10
NPS
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Opendoor
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About Opendoor's Brand
Opendoor has provides people across the US with a radically simple way to buy, sell or trade-in a home. Among its major competitors, Opendoor is ranked in 1st place for NPS while Redfin is 2nd, and Radius is 3rd. Overall, Opendoor has a neutral social sentiment, when analyzing social media channels and online mentions.Their current valuation is $4.00B
Brand at a Glance
57%
Customer Loyalty
3/5
Product Quality
3.1/5
Pricing
3.2/5
Customer Service
Opendoor Ranking
- #1 / 4 of its competitors
Opendoor NPS
Opendoor's Net Promoter Score (NPS) is a 10 with 49% Promoters, 12% Passives, and 39% Detractors. Net Promoter Score tracks whether Opendoor's customers would recommend using the product based on a scale of -100 to 100.
Opendoor Overall NPS
| 49% | Promoters |
|---|---|
| 12% | Passives |
| 39% | Detractors |
Opendoor NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2023 6 | Feb 2023 | 6 |
Jun 2023 5 | Jun 2023 | 5 |
Jul 2023 3 | Jul 2023 | 3 |
Aug 2023 5 | Aug 2023 | 5 |
Sep 2023 8 | Sep 2023 | 8 |
Nov 2023 6 | Nov 2023 | 6 |
Apr 2024 8 | Apr 2024 | 8 |
Aug 2024 7 | Aug 2024 | 7 |
Feb 2025 9 | Feb 2025 | 9 |
Jun 2025 11 | Jun 2025 | 11 |
Aug 2025 13 | Aug 2025 | 13 |
Dec 2025 11 | Dec 2025 | 11 |
How Other Brands Compare
Opendoor is ranked first for NPS among its competitors. Redfin and Radius come in second and third, with Knock coming in at #4. Among those competitors, it is the second most valued company behind Redfin.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Opendoor NPS by Gender
Female customers rated Opendoor's NPS 5 points higher than Male customers.
Male
-16
Opendoor's NPS was rated -16 by Male customers on Comparably.
38%
Promoters
8%
Passives
54%
Detractors
Female
-11
Opendoor's NPS was rated -11 by Female customers on Comparably.
33%
Promoters
23%
Passives
44%
Detractors
Opendoor NPS by Ethnicity
Opendoor's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
Asian or Pacific Islander 0 | Asian or Pacific Islander | 0 |
Other -100 | Other | -100 |
Opendoor NPS by Age
Opendoor's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 46-50.
Opendoor NPS by Usage
Opendoor's NPS was rated the highest by customers who have used Opendoor's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -7 | Less than 1 Year | -7 |
1 to 2 Years -72 | 1 to 2 Years | -72 |
Opendoor Customer Reviews
Out of the 6 Opendoor customer reviews 2 were positive and 4 were constructive. Opendoor customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Opendoor Customer Loyalty
57%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
57% of Opendoor users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Opendoor Customer Loyalty Score by Gender
Female customers rated Opendoor's Customer Loyalty score 5% higher than Male customers.
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Male
65%
Yes
Female
70%
Yes
Opendoor Customer Loyalty Score by Ethnicity
Opendoor's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Opendoor.
73
out of 100
Caucasian
78
out of 100
Asian or Pacific Islander
40
out of 100
Other
Opendoor Customer Loyalty Score by Age
Opendoor's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 18-25.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 40% | 18-25 | 40% |
36-40 78% | 36-40 | 78% |
46-50 82% | 46-50 | 82% |
56-60 70% | 56-60 | 70% |
Opendoor Customer Loyalty Score by Usage
Opendoor's Customer Loyalty score was rated the highest by customers who have used Opendoor's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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Opendoor Customer Loyalty Score by Industry
Opendoor's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Real Estate industry customers.
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Opendoor Customer Loyalty vs. Competitors
Compared to its competitors, Opendoor's Customer Loyalty score is rated right above HomeLight, and is preceded by Radius.
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Opendoor Product Quality
3/5
Opendoor has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.
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Opendoor Product Information
Opendoor’s product quality score is a 3 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Opendoor's product the highest. Reviewers from the Real Estate industry rated Opendoor the lowest at 3.4.
- Website
- http://www.opendoor.com/
- Company Size
- 1,001-5,000 Employees
Industry
Real Estate
Quick Insights into Opendoor Product Quality
Opendoor's Product Quality score was rated highest by customers ages 36-40, and rated lowest by Other customers.
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Ranked Opendoor Product Quality the Highest
Ranked Opendoor Product Quality the Lowest
Opendoor Product Quality Score by Gender
Female customers rated Opendoor's Product Quality score 1 stars higher than Male customers.
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Male
2.6/5
Female
3.6/5
Opendoor Product Quality Score by Ethnicity
Opendoor's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Opendoor.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
Asian or Pacific Islander 3 | Asian or Pacific Islander | 3 |
Other 1.5 | Other | 1.5 |
Opendoor Product Quality Score by Age
Opendoor's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 46-50.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Opendoor.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 2.3 | 18-25 | 2.3 |
36-40 4.4 | 36-40 | 4.4 |
46-50 2.3 | 46-50 | 2.3 |
56-60 4.1 | 56-60 | 4.1 |
Opendoor Product Quality Score by Usage
Opendoor's Product Quality score was rated the highest by customers who have used Opendoor's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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Opendoor Product Quality Score by Industry
Opendoor's Product Quality score was rated the highest by Tech industry customers, and the lowest by Real Estate industry customers.
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Opendoor Product Quality vs. Competitors
Compared to its competitors, Opendoor's Product Quality score is rated right above HomeLight, and is preceded by Radius.
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Opendoor Pricing
Opendoor ROI & Value For Money
3.1/5
Opendoor has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.
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Opendoor Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Real Estate industry think that they had the lowest ROI from Opendoor.
Quick Insights into Opendoor ROI
Opendoor's ROI score was rated highest by customers ages 36-40, and rated lowest by Other customers.
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Ranked Opendoor ROI the Highest
Ranked Opendoor ROI the Lowest
Opendoor ROI Score by Gender
Female customers rated Opendoor's ROI score 0.8 stars higher than Male customers.
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Male
2.6/5
Female
3.4/5
Opendoor ROI Score by Ethnicity
Opendoor's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Opendoor.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
Asian or Pacific Islander 3 | Asian or Pacific Islander | 3 |
Other 1.5 | Other | 1.5 |
Opendoor ROI Score by Age
Opendoor's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 46-50.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Opendoor.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 2.5 | 18-25 | 2.5 |
36-40 4.5 | 36-40 | 4.5 |
46-50 2.3 | 46-50 | 2.3 |
56-60 4.3 | 56-60 | 4.3 |
Opendoor ROI Score by Usage
Opendoor's ROI score was rated the highest by customers who have used Opendoor's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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Opendoor ROI Score by Industry
Opendoor's ROI score was rated the highest by Accounting industry customers, and the lowest by Real Estate industry customers.
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Opendoor Pricing vs. Competitors
Compared to its competitors, Opendoor's ROI score is rated right above HomeLight, and is preceded by Redfin.
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Opendoor Customer Satisfaction (CSAT)
Opendoor Customer Satisfaction (CSAT) Score
55 / 100
Opendoor has an overall Customer Satisfaction score of 55 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
33%
Satisfied
22%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
9%
Very Dissatisfied
24%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Opendoor Customer Satisfaction
Opendoor's Customer Satisfaction score was rated highest by customers from the Accounting industry, and rated lowest by Male customers.
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Ranked Opendoor Customer Satisfaction the Highest
Ranked Opendoor Customer Satisfaction the Lowest
Opendoor Customer Satisfaction Score by Gender
Female customers rated Opendoor's Customer Satisfaction score 42 points higher than Male customers.
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30 / 100
MaleVery Satisfied | 10% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 10% | |
Dissatisfied | 10% | |
Very Dissatisfied | 50% |
72 / 100
FemaleVery Satisfied | 43% | |
|---|---|---|
Satisfied | 29% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 14% | |
Very Dissatisfied | 14% |
Opendoor Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Opendoor's Customer Satisfaction (CSAT) score was rated 63% according to Caucasian users and customers.
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63 / 100
Very Satisfied
25%
Satisfied
38%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
0%
Very Dissatisfied
25%
CSAT according to Asian or Pacific Islander
Opendoor's Customer Satisfaction (CSAT) score was rated 50% according to Asian or Pacific Islander users and customers.
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50 / 100
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
25%
Opendoor Customer Satisfaction Score by Age
Opendoor's Customer Satisfaction score was rated the highest by customers ages 36-40, and the lowest by customers ages 18-25.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Opendoor.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 34% | |||||||||||||||
| 36-40 | 67% | |||||||||||||||
| 46-50 | 50% |
Opendoor Customer Satisfaction Score by Usage
Opendoor's Customer Satisfaction score was rated the highest by customers who have used Opendoor's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Opendoor Customer Satisfaction Score by Industry
Opendoor's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Real Estate industry customers.
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"label": "Accounting",
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},
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"label": "Real Estate",
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}Opendoor Customer Satisfaction vs. Competitors
Compared to its competitors, Opendoor's Customer Satisfaction score is rated right above Knock, and is preceded by Redfin.
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VS
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Opendoor Customer Service
3.2/5
Opendoor has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
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About Opendoor's Customer Service
Address
116 New Montgomery Street, San Francisco, CA 94105
Website
http://www.opendoor.com/
Phone Number
415-523-6534
Opendoor's Social Links
Quick Insights into Opendoor Customer Service
Opendoor's Customer Service score was rated highest by customers ages 56-60, and rated lowest by Other customers.
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Ranked Opendoor Customer Service the Highest
Ranked Opendoor Customer Service the Lowest
Opendoor Customer Service Score by Gender
Female customers rated Opendoor's Customer Service score 0.5 stars higher than Male customers.
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Male
2.6/5
Female
3.1/5
Opendoor Customer Service Score by Ethnicity
Opendoor's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Opendoor.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
Asian or Pacific Islander 3 | Asian or Pacific Islander | 3 |
Other 1.5 | Other | 1.5 |
Opendoor Customer Service Score by Age
Opendoor's Customer Service score was rated the highest by customers ages 56-60, and the lowest by customers ages 46-50.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Opendoor.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2.5 | 18-25 | 2.5 |
36-40 4 | 36-40 | 4 |
46-50 2.3 | 46-50 | 2.3 |
56-60 4.3 | 56-60 | 4.3 |
Opendoor Customer Service Score by Usage
Opendoor's Customer Service score was rated the highest by customers who have used Opendoor's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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Opendoor Customer Service Score by Industry
Opendoor's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Real Estate industry customers.
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Opendoor Customer Service vs. Competitors
Compared to its competitors, Opendoor's Customer Service score is rated right above HomeLight, and is preceded by Redfin.
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Consumer vs. Employees
Opendoor scored a 10 for Net Promoter Score and a 46 for Employee Net Promoter Score. NPS gauges how likely a customer of Opendoor would recommend the brand to a friend. ENPS measures how likely Opendoor employees would recommend working at Opendoor to a friend.
Net Promoter Score
10
NPS Score
| 49% | Promoters |
|---|---|
| 12% | Passive |
| 39% | Detractors |
Employee Net Promoter Score
46
eNPS Score
| 64% | Promoters |
|---|---|
| 18% | Passive |
| 18% | Detractors |
