0 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Ocean Spray Cranberries Inc. NPS by Gender
Ocean Spray Cranberries Inc.'s NPS was rated 100 by Female customers on Comparably.
Female
100
Ocean Spray Cranberries Inc.'s NPS was rated 100 by Female customers on Comparably.
100%
Promoters
0%
Passives
0%
Detractors
Male
N/A
Ocean Spray Cranberries Inc.'s NPS is not yet rated by Male customers.
0%
Promoters
0%
Passives
0%
Detractors
Ocean Spray Cranberries Inc. NPS vs. Competitors
Compared to its competitors, Ocean Spray Cranberries Inc.'s NPS is rated right above Dole Food Company.
| COMPANY | NPS Score | |
|---|---|---|
| Ocean Spray Cranberries Inc. | 86 |
| Dole Food Company | 19 |
| Tropicana Beverage Group | 0 |
| Minute Maid | 0 |
 | Mott's | N/A |
 | Sunsweet Growers Inc. | -1 |
Ocean Spray Cranberries Inc. Customer Loyalty
76%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
76% of Ocean Spray Cranberries Inc. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Ocean Spray Cranberries Inc. Customer Loyalty Score by Gender
Ocean Spray Cranberries Inc.'s Customer Loyalty score was rated 100 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Ocean Spray Cranberries Inc..
Female
100%
Yes
Male
N/A
Yes
Ocean Spray Cranberries Inc. Customer Loyalty vs. Competitors
Compared to its competitors, Ocean Spray Cranberries Inc.'s Customer Loyalty score is rated right above Sunsweet Growers Inc., and is preceded by Dole Food Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Minute Maid | 100% |
| Dole Food Company | 78% |
| Ocean Spray Cranberries Inc. | 76% |
| Sunsweet Growers Inc. | 69% |
| Tropicana Beverage Group | 55% |
| Mott's | N/A |
Unlock Ocean Spray Cranberries Inc. Customer Loyalty vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Ocean Spray Cranberries Inc. Customer Loyalty vs. Competitors data and gain insights into your customers today.
Ocean Spray Cranberries Inc. Product Quality
4.2/5
Ocean Spray Cranberries Inc. has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Ocean Spray Cranberries Inc. overall Product Quality score rated by its users and customers.
Ocean Spray Cranberries Inc. Product Information
Ocean Spray Cranberries Inc.’s product quality score is a 4.2 out of 5 as rated by its users and customers.
- Website
- http://www.oceanspray.com/
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Food and Beverages
Quick Insights into Ocean Spray Cranberries Inc. Product Quality
Ocean Spray Cranberries Inc.'s Product Quality score was rated highest by Female customers.
Sign Up to unlock insights into how customers have ranked Ocean Spray Cranberries Inc. Product Quality.
Ranked Ocean Spray Cranberries Inc. Product Quality the Highest
Ocean Spray Cranberries Inc. Product Quality Score by Gender
Ocean Spray Cranberries Inc.'s Product Quality score was rated 4.6 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Ocean Spray Cranberries Inc..
Female
4.6/5
Male
N/A
Ocean Spray Cranberries Inc. Product Quality vs. Competitors
Compared to its competitors, Ocean Spray Cranberries Inc.'s Product Quality score is rated right above Minute Maid.
| COMPANY | Product Quality Score | |
|---|---|---|
| Ocean Spray Cranberries Inc. | 4.2/5 |
| Minute Maid | 4/5 |
| Sunsweet Growers Inc. | 3.9/5 |
| Tropicana Beverage Group | 3.7/5 |
| Dole Food Company | 3.7/5 |
| Mott's | N/A |
Unlock Ocean Spray Cranberries Inc. Product Quality vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Ocean Spray Cranberries Inc. Product Quality vs. Competitors data and gain insights into your customers today.
Ocean Spray Cranberries Inc. Pricing
Ocean Spray Cranberries Inc. ROI & Value For Money
3.7/5
Ocean Spray Cranberries Inc. has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock Ocean Spray Cranberries Inc. overall ROI score rated by its users and customers.
Quick Insights into Ocean Spray Cranberries Inc. ROI
Ocean Spray Cranberries Inc.'s ROI score was rated highest by Female customers.
Sign Up to unlock insights into how customers have ranked Ocean Spray Cranberries Inc. ROI score.
Ranked Ocean Spray Cranberries Inc. ROI the Highest
Ocean Spray Cranberries Inc. ROI Score by Gender
Ocean Spray Cranberries Inc.'s ROI score was rated 4.1 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Ocean Spray Cranberries Inc..
Female
4.1/5
Male
N/A
Ocean Spray Cranberries Inc. Pricing vs. Competitors
Compared to its competitors, Ocean Spray Cranberries Inc.'s ROI score is rated right above Dole Food Company.
| COMPANY | Pricing Score | |
|---|---|---|
| Ocean Spray Cranberries Inc. | 3.7/5 |
| Dole Food Company | 3.5/5 |
| Minute Maid | 3.5/5 |
| Sunsweet Growers Inc. | 3.5/5 |
| Tropicana Beverage Group | 2.7/5 |
| Mott's | N/A |
Unlock Ocean Spray Cranberries Inc. ROI vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Ocean Spray Cranberries Inc. ROI vs. Competitors data and gain insights into your customers today.
Ocean Spray Cranberries Inc. Customer Satisfaction (CSAT)
Ocean Spray Cranberries Inc. Customer Satisfaction (CSAT) Score
100 / 100
Ocean Spray Cranberries Inc. has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Ocean Spray Cranberries Inc. Customer Satisfaction
Ocean Spray Cranberries Inc.'s Customer Satisfaction score was rated highest by Female customers.
Sign Up to unlock insights into how customers have ranked Ocean Spray Cranberries Inc. Customer Satisfaction.
Ranked Ocean Spray Cranberries Inc. Customer Satisfaction the Highest
Ocean Spray Cranberries Inc. Customer Satisfaction Score by Gender
Ocean Spray Cranberries Inc.'s Customer Satisfaction score was rated 100 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Ocean Spray Cranberries Inc..
100 / 100
FemaleVery Satisfied | 100% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Ocean Spray Cranberries Inc. Customer Satisfaction vs. Competitors
Compared to its competitors, Ocean Spray Cranberries Inc.'s Customer Satisfaction score is rated right above Tropicana Beverage Group.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Ocean Spray Cranberries Inc. | 100% |
| Tropicana Beverage Group | 100% |
| Minute Maid | 100% |
| Sunsweet Growers Inc. | 86% |
| Dole Food Company | 74% |
| Mott's | 0% |
Unlock Ocean Spray Cranberries Inc. Customer Satisfaction vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Ocean Spray Cranberries Inc. Customer Satisfaction vs. Competitors data and gain insights into your customers today.
Ocean Spray Cranberries Inc. Customer Service
3.8/5
Ocean Spray Cranberries Inc. has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
Sign Up to unlock Ocean Spray Cranberries Inc. overall Customer Service score rated by its users and customers.
About Ocean Spray Cranberries Inc.'s Customer Service
Address
One Ocean Spray Drive Lakeville-, Middleboro, MA 02349
Website
http://www.oceanspray.com/
Quick Insights into Ocean Spray Cranberries Inc. Customer Service
Ocean Spray Cranberries Inc.'s Customer Service score was rated highest by Female customers.
Sign Up to unlock insights into how customers have ranked Ocean Spray Cranberries Inc. Customer Service score.
Ranked Ocean Spray Cranberries Inc. Customer Service the Highest
Ocean Spray Cranberries Inc. Customer Service Score by Gender
Ocean Spray Cranberries Inc.'s Customer Service score was rated 4.3 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Ocean Spray Cranberries Inc..
Female
4.3/5
Male
N/A
Ocean Spray Cranberries Inc. Customer Service vs. Competitors
Compared to its competitors, Ocean Spray Cranberries Inc.'s Customer Service score is rated right above Dole Food Company.
| COMPANY | Customer Service Score | |
|---|---|---|
| Ocean Spray Cranberries Inc. | 3.8/5 |
| Dole Food Company | 3.6/5 |
| Minute Maid | 3.5/5 |
| Sunsweet Growers Inc. | 3.3/5 |
| Tropicana Beverage Group | 3/5 |
| Mott's | N/A |
Unlock Ocean Spray Cranberries Inc. Customer Service vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Ocean Spray Cranberries Inc. Customer Service vs. Competitors data and gain insights into your customers today.
Ocean Spray Cranberries Inc. as an Employer
2.9/5
Ocean Spray Cranberries Inc. has a 2.9/5 stars for its overall company culture rated by their employees
bottom
5%
CEO of Ocean Spray Cranberries Inc.
In the Bottom 5% of Similar Sized Companies on Comparably.
Consumer vs. Employees
Ocean Spray Cranberries Inc. scored a 86 for Net Promoter Score and a -70 for Employee Net Promoter Score. NPS gauges how likely a customer of Ocean Spray Cranberries Inc. would recommend the brand to a friend. ENPS measures how likely Ocean Spray Cranberries Inc. employees would recommend working at Ocean Spray Cranberries Inc. to a friend.
Net Promoter Score
86
NPS Score
| 86% | Promoters |
|---|---|
| 14% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
-70
eNPS Score
| 10% | Promoters |
|---|---|
| 10% | Passive |
| 80% | Detractors |
