-20
NPS
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Pacific Sunwear
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About Pacific Sunwear's Brand
A leading specialty retailer rooted in the action sports, fashion and music influences of the California lifestyle Among its major competitors, Pacific Sunwear is ranked in 6th place for NPS while American Eagle Outfitters is 1st, and Zumiez is 2nd.
Brand at a Glance
53%
Customer Loyalty
3.1/5
Product Quality
3.1/5
Pricing
2.8/5
Customer Service
Pacific Sunwear Ranking
- #4 / 4 of its competitors
Pacific Sunwear NPS
Pacific Sunwear's Net Promoter Score (NPS) is a -20 with 40% Promoters, 0% Passives, and 60% Detractors. Net Promoter Score tracks whether Pacific Sunwear's customers would recommend using the product based on a scale of -100 to 100.
Pacific Sunwear Overall NPS
| 40% | Promoters |
|---|---|
| 0% | Passives |
| 60% | Detractors |
Pacific Sunwear NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2021 -100 | Oct 2021 | -100 |
Jul 2023 -100 | Jul 2023 | -100 |
May 2024 -33 | May 2024 | -33 |
Jan 2025 -50 | Jan 2025 | -50 |
Feb 2025 -20 | Feb 2025 | -20 |
How Other Brands Compare
Pacific Sunwear is ranked #4 for NPS among its competitors. American Eagle Outfitters and Zumiez come in first and second, with Urban Outfitters coming in at third.
Pacific Sunwear |  American Eagle Outfitters |  Zumiez |  Urban Outfitters | |
| Global Ranking | #- | #25 | #221 | #356 |
| NPS | -20 | 44 | 39 | 15 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $4.15B | $1.11B | $3.82B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Pacific Sunwear NPS vs. Competitors
Compared to its competitors, Pacific Sunwear's NPS is rated right below Forever 21.
| COMPANY | NPS Score | |
|---|---|---|
| American Eagle Outfitters | 44 |
| Zumiez | 39 |
| Urban Outfitters | 15 |
 | Tilly's | 13 |
 | Forever 21 | -11 |
| Pacific Sunwear | -20 |
Pacific Sunwear Customer Loyalty
53%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
53% of Pacific Sunwear users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Pacific Sunwear Customer Loyalty vs. Competitors
Compared to its competitors, Pacific Sunwear's Customer Loyalty score is rated right below Forever 21.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| American Eagle Outfitters | 87% |
| Zumiez | 79% |
| Tilly's | 76% |
| Urban Outfitters | 74% |
| Forever 21 | 65% |
| Pacific Sunwear | 53% |
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Pacific Sunwear Product Quality
3.1/5
Pacific Sunwear has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.
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Pacific Sunwear Product Information
Pacific Sunwear’s product quality score is a 3.1 out of 5 as rated by its users and customers.
- Website
- http://www.pacsun.com/
- Company Size
- 10,000+ Employees
Industry
Fashion and Beauty
Media
Sports & Entertainment
Pacific Sunwear Product Quality vs. Competitors
Compared to its competitors, Pacific Sunwear's Product Quality score is rated right below Forever 21.
| COMPANY | Product Quality Score | |
|---|---|---|
| American Eagle Outfitters | 4.2/5 |
| Zumiez | 4/5 |
| Urban Outfitters | 3.9/5 |
| Tilly's | 3.6/5 |
| Forever 21 | 3.3/5 |
| Pacific Sunwear | 3.1/5 |
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Pacific Sunwear Pricing
Pacific Sunwear ROI & Value For Money
3.1/5
Pacific Sunwear has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.
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Pacific Sunwear Pricing vs. Competitors
Compared to its competitors, Pacific Sunwear's ROI score is rated right below Forever 21.
| COMPANY | Pricing Score | |
|---|---|---|
| American Eagle Outfitters | 3.8/5 |
| Zumiez | 3.6/5 |
| Urban Outfitters | 3.3/5 |
| Tilly's | 3.3/5 |
| Forever 21 | 3.2/5 |
| Pacific Sunwear | 3.1/5 |
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Pacific Sunwear Customer Satisfaction (CSAT)
Pacific Sunwear Customer Satisfaction (CSAT) Score
50 / 100
Pacific Sunwear has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
25%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Pacific Sunwear Customer Satisfaction vs. Competitors
Compared to its competitors, Pacific Sunwear's Customer Satisfaction score is rated right below Forever 21.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| American Eagle Outfitters | 82% |
| Zumiez | 82% |
| Urban Outfitters | 78% |
| Tilly's | 68% |
| Forever 21 | 57% |
| Pacific Sunwear | 50% |
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Pacific Sunwear Customer Service
2.8/5
Pacific Sunwear has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.
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About Pacific Sunwear's Customer Service
Address
3450 East Miraloma Avenue, Anaheim, CA
Website
http://www.pacsun.com/
Phone Number
(714)414-4000
Pacific Sunwear Customer Service vs. Competitors
Compared to its competitors, Pacific Sunwear's Customer Service score is rated right below Forever 21.
| COMPANY | Customer Service Score | |
|---|---|---|
| American Eagle Outfitters | 4/5 |
| Zumiez | 4/5 |
| Urban Outfitters | 3.6/5 |
| Tilly's | 3.4/5 |
| Forever 21 | 3.1/5 |
| Pacific Sunwear | 2.8/5 |
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Pacific Sunwear as an Employer
2.9/5
Pacific Sunwear has a 2.9/5 stars for its overall company culture rated by their employees
bottom
45%
Consumer vs. Employees
Pacific Sunwear scored a -20 for both Net Promoter Score and Employee Net Promoter Score. NPS gauges how likely a customer of Pacific Sunwear would recommend the brand to a friend. ENPS measures how likely Pacific Sunwear employees would recommend working at Pacific Sunwear to a friend.
Net Promoter Score
-20
NPS Score
| 40% | Promoters |
|---|---|
| 0% | Passive |
| 60% | Detractors |
Employee Net Promoter Score
-20
eNPS Score
| 20% | Promoters |
|---|---|
| 40% | Passive |
| 40% | Detractors |
